{"title":"Crunch Factor 2 (Softer, Crumbs)","description":"\u003ch4 data-start=\"1403\" data-end=\"1420\"\u003e\u003cstrong data-start=\"1408\" data-end=\"1420\"\u003e2 – Soft\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp data-start=\"1421\" data-end=\"1640\"\u003eCrumbly \/ Gentle Crunch\u003cbr data-start=\"1451\" data-end=\"1454\"\u003eCrumbles quickly with little pressure, often breaking apart in the mouth. Begins crisp but transitions to a melting, earthy finish. Some pieces may soften slightly with humidity.\u003c\/p\u003e\n\u003cp data-start=\"1421\" data-end=\"1640\"\u003e\u003cem data-start=\"1644\" data-end=\"1723\"\u003eA soothing, melt-in-the-mouth experience for those who like a gentler crunch.\u003c\/em\u003e\u003c\/p\u003e","products":[{"product_id":"soft-mexican-mini-clay-pots","title":"Soft Mexican Mini Clay Pots (Broken) - Crujientes\/Pedaceria De Barro- Edible Mexican terracotta clay pots for Pica\/Geophagia","description":"\u003ch2 data-section-id=\"1p927wt\" data-start=\"82\" data-end=\"101\"\u003eProduct Overview\u003c\/h2\u003e\n\u003cp data-start=\"103\" data-end=\"475\"\u003eSoft Mexican Mini Clay Pots are handcrafted miniature vessels made from 100% Terrón Terracotta Mexicana. These delicately formed pieces carry warm, sun-baked orange tones and reflect the charm of traditional Mexican earthenware. Each pot offers a gentle, soft crunch that quickly transitions into a smooth, powdery finish, creating a calm and approachable clay experience.\u003c\/p\u003e\n\u003cp data-start=\"477\" data-end=\"806\"\u003eTheir fine-grained composition delivers a low-grit texture with a mild earthy flavour, complemented by subtle dusty notes and warm mineral undertones. These mini pots are ideal for those who prefer a softer bite and a more mellow sensory profile, while still appreciating the authenticity of traditional terracotta craftsmanship.\u003c\/p\u003e\n\u003chr data-start=\"808\" data-end=\"811\"\u003e\n\u003ch2 data-section-id=\"1ftjefx\" data-start=\"813\" data-end=\"832\"\u003eTexture \u0026amp; Crunch\u003c\/h2\u003e\n\u003cp data-start=\"834\" data-end=\"1061\"\u003eSoft-crunchy with a firm yet gentle bite\u003cbr data-start=\"874\" data-end=\"877\"\u003eSmooth melt-down with a slightly powdery interior\u003cbr data-start=\"926\" data-end=\"929\"\u003eMild, forgiving crunch suited for low-grit enjoyment\u003cbr data-start=\"981\" data-end=\"984\"\u003eClean, non-sticky texture\u003cbr data-start=\"1009\" data-end=\"1012\"\u003eSubtle handmade variations add tactile interest\u003c\/p\u003e\n\u003chr data-start=\"1063\" data-end=\"1066\"\u003e\n\u003ch2 data-section-id=\"fdlihw\" data-start=\"1068\" data-end=\"1084\"\u003eTaste \u0026amp; Aroma\u003c\/h2\u003e\n\u003cp data-start=\"1086\" data-end=\"1236\"\u003eMild earthy clay flavour\u003cbr data-start=\"1110\" data-end=\"1113\"\u003eSubtle dusty topsoil notes\u003cbr data-start=\"1139\" data-end=\"1142\"\u003eWarm mineral undertones\u003cbr data-start=\"1165\" data-end=\"1168\"\u003eLightly dry, slightly bitter finish\u003cbr data-start=\"1203\" data-end=\"1206\"\u003eSun-baked, rustic clay aroma\u003c\/p\u003e\n\u003chr data-start=\"1238\" data-end=\"1241\"\u003e\n\u003ch2 data-section-id=\"z5tmzw\" data-start=\"1243\" data-end=\"1261\"\u003eClay Experience\u003c\/h2\u003e\n\u003cp data-start=\"1263\" data-end=\"1630\"\u003eSoft Mexican Mini Clay Pots offer a gentle introduction to Mexican terracotta textures. Their small, rounded forms and soft structure create a soothing sensory experience, balancing a delicate crunch with a smooth finish. The mild aroma and understated flavour profile make them ideal for those seeking a calm, low-intensity clay experience without grit or harshness.\u003c\/p\u003e\n\u003cp data-start=\"1632\" data-end=\"1768\"\u003ePerfect for collection, display, or light tasting, these mini pots celebrate the simplicity and authenticity of traditional Terrón clay.\u003c\/p\u003e\n\u003chr data-start=\"1770\" data-end=\"1773\"\u003e\n\u003ch2 data-section-id=\"1ma7m6t\" data-start=\"1775\" data-end=\"1790\"\u003eKey Features\u003c\/h2\u003e\n\u003cp data-start=\"1792\" data-end=\"2029\"\u003e100% natural Terrón Terracotta Mexicana\u003cbr data-start=\"1831\" data-end=\"1834\"\u003eSoft-crunchy texture with smooth melt-down\u003cbr data-start=\"1876\" data-end=\"1879\"\u003eMild, earthy mineral flavour\u003cbr data-start=\"1907\" data-end=\"1910\"\u003eTraditional Mexican terracotta origins\u003cbr data-start=\"1948\" data-end=\"1951\"\u003eLow-grit, approachable clay experience\u003cbr data-start=\"1989\" data-end=\"1992\"\u003eHandcrafted with natural variations\u003c\/p\u003e\n\u003chr data-start=\"2031\" data-end=\"2034\"\u003e\n\u003ch2 data-section-id=\"189qedo\" data-start=\"2036\" data-end=\"2054\"\u003eProduct Details\u003c\/h2\u003e\n\u003cul data-start=\"2056\" data-end=\"2878\"\u003e\n\u003cli data-section-id=\"1els796\" data-start=\"2056\" data-end=\"2143\"\u003e\n\u003cp data-start=\"2058\" data-end=\"2143\"\u003e\u003cstrong data-start=\"2058\" data-end=\"2067\"\u003eSize:\u003c\/strong\u003e Approximately 2–3 cm in height; variation expected due to handmade nature\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"15bvjsk\" data-start=\"2144\" data-end=\"2196\"\u003e\n\u003cp data-start=\"2146\" data-end=\"2196\"\u003e\u003cstrong data-start=\"2146\" data-end=\"2157\"\u003eWeight:\u003c\/strong\u003e Varies\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1sgx0my\" data-start=\"2197\" data-end=\"2268\"\u003e\n\u003cp data-start=\"2199\" data-end=\"2268\"\u003e\u003cstrong data-start=\"2199\" data-end=\"2209\"\u003eShape:\u003c\/strong\u003e Miniature rounded pots and plates with traditional forms, some broken, some whole\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1ocvq2k\" data-start=\"2269\" data-end=\"2330\"\u003e\n\u003cp data-start=\"2271\" data-end=\"2330\"\u003e\u003cstrong data-start=\"2271\" data-end=\"2282\"\u003eColour:\u003c\/strong\u003e Warm orange terracotta with natural variation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ecgmwt\" data-start=\"2331\" data-end=\"2396\"\u003e\n\u003cp data-start=\"2333\" data-end=\"2396\"\u003e\u003cstrong data-start=\"2333\" data-end=\"2345\"\u003eTexture:\u003c\/strong\u003e Soft-crunchy; gently firm with powdery breakdown\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"19ud0kw\" data-start=\"2397\" data-end=\"2443\"\u003e\n\u003cp data-start=\"2399\" data-end=\"2443\"\u003e\u003cstrong data-start=\"2399\" data-end=\"2417\"\u003eCrunch Factor:\u003c\/strong\u003e 2–3 – mild, soft crunch\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"141x94d\" data-start=\"2444\" data-end=\"2545\"\u003e\n\u003cp data-start=\"2446\" data-end=\"2545\"\u003e\u003cstrong data-start=\"2446\" data-end=\"2464\"\u003eTaste Profile:\u003c\/strong\u003e Mild earthy clay with dusty notes, warm mineral undertones, lightly dry finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ratos5\" data-start=\"2546\" data-end=\"2598\"\u003e\n\u003cp data-start=\"2548\" data-end=\"2598\"\u003e\u003cstrong data-start=\"2548\" data-end=\"2564\"\u003eIngredients:\u003c\/strong\u003e 100% Terrón Terracotta Mexicana\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"j8kohe\" data-start=\"2599\" data-end=\"2632\"\u003e\n\u003cp data-start=\"2601\" data-end=\"2632\"\u003e\u003cstrong data-start=\"2601\" data-end=\"2623\"\u003eCountry of Origin:\u003c\/strong\u003e Mexico\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"3zzqoe\" data-start=\"2633\" data-end=\"2695\"\u003e\n\u003cp data-start=\"2635\" data-end=\"2695\"\u003e\u003cstrong data-start=\"2635\" data-end=\"2646\"\u003eVendor:\u003c\/strong\u003e Shine Clay, La Sobrino, Pika Barrito Delicioso\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"199jkd8\" data-start=\"2696\" data-end=\"2878\"\u003e\n\u003cp data-start=\"2698\" data-end=\"2878\"\u003e\u003cstrong data-start=\"2698\" data-end=\"2727\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Crafted using authentic Terrón-based Mexican terracotta following artisanal pottery traditions; fine-grained clay ensures a smooth, low-grit texture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2880\" data-end=\"2883\"\u003e\n\u003ch2 data-section-id=\"by138m\" data-start=\"2885\" data-end=\"2898\"\u003e\u003cem\u003eDisclaimer\u003c\/em\u003e\u003c\/h2\u003e\n\u003cp data-start=\"2900\" data-end=\"3245\"\u003e\u003cem\u003eEarthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/em\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100","offer_id":53069840810311,"sku":"0204110285","price":8.0,"currency_code":"GBP","in_stock":false},{"title":"250","offer_id":53069840843079,"sku":"0204110286","price":18.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Soft_Mexican_Mini_Clay_Pots_Mini_Crujientes_De_Barro_1.png?v=1772918742"},{"product_id":"soft-mexican-mini-edible-clay-pots-terracotta-crumbs","title":"Soft Mexican Mini Clay Pots Crumbs (Mini Crujientes De Barro) - Crunchy Mexican Terracotta Crumbs","description":"\u003ch2 data-section-id=\"rmw5tv\" data-start=\"89\" data-end=\"103\"\u003eDescription\u003c\/h2\u003e\n\u003cp data-start=\"105\" data-end=\"1043\"\u003eSoft Mexican Mini Clay Pots Crumbs are natural Mexican terracotta clay fragments known for their soft crunchy texture and warm sun-baked mineral profile. These fine crumbs and broken barro pieces deliver a satisfying sensory experience with notes of cracked clay, dusty minerals, sun-warmed soil, and gentle terracotta earthiness, making them especially popular among lovers of crunchy clay, earthy textures, ASMR experiences, and mineral-rich sensory materials. The texture offers a smooth powdery melt with a distinctive low-grit fired-earth character appreciated within geophagia and texture-focused communities. Traditionally associated with Mexican barro pottery traditions, these terracotta crumbs are valued for their grounding texture, authentic earthy warmth, and approachable sensory experience. Ideal for fans of edible clay textures, edible chalk textures, slate pencils, terracotta notes, and earthy crunch-style experiences.\u003c\/p\u003e\n\u003ch2 data-section-id=\"t4ytit\" data-start=\"1045\" data-end=\"1060\"\u003eKey features\u003c\/h2\u003e\n\u003cp data-start=\"1062\" data-end=\"1736\"\u003e\u003cstrong data-start=\"1062\" data-end=\"1074\"\u003eTexture:\u003c\/strong\u003e Soft crunchy crumbs with smooth powdery melt-down\u003cbr data-start=\"1124\" data-end=\"1127\"\u003e\u003cstrong data-start=\"1127\" data-end=\"1137\"\u003eTaste:\u003c\/strong\u003e Mild earthy terracotta with dusty mineral warmth and sun-baked soil notes\u003cbr data-start=\"1211\" data-end=\"1214\"\u003e\u003cstrong data-start=\"1214\" data-end=\"1232\"\u003eCrunch factor:\u003c\/strong\u003e 2–3 – Medium\/Soft\u003cbr data-start=\"1250\" data-end=\"1253\"\u003e\u003cstrong data-start=\"1253\" data-end=\"1264\"\u003eOrigin:\u003c\/strong\u003e 🇲🇽 Mexico\u003cbr data-start=\"1276\" data-end=\"1279\"\u003e\u003cstrong data-start=\"1279\" data-end=\"1292\"\u003eBest for:\u003c\/strong\u003e Beginners, terracotta lovers, ASMR crumble fans, stash mixing\u003cbr data-start=\"1354\" data-end=\"1357\"\u003e\u003cstrong data-start=\"1357\" data-end=\"1377\"\u003eClay experience:\u003c\/strong\u003e A calm and approachable terracotta experience with gentle crunchy fragments that melt smoothly into warm earthy mineral powder.\u003cbr data-start=\"1505\" data-end=\"1508\"\u003e\u003cstrong data-start=\"1508\" data-end=\"1523\"\u003eASMR level:\u003c\/strong\u003e Soft crumble\u003cbr data-start=\"1536\" data-end=\"1539\"\u003e\u003cstrong data-start=\"1539\" data-end=\"1561\"\u003eHydration texture:\u003c\/strong\u003e Softens into a muddy terracotta paste with smooth mineral creaminess and low grit\u003cbr data-start=\"1643\" data-end=\"1646\"\u003e\u003cstrong data-start=\"1646\" data-end=\"1662\"\u003eAroma notes:\u003c\/strong\u003e Sun-warmed soil, cracked clay, dusty terracotta, dry minerals, warm earth\u003c\/p\u003e\n\u003ch2 data-section-id=\"1c9do4s\" data-start=\"1738\" data-end=\"1756\"\u003eProduct details\u003c\/h2\u003e\n\u003cp data-start=\"1758\" data-end=\"2489\"\u003e\u003cstrong data-start=\"1758\" data-end=\"1769\"\u003eWeight:\u003c\/strong\u003e Available in 75g or 150g portions\u003cbr data-start=\"1803\" data-end=\"1806\"\u003e\u003cstrong data-start=\"1806\" data-end=\"1816\"\u003eShape:\u003c\/strong\u003e Natural crumbs, fragments, and fine broken terracotta pieces\u003cbr data-start=\"1877\" data-end=\"1880\"\u003e\u003cstrong data-start=\"1880\" data-end=\"1891\"\u003eColour:\u003c\/strong\u003e Warm orange terracotta tones with natural variation\u003cbr data-start=\"1943\" data-end=\"1946\"\u003e\u003cstrong data-start=\"1946\" data-end=\"1962\"\u003eIngredients:\u003c\/strong\u003e 100% Terrón Terracotta Mexicana (No preservatives, additives, alcohol, or colourings)\u003cbr data-start=\"2048\" data-end=\"2051\"\u003e\u003cstrong data-start=\"2051\" data-end=\"2062\"\u003eVendor:\u003c\/strong\u003e Various (Shine Clay, La Sobrina, Pika Barrito Delicioso, Tierra Cravings)\u003cbr data-start=\"2109\" data-end=\"2112\"\u003e\u003cstrong data-start=\"2112\" data-end=\"2141\"\u003eTraditional clay origins:\u003c\/strong\u003e Made from authentic Terrón-based Mexican terracotta traditionally used in pottery and household clay vessels. The naturally fine grain of this barro clay creates a softer, smoother texture that reflects Mexico’s long-standing connection to earthy fired-clay craftsmanship and mineral-rich terracotta traditions.\u003cbr data-start=\"2453\" data-end=\"2456\"\u003e\u003cstrong data-start=\"2456\" data-end=\"2472\"\u003eTest status:\u003c\/strong\u003e Community-Tested\u003c\/p\u003e\n\u003ch2 data-section-id=\"by138m\" data-start=\"2491\" data-end=\"2504\"\u003eDisclaimer\u003c\/h2\u003e\n\u003cp data-start=\"2506\" data-end=\"2889\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"75","offer_id":53069858242887,"sku":"0204110289","price":6.99,"currency_code":"GBP","in_stock":true},{"title":"150","offer_id":53069858275655,"sku":"0204110290","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_4536a706-f5a2-4335-8c6f-5103c6f5648d.png?v=1767554694"},{"product_id":"mixed-clay-gems","title":"Mixed Clay Gems - Edible clay treats for Pica","description":"\u003cp data-start=\"145\" data-end=\"465\"\u003e\u003cstrong data-start=\"145\" data-end=\"166\"\u003eProduct Overview:\u003c\/strong\u003e\u003cbr data-start=\"166\" data-end=\"169\"\u003e\u003cstrong data-start=\"169\" data-end=\"188\"\u003eMixed Clay Gems\u003c\/strong\u003e are compact, multi-coloured, gem-shaped bites crafted from a refined blend of natural Indian clays. Each piece is carefully hand-shaped into small, rounded forms with smooth, matte exteriors and subtle earthy hues—ranging from soft cream and ochre to taupe, grey, and slate.\u003c\/p\u003e\n\u003cp data-start=\"467\" data-end=\"721\"\u003eThese gems offer a gentle crunch that quickly softens into a powdery, chalk-like texture in the mouth. Despite their polished appearance, they break apart easily, delivering a light, dry crumble that’s deeply satisfying for those who prefer softer clays.\u003c\/p\u003e\n\u003cp data-start=\"723\" data-end=\"1002\"\u003eThe flavour is delicately earthy with clean mineral tones, hints of asphalt and petrichor, and a dry, cementy edge. Some describe the taste as reminiscent of Vibuthi (sacred ash)—subtle, grounding, and deliciously unique. Ideal for slow savouring or adding variety to your stash.\u003c\/p\u003e\n\u003chr data-start=\"1004\" data-end=\"1007\"\u003e\n\u003cp data-start=\"1009\" data-end=\"1054\"\u003e\u003cstrong data-start=\"1009\" data-end=\"1018\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"1018\" data-end=\"1021\"\u003eVaries, approx. 1–2 cm diameter\u003c\/p\u003e\n\u003cp data-start=\"1009\" data-end=\"1054\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"1063\" data-end=\"1072\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"1072\" data-end=\"1075\"\u003eApprox. 75g\u003c\/p\u003e\n\u003cp data-start=\"1056\" data-end=\"1095\"\u003e\u003cstrong data-start=\"1056\" data-end=\"1066\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"1066\" data-end=\"1069\"\u003eGem-like rounded spheres\u003c\/p\u003e\n\u003cp data-start=\"1097\" data-end=\"1180\"\u003e\u003cstrong data-start=\"1097\" data-end=\"1108\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"1108\" data-end=\"1111\"\u003eMixed natural clay tones – cream, red-ochre, taupe, grey, and slate\u003c\/p\u003e\n\u003cp data-start=\"1182\" data-end=\"1244\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1194\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"1194\" data-end=\"1197\"\u003eSmooth, matte surface; soft, powdery interior\u003c\/p\u003e\n\u003cp data-start=\"1246\" data-end=\"1283\"\u003e\u003cstrong data-start=\"1246\" data-end=\"1264\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1264\" data-end=\"1267\"\u003e2 – Soft bites\u003c\/p\u003e\n\u003cp data-start=\"1285\" data-end=\"1441\"\u003e\u003cstrong data-start=\"1285\" data-end=\"1303\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1303\" data-end=\"1306\"\u003eLightly earthy with mixed mineral notes, asphalt undertones, petrichor, and a dry, cement-like finish with subtle Vibuthi resemblance\u003c\/p\u003e\n\u003cp data-start=\"1443\" data-end=\"1490\"\u003e\u003cstrong data-start=\"1443\" data-end=\"1459\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1459\" data-end=\"1462\"\u003eMixed natural Indian clays\u003c\/p\u003e\n\u003cp data-start=\"1492\" data-end=\"1524\"\u003e\u003cstrong data-start=\"1492\" data-end=\"1514\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1514\" data-end=\"1517\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1526\" data-end=\"1835\"\u003e\u003cstrong data-start=\"1526\" data-end=\"1555\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1555\" data-end=\"1558\"\u003eMixed Clay Gems are inspired by India's rich tradition of clay consumption. Carefully crafted for visual appeal and soft bite satisfaction, they offer a modern, sensory twist on ancient practices—perfect for gentle crunch lovers seeking something earthy, clean, and comforting.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":51784224899399,"sku":"0405030309","price":3.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_c867cc98-cc1d-489a-a32d-50ca1af167d9.png?v=1750361057"},{"product_id":"red-nakumatt-stars","title":"Red Nakumatt Stars (x2) - Edible clay treats for Pica","description":"\u003cp data-start=\"136\" data-end=\"463\"\u003e\u003cstrong data-start=\"136\" data-end=\"157\"\u003eProduct Overview:\u003c\/strong\u003e\u003cbr data-start=\"157\" data-end=\"160\"\u003e\u003cstrong data-start=\"160\" data-end=\"185\"\u003e2x Red Nakumatt Stars\u003c\/strong\u003e are bold, star-shaped clay treats made from finely powdered red Nakumatt clay. With a soft, dusty exterior and rich terracotta tones, these pieces offer an incredibly chalky mouthfeel and a flavour that’s distinctly Nakumatt—fresh, earthy, cementy, and full-bodied.\u003c\/p\u003e\n\u003cp data-start=\"465\" data-end=\"815\"\u003eThough soft on the bite, they crumble effortlessly into a fine powder with a slightly sticky finish on the teeth—typical of authentic Nakumatt types. These stars are perfect for those who enjoy deeply flavourful, soft-textured clays with a classic red clay taste. Visually striking and satisfying to eat, they make a unique addition to any stash.\u003c\/p\u003e\n\u003chr data-start=\"817\" data-end=\"820\"\u003e\n\u003cp data-start=\"822\" data-end=\"861\"\u003e\u003cstrong data-start=\"822\" data-end=\"831\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"831\" data-end=\"834\"\u003eWill vary, approx. 3-4 cm\u003c\/p\u003e\n\u003cp data-start=\"863\" data-end=\"888\"\u003e\u003cstrong data-start=\"863\" data-end=\"874\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"874\" data-end=\"877\"\u003e2x pieces, approx 90g\u003c\/p\u003e\n\u003cp data-start=\"890\" data-end=\"920\"\u003e\u003cstrong data-start=\"890\" data-end=\"900\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"900\" data-end=\"903\"\u003eFive-point star\u003c\/p\u003e\n\u003cp data-start=\"922\" data-end=\"958\"\u003e\u003cstrong data-start=\"922\" data-end=\"933\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"933\" data-end=\"936\"\u003eDeep reds and browns\u003c\/p\u003e\n\u003cp data-start=\"960\" data-end=\"1042\"\u003e\u003cstrong data-start=\"960\" data-end=\"972\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"972\" data-end=\"975\"\u003eVery soft crumbles; dusty, chalky, and slightly sticky at the end\u003c\/p\u003e\n\u003cp data-start=\"1044\" data-end=\"1084\"\u003e\u003cstrong data-start=\"1044\" data-end=\"1062\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1062\" data-end=\"1065\"\u003e2 – Soft crumbles\u003c\/p\u003e\n\u003cp data-start=\"1086\" data-end=\"1203\"\u003e\u003cstrong data-start=\"1086\" data-end=\"1104\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1104\" data-end=\"1107\"\u003eClassic red Nakumatt flavour – fresh, cementy, earthy with a chalky, slightly sticky mouthfeel\u003c\/p\u003e\n\u003cp data-start=\"1205\" data-end=\"1250\"\u003e\u003cstrong data-start=\"1205\" data-end=\"1221\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1221\" data-end=\"1224\"\u003eRed Nakumatt clay powder\u003c\/p\u003e\n\u003cp data-start=\"1252\" data-end=\"1284\"\u003e\u003cstrong data-start=\"1252\" data-end=\"1274\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1274\" data-end=\"1277\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1286\" data-end=\"1582\"\u003e\u003cstrong data-start=\"1286\" data-end=\"1315\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1315\" data-end=\"1318\"\u003eRed Nakumatt is a beloved Indian clay recognised for its bold, roasted flavour and fine, dusty texture. These star-shaped versions turn the traditional Nakumatt experience into a charming and easy-to-enjoy format—ideal for seasoned clay lovers and newcomers alike.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":51788744032583,"sku":"050218","price":3.4,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/2_83d48057-4490-4393-9ac3-f4bddd670363.png?v=1750427821"},{"product_id":"black-clay-gems-75g","title":"Black Clay Gems - Edible clay treats for Pica","description":"\u003cp data-start=\"149\" data-end=\"528\"\u003eBlack Clay Gems are striking, gem-shaped pieces made from deep-toned Indian black clay. Each mini sphere is hand-formed and polished smooth, with a sleek, dark appearance that ranges from soft charcoal to intense graphite. Their glossy matte finish and uniform shape give them a jewel-like presence, perfect for collectors and clay connoisseurs alike.\u003c\/p\u003e\n\u003cp data-start=\"530\" data-end=\"916\"\u003eDespite their firm surface, these gems deliver a surprisingly soft crunch. They quickly crumble into a dry, powdery texture that melts in the mouth. The taste is bold and mineral-rich, with a grounding depth and a hint of smokiness. You may detect subtle asphalt tones, deep earthy notes, and a taste that echoes Vibuthi—sacred ash—making each bite a soothing and flavourful experience.\u003c\/p\u003e\n\u003cp data-start=\"918\" data-end=\"1030\"\u003eIdeal for those who appreciate a softer bite with bold flavour, Black Clay Gems are both elegant and satisfying.\u003c\/p\u003e\n\u003chr data-start=\"1032\" data-end=\"1035\"\u003e\n\u003cp data-start=\"1037\" data-end=\"1082\"\u003e\u003cstrong data-start=\"1037\" data-end=\"1046\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"1046\" data-end=\"1049\"\u003eVaries, approx. 1–2 cm diameter\u003c\/p\u003e\n\u003cp data-start=\"1037\" data-end=\"1082\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"1063\" data-end=\"1072\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"1072\" data-end=\"1075\"\u003eUp to 70g\u003c\/p\u003e\n\u003cp data-start=\"1084\" data-end=\"1123\"\u003e\u003cstrong data-start=\"1084\" data-end=\"1094\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"1094\" data-end=\"1097\"\u003eGem-like rounded spheres\u003c\/p\u003e\n\u003cp data-start=\"1125\" data-end=\"1202\"\u003e\u003cstrong data-start=\"1125\" data-end=\"1136\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"1136\" data-end=\"1139\"\u003eNatural black clay tones – charcoal, graphite, and deep slate\u003c\/p\u003e\n\u003cp data-start=\"1204\" data-end=\"1266\"\u003e\u003cstrong data-start=\"1204\" data-end=\"1216\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"1216\" data-end=\"1219\"\u003eSmooth, hard exterior; soft, powdery interior\u003c\/p\u003e\n\u003cp data-start=\"1268\" data-end=\"1305\"\u003e\u003cstrong data-start=\"1268\" data-end=\"1286\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1286\" data-end=\"1289\"\u003e2 – Soft bites\u003c\/p\u003e\n\u003cp data-start=\"1307\" data-end=\"1457\"\u003e\u003cstrong data-start=\"1307\" data-end=\"1325\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1325\" data-end=\"1328\"\u003eAsphalt and deep mineral tones with dry, chalky texture and a subtle smokiness; reminiscent of Vibuthi with a dense clay finish\u003c\/p\u003e\n\u003cp data-start=\"1459\" data-end=\"1505\"\u003e\u003cstrong data-start=\"1459\" data-end=\"1475\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1475\" data-end=\"1478\"\u003eNatural black Indian clay\u003c\/p\u003e\n\u003cp data-start=\"1507\" data-end=\"1539\"\u003e\u003cstrong data-start=\"1507\" data-end=\"1529\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1529\" data-end=\"1532\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1541\" data-end=\"1837\"\u003e\u003cstrong data-start=\"1541\" data-end=\"1570\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1570\" data-end=\"1573\"\u003eBlack Clay Gems are inspired by India’s rich heritage of earth-based consumption. Crafted from bold, mineral-dense clay, they bring an elevated aesthetic and deep flavour to the clay experience—perfect for those who crave soft bites with a smoky, grounding finish.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":51804722233671,"sku":"0405030293","price":3.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/5_f199b1cb-2d38-4c77-9481-694795865917.png?v=1754918324"},{"product_id":"grey-clay-gems-75g","title":"Grey Clay Gems - Edible clay treats for Pica","description":"\u003cp data-start=\"100\" data-end=\"416\"\u003e\u003cb\u003eG\u003c\/b\u003erey Clay Gems are softly rounded, gem-shaped bites crafted from natural Indian crystal nakumatt clay. With gentle hues ranging from pale ash to muted stone, these pieces have a smooth, matte exterior that gives them a cool, elegant appearance—like miniature river stones refined into edible jewels.\u003c\/p\u003e\n\u003cp data-start=\"418\" data-end=\"860\"\u003eDesigned for those who enjoy a softer clay experience, Grey Clay Gems offer a delicate crunch that quickly turns to fine powder in the mouth. The flavour is subtly mineral-rich with familiar asphalt and petrichor notes, complemented by a distinct dry, cementy edge. As they dissolve, a very slight stickiness may develop toward the end—characteristic of certain grey clay varieties—adding an interesting contrast to the otherwise dry texture.\u003c\/p\u003e\n\u003cp data-start=\"862\" data-end=\"988\"\u003eIdeal for gentle crunch lovers and collectors alike, these gems deliver a calming, earthy taste with a uniquely smooth finish.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"995\" data-end=\"1040\"\u003e\n\u003cstrong data-start=\"995\" data-end=\"1004\"\u003eSize: \u003c\/strong\u003eVaries, approx. 1–2 cm diameter\u003c\/li\u003e\n\u003cli data-start=\"995\" data-end=\"1040\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cstrong data-start=\"1063\" data-end=\"1072\"\u003eWeight: \u003c\/strong\u003eApprox. 75g\u003c\/li\u003e\n\u003cli data-start=\"1042\" data-end=\"1081\"\u003e\n\u003cstrong data-start=\"1042\" data-end=\"1052\"\u003eShape: \u003c\/strong\u003eGem-like rounded spheres\u003c\/li\u003e\n\u003cli data-start=\"1083\" data-end=\"1152\"\u003e\n\u003cstrong data-start=\"1083\" data-end=\"1094\"\u003eColour: \u003c\/strong\u003eNatural grey tones – pale ash, cool grey, muted stone\u003c\/li\u003e\n\u003cli data-start=\"1154\" data-end=\"1239\"\u003e\n\u003cstrong data-start=\"1154\" data-end=\"1166\"\u003eTexture: \u003c\/strong\u003eSoft exterior that quickly turns to dry powder; slight sticky finish\u003c\/li\u003e\n\u003cli data-start=\"1241\" data-end=\"1278\"\u003e\n\u003cstrong data-start=\"1241\" data-end=\"1259\"\u003eCrunch Factor: \u003c\/strong\u003e2 – Soft bites\u003c\/li\u003e\n\u003cli data-start=\"1280\" data-end=\"1413\"\u003e\n\u003cstrong data-start=\"1280\" data-end=\"1298\"\u003eTaste Profile: \u003c\/strong\u003eLight mixed mineral flavour with asphalt and petrichor tones; dry and cement-like with a faintly sticky finish\u003c\/li\u003e\n\u003cli data-start=\"1415\" data-end=\"1461\"\u003e\n\u003cstrong data-start=\"1415\" data-end=\"1431\"\u003eIngredients: \u003c\/strong\u003ePure Chrystal Nakumatt Powder\u003c\/li\u003e\n\u003cli data-start=\"1463\" data-end=\"1495\"\u003e\n\u003cstrong data-start=\"1463\" data-end=\"1485\"\u003eCountry of Origin: \u003c\/strong\u003eIndia\u003c\/li\u003e\n\u003cli data-start=\"1497\" data-end=\"1772\"\u003e\n\u003cstrong data-start=\"1497\" data-end=\"1526\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1526\" data-end=\"1529\"\u003eGrey Clay Gems pay tribute to the subtle complexity of India’s natural grey earths. Crafted for their powdery bite and gentle finish, they offer a refined clay-eating experience that balances softness, flavour, and texture with quiet elegance.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":51804807627079,"sku":"0405030302","price":4.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_349996e9-b083-4379-b990-93ef90263a54.png?v=1754917315"},{"product_id":"red-clay-gems-75g","title":"Red Clay Gems - Earthy Metallic Indian Clay Treats","description":"\u003cp data-end=\"410\" data-start=\"101\"\u003eRed Clay Gems are richly coloured, gem-shaped clay bites formed from deep red and brown Indian clays. With their smooth, rounded finish and natural variation in warm tones—from rusty terracotta to deep sienna—these pieces resemble miniature polished stones straight from the earth.\u003c\/p\u003e\n\u003cp data-end=\"771\" data-start=\"412\"\u003eThough firm to the touch, Red Clay Gems offer a soft crunch that quickly crumbles into a fine, dry powder. The taste is bold and grounding, with strong red earth and metallic clay notes. As they break down, you may notice a slight graininess and a subtle sticky finish—typical of nakumatt-style clays—adding a rustic texture that complements the smooth start.\u003c\/p\u003e\n\u003cp data-end=\"888\" data-start=\"773\"\u003eIdeal for fans of earthy flavours and soft-bite clays, these gems are both visually beautiful and sensorially rich.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"940\" data-start=\"895\"\u003e\n\u003cstrong data-end=\"904\" data-start=\"895\"\u003eSize: \u003c\/strong\u003eVaries, approx. 1–2 cm diameter\u003c\/li\u003e\n\u003cli data-end=\"981\" data-start=\"942\"\u003e\n\u003cstrong data-end=\"952\" data-start=\"942\"\u003eShape: \u003c\/strong\u003eGem-like rounded spheres\u003c\/li\u003e\n\u003cli data-end=\"981\" data-start=\"942\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cstrong data-end=\"1072\" data-start=\"1063\"\u003eWeight: \u003c\/strong\u003eApprox. 80g\u003c\/li\u003e\n\u003cli data-end=\"1057\" data-start=\"983\"\u003e\n\u003cstrong data-end=\"994\" data-start=\"983\"\u003eColour: \u003c\/strong\u003eNatural tones – deep reds, burnt sienna, and earthy browns\u003c\/li\u003e\n\u003cli data-end=\"1161\" data-start=\"1059\"\u003e\n\u003cstrong data-end=\"1071\" data-start=\"1059\"\u003eTexture: \u003c\/strong\u003eSmooth, hard exterior; powdery breakdown with light grittiness and a faint sticky end\u003c\/li\u003e\n\u003cli data-end=\"1200\" data-start=\"1163\"\u003e\n\u003cstrong data-end=\"1181\" data-start=\"1163\"\u003eCrunch Factor: \u003c\/strong\u003e2 – Soft bites\u003c\/li\u003e\n\u003cli data-end=\"1320\" data-start=\"1202\"\u003e\n\u003cstrong data-end=\"1220\" data-start=\"1202\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-end=\"1223\" data-start=\"1220\"\u003eBold red earth and metallic clay tones; dry, cementy crumble with slight grit and sticky finish\u003c\/li\u003e\n\u003cli data-end=\"1383\" data-start=\"1322\"\u003e\n\u003cstrong data-end=\"1338\" data-start=\"1322\"\u003eIngredients:\u003c\/strong\u003e\u003cspan data-end=\"1338\" data-start=\"1322\"\u003ePure Red Nakumatt Powder\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1383\" data-start=\"1322\"\u003e\n\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\" data-end=\"1407\" data-start=\"1385\"\u003eCountry of Origin: \u003c\/strong\u003eIndia\u003c\/li\u003e\n\u003cli data-end=\"1719\" data-start=\"1419\"\u003e\n\u003cstrong data-end=\"1448\" data-start=\"1419\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-end=\"1451\" data-start=\"1448\"\u003eRed Clay Gems are inspired by India’s rich, iron-oxide-rich soils and the deep tradition of earth consumption. Carefully crafted into soft, gem-like forms, they offer a powerful yet gentle bite—bringing bold flavour, subtle texture, and a visual warmth to every stash.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":51804819063111,"sku":"0405030315","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_669411c3-bee4-4987-af15-228846467b35.png?v=1754917116"},{"product_id":"soft-mexican-clay-pot-broken-chips","title":"Mexican Mini Clay Pots (Mini Crujientes\/Pedaceria De Barro) - Broken Chips - Mexican terracotta (barro) clay pots for Pica\/Geophagia","description":"\u003cp data-start=\"42\" data-end=\"541\"\u003eSoft Mexican Mini Clay Pot Chips are delicate, crunchy fragments made from authentic handcrafted Terrón Terracotta Mexicana. Once part of miniature clay pots, these thin, rustic chips deliver a uniquely soft yet crispy bite, making them ideal for those who enjoy vibrant flavour with gentle textural complexity. Light and fragile in structure, each piece snaps cleanly before breaking down into fine crumbs and sandy, crystal-like specks that melt away smoothly in the mouth.\u003c\/p\u003e\n\u003cp data-start=\"543\" data-end=\"934\"\u003eThe flavour strikes a beautiful balance between deeply earthy clay and a mild metallic edge, carried by the naturally warm, vibrant orange character of Mexican terracotta. Firm at first touch but forgiving on the bite, these chips offer a clean, non-sticky experience that feels both rustic and refined—perfect for daily snacking, stash variety, or first-time explorers of edible terracotta.\u003c\/p\u003e\n\u003cp data-start=\"936\" data-end=\"1608\"\u003e\u003cstrong data-start=\"936\" data-end=\"945\"\u003eSize:\u003c\/strong\u003e Mixed chips with some crumbs; most pieces between 0.2–4 cm\u003cbr data-start=\"1004\" data-end=\"1007\"\u003e\u003cstrong data-start=\"1007\" data-end=\"1018\"\u003eWeight:\u003c\/strong\u003e Available in 100 g or 200 g portions\u003cbr data-start=\"1055\" data-end=\"1058\"\u003e\u003cstrong data-start=\"1058\" data-end=\"1068\" data-is-only-node=\"\"\u003eShape:\u003c\/strong\u003e Irregular, rustic clay chips from broken mini pots\u003cbr data-start=\"1119\" data-end=\"1122\"\u003e\u003cstrong data-start=\"1122\" data-end=\"1133\"\u003eColour:\u003c\/strong\u003e Vibrant orange with natural terracotta variation\u003cbr data-start=\"1182\" data-end=\"1185\"\u003e\u003cstrong data-start=\"1185\" data-end=\"1197\"\u003eTexture:\u003c\/strong\u003e Firm yet gentle crunch; thin and crispy; breaks down into sandy, crystal-like specks that dissolve cleanly\u003cbr data-start=\"1304\" data-end=\"1307\"\u003e\u003cstrong data-start=\"1307\" data-end=\"1325\"\u003eCrunch Factor:\u003c\/strong\u003e 3 – firm yet gentle\u003cbr data-start=\"1345\" data-end=\"1348\"\u003e\u003cstrong data-start=\"1348\" data-end=\"1366\"\u003eTaste Profile:\u003c\/strong\u003e Deliciously metallic and deeply earthy with a mild clay undertone; clean finish with subtle sandy granules that vanish in the mouth\u003cbr data-start=\"1498\" data-end=\"1501\"\u003e\u003cstrong data-start=\"1501\" data-end=\"1517\"\u003eIngredients:\u003c\/strong\u003e 100% Terrón Terracotta Mexicana\u003cbr data-start=\"1549\" data-end=\"1552\"\u003e\u003cstrong data-start=\"1552\" data-end=\"1574\"\u003eCountry of Origin:\u003c\/strong\u003e Mexico\u003cbr data-start=\"1581\" data-end=\"1584\"\u003e\u003cstrong data-start=\"1584\" data-end=\"1595\"\u003eVendor:\u003c\/strong\u003e Shine Clay\u003c\/p\u003e\n\u003cp data-start=\"1610\" data-end=\"2048\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"1610\" data-end=\"1639\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1639\" data-end=\"1642\"\u003eSourced from traditional handmade Mexican mini pots, these chips honour the heritage of Terrón clay—a material long prized for its warmth, softness, and palatable earthiness. Carefully broken and collected, each chip carries the spirit of Mexican pottery traditions, blending cultural authenticity with a smooth, approachable clay experience that balances flavour, texture, and craftsmanship in every bite.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100","offer_id":53069870924103,"sku":"0204110287","price":8.0,"currency_code":"GBP","in_stock":false},{"title":"200","offer_id":53069870956871,"sku":"0204110288","price":15.35,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_33d4b989-d148-4a9c-bb6e-a5f0acba28c1.png?v=1767554626"},{"product_id":"mexican-terracotta-stash-450g-with-keepsake-compartmented-storage-box","title":"All Latin American Clay Experience Sampler – Stash Box included - Edible terracottas, dirts, barros terrones, and kaolins from across Latin America","description":"\u003ch3 data-end=\"20\" data-start=\"0\" data-section-id=\"1n8lizy\"\u003eProduct Overview\u003c\/h3\u003e\n\u003cp data-end=\"385\" data-start=\"22\"\u003eThe Latin American Sampler is a thoughtfully curated collection of authentic Mexican clay pieces, bringing together a diverse mix of textures, shapes, and traditional flavours in one versatile stash. Sourced from multiple respected vendors, including La Sobrina, this selection offers a well-rounded introduction to the depth and character of Mexican  and Colombian clay craftsmanship.\u003c\/p\u003e\n\u003cp data-end=\"481\" data-start=\"387\"\u003eInside, you’ll find any one of a variety of distinctive items (check our entire \u003ca rel=\"noopener\" href=\"https:\/\/www.earthycrunch.co.uk\/collections\/latin-america\" target=\"_blank\"\u003eLatin\u003c\/a\u003e range), each with its own texture and personality:\u003c\/p\u003e\n\u003cp data-end=\"1385\" data-start=\"936\"\u003eEach piece varies in form—from compact chunks and crisp bites to soft, crumbly segments—creating a dynamic and engaging clay experience. Textures range from smooth and firm to lightly dusty and melt-down soft, with occasional crisp snaps throughout. The overall flavour profile stays true to classic Mexican terracotta and kaolin notes: earthy, mineral-rich, with subtle dusty warmth and occasional smoky or creamy undertones depending on the piece.\u003c\/p\u003e\n\u003cp data-end=\"1656\" data-start=\"1387\"\u003ePresented in a durable, reusable plastic stash box, this sampler is designed to keep your collection fresh, organised, and ready to enjoy. Ideal for both seasoned clay enthusiasts and those looking to explore a wide spectrum of Mexican clay textures in one curated set.\u003c\/p\u003e\n\u003chr data-end=\"1661\" data-start=\"1658\"\u003e\n\u003ch3 data-end=\"1683\" data-start=\"1663\" data-section-id=\"1hqzsji\"\u003eTexture \u0026amp; Crunch\u003c\/h3\u003e\n\u003cp data-end=\"1863\" data-start=\"1685\"\u003eA varied sensory mix ranging from soft, dusty melts to medium-crisp bites. Expect a combination of smooth firmness, crumbly breakdowns, and occasional snappy pieces for contrast.\u003c\/p\u003e\n\u003chr data-end=\"1868\" data-start=\"1865\"\u003e\n\u003ch3 data-end=\"1887\" data-start=\"1870\" data-section-id=\"104e4rr\"\u003eTaste \u0026amp; Aroma\u003c\/h3\u003e\n\u003cp data-end=\"2050\" data-start=\"1889\"\u003eClassic Mexican earthiness with layered profiles—dusty terracotta, mineral-rich kaolin, gentle smokiness, and faint creamy or coconut notes across select pieces.\u003c\/p\u003e\n\u003chr data-end=\"2055\" data-start=\"2052\"\u003e\n\u003ch3 data-end=\"2076\" data-start=\"2057\" data-section-id=\"21hohb\"\u003eClay Experience\u003c\/h3\u003e\n\u003cp data-end=\"2306\" data-start=\"2078\"\u003eThis sampler is all about variety and exploration. Each handful offers something different—whether it’s a soft, melt-in-the-mouth kaolin or a firmer, crunchy terracotta bite—making it perfect for discovering personal favourites.\u003c\/p\u003e\n\u003chr data-end=\"2311\" data-start=\"2308\"\u003e\n\u003ch3 data-end=\"2329\" data-start=\"2313\" data-section-id=\"1iz91iu\"\u003eKey Features\u003c\/h3\u003e\n\u003cul data-end=\"2713\" data-start=\"2331\"\u003e\n\u003cli data-end=\"2382\" data-start=\"2331\" data-section-id=\"6v7tc\"\u003e\n\u003cp data-end=\"2382\" data-start=\"2333\"\u003eCurated mix of authentic Mexican clay varieties\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2442\" data-start=\"2383\" data-section-id=\"13e9s6i\"\u003e\n\u003cp data-end=\"2442\" data-start=\"2385\"\u003eIncludes terracotta, barrito, kaolin, and terrón styles\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2490\" data-start=\"2443\" data-section-id=\"gvhq2e\"\u003e\n\u003cp data-end=\"2490\" data-start=\"2445\"\u003eWide range of textures from soft to crunchy\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2553\" data-start=\"2491\" data-section-id=\"1gh232t\"\u003e\n\u003cp data-end=\"2553\" data-start=\"2493\"\u003eSubtle flavour variations including smoky and creamy notes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2597\" data-start=\"2554\" data-section-id=\"1ss91wa\"\u003e\n\u003cp data-end=\"2597\" data-start=\"2556\"\u003eComes in a reusable, airtight stash box\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2652\" data-start=\"2598\" data-section-id=\"puopum\"\u003e\n\u003cp data-end=\"2652\" data-start=\"2600\"\u003eSourced from multiple vendors including La Sobrina\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2713\" data-start=\"2653\" data-section-id=\"8w959u\"\u003e\n\u003cp data-end=\"2713\" data-start=\"2655\"\u003eAvailable in selectable weights to suit your stash needs\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"2718\" data-start=\"2715\"\u003e\n\u003ch3 data-end=\"2739\" data-start=\"2720\" data-section-id=\"1o2c85r\"\u003eProduct Details\u003c\/h3\u003e\n\u003cul data-end=\"3594\" data-start=\"2741\"\u003e\n\u003cli data-end=\"2777\" data-start=\"2741\" data-section-id=\"cjlksr\"\u003e\n\u003cp data-end=\"2777\" data-start=\"2743\"\u003e\u003cstrong data-end=\"2752\" data-start=\"2743\"\u003eSize:\u003c\/strong\u003e Mixed shapes and sizes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2831\" data-start=\"2778\" data-section-id=\"9e6j9e\"\u003e\n\u003cp data-end=\"2831\" data-start=\"2780\"\u003e\u003cstrong data-end=\"2791\" data-start=\"2780\"\u003eWeight:\u003c\/strong\u003e Varies (selectable options available)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2891\" data-start=\"2832\" data-section-id=\"11ni88t\"\u003e\n\u003cp data-end=\"2891\" data-start=\"2834\"\u003e\u003cstrong data-end=\"2844\" data-start=\"2834\"\u003eShape:\u003c\/strong\u003e Varied – chunks, bites, pieces, and crumbles\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2957\" data-start=\"2892\" data-section-id=\"tg2q1n\"\u003e\n\u003cp data-end=\"2957\" data-start=\"2894\"\u003e\u003cstrong data-end=\"2905\" data-start=\"2894\"\u003eColour:\u003c\/strong\u003e Natural terracotta tones with lighter kaolin hues\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"3020\" data-start=\"2958\" data-section-id=\"1votns4\"\u003e\n\u003cp data-end=\"3020\" data-start=\"2960\"\u003e\u003cstrong data-end=\"2972\" data-start=\"2960\"\u003eTexture:\u003c\/strong\u003e Smooth, firm, dusty, and occasionally crumbly\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"3073\" data-start=\"3021\" data-section-id=\"1tzp884\"\u003e\n\u003cp data-end=\"3073\" data-start=\"3023\"\u003e\u003cstrong data-end=\"3041\" data-start=\"3023\"\u003eCrunch Factor:\u003c\/strong\u003e 2–4 – Soft to Medium hardness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"3159\" data-start=\"3074\" data-section-id=\"1dh0xu6\"\u003e\n\u003cp data-end=\"3159\" data-start=\"3076\"\u003e\u003cstrong data-end=\"3094\" data-start=\"3076\"\u003eTaste Profile:\u003c\/strong\u003e Earthy, dusty, mineral-rich with subtle smoky and creamy notes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"3227\" data-start=\"3160\" data-section-id=\"1ce54hl\"\u003e\n\u003cp data-end=\"3227\" data-start=\"3162\"\u003e\u003cstrong data-end=\"3178\" data-start=\"3162\"\u003eIngredients:\u003c\/strong\u003e Natural clay (terracotta and kaolin varieties)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"3261\" data-start=\"3228\" data-section-id=\"j8kohe\"\u003e\n\u003cp data-end=\"3261\" data-start=\"3230\"\u003e\u003cstrong data-end=\"3252\" data-start=\"3230\"\u003eCountry of Origin:\u003c\/strong\u003e Mexico\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"3308\" data-start=\"3262\" data-section-id=\"fk8o3w\"\u003e\n\u003cp data-end=\"3308\" data-start=\"3264\"\u003e\u003cstrong data-end=\"3275\" data-start=\"3264\"\u003eVendor:\u003c\/strong\u003e Various (including La Sobrina)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"3594\" data-start=\"3309\" data-section-id=\"24678g\"\u003e\n\u003cp data-end=\"3594\" data-start=\"3311\"\u003e\u003cstrong data-end=\"3340\" data-start=\"3311\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Rooted in Mexican pottery and clay-eating traditions, this sampler brings together regional favourites—from broken pot shards (pedacería) to kaolin blends and terrón chunks—each reflecting generations of artisanal clay preparation and cultural heritage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"3599\" data-start=\"3596\"\u003e\n\u003ch3 data-end=\"3615\" data-start=\"3601\" data-section-id=\"7cj1qd\"\u003e\u003cem\u003eDisclaimer\u003c\/em\u003e\u003c\/h3\u003e\n\u003cp class=\"p1\"\u003e\u003ci\u003eEarthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/i\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"175g","offer_id":53558021652807,"sku":"07041900891","price":14.99,"currency_code":"GBP","in_stock":false},{"title":"400g","offer_id":53558021685575,"sku":"07041900893","price":26.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/2_c53004c7-1622-43aa-b0fc-1ec3a4cc1909.png?v=1750723394"},{"product_id":"choco-chip-cookies-250g","title":"Choco Chip Clay Cookies - Creamy Indian Clay treats","description":"\u003ch2 data-section-id=\"1ma7m6t\" data-start=\"90\" data-end=\"105\"\u003eKey Features\u003c\/h2\u003e\n\u003cp data-start=\"107\" data-end=\"782\"\u003e\u003cstrong data-start=\"107\" data-end=\"119\"\u003eTexture:\u003c\/strong\u003e Crumbly, cookie-like clay discs with a soft break and crunchy embedded chip contrast\u003cbr data-start=\"204\" data-end=\"207\"\u003e\u003cstrong data-start=\"207\" data-end=\"225\"\u003eCrunch Factor:\u003c\/strong\u003e 3 – Medium\u003cbr data-start=\"236\" data-end=\"239\"\u003e\u003cstrong data-start=\"239\" data-end=\"249\"\u003eTaste:\u003c\/strong\u003e Creamy white-chalk base with dusty earth tones, light petrichor freshness, and subtle cementy undertones\u003cbr data-start=\"354\" data-end=\"357\"\u003e\u003cstrong data-start=\"357\" data-end=\"369\"\u003eSensory:\u003c\/strong\u003e Soft, nostalgic aroma with gentle earthiness and playful textural bursts from clay chips\u003cbr data-start=\"458\" data-end=\"461\"\u003e\u003cstrong data-start=\"461\" data-end=\"472\"\u003eOrigin:\u003c\/strong\u003e India 🇮🇳\u003cbr data-start=\"483\" data-end=\"486\"\u003e\u003cstrong data-start=\"486\" data-end=\"495\"\u003eUses:\u003c\/strong\u003e Ideal for casual clay enjoyment, snack-style nibbling, and adding variety to a mixed clay selection\u003cbr data-start=\"595\" data-end=\"598\"\u003e\u003cstrong data-start=\"598\" data-end=\"618\"\u003eClay Experience:\u003c\/strong\u003e Beginner-friendly and highly approachable. Perfect for those who prefer lighter, playful textures with mild earthiness and a satisfying but gentle crunch contrast.\u003c\/p\u003e\n\u003chr data-start=\"784\" data-end=\"787\"\u003e\n\u003ch2 data-section-id=\"1p927wt\" data-start=\"789\" data-end=\"808\"\u003eProduct Overview\u003c\/h2\u003e\n\u003cp data-start=\"810\" data-end=\"1089\"\u003eChoco Chip Cookies are playful, cookie-inspired clay discs designed around a soft white-chalk base with embedded clay “chips” that mimic classic chocolate chip inclusions. The result is a nostalgic, snack-like sensory experience that balances smoothness with intermittent crunch.\u003c\/p\u003e\n\u003cp data-start=\"1091\" data-end=\"1379\"\u003eThe flavour profile is intentionally gentle and comforting, built around creamy white clay tones with light dusty earth notes and a faint petrichor undertone. The embedded chips introduce contrast in both texture and bite, making each piece feel dynamic without becoming intense or heavy.\u003c\/p\u003e\n\u003cp data-start=\"1381\" data-end=\"1575\"\u003eOverall, this is a softer, more fun clay experience designed for casual enjoyment, offering a familiar cookie-like structure reimagined through natural clay textures and subtle earthy character.\u003c\/p\u003e\n\u003chr data-start=\"1577\" data-end=\"1580\"\u003e\n\u003ch2 data-section-id=\"1ftjefx\" data-start=\"1582\" data-end=\"1601\"\u003eTexture \u0026amp; Crunch\u003c\/h2\u003e\n\u003cp data-start=\"1603\" data-end=\"1833\"\u003eThe base texture is crumbly and lightly firm, breaking easily under gentle pressure into soft fragments that dissolve gradually. It has a dry, cookie-like structure that feels consistent and controlled rather than dense or gritty.\u003c\/p\u003e\n\u003cp data-start=\"1835\" data-end=\"2114\"\u003eEmbedded within the discs are clay “chips” that introduce small bursts of crunch throughout each bite. These create a layered texture experience — soft crumble from the base followed by sharper, slightly firmer inclusions that stand out without overwhelming the overall softness.\u003c\/p\u003e\n\u003cp data-start=\"2116\" data-end=\"2226\"\u003eThe combination makes each bite feel varied and engaging, while still remaining easy and approachable to chew.\u003c\/p\u003e\n\u003chr data-start=\"2228\" data-end=\"2231\"\u003e\n\u003ch2 data-section-id=\"fdlihw\" data-start=\"2233\" data-end=\"2249\"\u003eTaste \u0026amp; Aroma\u003c\/h2\u003e\n\u003cp data-start=\"2251\" data-end=\"2455\"\u003eThe taste opens with a smooth, creamy white-chalk base that is mild, clean, and softly earthy. This foundation is lightly dusty, with a gentle cement-like undertone that gives structure without harshness.\u003c\/p\u003e\n\u003cp data-start=\"2457\" data-end=\"2726\"\u003eAs chewing continues, faint petrichor notes emerge, adding a subtle freshness reminiscent of dry earth after light rain. The embedded chips introduce slightly deeper roasted clay accents, giving brief textural and flavour contrast without overpowering the base profile.\u003c\/p\u003e\n\u003cp data-start=\"2728\" data-end=\"2860\"\u003eThe aroma is soft and nostalgic, leaning toward clean earth, powdered stone, and light mineral dust with a gentle comforting finish.\u003c\/p\u003e\n\u003chr data-start=\"2862\" data-end=\"2865\"\u003e\n\u003ch2 data-section-id=\"1ilpli3\" data-start=\"2867\" data-end=\"2889\"\u003eKey Product Details\u003c\/h2\u003e\n\u003cp data-start=\"2891\" data-end=\"3401\"\u003e\u003cstrong data-start=\"2891\" data-end=\"2902\"\u003eWeight:\u003c\/strong\u003e x1 cookie (approx. 65g)\u003cbr data-start=\"2926\" data-end=\"2929\"\u003e\u003cstrong data-start=\"2929\" data-end=\"2939\"\u003eShape:\u003c\/strong\u003e Round cookie-style discs with embedded clay chips\u003cbr data-start=\"2989\" data-end=\"2992\"\u003e\u003cstrong data-start=\"2992\" data-end=\"3003\"\u003eColour:\u003c\/strong\u003e Off-white base with darker contrasting clay chips\u003cbr data-start=\"3053\" data-end=\"3056\"\u003e\u003cstrong data-start=\"3056\" data-end=\"3072\"\u003eIngredients:\u003c\/strong\u003e White kaolin clay base with embedded dryfruit clay chips\u003cbr data-start=\"3129\" data-end=\"3132\"\u003e\u003cstrong data-start=\"3132\" data-end=\"3143\"\u003eVendor:\u003c\/strong\u003e Earthy Crunch UK\u003cbr data-start=\"3160\" data-end=\"3163\"\u003e\u003cstrong data-start=\"3163\" data-end=\"3192\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Inspired by modern Indian clay crafting techniques that blend smooth white clays with roasted clay inclusions, creating playful textures and balanced sensory contrast rooted in evolving clay snack traditions.\u003c\/p\u003e\n\u003chr data-start=\"3403\" data-end=\"3406\"\u003e\n\u003ch2 data-section-id=\"by138m\" data-start=\"3408\" data-end=\"3421\"\u003eDisclaimer\u003c\/h2\u003e\n\u003cp data-start=\"3423\" data-end=\"3806\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"65g","offer_id":53609863610695,"sku":"0405030296","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"130g","offer_id":53609863643463,"sku":"04050302962","price":6.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/050227_Choco_chip_cookies.png?v=1774722470"},{"product_id":"dryfruit-black-hearts","title":"Dryfruit Black Hearts  - Indian smoky clay treats","description":"\u003cp data-start=\"141\" data-end=\"444\"\u003eDryfruit Black Hearts are soft, heart-shaped treats crafted from premium Dryfruit clay powder, celebrated for its distinctive smoky-earthy flavour and smooth, silky texture. Coated in a fine Dryfruit layer, these compact hearts deliver a mellow crunch that crumbles cleanly without grit or stickiness.\u003c\/p\u003e\n\u003cp data-start=\"446\" data-end=\"790\"\u003eFlavour-wise, they open with bold cement-like earthiness, followed by a sweet smokiness and subtle petrol-like undertones. A nostalgic rain-on-soil aroma rounds out the experience, creating a refined and atmospheric chew that balances depth with softness. Perfect for those who prefer a gentle crunch with a full-bodied, flavour-rich profile.\u003c\/p\u003e\n\u003cp data-start=\"792\" data-end=\"839\"\u003e\u003cstrong data-start=\"792\" data-end=\"801\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"801\" data-end=\"804\"\u003ePieces vary, approximately 4 cm\u003c\/p\u003e\n\u003cp data-start=\"841\" data-end=\"878\"\u003e\u003cstrong data-start=\"841\" data-end=\"852\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"852\" data-end=\"855\"\u003eApprox. 100 g per pack\u003c\/p\u003e\n\u003cp data-start=\"880\" data-end=\"907\"\u003e\u003cstrong data-start=\"880\" data-end=\"890\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"890\" data-end=\"893\"\u003eHeart-shaped\u003c\/p\u003e\n\u003cp data-start=\"909\" data-end=\"935\"\u003e\u003cstrong data-start=\"909\" data-end=\"920\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"920\" data-end=\"923\"\u003eDeep black\u003c\/p\u003e\n\u003cp data-start=\"937\" data-end=\"1040\"\u003e\u003cstrong data-start=\"937\" data-end=\"949\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"949\" data-end=\"952\"\u003eSoft, compressed clay dust with a dull, crumbly crunch; very fine, non-sticky, no grit\u003c\/p\u003e\n\u003cp data-start=\"1042\" data-end=\"1111\"\u003e\u003cstrong data-start=\"1042\" data-end=\"1060\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1060\" data-end=\"1063\"\u003e3 – Gentle, medium crunch with a smooth finish\u003c\/p\u003e\n\u003cp data-start=\"1113\" data-end=\"1243\"\u003e\u003cstrong data-start=\"1113\" data-end=\"1131\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1131\" data-end=\"1134\"\u003eSmokey and sweet-earthy with Dryfruit depth; cementy undertones, subtle gasoline notes, and petrichor aroma\u003c\/p\u003e\n\u003cp data-start=\"1245\" data-end=\"1291\"\u003e\u003cstrong data-start=\"1245\" data-end=\"1261\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1261\" data-end=\"1264\"\u003e100% Dryfruit clay powder\u003c\/p\u003e\n\u003cp data-start=\"1293\" data-end=\"1325\"\u003e\u003cstrong data-start=\"1293\" data-end=\"1315\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1315\" data-end=\"1318\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1327\" data-end=\"1359\"\u003e\u003cstrong data-start=\"1327\" data-end=\"1338\"\u003eVendor:\u003c\/strong\u003e\u003cbr data-start=\"1338\" data-end=\"1341\"\u003eRose Clay (current batch)\u003c\/p\u003e\n\u003cp data-start=\"1361\" data-end=\"1677\"\u003e\u003cstrong data-start=\"1361\" data-end=\"1390\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1390\" data-end=\"1393\"\u003eRooted in Indian Dryfruit clay traditions, Black Hearts highlight the roasted smokiness and silky textures that make this clay variety a cult favourite. Their soft structure and atmospheric flavour layers offer a modern, heart-shaped twist on a beloved classic of geophagy heritage.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Rose Clay","offer_id":53179273904455,"sku":"0405090123","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Clays All Around","offer_id":53179273937223,"sku":"0405030300","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/4_a7769bbf-a618-4991-9a8e-d8bb34417918.png?v=1770570568"},{"product_id":"mud-cakes-earthy-indian-edible-clay-cakes","title":"Mud Cakes - Bestselling Crunchy Crumbly Smoky Indian Clay Treats","description":"\u003ch2 data-section-id=\"rmw5tv\" data-start=\"56\" data-end=\"70\"\u003eDescription\u003c\/h2\u003e\n\u003cp data-start=\"72\" data-end=\"792\"\u003eMud Cakes are natural Indian clay treats known for their soft crumbly texture and deep wet-earth mineral profile. These compact cake-shaped clay pieces deliver a satisfying sensory experience with notes of damp soil, soft cement, petrichor, and dusty minerals, making them especially popular among lovers of earthy textures, ASMR experiences, and grounding mineral-rich sensory materials. The texture offers a gentle snap followed by a smooth powdery melt with a calming earthy finish appreciated within geophagia and texture-focused communities. Inspired by traditional Indian grey clay blends and mitti khana practices, Mud Cakes are valued for their approachable softness, grounding aroma, and slow sensory breakdown.\u003c\/p\u003e\n\u003ch2 data-section-id=\"t4ytit\" data-start=\"794\" data-end=\"809\"\u003eKey features\u003c\/h2\u003e\n\u003cp data-start=\"811\" data-end=\"1516\"\u003e\u003cstrong data-start=\"811\" data-end=\"823\"\u003eTexture:\u003c\/strong\u003e Soft crumbly clay cakes with a gentle snap and smooth powdery melt\u003cbr data-start=\"890\" data-end=\"893\"\u003e\u003cstrong data-start=\"893\" data-end=\"903\"\u003eTaste:\u003c\/strong\u003e Deep earthy cement tones with wet soil richness and fresh petrichor notes\u003cbr data-start=\"977\" data-end=\"980\"\u003e\u003cstrong data-start=\"980\" data-end=\"998\"\u003eCrunch factor:\u003c\/strong\u003e 2 – Gentle\u003cbr data-start=\"1009\" data-end=\"1012\"\u003e\u003cstrong data-start=\"1012\" data-end=\"1023\"\u003eOrigin:\u003c\/strong\u003e 🇮🇳 India\u003cbr data-start=\"1034\" data-end=\"1037\"\u003e\u003cstrong data-start=\"1037\" data-end=\"1050\"\u003eBest for:\u003c\/strong\u003e Sensory exploration, mindful texture enjoyment, beginners, and smooth clay lovers\u003cbr data-start=\"1132\" data-end=\"1135\"\u003e\u003cstrong data-start=\"1135\" data-end=\"1155\"\u003eClay experience:\u003c\/strong\u003e A calming earthy clay with a forgiving texture, soft mineral crumble, and rain-soaked soil aroma that feels grounding and easy to enjoy.\u003cbr data-start=\"1292\" data-end=\"1295\"\u003e\u003cstrong data-start=\"1295\" data-end=\"1310\"\u003eASMR level:\u003c\/strong\u003e Soft crumble\u003cbr data-start=\"1323\" data-end=\"1326\"\u003e\u003cstrong data-start=\"1326\" data-end=\"1348\"\u003eHydration texture:\u003c\/strong\u003e Softens into a muddy creamy paste with enhanced petrichor and damp earth richness\u003cbr data-start=\"1430\" data-end=\"1433\"\u003e\u003cstrong data-start=\"1433\" data-end=\"1449\"\u003eAroma notes:\u003c\/strong\u003e Wet soil, petrichor, dusty clay, mineral cement, rain-soaked earth\u003c\/p\u003e\n\u003ch2 data-section-id=\"1c9do4s\" data-start=\"1518\" data-end=\"1536\"\u003eProduct details\u003c\/h2\u003e\n\u003cp data-start=\"1538\" data-end=\"2438\"\u003e\u003cstrong data-start=\"1538\" data-end=\"1549\"\u003eWeight:\u003c\/strong\u003e 3 cakes (up to approx. 115g total)\u003cbr data-start=\"1584\" data-end=\"1587\"\u003e\u003cstrong data-start=\"1587\" data-end=\"1597\"\u003eShape:\u003c\/strong\u003e Small cube-like cake forms\u003cbr data-start=\"1624\" data-end=\"1627\"\u003e\u003cstrong data-start=\"1627\" data-end=\"1638\"\u003eColour:\u003c\/strong\u003e Natural grey tones with earthy variation\u003cbr data-start=\"1679\" data-end=\"1682\"\u003e\u003cstrong data-start=\"1682\" data-end=\"1698\"\u003eIngredients:\u003c\/strong\u003e Blend of full-roasted Nakumatt, half-roasted Nakumatt, red Nakumatt, butter grey clay, dry fruit clay, diamond clay, almond clay, and other natural Indian grey clays (No preservatives, additives, alcohol, or colourings)\u003cbr data-start=\"1918\" data-end=\"1921\"\u003e\u003cstrong data-start=\"1921\" data-end=\"1932\"\u003eVendor:\u003c\/strong\u003e Clays All Around\u003cbr data-start=\"1949\" data-end=\"1952\"\u003e\u003cstrong data-start=\"1952\" data-end=\"1981\"\u003eTraditional clay origins:\u003c\/strong\u003e Rooted in India’s long-standing mitti khana traditions, Mud Cakes draw inspiration from the cultural practice of consuming naturally sourced earth clays. Nakumatt varieties are traditionally valued for their smooth finish, grounding aroma, and balanced mineral texture. This blend combines multiple classic Indian clay styles into a softer, modern sensory experience centred around earthy calmness and smooth breakdowns.\u003cbr data-start=\"2402\" data-end=\"2405\"\u003e\u003cstrong data-start=\"2405\" data-end=\"2421\"\u003eTest status:\u003c\/strong\u003e Community-Tested\u003c\/p\u003e\n\u003ch2 data-section-id=\"by138m\" data-start=\"2440\" data-end=\"2453\"\u003eDisclaimer\u003c\/h2\u003e\n\u003cp data-start=\"2455\" data-end=\"2838\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":51890768216391,"sku":"0405030311","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_3498d1ad-18c1-4ff2-b91e-9f7b5a972f07.png?v=1754914573"},{"product_id":"nakumatt-cakes-100g","title":"Nakumatt Cakes (100g) - Edible clay treats for Pica","description":"\u003cp data-end=\"21\" data-start=\"0\"\u003e\u003cstrong data-end=\"21\" data-start=\"0\"\u003eProduct Overview:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"21\" data-start=\"0\"\u003eNakumatt Cakes are compact, slab-like chunks made from a rich blend of roasted Nakumatt clays and butter grey. These earthy clay “cake” pieces are designed for clay lovers who crave depth of flavour and a satisfying texture. Each chunk is firm but crumbles easily upon bite, releasing soft, powdery crumbs with a clean, slightly smoky aftertaste. The profile is deeply grounded — think underground earth, basement cement tones, and whispery slate notes, all rounded out by a subtle roasted finish. Smooth, non-sticky, and highly snackable, these cake-style slabs melt down beautifully for those who enjoy softer clay textures without sacrificing crunch.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"745\" data-start=\"694\"\u003e\n\u003cstrong data-end=\"703\" data-start=\"694\"\u003eSize: \u003c\/strong\u003eEach piece varies, approximately 3–5 cm\u003c\/li\u003e\n\u003cli data-end=\"765\" data-start=\"747\"\u003e\n\u003cstrong data-end=\"758\" data-start=\"747\"\u003eWeight: \u003c\/strong\u003eApprox. 100g\u003c\/li\u003e\n\u003cli data-end=\"812\" data-start=\"767\"\u003e\n\u003cstrong data-end=\"777\" data-start=\"767\"\u003eShape: \u003c\/strong\u003eChunky square slab or cake-style pieces\u003c\/li\u003e\n\u003cli data-end=\"880\" data-start=\"814\"\u003e\n\u003cstrong data-end=\"825\" data-start=\"814\"\u003eColour: \u003c\/strong\u003eMuted greys and taupes from mixed Nakumatt varieties\u003c\/li\u003e\n\u003cli data-end=\"959\" data-start=\"882\"\u003e\n\u003cstrong data-end=\"894\" data-start=\"882\"\u003eTexture: \u003c\/strong\u003eFirm outer shell with a soft, crumbly interior; powdery finish\u003c\/li\u003e\n\u003cli data-end=\"1022\" data-start=\"961\"\u003e\n\u003cstrong data-end=\"979\" data-start=\"961\"\u003eCrunch Factor: \u003c\/strong\u003e3 – Medium crunch with gentle resistance\u003c\/li\u003e\n\u003cli data-end=\"1123\" data-start=\"1024\"\u003e\n\u003cstrong data-end=\"1042\" data-start=\"1024\"\u003eTaste Profile: \u003c\/strong\u003eCementy, earthy, with basement-like notes, hints of slate, and light smokiness\u003c\/li\u003e\n\u003cli data-end=\"1196\" data-start=\"1125\"\u003e\n\u003cstrong data-end=\"1141\" data-start=\"1125\"\u003eIngredients: \u003c\/strong\u003eCakes made of all nakumatts powder and butter grey roasted to give that extra earthiness.\u003c\/li\u003e\n\u003cli data-end=\"1228\" data-start=\"1198\"\u003e\n\u003cstrong data-end=\"1220\" data-start=\"1198\"\u003eCountry of Origin: \u003c\/strong\u003eIndia\u003c\/li\u003e\n\u003cli data-end=\"1598\" data-start=\"1230\"\u003e\n\u003cstrong data-end=\"1259\" data-start=\"1230\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-end=\"1262\" data-start=\"1259\"\u003eHand-shaped using a variety of regional Nakumatt clays, these cake-style chunks pay homage to the Indian tradition of consuming mineral-rich earth for its unique texture and flavour. Roasted for added depth, they bring together classic tones of Nakumatt with a smooth, easy-to-chew structure ideal for connoisseurs of subtle earthiness.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":51890775228743,"sku":"050220","price":5.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_05d335e1-3dec-4556-b0dc-44b3d167bbd3.png?v=1755010724"},{"product_id":"all-grey-stash-box-500g","title":"All Indian Greys Clay Experience Sampler (500g) - Stash Box included - Edible clay for Pica","description":"\u003cp data-start=\"23\" data-end=\"360\"\u003e\u003cstrong data-start=\"23\" data-end=\"52\"\u003eAll Grey Stash Box (500g)\u003c\/strong\u003e is a brooding, beautiful celebration of the cement-toned side of the crunch spectrum. Housed in a practical compartmented plastic container, this stash box features a handpicked variety of grey-hued samples sourced from global regions—each one offering its own unique texture, hardness, and flavour profile.\u003c\/p\u003e\n\u003cp data-start=\"362\" data-end=\"738\"\u003eInside, you'll discover a moody mix that \u003cem data-start=\"403\" data-end=\"408\"\u003emay\u003c\/em\u003e include: Nzu, Eko Grey, Ulo, Crystal Nakumatt, clay pebbles, smoked Nakumatt, broken grey clay pots, mini grey toffees, hex mix (grey\/black), and our ever-popular Smoky Sticks and Mud Cakes. These pieces range from smooth and chalky to dense and snappy, giving you a full tour through the layered crunch and clean dust of the grey clay family.\u003c\/p\u003e\n\u003cp data-start=\"740\" data-end=\"1015\"\u003ePerfect for collectors, explorers, or those with a soft spot for basementy, cement-rich tones, the All Grey Stash Box is a sensory journey wrapped in ash-toned elegance. Expect smoky whispers, industrial earthiness, and the occasional flash of that sweet, damp petrichor.\u003c\/p\u003e\n\u003chr data-start=\"1017\" data-end=\"1020\"\u003e\n\u003cp data-start=\"1022\" data-end=\"1068\"\u003e\u003cstrong data-start=\"1022\" data-end=\"1031\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"1031\" data-end=\"1034\"\u003eVaried pieces, approx. 3–5 cm each\u003c\/p\u003e\n\u003cp data-start=\"1070\" data-end=\"1104\"\u003e\u003cstrong data-start=\"1070\" data-end=\"1081\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"1081\" data-end=\"1084\"\u003e500g total (approx.)\u003c\/p\u003e\n\u003cp data-start=\"1106\" data-end=\"1171\"\u003e\u003cstrong data-start=\"1106\" data-end=\"1116\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"1116\" data-end=\"1119\"\u003eMixed – balls, shards, toffees, broken pots, pebbles\u003c\/p\u003e\n\u003cp data-start=\"1173\" data-end=\"1229\"\u003e\u003cstrong data-start=\"1173\" data-end=\"1184\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"1184\" data-end=\"1187\"\u003eVarious greys – soft dove to deep charcoal\u003c\/p\u003e\n\u003cp data-start=\"1231\" data-end=\"1283\"\u003e\u003cstrong data-start=\"1231\" data-end=\"1243\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"1243\" data-end=\"1246\"\u003eMixed – chalky, crumbly, hard, snappy\u003c\/p\u003e\n\u003cp data-start=\"1285\" data-end=\"1351\"\u003e\u003cstrong data-start=\"1285\" data-end=\"1303\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1303\" data-end=\"1306\"\u003eVaries (from soft powdery to firm 4\/5 crunch)\u003c\/p\u003e\n\u003cp data-start=\"1353\" data-end=\"1447\"\u003e\u003cstrong data-start=\"1353\" data-end=\"1371\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1371\" data-end=\"1374\"\u003eBasement dust, cement-like, ash, occasional smoke, rain-on-slab petrichor\u003c\/p\u003e\n\u003cp data-start=\"1449\" data-end=\"1495\"\u003e\u003cstrong data-start=\"1449\" data-end=\"1465\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1465\" data-end=\"1468\"\u003eVarious global edible clays\u003c\/p\u003e\n\u003cp data-start=\"1497\" data-end=\"1585\"\u003e\u003cstrong data-start=\"1497\" data-end=\"1519\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1519\" data-end=\"1522\"\u003eMulti-region – includes West African, Indian, and other sources\u003c\/p\u003e\n\u003cp data-start=\"1587\" data-end=\"1822\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"1587\" data-end=\"1616\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1616\" data-end=\"1619\"\u003eGrey clays like Nzu and Ulo have long histories in cultural practices, while modern blends like Crystal Nakumatt and Smoky Sticks bring an experimental, ASMR-forward twist to this classic earthy palette.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":51942826115399,"sku":"100011","price":15.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_5ea7cb02-2b14-4465-a836-5eca1eb0c982.png?v=1752774152"},{"product_id":"all-blacks-mini-stash-anad-sampler-box","title":"All Indian Blacks Clay Experience - Stash Box included - Edible clay for Pica","description":"\u003cp data-start=\"41\" data-end=\"423\"\u003eThe All black box is a bold, smoky celebration of deep-roasted textures and shadowy crunch, curated for those who crave charcoal depth, petrol notes and that unmistakable roasted finish from first bite to final crumb. Each box will feature a rotating selection of our bestselling black items, meaning every box is slightly unique while keeping that intense, earthy profile you love and a great way of getting to try a multitude of clays and treats.\u003c\/p\u003e\n\u003cp data-start=\"425\" data-end=\"473\"\u003eThis may include a selection from the following:\u003c\/p\u003e\n\u003cul data-start=\"475\" data-end=\"777\"\u003e\n\u003cli data-start=\"475\" data-end=\"501\"\u003e\n\u003cp data-start=\"477\" data-end=\"501\"\u003eSmoked Nakumatt Chunks\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"502\" data-end=\"532\"\u003e\n\u003cp data-start=\"504\" data-end=\"532\"\u003eBlack Candy Cracker Cookie\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"533\" data-end=\"548\"\u003e\n\u003cp data-start=\"535\" data-end=\"548\"\u003eSmoky Burfi\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"549\" data-end=\"563\"\u003e\n\u003cp data-start=\"551\" data-end=\"563\"\u003eBlack Gems\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"564\" data-end=\"578\"\u003e\n\u003cp data-start=\"566\" data-end=\"578\"\u003eAll Blacks\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"579\" data-end=\"601\"\u003e\n\u003cp data-start=\"581\" data-end=\"601\"\u003eBlack Currant Half\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"602\" data-end=\"621\"\u003e\n\u003cp data-start=\"604\" data-end=\"621\"\u003eDryfruit Hearts\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"622\" data-end=\"644\"\u003e\n\u003cp data-start=\"624\" data-end=\"644\"\u003eBlack Candy Powder\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"645\" data-end=\"668\"\u003e\n\u003cp data-start=\"647\" data-end=\"668\"\u003eBlack Slate Pencils\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"669\" data-end=\"703\"\u003e\n\u003cp data-start=\"671\" data-end=\"703\"\u003eMontana Coal Crumbs and Powder\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"704\" data-end=\"721\"\u003e\n\u003cp data-start=\"706\" data-end=\"721\"\u003eDryfruit Clay\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"722\" data-end=\"759\"\u003e\n\u003cp data-start=\"724\" data-end=\"759\"\u003eGrey and Black Double Layer Heart\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"760\" data-end=\"777\"\u003e\n\u003cp data-start=\"762\" data-end=\"777\"\u003eSmokey Creamy\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"779\" data-end=\"789\"\u003eSize\u003c\/h3\u003e\n\u003cp data-start=\"790\" data-end=\"817\"\u003eSelect Weight\u003c\/p\u003e\n\u003ch3 data-start=\"885\" data-end=\"896\"\u003eShape\u003c\/h3\u003e\n\u003cp data-start=\"897\" data-end=\"981\"\u003eMixed shapes including chunks, cookies, hearts, halves, pencils, crumbs and powder\u003c\/p\u003e\n\u003ch3 data-start=\"983\" data-end=\"995\"\u003eColour\u003c\/h3\u003e\n\u003cp data-start=\"996\" data-end=\"1050\"\u003eDeep black, charcoal, slate grey and smoky ash tones\u003c\/p\u003e\n\u003ch3 data-start=\"1052\" data-end=\"1065\"\u003eTexture\u003c\/h3\u003e\n\u003cp data-start=\"1066\" data-end=\"1168\"\u003eExtremely varied – from ultra-crisp and brittle to creamy-crumb, dense roasted bites and fine powder\u003c\/p\u003e\n\u003ch3 data-start=\"1170\" data-end=\"1189\"\u003eCrunch factor\u003c\/h3\u003e\n\u003cp data-start=\"1190\" data-end=\"1265\"\u003eHigh to extreme crunch with layered crackle, snap, crumble and dusty melt\u003c\/p\u003e\n\u003ch3 data-start=\"1267\" data-end=\"1286\"\u003eTaste profile\u003c\/h3\u003e\n\u003cp data-start=\"1287\" data-end=\"1475\"\u003eIntense smoky earthiness with charcoal, petrol, basement, cement-like and soil-after-rain notes; some pieces carry creamy roasted undertones while others lean dry, dusty and mineral-rich\u003c\/p\u003e\n\u003ch3 data-start=\"1477\" data-end=\"1494\"\u003eIngredients\u003c\/h3\u003e\n\u003cp data-start=\"1495\" data-end=\"1612\"\u003eNatural roasted clay varieties including dryfruit clay, slate, coal-style clay crumbs and traditional earthy blends\u003c\/p\u003e\n\u003ch3 data-start=\"1614\" data-end=\"1637\"\u003eCountry of origin\u003c\/h3\u003e\n\u003cp data-start=\"1638\" data-end=\"1679\"\u003eIndia and USA (Montana clay components)\u003c\/p\u003e\n\u003ch3 data-start=\"1681\" data-end=\"1693\"\u003eVendor\u003c\/h3\u003e\n\u003cp data-start=\"1694\" data-end=\"1722\"\u003eMixed artisan clay vendors\u003c\/p\u003e\n\u003ch3 data-start=\"1724\" data-end=\"1754\"\u003eTraditional clay origins\u003c\/h3\u003e\n\u003cp data-start=\"1755\" data-end=\"1923\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eInspired by Indian roasted dryfruit clay traditions and mineral-rich black slate clays historically enjoyed for their deep, smoky intensity and grounding earth profile.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"265g","offer_id":53428059865415,"sku":"0705150080","price":14.0,"currency_code":"GBP","in_stock":false},{"title":"385g","offer_id":53428059898183,"sku":"0705150081","price":21.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/2_28c8eb61-c310-4f77-980c-7bb83fce6ae6.png?v=1752783810"},{"product_id":"all-nakumatt-sampler-box-420g-stash-box-included","title":"All Nakumatt Sampler - Stash Box included - Bold Indian Clay \u0026 Treat Assortment","description":"\u003ch3 data-end=\"106\" data-start=\"88\" data-section-id=\"1sboupi\"\u003eKey Features\u003c\/h3\u003e\n\u003cp data-end=\"439\" data-start=\"108\"\u003e\u003cstrong data-end=\"120\" data-start=\"108\"\u003eTexture:\u003c\/strong\u003e Ever-changing – from smooth, dense chunks to crumbly, gritty, and occasional crystalline surprises\u003cbr data-end=\"222\" data-start=\"219\"\u003e\u003cstrong data-end=\"240\" data-start=\"222\"\u003eCrunch Factor:\u003c\/strong\u003e 2–4 – a mix of soft snaps, medium crunch, and firmer bites\u003cbr data-end=\"302\" data-start=\"299\"\u003e\u003cstrong data-end=\"314\" data-start=\"302\"\u003eFlavour:\u003c\/strong\u003e Bold, earthy, mineral-rich with smoky and cementy undertones\u003cbr data-end=\"378\" data-start=\"375\"\u003e\u003cstrong data-end=\"389\" data-start=\"378\"\u003eOrigin:\u003c\/strong\u003e India\u003cbr data-end=\"398\" data-start=\"395\"\u003e\u003cstrong data-end=\"407\" data-start=\"398\"\u003eType:\u003c\/strong\u003e Mixed clay \u0026amp; treat assortment\u003c\/p\u003e\n\u003chr data-end=\"444\" data-start=\"441\"\u003e\n\u003ch3 data-end=\"465\" data-start=\"446\" data-section-id=\"1f0mere\"\u003eWhat’s Inside\u003c\/h3\u003e\n\u003cp data-end=\"724\" data-start=\"467\"\u003eA completely randomised selection of Nakumatt raw clays and treats, featuring a rotating mix of forms such as chunks, sticks, coins, shards, and occasional specialty pieces. No two boxes are ever the same—each one is a unique grab from our Nakumatt range.\u003c\/p\u003e\n\u003chr data-end=\"729\" data-start=\"726\"\u003e\n\u003ch3 data-end=\"751\" data-start=\"731\" data-section-id=\"70zt35\"\u003eThe Experience\u003c\/h3\u003e\n\u003cp data-end=\"1005\" data-start=\"753\"\u003eThis is Nakumatt in its most unpredictable form. Expect a proper sensory assortment where each piece brings something different to the table—some clean and dense, others crumbly with grit, and the occasional piece that leans smoky or sharply mineral.\u003c\/p\u003e\n\u003cp data-end=\"1220\" data-start=\"1007\"\u003eFlavour-wise, you’ll move through deep cementy greys, iron-rich reds, and darker roasted notes, all within one box. It’s less of a curated lineup and more of a “what did I just discover?” moment with every grab.\u003c\/p\u003e\n\u003cp data-end=\"1351\" data-start=\"1222\"\u003ePerfect if you enjoy variety, like a bit of surprise, or want to explore Nakumatt without sticking to just one texture or form.\u003c\/p\u003e\n\u003chr data-end=\"1356\" data-start=\"1353\"\u003e\n\u003ch3 data-end=\"1379\" data-start=\"1358\" data-section-id=\"1qc8btb\"\u003eProduct Details\u003c\/h3\u003e\n\u003cp data-end=\"1838\" data-start=\"1381\"\u003e\u003cstrong data-end=\"1390\" data-start=\"1381\"\u003eSize:\u003c\/strong\u003e Assorted mixed pieces (no uniform shape or sizing)\u003cbr data-end=\"1444\" data-start=\"1441\"\u003e\u003cstrong data-end=\"1455\" data-start=\"1444\"\u003eWeight:\u003c\/strong\u003e Approx. 500g\u003cbr data-end=\"1471\" data-start=\"1468\"\u003e\u003cstrong data-end=\"1481\" data-start=\"1471\"\u003eShape:\u003c\/strong\u003e Random – chunks, sticks, coins, shards, and irregular forms\u003cbr data-end=\"1544\" data-start=\"1541\"\u003e\u003cstrong data-end=\"1555\" data-start=\"1544\"\u003eColour:\u003c\/strong\u003e Varied – greys, reds, blacks, and natural tones\u003cbr data-end=\"1606\" data-start=\"1603\"\u003e\u003cstrong data-end=\"1618\" data-start=\"1606\"\u003eTexture:\u003c\/strong\u003e Mixed – smooth, dense, crumbly, gritty, and occasional crystalline\u003cbr data-end=\"1688\" data-start=\"1685\"\u003e\u003cstrong data-end=\"1706\" data-start=\"1688\"\u003eCrunch Factor:\u003c\/strong\u003e 2–4 – varies across pieces\u003cbr data-end=\"1736\" data-start=\"1733\"\u003e\u003cstrong data-end=\"1754\" data-start=\"1736\"\u003eTaste Profile:\u003c\/strong\u003e Earthy and mineral-forward with cementy depth, iron notes, and subtle smoky tones\u003c\/p\u003e\n\u003chr data-end=\"1843\" data-start=\"1840\"\u003e\n\u003ch3 data-end=\"1862\" data-start=\"1845\" data-section-id=\"1qc001c\"\u003eIngredients\u003c\/h3\u003e\n\u003cp data-end=\"1915\" data-start=\"1864\"\u003e100% natural Nakumatt clays and clay-based treats\u003c\/p\u003e\n\u003chr data-end=\"1920\" data-start=\"1917\"\u003e\n\u003ch3 data-end=\"1945\" data-start=\"1922\" data-section-id=\"bxzq9f\"\u003eCountry of Origin\u003c\/h3\u003e\n\u003cp data-end=\"1954\" data-start=\"1947\"\u003eIndia\u003c\/p\u003e\n\u003chr data-end=\"1959\" data-start=\"1956\"\u003e\n\u003ch3 data-end=\"1991\" data-start=\"1961\" data-section-id=\"138o7fx\"\u003eTraditional Clay Origins\u003c\/h3\u003e\n\u003cp data-end=\"2240\" data-start=\"1993\"\u003eNakumatt clays are rooted in Indian earth traditions, known for their distinctive mineral profiles and varied textures. This mix reflects that diversity in its most natural, unfiltered form—less polished, more exploratory, and full of character.\u003c\/p\u003e\n\u003chr data-end=\"2245\" data-start=\"2242\"\u003e\n\u003ch3 data-end=\"2263\" data-start=\"2247\" data-section-id=\"1ajl8cl\"\u003eDisclaimer\u003c\/h3\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"2648\" data-start=\"2265\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e\n\u003cp data-end=\"21\" data-start=\"0\"\u003e \u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":51951360999751,"sku":"100002","price":20.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_35984208-faae-4d30-8de3-4e538393279d.png?v=1752860511"},{"product_id":"english-chiltern-vale-chalk","title":"English Chiltern Vale Chalk - Self-foraged, home-tested British Chalk","description":"\u003cp data-start=\"164\" data-end=\"480\"\u003eSelf-foraged from the historic chalk hills of southern England, this batch of English Chiltern Vale Chalk offers a pure, naturally prepared pica experience. Each piece is carefully hand-harvested and individually inspected before undergoing a thorough cleaning process to ensure it is as fresh and crisp as possible.\u003c\/p\u003e\n\u003cp data-start=\"482\" data-end=\"886\"\u003eEvery chunk is hand-washed and gently scrubbed in warm water to remove surface debris. The chalk is then soaked in boiling water for two hours, allowing it to fully cleanse and settle. After soaking, it is briefly air-dried before being placed in a dehydrator for six hours, restoring that signature crisp, crunchy texture. The result is bright, clean chalk with a consistent snap and satisfying crumble.\u003c\/p\u003e\n\u003cp data-start=\"888\" data-end=\"1013\"\u003eCarefully washed, soaked, air-dried, and dehydrated, each irregular bite-sized piece is a taste of England’s ancient seabeds.\u003c\/p\u003e\n\u003cp data-start=\"1015\" data-end=\"1293\"\u003eThe pieces range in size from dainty pebbles to satisfyingly chunky bites (1–20 cm), giving a varied and tactile crunch experience. The texture is medium-soft with a gentle snap that quickly melts into a smooth, powdery paste—perfect for those who savour subtlety over strength.\u003c\/p\u003e\n\u003cp data-start=\"1295\" data-end=\"1688\"\u003eThis chalk is about texture first, flavour second. It carries a delicate mineral taste—dry dust, faint tang, and soft limestone. There’s also a gentle damp cement-like quality that gives it a grounding mouthfeel—slightly cool, slightly clingy—without tipping into muddy or metallic territory. It’s a mellow, meditative crunch ideal as a standalone or palate cleanser between stronger flavours.\u003c\/p\u003e\n\u003chr data-start=\"1690\" data-end=\"1693\"\u003e\n\u003ch3 data-start=\"1695\" data-end=\"1705\"\u003eSize\u003c\/h3\u003e\n\u003cp data-start=\"1706\" data-end=\"1775\"\u003eIrregular chunks between 1–20 cm, will include some dust and crumbs\u003c\/p\u003e\n\u003ch3 data-start=\"1777\" data-end=\"1789\"\u003eWeight\u003c\/h3\u003e\n\u003cp data-start=\"1790\" data-end=\"1807\"\u003e500g, 1kg, 100g\u003c\/p\u003e\n\u003ch3 data-start=\"1809\" data-end=\"1820\"\u003eShape\u003c\/h3\u003e\n\u003cp data-start=\"1821\" data-end=\"1880\"\u003eNatural, broken pieces—no uniformity, just earthy honesty\u003c\/p\u003e\n\u003ch3 data-start=\"1882\" data-end=\"1894\"\u003eColour\u003c\/h3\u003e\n\u003cp data-start=\"1895\" data-end=\"1942\"\u003eBright white, characteristic of English chalk\u003c\/p\u003e\n\u003ch3 data-start=\"1944\" data-end=\"1957\"\u003eTexture\u003c\/h3\u003e\n\u003cp data-start=\"1958\" data-end=\"2018\"\u003eChalky and dry; dissolves into a fine powder with low grit\u003c\/p\u003e\n\u003ch3 data-start=\"2020\" data-end=\"2039\"\u003eCrunch factor\u003c\/h3\u003e\n\u003cp data-start=\"2040\" data-end=\"2083\"\u003e3 – medium soft with a satisfying crumble\u003c\/p\u003e\n\u003ch3 data-start=\"2085\" data-end=\"2104\"\u003eTaste profile\u003c\/h3\u003e\n\u003cul data-start=\"2105\" data-end=\"2257\"\u003e\n\u003cli data-start=\"2105\" data-end=\"2128\"\u003e\n\u003cp data-start=\"2107\" data-end=\"2128\"\u003eVery mild and clean\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2129\" data-end=\"2144\"\u003e\n\u003cp data-start=\"2131\" data-end=\"2144\"\u003eSubtle tang\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2145\" data-end=\"2177\"\u003e\n\u003cp data-start=\"2147\" data-end=\"2177\"\u003eHints of dry dust, limestone\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2178\" data-end=\"2211\"\u003e\n\u003cp data-start=\"2180\" data-end=\"2211\"\u003eLightly damp cement mouthfeel\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2212\" data-end=\"2257\"\u003e\n\u003cp data-start=\"2214\" data-end=\"2257\"\u003eNo strong earth, smoke, or metallic notes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2259\" data-end=\"2276\"\u003eIngredients\u003c\/h3\u003e\n\u003cp data-start=\"2277\" data-end=\"2310\"\u003e100% self-foraged natural English chalk\u003c\/p\u003e\n\u003ch3 data-start=\"2312\" data-end=\"2334\"\u003eCleaning process\u003c\/h3\u003e\n\u003col data-start=\"2335\" data-end=\"2553\"\u003e\n\u003cli data-start=\"2335\" data-end=\"2376\"\u003e\n\u003cp data-start=\"2338\" data-end=\"2376\"\u003eHand foraged from the Chiltern Hills\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2377\" data-end=\"2427\"\u003e\n\u003cp data-start=\"2380\" data-end=\"2427\"\u003eHand-washed and gently scrubbed in warm water\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2428\" data-end=\"2470\"\u003e\n\u003cp data-start=\"2431\" data-end=\"2470\"\u003eSoaked in boiling water for two hours\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2471\" data-end=\"2493\"\u003e\n\u003cp data-start=\"2474\" data-end=\"2493\"\u003eAir-dried briefly\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2494\" data-end=\"2553\"\u003e\n\u003cp data-start=\"2497\" data-end=\"2553\"\u003eDehydrated for six hours until fully crisp and crunchy\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3 data-start=\"2555\" data-end=\"2578\"\u003eCountry of origin\u003c\/h3\u003e\n\u003cp data-start=\"2579\" data-end=\"2588\"\u003eEngland\u003c\/p\u003e\n\u003ch3 data-start=\"2590\" data-end=\"2620\"\u003eTraditional clay origins\u003c\/h3\u003e\n\u003cp data-start=\"2621\" data-end=\"3057\"\u003eChiltern chalk hails from a prehistoric seabed formed over 90 million years ago. Harvested from the Chiltern Hills—an iconic chalk landscape in southern England—this chalk has long shaped the region’s geology, ecology, and even its myths. While it may not have a deeply documented history in geophagia, its purity and softness have made it a quiet favourite among modern UK-based earth eaters seeking something clean, local, and gentle. \u003cmeta charset=\"utf-8\"\u003eYou can read the Full blog \u003ca href=\"https:\/\/www.earthycrunch.co.uk\/blogs\/geophagia\/a-taste-of-the-hills-the-history-of-chilterns-chalk-and-earth-eating-traditions-in-england\" target=\"_blank\" rel=\"noopener\"\u003ehere\u003c\/a\u003e\u003c\/p\u003e\n\u003chr data-start=\"3059\" data-end=\"3062\"\u003e\n\u003cp data-start=\"3064\" data-end=\"3341\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"3064\" data-end=\"3082\"\u003eImportant note\u003c\/strong\u003e\u003cbr data-start=\"3082\" data-end=\"3085\"\u003eOur products are not lab-tested, as we are a hobbyist business and do not promote consumption in line with UK law regarding non food-grade items. However, we have conducted a home test kit on the Chiltern Vale Chalk. Full results can be viewed on the \u003ca href=\"https:\/\/www.earthycrunch.co.uk\/blogs\/geophagia\/testing-hand-foraged-chiltern-chalk-full-results-what-they-really-mean\" target=\"_blank\" rel=\"noopener\"\u003eblog\u003c\/a\u003e.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Sample (10-20g)","offer_id":53889689190727,"sku":"01061703321","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"50g","offer_id":53162510745927,"sku":"0106170332","price":1.99,"currency_code":"GBP","in_stock":true},{"title":"100g","offer_id":53162510778695,"sku":"0106170333","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"250g","offer_id":53162510713159,"sku":"0106170334","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_726fc1a6-a919-4c8b-b57b-c8662d1770d3.png?v=1759138695"},{"product_id":"african-eko-whiite-410g-copy","title":"African Nzu - Clay for Pica\/ Geophagia","description":"\u003ch2 data-section-id=\"1p927wt\" data-start=\"0\" data-end=\"19\"\u003eProduct Overview\u003c\/h2\u003e\n\u003cp data-start=\"21\" data-end=\"350\"\u003eNzu is a classic Nigerian kaolin clay, widely recognised for its distinctive crunch, earthy mineral flavour, and traditional preparation. Also known as African Nzu or Calabash Chalk, this clay is carefully hand-processed using time-honoured methods — naturally sourced, lightly salted, shaped into small balls, and gently smoked.\u003c\/p\u003e\n\u003cp data-start=\"352\" data-end=\"764\"\u003eEach piece offers a soft yet satisfying bite, breaking with a slightly dusty crunch before melting into a fine, creamy mineral powder. The flavour is immediately earthy and smoky, layered with subtle saltiness and deep, grounding kaolin notes reminiscent of damp soil or petrichor. This batch leans soft and crumbly, with minimal grit and a lightly dusty finish, creating a bold yet approachable clay experience.\u003c\/p\u003e\n\u003chr data-start=\"766\" data-end=\"769\"\u003e\n\u003ch2 data-section-id=\"1ftjefx\" data-start=\"771\" data-end=\"790\"\u003eTexture \u0026amp; Crunch\u003c\/h2\u003e\n\u003cp data-start=\"792\" data-end=\"958\"\u003eFirm but crumbly with a soft, dusty break. Smooth outer surface that crumbles easily, becoming slightly sticky when chewed in larger amounts. Minimal grit throughout.\u003c\/p\u003e\n\u003chr data-start=\"960\" data-end=\"963\"\u003e\n\u003ch2 data-section-id=\"fdlihw\" data-start=\"965\" data-end=\"981\"\u003eTaste \u0026amp; Aroma\u003c\/h2\u003e\n\u003cp data-start=\"983\" data-end=\"1157\"\u003eRichly earthy and mineral-forward with gentle smoky notes. Light saltiness enhances the profile, while subtle ashy, basement-like undertones and hints of petrichor add depth.\u003c\/p\u003e\n\u003chr data-start=\"1159\" data-end=\"1162\"\u003e\n\u003ch2 data-section-id=\"z5tmzw\" data-start=\"1164\" data-end=\"1182\"\u003eClay Experience\u003c\/h2\u003e\n\u003cp data-start=\"1184\" data-end=\"1414\"\u003eA comforting, traditional clay with a softer crunch and powdery finish. Nzu offers an easy, familiar rhythm — bite, crumble, and melt — making it ideal for those who enjoy a dustier texture with layered flavour and cultural depth.\u003c\/p\u003e\n\u003chr data-start=\"1416\" data-end=\"1419\"\u003e\n\u003ch2 data-section-id=\"1ma7m6t\" data-start=\"1421\" data-end=\"1436\"\u003eKey Features\u003c\/h2\u003e\n\u003cul data-start=\"1438\" data-end=\"1686\"\u003e\n\u003cli data-section-id=\"cnrbln\" data-start=\"1438\" data-end=\"1474\"\u003eTraditional Nigerian kaolin clay\u003c\/li\u003e\n\u003cli data-section-id=\"ce4h85\" data-start=\"1475\" data-end=\"1511\"\u003eLightly salted and gently smoked\u003c\/li\u003e\n\u003cli data-section-id=\"ozvphm\" data-start=\"1512\" data-end=\"1556\"\u003eSoft, dusty crunch with creamy breakdown\u003c\/li\u003e\n\u003cli data-section-id=\"tdapbk\" data-start=\"1557\" data-end=\"1600\"\u003eEarthy, smoky, and subtly salty flavour\u003c\/li\u003e\n\u003cli data-section-id=\"1fiwk6\" data-start=\"1601\" data-end=\"1643\"\u003eMinimal grit, slightly crumbly texture\u003c\/li\u003e\n\u003cli data-section-id=\"1ce6mvn\" data-start=\"1644\" data-end=\"1686\"\u003eHand-shaped into classic rounded forms\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1688\" data-end=\"1691\"\u003e\n\u003ch2 data-section-id=\"189qedo\" data-start=\"1693\" data-end=\"1711\"\u003eProduct Details\u003c\/h2\u003e\n\u003cul data-start=\"1713\" data-end=\"2741\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\n\u003cli data-section-id=\"axvv0t\" data-start=\"1713\" data-end=\"1747\"\u003e\n\u003cstrong data-start=\"1715\" data-end=\"1724\"\u003eSize:\u003c\/strong\u003e Approximately 1–3 cm\u003c\/li\u003e\n\u003cli data-section-id=\"1a5cl8h\" data-start=\"1748\" data-end=\"1792\"\u003e\n\u003cstrong data-start=\"1750\" data-end=\"1761\"\u003eWeight:\u003c\/strong\u003e Available in 100 g and 250 g\u003c\/li\u003e\n\u003cli data-section-id=\"1cwgvou\" data-start=\"1793\" data-end=\"1821\"\u003e\n\u003cstrong data-start=\"1795\" data-end=\"1805\"\u003eShape:\u003c\/strong\u003e Rounded balls\u003c\/li\u003e\n\u003cli data-section-id=\"1kj9dfh\" data-start=\"1822\" data-end=\"1890\"\u003e\n\u003cstrong data-start=\"1824\" data-end=\"1835\"\u003eColour:\u003c\/strong\u003e White to grey-white with a soft, ashen smoked finish\u003c\/li\u003e\n\u003cli data-section-id=\"1qq2e98\" data-start=\"1891\" data-end=\"1980\"\u003e\n\u003cstrong data-start=\"1893\" data-end=\"1905\"\u003eTexture:\u003c\/strong\u003e Firm yet crumbly and dusty; smooth exterior; slightly sticky when chewed\u003c\/li\u003e\n\u003cli data-section-id=\"1dd5np4\" data-start=\"1981\" data-end=\"2051\"\u003e\n\u003cstrong data-start=\"1983\" data-end=\"2001\"\u003eCrunch Factor:\u003c\/strong\u003e 2 – soft-medium, dusty crumble with clean break\u003c\/li\u003e\n\u003cli data-section-id=\"1a086f2\" data-start=\"2052\" data-end=\"2158\"\u003e\n\u003cstrong data-start=\"2054\" data-end=\"2072\"\u003eTaste Profile:\u003c\/strong\u003e Earthy, mineral-rich, lightly salty with smoky, ashy undertones and faint petrichor\u003c\/li\u003e\n\u003cli data-section-id=\"1iilgw\" data-start=\"2159\" data-end=\"2235\"\u003e\n\u003cstrong data-start=\"2161\" data-end=\"2177\"\u003eIngredients:\u003c\/strong\u003e 100% Nzu (kaolin clay), traditionally salted and smoked\u003c\/li\u003e\n\u003cli data-section-id=\"11neys8\" data-start=\"2236\" data-end=\"2270\"\u003e\n\u003cstrong data-start=\"2238\" data-end=\"2260\"\u003eCountry of Origin:\u003c\/strong\u003e Nigeria\u003c\/li\u003e\n\u003cli data-section-id=\"1qb8wv2\" data-start=\"2271\" data-end=\"2311\"\u003e\n\u003cstrong data-start=\"2273\" data-end=\"2284\"\u003eVendor:\u003c\/strong\u003e African Clay Distributor\u003c\/li\u003e\n\u003cli data-section-id=\"1qvuio1\" data-start=\"2312\" data-end=\"2741\" data-is-last-node=\"\"\u003e\n\u003cstrong data-start=\"2314\" data-end=\"2343\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Nzu, an Igbo term for white kaolin clay, has been prepared and enjoyed across West Africa for generations. Traditionally ground, lightly salted, shaped, and smoked, it carries a distinctive earthy, smoky profile rooted in cultural practices. Long associated with geophagy, rituals, and traditional uses, Nzu remains a staple clay valued for its heritage, sensory depth, and unmistakable character.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100g","offer_id":52756237484359,"sku":"0301010014","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"250g","offer_id":52756237517127,"sku":"0301010015","price":11.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/6_4a900486-7991-408f-899c-62703b1e7c2f.png?v=1767276115"},{"product_id":"mystery-mix-up-150g","title":"Mystery Mix Ups by Colour - Clay for Pica\/ Geophagia - (Sells out every time, grab them while you can!)","description":"\u003cp data-end=\"447\" data-start=\"80\"\u003eFeeling adventurous? Meet the Mystery Mix Up – your crunchy lucky dip in a box. Each bundle is a hand-packed surprise pulled straight from the full Earthy Crunch UK stash. One day you might uncover a smooth chalk stick paired with powdery crumbs; the next, a smoky shard of slate tucked beside a tiny terracotta pot. You never know… and that’s half the fun.\u003c\/p\u003e\n\u003cp data-end=\"532\" data-start=\"449\"\u003eNow available in three sizes and storage options to match your craving style:\u003c\/p\u003e\n\u003cul data-end=\"732\" data-start=\"533\"\u003e\n\u003cli data-end=\"579\" data-start=\"533\"\u003e\n\u003cp data-end=\"579\" data-start=\"535\"\u003e\u003cstrong\u003eKraft Box (100g) – \u003c\/strong\u003ethe perfect taster.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"633\" data-start=\"580\"\u003e\n\u003cp data-end=\"633\" data-start=\"582\"\u003e\u003cstrong\u003eKraft Box (175g) –\u003c\/strong\u003e a generous mid-size treat.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"732\" data-start=\"634\"\u003e\n\u003cp data-end=\"732\" data-start=\"636\"\u003e\u003cstrong\u003ePlastic “Forever” Reusable Box (250g) \u003c\/strong\u003e– for serious stashers who love to store and savour.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"831\" data-start=\"734\"\u003eEach Mystery Mix Up is themed by colour, and every hue brings its own earthy personalities:\u003c\/p\u003e\n\u003cp data-end=\"978\" data-start=\"833\"\u003e\u003cstrong\u003eReds\u003cmeta charset=\"utf-8\"\u003e\/Browns\u003c\/strong\u003e: Red Nakumatts, Red Clay Biscuits, chewy treats, Red Mix Hex, or Red Nakumatt Cracker Balls topped with Red Khadi and Nakumatt powder.\u003c\/p\u003e\n\u003cp data-end=\"1135\" data-start=\"980\"\u003e\u003cstrong\u003eOranges\u003c\/strong\u003e: Indian Terracottas, Mexican Terracotta, Queen Terracotta, OG Tan, orange clay chunks, with crunchy claypot crumbs and earthy powders. All Orange and peach-hued treats\u003c\/p\u003e\n\u003cp data-end=\"1256\" data-start=\"1137\"\u003e\u003cstrong\u003eGreys\u003c\/strong\u003e: Cementy clays, mixed Nakumatts, Grey Mix Hex, surprise treats or balls, dusted with mixed Nakumatt powder.\u003c\/p\u003e\n\u003cp data-end=\"1422\" data-start=\"1258\"\u003e\u003cstrong\u003eBlacks\u003c\/strong\u003e: Smoky Sticks, Barbecue Balls, Black Cracker Cookies, Black Candy Pucks, Smoked Nakumatts, Dryfruit shards, and black candy powder for that extra kick.\u003c\/p\u003e\n\u003cp data-end=\"1542\" data-start=\"1424\"\u003e\u003cstrong\u003eWhites\u003c\/strong\u003e: Classic chalks, chalk balls, Choco Chip Cookies, Dusty Pops – all finished with soft White Khadi powder.\u003c\/p\u003e\n\u003cp data-end=\"1542\" data-start=\"1424\"\u003e\u003cstrong\u003ePinks\u003c\/strong\u003e: From Pink Ladoos, Pink Nakumatts, Rose Clay, Pink slate triangles and powder.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1998\" data-start=\"1746\"\u003eInside, you’ll find a jumble of textures – crumbly, crunchy, powdery, smooth – and flavour notes that wander from basement-damp to soil-after-rain, from petrol-smoky to cement-fresh. It’s the full crunchy rainbow, one colour family at a time.\u003c\/p\u003e\n\u003cp data-end=\"2351\" data-start=\"2000\"\u003eBecause no two boxes are alike, Mystery Mix Ups come at a sweeter price (over 40% off) – but don’t mistake “discount” for “boring.” This is variety, mystery, and surprise all wrapped up in Earthy Crunch UK’s signature eco packaging. And yes, every single box – no matter the size – comes with its own wooden spoon for instant unboxing bliss.\u003c\/p\u003e\n\u003cp data-end=\"2605\" data-start=\"2353\"\u003e⚠️ Heads-up: The 175g packaging slides open at either end. Go easy when unboxing – any of the mystery mix ups. Nobody wants their stash to tumble out before the first satisfying snap. \u003c\/p\u003e\n\u003cp data-end=\"2605\" data-start=\"2353\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"2605\" data-start=\"2353\"\u003ePLEASE NOTE: This is NOT Old stock, these are still very much FRESH Treats, Clays and Crumbs and dusts and simply the leftovers from the main stock and inventory jumbled together\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Reds\/Browns \/ Kraft Tub (50g)","offer_id":53388365693255,"sku":null,"price":2.49,"currency_code":"GBP","in_stock":false},{"title":"Reds\/Browns \/ Kraft Tub (75g)","offer_id":53388365660487,"sku":null,"price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Reds\/Browns \/ Kraft Tub (100g)","offer_id":52632255889735,"sku":"0708150052","price":5.49,"currency_code":"GBP","in_stock":true},{"title":"Reds\/Browns \/ Kraft Box (175g)","offer_id":52632197366087,"sku":"0708150053","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"Reds\/Browns \/ Plastic \"Forever\" Reusable Box (250g)","offer_id":52256390545735,"sku":"0708150054","price":13.95,"currency_code":"GBP","in_stock":false},{"title":"Oranges \/ Kraft Tub (50g)","offer_id":53388365758791,"sku":null,"price":2.49,"currency_code":"GBP","in_stock":false},{"title":"Oranges \/ Kraft Tub (75g)","offer_id":53388365726023,"sku":null,"price":3.99,"currency_code":"GBP","in_stock":false},{"title":"Oranges \/ Kraft Tub (100g)","offer_id":52632255922503,"sku":"0708150049","price":5.49,"currency_code":"GBP","in_stock":false},{"title":"Oranges \/ Kraft Box (175g)","offer_id":52632197398855,"sku":"0708150050","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"Oranges \/ Plastic \"Forever\" Reusable Box (250g)","offer_id":52256390578503,"sku":"0708150051","price":13.95,"currency_code":"GBP","in_stock":false},{"title":"Blacks \/ Kraft Tub (50g)","offer_id":53388365824327,"sku":null,"price":2.49,"currency_code":"GBP","in_stock":false},{"title":"Blacks \/ Kraft Tub (75g)","offer_id":53388365791559,"sku":null,"price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Blacks \/ Kraft Tub (100g)","offer_id":52632255955271,"sku":"0705150040","price":5.49,"currency_code":"GBP","in_stock":true},{"title":"Blacks \/ Kraft Box (175g)","offer_id":52632197431623,"sku":"0705150041","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"Blacks \/ Plastic \"Forever\" Reusable Box (250g)","offer_id":52256390611271,"sku":"0708150042","price":13.95,"currency_code":"GBP","in_stock":false},{"title":"Whites \/ Kraft Tub (50g)","offer_id":53388365889863,"sku":null,"price":2.49,"currency_code":"GBP","in_stock":false},{"title":"Whites \/ Kraft Tub (75g)","offer_id":53388365857095,"sku":null,"price":3.99,"currency_code":"GBP","in_stock":false},{"title":"Whites \/ Kraft Tub (100g)","offer_id":52632255988039,"sku":"0705150037","price":5.49,"currency_code":"GBP","in_stock":false},{"title":"Whites \/ Kraft Box (175g)","offer_id":52632197464391,"sku":"0705150038","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"Whites \/ Plastic \"Forever\" Reusable Box (250g)","offer_id":52256390644039,"sku":"0705150039","price":13.95,"currency_code":"GBP","in_stock":false},{"title":"Greys \/ Kraft Tub (50g)","offer_id":53388365955399,"sku":null,"price":2.49,"currency_code":"GBP","in_stock":true},{"title":"Greys \/ Kraft Tub (75g)","offer_id":53388365922631,"sku":null,"price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Greys \/ Kraft Tub (100g)","offer_id":52632256020807,"sku":"0708150043","price":5.49,"currency_code":"GBP","in_stock":true},{"title":"Greys \/ Kraft Box (175g)","offer_id":52632197497159,"sku":"0708150044","price":9.95,"currency_code":"GBP","in_stock":true},{"title":"Greys \/ Plastic \"Forever\" Reusable Box (250g)","offer_id":52256390676807,"sku":"0708150045","price":13.95,"currency_code":"GBP","in_stock":false},{"title":"Pinks \/ Kraft Tub (50g)","offer_id":53388366020935,"sku":null,"price":2.49,"currency_code":"GBP","in_stock":false},{"title":"Pinks \/ Kraft Tub (75g)","offer_id":53388365988167,"sku":null,"price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Pinks \/ Kraft Tub (100g)","offer_id":52635275428167,"sku":"0708150046","price":5.49,"currency_code":"GBP","in_stock":true},{"title":"Pinks \/ Kraft Box (175g)","offer_id":52635275395399,"sku":"0708150047","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"Pinks \/ Plastic \"Forever\" Reusable Box (250g)","offer_id":52635275362631,"sku":"0708150048","price":13.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/2_b6ed1146-6c95-436f-9a30-09a0ee5cc4e0.png?v=1761672560"},{"product_id":"grey-hears-65g-edible-clay-treats-for-pica","title":"Grey Hearts (2x Cookies) - Edible clay treats for Pica","description":"\u003cp data-start=\"107\" data-end=\"511\"\u003eGrey Hearts are a delicate clay treat, crafted from a thoughtful blend of Non-Roasted Nakumatt and finely ground Black Slate powder. These heart-shaped cookies carry a softer crunch that leans dusty and crumbly, offering a gentler bite compared to more compact clay cookies. The combination of slate smoothness and Nakumatt crispness creates a layered texture that is both satisfying and easy to enjoy.\u003c\/p\u003e\n\u003cp data-start=\"513\" data-end=\"884\"\u003eWith their light grey tone and signature heart shape, Grey Hearts are as pleasing to the eye as they are to the palate. The flavour is fresh and clean, with strong petrichor notes, wet cement-like undertones, and that distinct earthy basement depth beloved by Nakumatt fans. The crumbs fall softly with each bite, making these cookies a subtle yet memorable indulgence.\u003c\/p\u003e\n\u003cp data-start=\"886\" data-end=\"920\"\u003e\u003cstrong data-start=\"886\" data-end=\"895\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"895\" data-end=\"898\"\u003eApproximately 5–6 cm\u003c\/p\u003e\n\u003cp data-start=\"922\" data-end=\"966\"\u003e\u003cstrong data-start=\"922\" data-end=\"933\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"933\" data-end=\"936\"\u003e65–75 g (2 cookies per pack)\u003c\/p\u003e\n\u003cp data-start=\"968\" data-end=\"1002\"\u003e\u003cstrong data-start=\"968\" data-end=\"978\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"978\" data-end=\"981\"\u003eHeart-shaped cookie\u003c\/p\u003e\n\u003cp data-start=\"1004\" data-end=\"1030\"\u003e\u003cstrong data-start=\"1004\" data-end=\"1015\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"1015\" data-end=\"1018\"\u003eLight grey\u003c\/p\u003e\n\u003cp data-start=\"1032\" data-end=\"1135\"\u003e\u003cstrong data-start=\"1032\" data-end=\"1044\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"1044\" data-end=\"1047\"\u003eCrumbly and dusty with a softer, smoother finish; gentle crisp edges with loose crumbs\u003c\/p\u003e\n\u003cp data-start=\"1137\" data-end=\"1179\"\u003e\u003cstrong data-start=\"1137\" data-end=\"1155\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1155\" data-end=\"1158\"\u003e2 – Softer crunches\u003c\/p\u003e\n\u003cp data-start=\"1181\" data-end=\"1348\"\u003e\u003cstrong data-start=\"1181\" data-end=\"1199\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1199\" data-end=\"1202\"\u003eWet cement, earthy basement tones, strong petrichor, fresh clean Nakumatt notes; smoothness from slate with crispy accents from non-roasted clay\u003c\/p\u003e\n\u003cp data-start=\"1350\" data-end=\"1419\"\u003e\u003cstrong data-start=\"1350\" data-end=\"1366\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1366\" data-end=\"1369\"\u003eNon-Roasted Nakumatt, Black Slate powder with crumbs\u003c\/p\u003e\n\u003cp data-start=\"1421\" data-end=\"1453\"\u003e\u003cstrong data-start=\"1421\" data-end=\"1443\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1443\" data-end=\"1446\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1455\" data-end=\"1480\"\u003e\u003cstrong data-start=\"1455\" data-end=\"1466\"\u003eVendor:\u003c\/strong\u003e\u003cbr data-start=\"1466\" data-end=\"1469\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-start=\"1482\" data-end=\"1912\"\u003e\u003cstrong data-start=\"1482\" data-end=\"1511\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1511\" data-end=\"1514\"\u003eGrey Hearts bring together the gentle freshness of non-roasted Nakumatt with the mineral-rich smoothness of Black Slate. This combination reflects the diversity of Indian clay traditions, highlighting the contrast between crumbly Nakumatt textures and the refined depth of slate powders. The result is a softer, more subtle clay cookie that still captures the grounding essence of geophagy clays.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52426643177799,"sku":"0405090139","price":4.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/2_6cbe4d27-6ea4-4023-a4f2-5e854410deaf.png?v=1759069730"},{"product_id":"petrichor-overload-x8-edible-clay-treats-for-pica","title":"Petrichor Overload - Exclusive to ECUK - Pure wet-earth Indian clay treats","description":"\u003cp data-end=\"435\" data-start=\"108\"\u003ePetrichor Overload (x8 Pieces) is a custom-made treat exclusive to Earthy Crunch UK, crafted from a premium blend of Rose, Elephant, and Swan clay powders with added crumbs. Shaped into charming bite-sized hearts, these light grey pieces deliver the ultimate petrichor experience — bold, mineral-rich, and deeply atmospheric.\u003c\/p\u003e\n\u003cp data-end=\"810\" data-start=\"437\"\u003eEach piece opens with a crisp exterior that quickly gives way to a slightly sticky chew, punctuated by crispy granule crunches. The flavour is intensely cement-like and earthy, layered with the unmistakable scent of fresh rain on soil and the damp, nostalgic essence of a basement after rain. Think of your classic grey clay flavour — but dialled up to maximum petrichor.\u003c\/p\u003e\n\u003cp data-end=\"981\" data-start=\"812\"\u003ePerfect for collectors who love earthy depth and crave that rain-soaked clay profile, Petrichor Overload offers a unique, mineral-forward indulgence that stands apart.\u003c\/p\u003e\n\u003cp data-end=\"1041\" data-start=\"983\"\u003e\u003cstrong data-end=\"992\" data-start=\"983\"\u003eSize:\u003c\/strong\u003e\u003cbr data-end=\"995\" data-start=\"992\"\u003eBite-sized, approx. 3 cm each (heart-shaped)\u003c\/p\u003e\n\u003cp data-end=\"1099\" data-start=\"1043\"\u003e\u003cstrong data-end=\"1054\" data-start=\"1043\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-end=\"1057\" data-start=\"1054\"\u003e100 g \u003c\/p\u003e\n\u003cp data-end=\"1128\" data-start=\"1101\"\u003e\u003cstrong data-end=\"1111\" data-start=\"1101\"\u003eShape:\u003c\/strong\u003e\u003cbr data-end=\"1114\" data-start=\"1111\"\u003eHeart-shaped\u003c\/p\u003e\n\u003cp data-end=\"1180\" data-start=\"1130\"\u003e\u003cstrong data-end=\"1141\" data-start=\"1130\"\u003eColour:\u003c\/strong\u003e\u003cbr data-end=\"1144\" data-start=\"1141\"\u003eLight grey with natural clay tones\u003c\/p\u003e\n\u003cp data-end=\"1301\" data-start=\"1182\"\u003e\u003cstrong data-end=\"1194\" data-start=\"1182\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-end=\"1197\" data-start=\"1194\"\u003eCrisp exterior, breaks into slightly sticky chew with crispy granule crunches; mineral-rich and earthy\u003c\/p\u003e\n\u003cp data-end=\"1361\" data-start=\"1303\"\u003e\u003cstrong data-end=\"1321\" data-start=\"1303\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-end=\"1324\" data-start=\"1321\"\u003e3 – Medium crunch with chewy finish\u003c\/p\u003e\n\u003cp data-end=\"1491\" data-start=\"1363\"\u003e\u003cstrong data-end=\"1381\" data-start=\"1363\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-end=\"1384\" data-start=\"1381\"\u003eStrong petrichor and damp basement notes; cementy, earthy, and mineral-rich with fresh rain-on-soil tones\u003c\/p\u003e\n\u003cp data-end=\"1563\" data-start=\"1493\"\u003e\u003cstrong data-end=\"1509\" data-start=\"1493\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-end=\"1512\" data-start=\"1509\"\u003eRose, Elephant, and Swan clay powders with crumbs\u003c\/p\u003e\n\u003cp data-end=\"1597\" data-start=\"1565\"\u003e\u003cstrong data-end=\"1587\" data-start=\"1565\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-end=\"1590\" data-start=\"1587\"\u003eIndia\u003c\/p\u003e\n\u003cp data-end=\"1624\" data-start=\"1599\"\u003e\u003cstrong data-end=\"1610\" data-start=\"1599\"\u003eVendor:\u003c\/strong\u003e\u003cbr data-end=\"1613\" data-start=\"1610\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-end=\"1954\" data-start=\"1626\"\u003e\u003cstrong data-end=\"1655\" data-start=\"1626\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-end=\"1658\" data-start=\"1655\"\u003ePetrichor Overload is inspired by India’s heritage of grey clays renowned for their mineral strength and earthy depth. By blending multiple classic powders, this treat intensifies the rain-soaked, basementy petrichor essence — offering an elevated twist on the traditional grey clay experience.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52431670182215,"sku":"0405090118","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_0489c45c-fa2d-4dd7-8209-c5cd1f4a0000.png?v=1759143123"},{"product_id":"mixed-nakumatt-treates-x8-edible-clay-treats-for-pica","title":"Grey Mixed Nakumatt Treats (x8) - Edible clay treats for Pica","description":"\u003cp data-start=\"106\" data-end=\"505\"\u003eMixed Nakumatt Treats (Grey) bring together the full character of India’s most beloved clay — Nakumatt — in four distinct forms: Half Roasted, Full Roasted, Non-Roasted, and Red. This curated mix celebrates the variety of textures and flavours Nakumatt is known for, pressed into neat bite-sized pieces that are perfect for collectors who crave the earthy, mineral-rich satisfaction of grey clays.\u003c\/p\u003e\n\u003cp data-start=\"507\" data-end=\"938\"\u003eEach piece has a crisp exterior that breaks down into a slightly sticky chew, punctuated by crispy granule crunches. The flavour profile is unmistakably cementy, with strong petrichor tones, damp basement earthiness, and that grounding freshness of rain-soaked soil. This mix balances the smoky depth of roasted clays with the clean, dusty richness of non-roasted varieties, offering a rounded grey-clay experience in every bite.\u003c\/p\u003e\n\u003cp data-start=\"940\" data-end=\"985\"\u003e\u003cstrong data-start=\"940\" data-end=\"949\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"949\" data-end=\"952\"\u003eBite-sized, approx. 2.5 cm each\u003c\/p\u003e\n\u003cp data-start=\"987\" data-end=\"1027\"\u003e\u003cstrong data-start=\"987\" data-end=\"998\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"998\" data-end=\"1001\"\u003eApprox. 150 g (8 pieces)\u003c\/p\u003e\n\u003cp data-start=\"1029\" data-end=\"1080\"\u003e\u003cstrong data-start=\"1029\" data-end=\"1039\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"1039\" data-end=\"1042\"\u003eVaries; current batch is coin-shaped\u003c\/p\u003e\n\u003cp data-start=\"1082\" data-end=\"1132\"\u003e\u003cstrong data-start=\"1082\" data-end=\"1093\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"1093\" data-end=\"1096\"\u003eLight grey with natural clay tones\u003c\/p\u003e\n\u003cp data-start=\"1134\" data-end=\"1253\"\u003e\u003cstrong data-start=\"1134\" data-end=\"1146\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"1146\" data-end=\"1149\"\u003eCrisp exterior, breaks into crispy granule crunches that is typical of nakumatt. Crumbly with no stick. Dusty, buttery soft breakdown.\u003c\/p\u003e\n\u003cp data-start=\"1255\" data-end=\"1313\"\u003e\u003cstrong data-start=\"1255\" data-end=\"1273\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1273\" data-end=\"1276\"\u003e3 – Medium crunch with chewy finish\u003c\/p\u003e\n\u003cp data-start=\"1315\" data-end=\"1443\"\u003e\u003cstrong data-start=\"1315\" data-end=\"1333\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1333\" data-end=\"1336\"\u003eStrong petrichor and damp basement notes; cementy, earthy, and mineral-rich with fresh rain-on-soil and very slight metallic, iron-rich tones from the red nakumatt\u003c\/p\u003e\n\u003cp data-start=\"1445\" data-end=\"1538\"\u003e\u003cstrong data-start=\"1445\" data-end=\"1461\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1461\" data-end=\"1464\"\u003eBlend of Half Roasted, Full Roasted, Non-Roasted, and Red Nakumatt clays\u003c\/p\u003e\n\u003cp data-start=\"1540\" data-end=\"1572\"\u003e\u003cstrong data-start=\"1540\" data-end=\"1562\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1562\" data-end=\"1565\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1574\" data-end=\"1599\"\u003e\u003cstrong data-start=\"1574\" data-end=\"1585\"\u003eVendor:\u003c\/strong\u003e\u003cbr data-start=\"1585\" data-end=\"1588\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-start=\"1601\" data-end=\"2002\"\u003e\u003cstrong data-start=\"1601\" data-end=\"1630\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1630\" data-end=\"1633\"\u003eNakumatt clays are a cornerstone of India’s edible clay traditions, known for their cement-like bite, earthy depth, and versatility across roasted and natural forms. Mixed Nakumatt Treats bring these varieties together in one batch, offering a layered experience that captures both the smoky intensity of roasted clays and the clean freshness of non-roasted Nakumatt.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52433790533959,"sku":"050292","price":7.3,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_6811acfb-2403-4f2d-b7aa-250dc67067b0.png?v=1759155824"},{"product_id":"almond-treats","title":"Almond Treats - Cementy, nutty Indian clay treats","description":"\u003cp data-start=\"91\" data-end=\"473\"\u003eAlmond Treats (x6) are delicate, star-shaped clay pieces crafted from pure almond clay powder with added crumbs for texture. Light grey in colour and beautifully moulded, these treats offer a soft, dry, crumbly crunch that melts into a powdery paste with no grit. The texture is clean and sunbaked, never sticky, making them an easy and enjoyable chew.\u003c\/p\u003e\n\u003cp data-start=\"475\" data-end=\"820\"\u003eFlavour-wise, Almond Treats lean cementy with a gentle nutty undertone, balanced by earthy basement dampness when moistened. Notes of fresh spring water and faint dust aromas round off the profile, creating a beginner-friendly yet deeply satisfying clay experience. Perfect for those who crave the cement–dirt combo in a clean, crumbly format.\u003c\/p\u003e\n\u003cp data-start=\"822\" data-end=\"853\"\u003e\u003cstrong data-start=\"822\" data-end=\"831\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"831\" data-end=\"834\"\u003eApprox. 3 cm each\u003c\/p\u003e\n\u003cp data-start=\"904\" data-end=\"936\"\u003e\u003cstrong data-start=\"904\" data-end=\"914\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"914\" data-end=\"917\"\u003eVaries by batch - Six-pointed stars or cylinders\u003c\/p\u003e\n\u003cp data-start=\"938\" data-end=\"964\"\u003e\u003cstrong data-start=\"938\" data-end=\"949\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"949\" data-end=\"952\"\u003eLight grey\u003c\/p\u003e\n\u003cp data-start=\"966\" data-end=\"1032\"\u003e\u003cstrong data-start=\"966\" data-end=\"978\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"978\" data-end=\"981\"\u003eSoft, dry, crumbly, sunbaked; no grit, non-sticky\u003c\/p\u003e\n\u003cp data-start=\"1034\" data-end=\"1099\"\u003e\u003cstrong data-start=\"1034\" data-end=\"1052\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1052\" data-end=\"1055\"\u003e3 – Solid crunch with a soft, powdery chew\u003c\/p\u003e\n\u003cp data-start=\"1101\" data-end=\"1243\"\u003e\u003cstrong data-start=\"1101\" data-end=\"1119\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1119\" data-end=\"1122\"\u003eCementy and earthy with nutty undertones, basement dampness, fresh spring water tones, and a faint dusty aroma when wet\u003c\/p\u003e\n\u003cp data-start=\"1245\" data-end=\"1301\"\u003e\u003cstrong data-start=\"1245\" data-end=\"1261\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1261\" data-end=\"1264\"\u003e100% Almond clay powder with crumbs\u003c\/p\u003e\n\u003cp data-start=\"1303\" data-end=\"1335\"\u003e\u003cstrong data-start=\"1303\" data-end=\"1325\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1325\" data-end=\"1328\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1337\" data-end=\"1362\"\u003e\u003cstrong data-start=\"1337\" data-end=\"1348\"\u003eVendor:\u003c\/strong\u003e\u003cbr data-start=\"1348\" data-end=\"1351\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-start=\"1364\" data-end=\"1680\"\u003e\u003cstrong data-start=\"1364\" data-end=\"1393\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1393\" data-end=\"1396\"\u003eAlmond clay is a prized Indian variety known for its sun-dried smoothness, cement-like flavour, and subtle nutty depth. These star-shaped treats celebrate traditional clay snacking in a beginner-friendly format, offering a clean crunch with earthy tones and fresh mineral character.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100","offer_id":53108779974983,"sku":"04050900952","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"110","offer_id":53108779942215,"sku":"0405090095","price":6.59,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Almond_Treats_1.png?v=1774147446"},{"product_id":"all-greys-treats-x4-edible-clay-treats-for-pica","title":"\"All Greys\" Treats - Exclusive to ECUK - Edible clay treats for Pica","description":"\u003cp data-start=\"89\" data-end=\"558\"\u003eAll-Greys Treats (x4) bring together the full spectrum of India’s grey clays in one compact set of bite-sized pieces. Each batch is handmade from an evolving mix of dark and light greys — including varieties such as Dark Diamond, Bluebell, Elephant, Mali Gold, Grey Ball, and Non-Roasted Nakumatt, with plenty of mixed crumbs for added texture. Current batches feature neat cylindrical shapes, though shapes may vary depending on availability.\u003c\/p\u003e\n\u003cp data-start=\"560\" data-end=\"1002\"\u003eThese treats carry the classic cementy earthiness and mineral depth that grey clay lovers crave. The crunch is medium and satisfying, breaking down into a soft, powdery chew with no grit or stickiness. With damp basement notes, fresh rain-on-soil tones, and that unmistakable cement-like bite, All-Greys offer a pure and atmospheric clay experience — with each batch bringing subtle variations in flavour and texture depending on the blend.\u003c\/p\u003e\n\u003cp data-start=\"1004\" data-end=\"1049\"\u003e\u003cstrong data-start=\"1004\" data-end=\"1013\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"1013\" data-end=\"1016\"\u003eBite-sized, approx. 2–3 cm each\u003c\/p\u003e\n\u003cp data-start=\"1051\" data-end=\"1104\"\u003e\u003cstrong data-start=\"1051\" data-end=\"1062\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"1062\" data-end=\"1065\"\u003eApprox. 90-100 g (4 pieces per pack)\u003c\/p\u003e\n\u003cp data-start=\"1106\" data-end=\"1158\"\u003e\u003cstrong data-start=\"1106\" data-end=\"1116\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"1116\" data-end=\"1119\"\u003eCylindrical (current batch, may vary)\u003c\/p\u003e\n\u003cp data-start=\"1160\" data-end=\"1212\"\u003e\u003cstrong data-start=\"1160\" data-end=\"1171\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"1171\" data-end=\"1174\"\u003eLight grey with natural darker tones\u003c\/p\u003e\n\u003cp data-start=\"1214\" data-end=\"1303\"\u003e\u003cstrong data-start=\"1214\" data-end=\"1226\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"1226\" data-end=\"1229\"\u003eSoft, dry, crumbly, sunbaked; smooth powdery finish, no grit, non-sticky\u003c\/p\u003e\n\u003cp data-start=\"1305\" data-end=\"1371\"\u003e\u003cstrong data-start=\"1305\" data-end=\"1323\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1323\" data-end=\"1326\"\u003e3 – Medium crunch with a soft, powdery chew\u003c\/p\u003e\n\u003cp data-start=\"1373\" data-end=\"1507\"\u003e\u003cstrong data-start=\"1373\" data-end=\"1391\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1391\" data-end=\"1394\"\u003eClassic grey cement flavour, mineral-rich earthiness, basement dampness, and fresh rain-on-soil petrichor tones. I get a real sense of vibuthi too for those familiar.\u003c\/p\u003e\n\u003cp data-start=\"1509\" data-end=\"1650\"\u003e\u003cstrong data-start=\"1509\" data-end=\"1525\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1525\" data-end=\"1528\"\u003eBlend of Dark Diamond, Bluebell, Elephant, Mali Gold, Grey Ball, and Non-Roasted Nakumatt with assorted grey clay crumbs\u003c\/p\u003e\n\u003cp data-start=\"1652\" data-end=\"1684\"\u003e\u003cstrong data-start=\"1652\" data-end=\"1674\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1674\" data-end=\"1677\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1686\" data-end=\"1711\"\u003e\u003cstrong data-start=\"1686\" data-end=\"1697\"\u003eVendor:\u003c\/strong\u003e\u003cbr data-start=\"1697\" data-end=\"1700\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-start=\"1713\" data-end=\"2037\"\u003e\u003cstrong data-start=\"1713\" data-end=\"1742\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1742\" data-end=\"1745\"\u003eGrey clays have long been cherished across India for their mineral-heavy, cementy depth and refreshing rain-soaked aromas. All-Greys Treats combine multiple regional varieties into one set, showcasing the diversity and subtle flavour shifts of grey clays in a convenient, bite-sized format.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52434870993223,"sku":"0405090112","price":6.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_1cde6648-f3a9-4fa6-8a0b-7528f1319769.png?v=1759160098"},{"product_id":"megan-soft-treats","title":"Megan Soft Treats - Cementy Indian Clay treats","description":"\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 21px;\"\u003eProduct Overview\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"188\" data-start=\"166\" data-section-id=\"q38yvi\"\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eMegan Soft Treats are delicate, hand-shaped clay bites crafted from 100% Megan Soft clay powder, designed for enthusiasts who prefer a softer, chalkier chew. Each pack contains eight bite-sized pieces in assorted floral shapes — roses, blossoms, and more — combining visual charm with a gentle, satisfying crunch. The soft, sunbaked texture breaks down smoothly into a powdery chew, occasionally revealing harder granulates that provide a playful surprise without any grit or stickiness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1145\" data-start=\"681\"\u003eFlavour-wise, Megan Soft Treats capture the unmistakable essence of classic grey clays. Strong cement-like tones blend with deep, damp basement aromas and fresh rain-soaked soil petrichor. When wet, the taste intensifies into wet concrete notes with subtle AC-duct hints — earthy, mineral-rich, and satisfyingly bold. These treats offer a refined balance of softness and crunch, perfect for fans of drywall-like chalkiness seeking a nuanced grey clay experience.\u003c\/p\u003e\n\u003chr data-end=\"1150\" data-start=\"1147\"\u003e\n\u003ch2 data-end=\"1172\" data-start=\"1152\" data-section-id=\"1hqzsji\"\u003eTexture \u0026amp; Crunch\u003c\/h2\u003e\n\u003cp data-end=\"1304\" data-start=\"1173\"\u003eSoft, dry, crumbly, sunbaked; smooth, powdery finish with occasional harder granulates; non-gritty, slightly sticky but not gummy\u003c\/p\u003e\n\u003ch2 data-end=\"1323\" data-start=\"1306\" data-section-id=\"104e4rr\"\u003eTaste \u0026amp; Aroma\u003c\/h2\u003e\n\u003cp data-end=\"1456\" data-start=\"1324\"\u003eCementy and earthy with wet concrete notes; mineral-rich basement tones; dusty, drywall-like flavour; faint AC-duct hints when wet\u003c\/p\u003e\n\u003ch2 data-end=\"1477\" data-start=\"1458\" data-section-id=\"21hohb\"\u003eClay Experience\u003c\/h2\u003e\n\u003cp data-end=\"1646\" data-start=\"1478\"\u003eHand-shaped, floral bite-sized pieces; soft chew with medium crunch; subtle surprises from harder granulates; perfect for mindful clay tasting and texture exploration\u003c\/p\u003e\n\u003ch2 data-end=\"1664\" data-start=\"1648\" data-section-id=\"1iz91iu\"\u003eKey Features\u003c\/h2\u003e\n\u003cul data-end=\"1853\" data-start=\"1665\"\u003e\n\u003cli data-end=\"1714\" data-start=\"1665\" data-section-id=\"q0nsjb\"\u003e\n\u003cp data-end=\"1714\" data-start=\"1667\"\u003eSoft, chalky texture ideal for gentle chewing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1763\" data-start=\"1715\" data-section-id=\"y9vjpy\"\u003e\n\u003cp data-end=\"1763\" data-start=\"1717\"\u003eHand-shaped, visually appealing floral forms\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1804\" data-start=\"1764\" data-section-id=\"1ooqru6\"\u003e\n\u003cp data-end=\"1804\" data-start=\"1766\"\u003eSmooth, non-gritty powdery breakdown\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1853\" data-start=\"1805\" data-section-id=\"10swm91\"\u003e\n\u003cp data-end=\"1853\" data-start=\"1807\"\u003eClassic grey clay flavour with cementy depth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"1858\" data-start=\"1855\"\u003e\n\u003ch2 data-end=\"1879\" data-start=\"1860\" data-section-id=\"1o2c85r\"\u003eProduct Details\u003c\/h2\u003e\n\u003cul data-end=\"2847\" data-start=\"1880\"\u003e\n\u003cli data-end=\"1925\" data-start=\"1880\" data-section-id=\"nvxihg\"\u003e\n\u003cp data-end=\"1925\" data-start=\"1882\"\u003e\u003cstrong data-end=\"1891\" data-start=\"1882\"\u003eSize:\u003c\/strong\u003e Bite-sized, approx. 2–3 cm each\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1954\" data-start=\"1926\" data-section-id=\"ezs0b2\"\u003e\n\u003cp data-end=\"1954\" data-start=\"1928\"\u003e\u003cstrong data-end=\"1939\" data-start=\"1928\"\u003eWeight:\u003c\/strong\u003e Approx. 100g\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1996\" data-start=\"1955\" data-section-id=\"1yacfv5\"\u003e\n\u003cp data-end=\"1996\" data-start=\"1957\"\u003e\u003cstrong data-end=\"1967\" data-start=\"1957\"\u003eShape:\u003c\/strong\u003e Assorted flowers and roses\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2049\" data-start=\"1997\" data-section-id=\"1pd0k1i\"\u003e\n\u003cp data-end=\"2049\" data-start=\"1999\"\u003e\u003cstrong data-end=\"2010\" data-start=\"1999\"\u003eColour:\u003c\/strong\u003e Light grey with darker natural tones\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2192\" data-start=\"2050\" data-section-id=\"1md2y3l\"\u003e\n\u003cp data-end=\"2192\" data-start=\"2052\"\u003e\u003cstrong data-end=\"2064\" data-start=\"2052\"\u003eTexture:\u003c\/strong\u003e Soft, dry, crumbly, sunbaked; smooth powdery finish with occasional harder granulates; no grit, slightly sticky but not gummy\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2257\" data-start=\"2193\" data-section-id=\"11ef34p\"\u003e\n\u003cp data-end=\"2257\" data-start=\"2195\"\u003e\u003cstrong data-end=\"2213\" data-start=\"2195\"\u003eCrunch Factor:\u003c\/strong\u003e 3 – Medium crunch with soft, powdery chew\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2470\" data-start=\"2258\" data-section-id=\"zzfqfc\"\u003e\n\u003cp data-end=\"2470\" data-start=\"2260\"\u003e\u003cstrong data-end=\"2278\" data-start=\"2260\"\u003eTaste Profile:\u003c\/strong\u003e Cementy and earthy with strong wet concrete notes; mineral-rich basement tones; dusty, drywall-like flavour with faint AC-duct hints when wet; soft crumble with occasional harder granulates\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2519\" data-start=\"2471\" data-section-id=\"1pfb9w2\"\u003e\n\u003cp data-end=\"2519\" data-start=\"2473\"\u003e\u003cstrong data-end=\"2489\" data-start=\"2473\"\u003eIngredients:\u003c\/strong\u003e 100% Megan Soft Clay Powder\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2552\" data-start=\"2520\" data-section-id=\"1ajyefg\"\u003e\n\u003cp data-end=\"2552\" data-start=\"2522\"\u003e\u003cstrong data-end=\"2544\" data-start=\"2522\"\u003eCountry of Origin:\u003c\/strong\u003e India\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2578\" data-start=\"2553\" data-section-id=\"1485r2i\"\u003e\n\u003cp data-end=\"2578\" data-start=\"2555\"\u003e\u003cstrong data-end=\"2566\" data-start=\"2555\"\u003eVendor:\u003c\/strong\u003e Rose Clay\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2847\" data-start=\"2579\" data-section-id=\"b5l02o\"\u003e\n\u003cp data-end=\"2847\" data-start=\"2581\"\u003e\u003cstrong data-end=\"2610\" data-start=\"2581\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Megan Soft is a highly regarded grey clay variety in India’s edible clay tradition, prized for its chalky, cement-like taste and smooth powdery breakdown. These hand-shaped treats honour that heritage in an artisanal, bite-sized form.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52437934997831,"sku":"0405090119","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_ea148aeb-50c3-4028-a80d-50af0944805e.png?v=1759167846"},{"product_id":"blackurrants-treats-edible-clay-treats-for-pica","title":"Blackurrants Treats - Smoky Indian clay treats","description":"\u003cp data-start=\"74\" data-end=\"424\"\u003eBlackcurrants are rich, smoke-forward clay treats made with a bold blend of Dryfruit, Black Hall, and Magmitti smoky clays. Available in two sizes — bite-sized broken pieces or full 5 cm cookies — these dark delights are a favourite amongst Rose Clay customers, celebrated for their deep roasted flavours and smooth texture.\u003c\/p\u003e\n\u003cp data-start=\"426\" data-end=\"916\"\u003eEach piece is soft, crumbly, and sunbaked with a powdery finish that melts into a gentle chew. Crumbs are included for that extra crunch, and occasional harder granulates add variety without grit or stickiness. The flavour profile is strikingly smoky with petrol-like notes from Dryfruit clay, roasted undertones, and the signature dusty smoothness of Magmitti. When wet, they release an aroma reminiscent of rain hitting hot cement — a sensory burst for serious clay lovers.\u003c\/p\u003e\n\u003cp data-start=\"918\" data-end=\"1035\"\u003eIf you’re a fan of Black Candy or Black Candy Crackers, these Blackcurrants will quickly become your new favourite.\u003c\/p\u003e\n\u003cp data-start=\"1037\" data-end=\"1133\"\u003e\u003cstrong data-start=\"1037\" data-end=\"1046\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"1046\" data-end=\"1049\"\u003eTwo sizes available — broken bite-sized pieces or full cookies (approx. 5 cm each)\u003c\/p\u003e\n\u003cp data-start=\"1135\" data-end=\"1186\"\u003e\u003cstrong data-start=\"1135\" data-end=\"1146\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"1146\" data-end=\"1149\"\u003eOptions: 100 g broken or 2x cookies (approx 65-75g)\u003c\/p\u003e\n\u003cp data-start=\"1188\" data-end=\"1231\"\u003e\u003cstrong data-start=\"1188\" data-end=\"1198\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"1198\" data-end=\"1201\"\u003eVaries (mostly heart-shaped)\u003c\/p\u003e\n\u003cp data-start=\"1233\" data-end=\"1259\"\u003e\u003cstrong data-start=\"1233\" data-end=\"1244\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"1244\" data-end=\"1247\"\u003eDeep black\u003c\/p\u003e\n\u003cp data-start=\"1261\" data-end=\"1418\"\u003e\u003cstrong data-start=\"1261\" data-end=\"1273\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"1273\" data-end=\"1276\"\u003eSoft, dry, crumbly, sunbaked; smooth powdery finish with occasional harder granulates; includes crumbs for extra crunch; non-sticky, no grit\u003c\/p\u003e\n\u003cp data-start=\"1420\" data-end=\"1484\"\u003e\u003cstrong data-start=\"1420\" data-end=\"1438\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1438\" data-end=\"1441\"\u003e3 – Medium crunch with soft, powdery chew\u003c\/p\u003e\n\u003cp data-start=\"1486\" data-end=\"1680\"\u003e\u003cstrong data-start=\"1486\" data-end=\"1504\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1504\" data-end=\"1507\"\u003eStrong smoky and roasted tones; cementy, dusty, and mineral-rich; petrol\/gasoline notes from Dryfruit clay; aroma of rain on hot cement when wet; smooth, non-sticky finish\u003c\/p\u003e\n\u003cp data-start=\"1682\" data-end=\"1758\"\u003e\u003cstrong data-start=\"1682\" data-end=\"1698\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1698\" data-end=\"1701\"\u003eBlend of Dryfruit, Black Hall, and Magmitti smoky clays\u003c\/p\u003e\n\u003cp data-start=\"1760\" data-end=\"1792\"\u003e\u003cstrong data-start=\"1760\" data-end=\"1782\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1782\" data-end=\"1785\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1794\" data-end=\"1819\"\u003e\u003cstrong data-start=\"1794\" data-end=\"1805\"\u003eVendor:\u003c\/strong\u003e\u003cbr data-start=\"1805\" data-end=\"1808\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-start=\"1821\" data-end=\"2119\"\u003e\u003cstrong data-start=\"1821\" data-end=\"1850\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1850\" data-end=\"1853\"\u003eCrafted from renowned Indian smoky clays, Blackcurrants are a modern twist on classic roasted blends. Their distinctive flavour layers and crumbly-smooth texture honour traditional geophagy practices while delivering a bold experience for today’s clay enthusiasts.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"2 Whole Cookies (approx. 75g)","offer_id":52438002925895,"sku":"0405090096","price":4.49,"currency_code":"GBP","in_stock":false},{"title":"Broken Cookies (100g)","offer_id":52438002958663,"sku":"04050900962","price":5.49,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/6_8d53d7c8-b9cf-4fa9-8042-f18a54463c37.png?v=1759172072"},{"product_id":"all-blacks-treats-edible-clay-treats-for-pica","title":"'All Blacks' Treats - Exclusive to ECUK - Indian smoky clay treats","description":"\u003cp data-start=\"82\" data-end=\"609\"\u003e'All Blacks' Treats are bold, moody clay indulgences crafted from a powerful medley of India’s finest smoky clays. Made with a curated blend that includes Magmitti, Dryfruit, Black Hall, Smoked Nakumatt, Matapulgite, Half Roasted and Full Roasted Nakumatt, Black Star, and Coconut Smoke. Designed for those who enjoy darker, roasted clay experiences, these treats offer a mild but deeply satisfying smokiness paired with classic cementy undertones.\u003c\/p\u003e\n\u003cp data-start=\"611\" data-end=\"953\"\u003eThe pieces are dense and black in colour, with a firm bite that crumbles easily into soft, earthy fragments. Their roasted, charred profile delivers both comfort and complexity, with a smooth, non-gritty finish that makes them easy to enjoy. A perfect choice for clay lovers who want the essence of smoky Indian clays in one convenient mix.\u003c\/p\u003e\n\u003cp data-start=\"955\" data-end=\"1000\"\u003e\u003cstrong data-start=\"955\" data-end=\"964\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"964\" data-end=\"967\"\u003eBite-sized, approx. 2–3 cm each\u003c\/p\u003e\n\u003cp data-start=\"1002\" data-end=\"1050\"\u003e\u003cstrong data-start=\"1002\" data-end=\"1013\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"1013\" data-end=\"1016\"\u003eApprox. 105 g (7 pieces per pack)\u003c\/p\u003e\n\u003cp data-start=\"1052\" data-end=\"1104\"\u003e\u003cstrong data-start=\"1052\" data-end=\"1062\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"1062\" data-end=\"1065\"\u003eVaries (current batch: round coins)\u003c\/p\u003e\n\u003cp data-start=\"1106\" data-end=\"1157\"\u003e\u003cstrong data-start=\"1106\" data-end=\"1117\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"1117\" data-end=\"1120\"\u003eDeep black with natural smoky tones\u003c\/p\u003e\n\u003cp data-start=\"1159\" data-end=\"1257\"\u003e\u003cstrong data-start=\"1159\" data-end=\"1171\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"1171\" data-end=\"1174\"\u003eFirm exterior that breaks into a soft crumble; smooth, earthy finish with no grit\u003c\/p\u003e\n\u003cp data-start=\"1259\" data-end=\"1343\"\u003e\u003cstrong data-start=\"1259\" data-end=\"1277\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1277\" data-end=\"1280\"\u003e3 – Medium crunch with a soft, satisfying crumble once bitten\u003c\/p\u003e\n\u003cp data-start=\"1345\" data-end=\"1465\"\u003e\u003cstrong data-start=\"1345\" data-end=\"1363\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1363\" data-end=\"1366\"\u003eMildly smoked and earthy with roasted, charred flavours; cementy base with balanced roasted notes\u003c\/p\u003e\n\u003cp data-start=\"1467\" data-end=\"1663\"\u003e\u003cstrong data-start=\"1467\" data-end=\"1483\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1483\" data-end=\"1486\"\u003eBlend of Indian smoky clays including Magmitti, Dryfruit, Black Hall, Smoked Nakumatt, Matapulgite, Half Roasted Nakumatt, Full Roasted Nakumatt, Black Star, and Coconut Smoke\u003c\/p\u003e\n\u003cp data-start=\"1665\" data-end=\"1697\"\u003e\u003cstrong data-start=\"1665\" data-end=\"1687\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1687\" data-end=\"1690\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1699\" data-end=\"1724\"\u003e\u003cstrong data-start=\"1699\" data-end=\"1710\"\u003eVendor:\u003c\/strong\u003e\u003cbr data-start=\"1710\" data-end=\"1713\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-start=\"1726\" data-end=\"2032\"\u003e\u003cstrong data-start=\"1726\" data-end=\"1755\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1755\" data-end=\"1758\"\u003eInspired by India’s long history of clay roasting and blending, All Blacks Treats bring together multiple smoky varieties in one indulgent form. Their balance of earthy cement-like tones and roasted complexity reflects the layered character of India’s geophagy traditions.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52443076952391,"sku":"0405090111","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_a1a6d6af-95e6-48f7-835e-e803b61b2415.png?v=1759234291"},{"product_id":"black-slate-balls","title":"Black Slate Balls with crumbs - Shale Stone treats for Pica\/Geophagia","description":"\u003ch3 data-section-id=\"f0xuy6\" data-start=\"0\" data-end=\"22\"\u003eProduct Overview\u003c\/h3\u003e\n\u003cp data-start=\"23\" data-end=\"431\"\u003eBlack Slate Balls are bold, mineral-rich clay treats crafted from 100% black slate powder with the addition of natural crumbs for subtle texture contrast. Hand-formed into compact spheres, each piece showcases deep charcoal to slate-black tones with a naturally smooth, slightly rustic finish. Visually striking and satisfyingly tactile, they offer a grounded, moody clay experience from the very first bite.\u003c\/p\u003e\n\u003ch3 data-section-id=\"43x5fi\" data-start=\"433\" data-end=\"455\"\u003eTexture \u0026amp; Crunch\u003c\/h3\u003e\n\u003cp data-start=\"456\" data-end=\"710\"\u003eThese balls deliver a gentle initial bite before quickly breaking down into a soft, dry crumble. The texture transforms into a smooth, powdery paste with no grit, while the added crumbs introduce light bursts of crunch that elevate the overall mouthfeel.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1ks7zxj\" data-start=\"712\" data-end=\"731\"\u003eTaste \u0026amp; Aroma\u003c\/h3\u003e\n\u003cp data-start=\"732\" data-end=\"996\"\u003eExpect a distinctly cement-like, mineral-heavy profile layered with dusty asphalt notes, damp basement earthiness, and a subtle smokiness typical of dark slate clays. When moistened, the flavour deepens into rich, earthy tones with a lingering, atmospheric finish.\u003c\/p\u003e\n\u003ch3 data-section-id=\"l5bv3j\" data-start=\"998\" data-end=\"1019\"\u003eClay Experience\u003c\/h3\u003e\n\u003cp data-start=\"1020\" data-end=\"1278\"\u003eBlack Slate Balls are ideal for those drawn to darker, more grounding clay profiles. The combination of soft crumble and light crunch makes them both easy to enjoy and deeply satisfying, offering a clean, refined slate experience with added texture interest.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1sboupi\" data-start=\"1280\" data-end=\"1298\"\u003eKey Features\u003c\/h3\u003e\n\u003cul data-start=\"1299\" data-end=\"1490\"\u003e\n\u003cli data-section-id=\"1mjbzmr\" data-start=\"1299\" data-end=\"1341\"\u003eMade from 100% black slate clay powder\u003c\/li\u003e\n\u003cli data-section-id=\"1yvqu7f\" data-start=\"1342\" data-end=\"1378\"\u003eHand-rolled into compact spheres\u003c\/li\u003e\n\u003cli data-section-id=\"20fsvp\" data-start=\"1379\" data-end=\"1408\"\u003eSmooth, grit-free crumble\u003c\/li\u003e\n\u003cli data-section-id=\"ub9ytr\" data-start=\"1409\" data-end=\"1441\"\u003eSubtle crunchy crumb accents\u003c\/li\u003e\n\u003cli data-section-id=\"1galvv\" data-start=\"1442\" data-end=\"1490\"\u003eDeep, smoky and mineral-rich flavour profile\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"1qc8btb\" data-start=\"1492\" data-end=\"1513\"\u003eProduct Details\u003c\/h3\u003e\n\u003cul data-start=\"1514\" data-end=\"2313\"\u003e\n\u003cli data-section-id=\"kwfuaz\" data-start=\"1514\" data-end=\"1548\"\u003e\n\u003cstrong data-start=\"1516\" data-end=\"1525\"\u003eSize:\u003c\/strong\u003e Approx. 2 cm spheres\u003c\/li\u003e\n\u003cli data-section-id=\"1u967ns\" data-start=\"1549\" data-end=\"1571\"\u003e\n\u003cstrong data-start=\"1551\" data-end=\"1562\"\u003eWeight:\u003c\/strong\u003e Varies\u003c\/li\u003e\n\u003cli data-section-id=\"1cwgvou\" data-start=\"1572\" data-end=\"1600\"\u003e\n\u003cstrong data-start=\"1574\" data-end=\"1584\"\u003eShape:\u003c\/strong\u003e Rounded balls\u003c\/li\u003e\n\u003cli data-section-id=\"1x89cel\" data-start=\"1601\" data-end=\"1650\"\u003e\n\u003cstrong data-start=\"1603\" data-end=\"1614\"\u003eColour:\u003c\/strong\u003e Charcoal grey to deep slate black\u003c\/li\u003e\n\u003cli data-section-id=\"10gg8py\" data-start=\"1651\" data-end=\"1748\"\u003e\n\u003cstrong data-start=\"1653\" data-end=\"1665\"\u003eTexture:\u003c\/strong\u003e Soft, dry crumble with powdery paste; smooth with crunchy crumb accents; no grit\u003c\/li\u003e\n\u003cli data-section-id=\"x0sepp\" data-start=\"1749\" data-end=\"1805\"\u003e\n\u003cstrong data-start=\"1751\" data-end=\"1769\"\u003eCrunch factor:\u003c\/strong\u003e 2 – soft bites with quick crumble\u003c\/li\u003e\n\u003cli data-section-id=\"1yil8zs\" data-start=\"1806\" data-end=\"1937\"\u003e\n\u003cstrong data-start=\"1808\" data-end=\"1826\"\u003eTaste profile:\u003c\/strong\u003e Cement-like, dusty, mineral-rich with asphalt and smoky slate tones; damp basement and earthy depth when wet\u003c\/li\u003e\n\u003cli data-section-id=\"1an8fpq\" data-start=\"1938\" data-end=\"1999\"\u003e\n\u003cstrong data-start=\"1940\" data-end=\"1956\"\u003eIngredients:\u003c\/strong\u003e 100% black slate clay powder with crumbs\u003c\/li\u003e\n\u003cli data-section-id=\"1wvtgks\" data-start=\"2000\" data-end=\"2032\"\u003e\n\u003cstrong data-start=\"2002\" data-end=\"2024\"\u003eCountry of origin:\u003c\/strong\u003e India\u003c\/li\u003e\n\u003cli data-section-id=\"1485r2i\" data-start=\"2033\" data-end=\"2058\"\u003e\n\u003cstrong data-start=\"2035\" data-end=\"2046\"\u003eVendor:\u003c\/strong\u003e Rose Clay\u003c\/li\u003e\n\u003cli data-section-id=\"1hiqakl\" data-start=\"2059\" data-end=\"2313\"\u003e\n\u003cstrong data-start=\"2061\" data-end=\"2090\"\u003eTraditional clay origins:\u003c\/strong\u003e Rooted in India’s long-standing geophagic traditions, slate-based clays are prized for their deep mineral character and grounding flavour. This variation highlights that heritage through a smoother, crumb-enhanced texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"1ajl8cl\" data-start=\"2315\" data-end=\"2331\"\u003e\u003cem\u003eDisclaimer\u003c\/em\u003e\u003c\/h3\u003e\n\u003cp data-start=\"2332\" data-end=\"2677\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cem\u003eEarthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly\u003c\/em\u003e.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Up to 65g","offer_id":53571279978823,"sku":"04050901001","price":3.9,"currency_code":"GBP","in_stock":false},{"title":"Up to 110g","offer_id":53571280011591,"sku":"04050901002","price":6.4,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_d38c64a8-34d2-4e5d-ad62-24626d37a134.png?v=1759439134"},{"product_id":"red-balls-covered-in-cemented-clays-x4-edible-clay-treats-for-pica","title":"\"Earth's Core\" - Red Balls covered in Cementy Clays (x3) - Edible clay treats for Pica","description":"\u003ch2 data-section-id=\"1p927wt\" data-start=\"100\" data-end=\"119\"\u003eProduct Overview\u003c\/h2\u003e\n\u003cp data-start=\"121\" data-end=\"402\"\u003eEarth’s Core is a visually striking clay creation that plays with contrast, depth, and layered experience. Each sphere reveals a bold transformation—from a smooth, cement-toned exterior to a rich, fiery red centre—bringing together two distinct clay profiles in one cohesive piece.\u003c\/p\u003e\n\u003cp data-start=\"404\" data-end=\"729\"\u003eCrafted using traditional Indian clays, the inner core blends Red Khadi, Red Nakumatt, and natural red earths, offering an iron-rich, mineral-forward flavour with a warm, earthy depth. This vibrant centre is carefully encased in soft grey clays, delivering a dusty, cement-like outer layer that balances the intensity within.\u003c\/p\u003e\n\u003cp data-start=\"731\" data-end=\"888\"\u003eDesigned for those who enjoy contrast in both texture and flavour, Earth’s Core offers a sensory journey from muted mineral tones to bold red earth richness.\u003c\/p\u003e\n\u003chr data-start=\"890\" data-end=\"893\"\u003e\n\u003ch2 data-section-id=\"1ftjefx\" data-start=\"895\" data-end=\"914\"\u003eTexture \u0026amp; Crunch\u003c\/h2\u003e\n\u003cp data-start=\"916\" data-end=\"1081\"\u003eA medium crunch that breaks cleanly before softening into a dry, powdery paste. The texture remains smooth throughout, with subtle crunchy crumb accents and no grit.\u003c\/p\u003e\n\u003chr data-start=\"1083\" data-end=\"1086\"\u003e\n\u003ch2 data-section-id=\"fdlihw\" data-start=\"1088\" data-end=\"1104\"\u003eTaste \u0026amp; Aroma\u003c\/h2\u003e\n\u003cp data-start=\"1106\" data-end=\"1278\"\u003eCementy and dusty on the outside, transitioning into a deeper iron-rich earthiness at the centre. Notes of mineral warmth and red clay richness develop as the layers blend.\u003c\/p\u003e\n\u003chr data-start=\"1280\" data-end=\"1283\"\u003e\n\u003ch2 data-section-id=\"z5tmzw\" data-start=\"1285\" data-end=\"1303\"\u003eClay Experience\u003c\/h2\u003e\n\u003cp data-start=\"1305\" data-end=\"1588\"\u003eEach sphere delivers a layered experience—starting with a gentle, cement-like bite before revealing the bold, red mineral core. The shift in flavour and texture makes every piece feel dynamic and satisfying, ideal for those who appreciate depth and contrast in their clay selections.\u003c\/p\u003e\n\u003chr data-start=\"1590\" data-end=\"1593\"\u003e\n\u003ch2 data-section-id=\"1ma7m6t\" data-start=\"1595\" data-end=\"1610\"\u003eKey Features\u003c\/h2\u003e\n\u003cul data-start=\"1612\" data-end=\"1881\"\u003e\n\u003cli data-section-id=\"smc59v\" data-start=\"1612\" data-end=\"1669\"\u003eDual-layer clay composition with contrasting flavours\u003c\/li\u003e\n\u003cli data-section-id=\"1dh8jn3\" data-start=\"1670\" data-end=\"1716\"\u003eIron-rich red clay core with mineral depth\u003c\/li\u003e\n\u003cli data-section-id=\"45jumv\" data-start=\"1717\" data-end=\"1767\"\u003eSmooth grey outer shell with cement-like notes\u003c\/li\u003e\n\u003cli data-section-id=\"1li612p\" data-start=\"1768\" data-end=\"1804\"\u003eMedium crunch with clean crumble\u003c\/li\u003e\n\u003cli data-section-id=\"1ryam4k\" data-start=\"1805\" data-end=\"1834\"\u003eGrit-free, powdery finish\u003c\/li\u003e\n\u003cli data-section-id=\"dp1pp0\" data-start=\"1835\" data-end=\"1881\"\u003eHandcrafted using traditional Indian clays\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1883\" data-end=\"1886\"\u003e\n\u003ch2 data-section-id=\"189qedo\" data-start=\"1888\" data-end=\"1906\"\u003eProduct Details\u003c\/h2\u003e\n\u003cul data-start=\"1908\" data-end=\"2689\"\u003e\n\u003cli data-section-id=\"zd3i1r\" data-start=\"1908\" data-end=\"1945\"\u003e\n\u003cstrong data-start=\"1910\" data-end=\"1919\"\u003eSize:\u003c\/strong\u003e Approx. 2 cm per sphere\u003c\/li\u003e\n\u003cli data-section-id=\"9i1w6\" data-start=\"1946\" data-end=\"1994\"\u003e\n\u003cstrong data-start=\"1948\" data-end=\"1959\"\u003eWeight:\u003c\/strong\u003e Approx. 95 g (3 pieces per pack)\u003c\/li\u003e\n\u003cli data-section-id=\"1cwgvou\" data-start=\"1995\" data-end=\"2023\"\u003e\n\u003cstrong data-start=\"1997\" data-end=\"2007\"\u003eShape:\u003c\/strong\u003e Rounded balls\u003c\/li\u003e\n\u003cli data-section-id=\"kquh5i\" data-start=\"2024\" data-end=\"2082\"\u003e\n\u003cstrong data-start=\"2026\" data-end=\"2037\"\u003eColour:\u003c\/strong\u003e Light grey exterior with rich red interior\u003c\/li\u003e\n\u003cli data-section-id=\"hyoxtm\" data-start=\"2083\" data-end=\"2185\"\u003e\n\u003cstrong data-start=\"2085\" data-end=\"2097\"\u003eTexture:\u003c\/strong\u003e Medium crunch, dry crumble, powdery paste; smooth with crunchy crumb accents; no grit\u003c\/li\u003e\n\u003cli data-section-id=\"1d0c7lb\" data-start=\"2186\" data-end=\"2244\"\u003e\n\u003cstrong data-start=\"2188\" data-end=\"2206\"\u003eCrunch Factor:\u003c\/strong\u003e 3 – Medium bites with quick crumble\u003c\/li\u003e\n\u003cli data-section-id=\"1v7qrb4\" data-start=\"2245\" data-end=\"2345\"\u003e\n\u003cstrong data-start=\"2247\" data-end=\"2265\"\u003eTaste Profile:\u003c\/strong\u003e Cement-like, dusty, and mineral-rich with iron depth from the red clay centre\u003c\/li\u003e\n\u003cli data-section-id=\"d7jg5i\" data-start=\"2346\" data-end=\"2456\"\u003e\n\u003cstrong data-start=\"2348\" data-end=\"2364\"\u003eIngredients:\u003c\/strong\u003e Red Khadi, Red Nakumatt, and natural red clays (core); encased in cement-toned grey clays\u003c\/li\u003e\n\u003cli data-section-id=\"1ajyefg\" data-start=\"2457\" data-end=\"2489\"\u003e\n\u003cstrong data-start=\"2459\" data-end=\"2481\"\u003eCountry of Origin:\u003c\/strong\u003e India\u003c\/li\u003e\n\u003cli data-section-id=\"1485r2i\" data-start=\"2490\" data-end=\"2515\"\u003e\n\u003cstrong data-start=\"2492\" data-end=\"2503\"\u003eVendor:\u003c\/strong\u003e Rose Clay\u003c\/li\u003e\n\u003cli data-section-id=\"1ydd7p6\" data-start=\"2516\" data-end=\"2689\"\u003e\n\u003cstrong data-start=\"2518\" data-end=\"2547\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Inspired by India’s layered earth traditions, combining grounding grey clays with iron-rich red earths to reflect natural depth and balance\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52461763264839,"sku":"0405090129","price":6.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_f74cc457-b069-4740-91b0-df11d602838b.png?v=1759439162"},{"product_id":"cement-pakora-dryfruit-covered-in-cementy-edible-clays","title":"Cement Pakora - Dryfruit coated in Indian edible cementy clays","description":"\u003ch3 data-section-id=\"3h1ku8\" data-start=\"45\" data-end=\"60\"\u003eDescription\u003c\/h3\u003e\n\u003cp data-start=\"62\" data-end=\"410\"\u003eCement Pakora is a layered Indian clay blend known for its medium-hard crunch, smoky roasted depth, and smooth cement-like mineral finish. These irregular bite-sized chunks combine intensely roasted Dryfruit clay with classic Indian grey clays, creating a balanced sensory experience that moves from bold charcoal warmth into soft dusty earthiness.\u003c\/p\u003e\n\u003cp data-start=\"412\" data-end=\"724\"\u003eEach piece delivers a satisfying crisp snap before breaking into a smooth, powdery crumble with light dusty crumbs throughout. The outer coating softens the powerful petrol-like intensity of Dryfruit clay, adding mellow cement tones, mineral warmth, and a grounded earthy finish that feels both bold and refined.\u003c\/p\u003e\n\u003cp data-start=\"726\" data-end=\"1043\"\u003eThe flavour is deeply earthy and atmospheric, layered with roasted smoke, warm minerals, dusty grey clay, and subtle petrichor notes. Traditionally inspired by Indian geophagia and roasted clay practices, Cement Pakora is especially appreciated for its contrast between smoky intensity and calming mineral smoothness.\u003c\/p\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"1045\" data-end=\"1061\"\u003eKey features\u003c\/h3\u003e\n\u003cp data-start=\"1063\" data-end=\"1768\"\u003e\u003cstrong data-start=\"1063\" data-end=\"1075\"\u003eTexture:\u003c\/strong\u003e Medium-hard crunchy shell with smooth dusty crumble and soft mineral melt\u003cbr data-start=\"1149\" data-end=\"1152\"\u003e\u003cstrong data-start=\"1152\" data-end=\"1162\"\u003eTaste:\u003c\/strong\u003e Smoky roasted Dryfruit depth with cementy mineral clay tones and earthy petrichor\u003cbr data-start=\"1244\" data-end=\"1247\"\u003e\u003cstrong data-start=\"1247\" data-end=\"1265\"\u003eCrunch factor:\u003c\/strong\u003e 3 – Medium\u003cbr data-start=\"1276\" data-end=\"1279\"\u003e\u003cstrong data-start=\"1279\" data-end=\"1290\"\u003eOrigin:\u003c\/strong\u003e 🇮🇳 India\u003cbr data-start=\"1301\" data-end=\"1304\"\u003e\u003cstrong data-start=\"1304\" data-end=\"1317\"\u003eBest for:\u003c\/strong\u003e Smoky clay lovers, crunchy mineral textures, ASMR sessions, intermediate enthusiasts\u003cbr data-start=\"1402\" data-end=\"1405\"\u003e\u003cstrong data-start=\"1405\" data-end=\"1425\"\u003eClay experience:\u003c\/strong\u003e A layered crunch-to-cream experience combining roasted charcoal warmth with smooth dusty grey clay softness\u003cbr data-start=\"1533\" data-end=\"1536\"\u003e\u003cstrong data-start=\"1536\" data-end=\"1551\"\u003eASMR level:\u003c\/strong\u003e Crisp snap with dusty crumble\u003cbr data-start=\"1581\" data-end=\"1584\"\u003e\u003cstrong data-start=\"1584\" data-end=\"1606\"\u003eHydration texture:\u003c\/strong\u003e Softens into a creamy muddy paste while retaining smoky mineral richness\u003cbr data-start=\"1679\" data-end=\"1682\"\u003e\u003cstrong data-start=\"1682\" data-end=\"1698\"\u003eAroma notes:\u003c\/strong\u003e Roasted earth, charcoal warmth, petrichor, dusty cement, mineral clay\u003c\/p\u003e\n\u003ch3 data-section-id=\"bs82nj\" data-start=\"1770\" data-end=\"1789\"\u003eProduct details\u003c\/h3\u003e\n\u003cp data-start=\"1791\" data-end=\"2437\"\u003e\u003cstrong data-start=\"1791\" data-end=\"1802\"\u003eWeight:\u003c\/strong\u003e Approx. 100g\u003cbr data-start=\"1815\" data-end=\"1818\"\u003e\u003cstrong data-start=\"1818\" data-end=\"1828\"\u003eShape:\u003c\/strong\u003e Irregular bite-sized chunks\u003cbr data-start=\"1856\" data-end=\"1859\"\u003e\u003cstrong data-start=\"1859\" data-end=\"1870\"\u003eColour:\u003c\/strong\u003e Dark roasted centres with pale grey dusty coating\u003cbr data-start=\"1920\" data-end=\"1923\"\u003e\u003cstrong data-start=\"1923\" data-end=\"1939\"\u003eIngredients:\u003c\/strong\u003e 100% Natural Dryfruit Clay coated in Indian Grey Clays (No preservatives, additives, alcohol, or colourings)\u003cbr data-start=\"2048\" data-end=\"2051\"\u003e\u003cstrong data-start=\"2051\" data-end=\"2062\"\u003eVendor:\u003c\/strong\u003e Rose Clay\u003cbr data-start=\"2072\" data-end=\"2075\"\u003e\u003cstrong data-start=\"2075\" data-end=\"2104\"\u003eTraditional clay origins:\u003c\/strong\u003e Dryfruit clay has long been valued in India for its roasted smoky aroma and petrol-like mineral depth, while grey mineral clays are traditionally appreciated for their dusty cement texture and smooth earthy finish. This blend reflects the contrast and balance found within Indian clay traditions.\u003cbr data-start=\"2401\" data-end=\"2404\"\u003e\u003cstrong data-start=\"2404\" data-end=\"2420\"\u003eTest status:\u003c\/strong\u003e Community-Tested\u003c\/p\u003e\n\u003ch3 data-section-id=\"7cj1qd\" data-start=\"2439\" data-end=\"2453\"\u003eDisclaimer\u003c\/h3\u003e\n\u003cp data-start=\"2455\" data-end=\"2838\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52461973274951,"sku":"0405090125","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_ffabd280-34d2-4c1d-bfde-b953666db432.png?v=1759443050"},{"product_id":"white-slate-balls-x4-edible-clay-treats-for-pica","title":"White Slate Balls with crumbs (x4) - Indian Shale Stone treats","description":"\u003cp data-start=\"0\" data-end=\"329\"\u003eWhite Slate Balls (x4) are soft, elegant clay treats made from finely powdered white slate dust, prized for their creamy texture and gentle, dusty flavour. Each sphere is hand-shaped and polished, offering a pale chalk-white to off-grey hue that mirrors the natural tones of raw shale stone.\u003c\/p\u003e\n\u003cp data-start=\"331\" data-end=\"813\"\u003eThese pieces have a delicate crunch that gives way to a smooth, creamy crumble — completely grit-free and non-sticky, with a texture that feels light yet satisfying. The flavour captures the pure essence of white slate earthiness, with notes of fresh rain, whitewash, and cool basement air. When moistened, the aroma deepens into familiar cementy and AC duct tones, evoking that classic pican favourite — clean, mineral, and deeply grounding.\u003c\/p\u003e\n\u003cp data-start=\"815\" data-end=\"969\"\u003ePerfect for those who love soft, dusty textures and subtle mineral depth, White Slate Balls deliver a truly refined and atmospheric clay experience.\u003c\/p\u003e\n\u003cp data-start=\"971\" data-end=\"1006\"\u003e\u003cstrong data-start=\"971\" data-end=\"980\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"980\" data-end=\"983\"\u003eApprox. 1.5–2 cm each\u003c\/p\u003e\n\u003cp data-start=\"1008\" data-end=\"1055\"\u003e\u003cstrong data-start=\"1008\" data-end=\"1019\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"1019\" data-end=\"1022\"\u003eApprox. 75 g (4 balls per pack)\u003c\/p\u003e\n\u003cp data-start=\"1057\" data-end=\"1085\"\u003e\u003cstrong data-start=\"1057\" data-end=\"1067\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"1067\" data-end=\"1070\"\u003eRound spheres\u003c\/p\u003e\n\u003cp data-start=\"1087\" data-end=\"1152\"\u003e\u003cstrong data-start=\"1087\" data-end=\"1098\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"1098\" data-end=\"1101\"\u003eWhite to soft grey with natural mineral variation\u003c\/p\u003e\n\u003cp data-start=\"1154\" data-end=\"1250\"\u003e\u003cstrong data-start=\"1154\" data-end=\"1166\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"1166\" data-end=\"1169\"\u003eSoft, dry, dusty crumble; smooth and creamy once moistened; no grit, non-sticky\u003c\/p\u003e\n\u003cp data-start=\"1252\" data-end=\"1322\"\u003e\u003cstrong data-start=\"1252\" data-end=\"1270\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1270\" data-end=\"1273\"\u003e2 – Soft, delicate crumble with a creamy finish\u003c\/p\u003e\n\u003cp data-start=\"1324\" data-end=\"1470\"\u003e\u003cstrong data-start=\"1324\" data-end=\"1342\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1342\" data-end=\"1345\"\u003eBasementy white slate earthiness, clean and mineral; whitewash and cementy tones with fresh rain aroma; creamy, cool finish\u003c\/p\u003e\n\u003cp data-start=\"1472\" data-end=\"1514\"\u003e\u003cstrong data-start=\"1472\" data-end=\"1488\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1488\" data-end=\"1491\"\u003e100% White Slate powder and crumbs\u003c\/p\u003e\n\u003cp data-start=\"1516\" data-end=\"1548\"\u003e\u003cstrong data-start=\"1516\" data-end=\"1538\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1538\" data-end=\"1541\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1550\" data-end=\"1575\"\u003e\u003cstrong data-start=\"1550\" data-end=\"1561\"\u003eVendor:\u003c\/strong\u003e\u003cbr data-start=\"1561\" data-end=\"1564\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-start=\"1577\" data-end=\"1915\"\u003e\u003cstrong data-start=\"1577\" data-end=\"1606\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1606\" data-end=\"1609\"\u003eRooted in India’s age-old use of slate and shale stones in edible clay traditions, these White Slate Balls highlight the soft, powdery beauty of pale mineral clays. Revered among picans for their creamy texture and crisp, rain-soaked aroma, they offer a polished take on classic slate indulgence.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52483087565127,"sku":"0405090178","price":4.49,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_981490f2-b73d-4a7d-82e5-1e1bfd865970.png?v=1759878062"},{"product_id":"all-whites-clay-treats-x8-edible-clay-treats-for-pica","title":"\"All-Whites\" Clay Treats - Exclusive to ECUK - Indian creamy clay treats","description":"\u003cp data-start=\"0\" data-end=\"378\"\u003eAll-Whites Treats are delicate, heart-shaped clay delights made from a luxurious blend of White Slate, White Khadi, and Indian White Chalk — a trio that celebrates the softer, creamier side of edible clays. Each piece is handcrafted into charming bite-sized hearts, offering a clean, pale finish with subtle natural variations in tone.\u003c\/p\u003e\n\u003cp data-start=\"380\" data-end=\"810\"\u003eThe texture is soft, dry, and powdery, breaking gently with a medium crunch (Crunch Factor 3) before melting into a smooth, chalky paste. There’s no grit, no stickiness, just an effortlessly creamy crumble that feels pure and refined. Flavour-wise, these treats are deeply mineral and cement-like, with cooling whitewash tones, faint basement dampness, and the nostalgic scent of fresh rain on stone.\u003c\/p\u003e\n\u003cp data-start=\"812\" data-end=\"982\"\u003ePerfect for those who love the clean, mellow flavour of white clays, All-Whites Treats are a peaceful and grounding indulgence — soft, subtle, and elegantly simple.\u003c\/p\u003e\n\u003cp data-start=\"812\" data-end=\"982\"\u003e\u003cmeta charset=\"utf-8\"\u003eMade exclusively for Earthy Crunch UK\u003c\/p\u003e\n\u003cp data-start=\"984\" data-end=\"1029\"\u003e\u003cstrong data-start=\"984\" data-end=\"993\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"993\" data-end=\"996\"\u003eBite-sized, approx. 2–3 cm each\u003c\/p\u003e\n\u003cp data-start=\"1031\" data-end=\"1080\"\u003e\u003cstrong data-start=\"1031\" data-end=\"1042\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"1042\" data-end=\"1045\"\u003eApprox. 100 g (6 pieces per pack)\u003c\/p\u003e\n\u003cp data-start=\"1082\" data-end=\"1125\"\u003e\u003cstrong data-start=\"1082\" data-end=\"1092\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"1092\" data-end=\"1095\"\u003eVaries, Heart-shaped, squares, rounds (current batch)\u003c\/p\u003e\n\u003cp data-start=\"1127\" data-end=\"1189\"\u003e\u003cstrong data-start=\"1127\" data-end=\"1138\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"1138\" data-end=\"1141\"\u003eWhite to off-white with natural clay variation\u003c\/p\u003e\n\u003cp data-start=\"1191\" data-end=\"1267\"\u003e\u003cstrong data-start=\"1191\" data-end=\"1203\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"1203\" data-end=\"1206\"\u003eSoft, dry, and powdery; creamy crumble; no grit, non-sticky\u003c\/p\u003e\n\u003cp data-start=\"1269\" data-end=\"1343\"\u003e\u003cstrong data-start=\"1269\" data-end=\"1287\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1287\" data-end=\"1290\"\u003e2 – Gentle, soft crunch with smooth chalky finish\u003c\/p\u003e\n\u003cp data-start=\"1345\" data-end=\"1483\"\u003e\u003cstrong data-start=\"1345\" data-end=\"1363\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1363\" data-end=\"1366\"\u003eClean, cement-like, mineral freshness with whitewash, basement, and rain-on-stone tones; cooling, creamy aftertaste\u003c\/p\u003e\n\u003cp data-start=\"1485\" data-end=\"1563\"\u003e\u003cstrong data-start=\"1485\" data-end=\"1501\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1501\" data-end=\"1504\"\u003eBlend of White Slate, White Khadi, and Indian White Chalk\u003c\/p\u003e\n\u003cp data-start=\"1565\" data-end=\"1597\"\u003e\u003cstrong data-start=\"1565\" data-end=\"1587\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1587\" data-end=\"1590\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1599\" data-end=\"1624\"\u003e\u003cstrong data-start=\"1599\" data-end=\"1610\"\u003eVendor:\u003c\/strong\u003e\u003cbr data-start=\"1610\" data-end=\"1613\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-start=\"1626\" data-end=\"1956\"\u003e\u003cstrong data-start=\"1626\" data-end=\"1655\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1655\" data-end=\"1658\"\u003eInspired by India’s traditional use of white mineral clays and chalks, these All-Whites Treats highlight the elegance of pale, powdery earths. A beloved choice among clay collectors, their creamy, rain-soaked aroma and smooth crumble embody the serene purity of classic white clay indulgence.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52483104309575,"sku":"0405090115","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_33c178ef-413d-44e2-94d3-b6a44b7ad1d5.png?v=1759878551"},{"product_id":"all-oranges-clay-treats-100g-edible-clay-treats-for-pica","title":"\"All-Oranges\" Clay Treats - Exclusive to ECUK - Indian iron-rich clay treats","description":"\u003ch2\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eAll-Oranges Clay Treats are handcrafted Indian clay treats made from a warm blend of clay pot powders, Punjabi Mitti, and assorted mineral-rich clay crumbs. These rustic bite-sized pieces are known for their gentle crunch and comforting terracotta-rich earthy profile. Each handmade piece delivers a satisfying sensory experience with notes of baked clay, dusty minerals, warm earth, petrichor, and subtle smoky undertones, making them especially popular among lovers of crunchy clay, earthy textures, ASMR experiences, and mineral-rich sensory materials.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe texture offers a soft, crumbly finish with a distinctive natural earth character appreciated within geophagia and texture-focused communities. Inspired by India's long-standing mitti and terracotta traditions, these clay treats celebrate the familiar aroma of sun-baked earth after rainfall and the comforting character of traditional clay pottery. Every batch is naturally unique, featuring rustic stars, rounds, and irregular shapes that reflect their handmade origins.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eKey features\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTexture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Gentle crunchy crumble with a smooth, creamy melt\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTaste:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Terracotta-rich earthiness with dusty minerals, warm clay, petrichor, and subtle smoky notes\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eCrunch factor:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 2 – Medium\/Soft\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eOrigin:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 🇮🇳 India, Punjab and surrounding clay-producing regions\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eBest for:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Slow sensory enjoyment, beginners, ASMR, and lovers of warm terracotta profiles\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eClay experience:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A comforting, easy-going clay experience focused on soft crunches, earthy warmth, and nostalgic baked-earth aromas\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eASMR level:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Soft crumble\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eHydration texture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Softens into a smooth, creamy clay paste with enhanced earthy notes\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eAroma notes:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Terracotta, rain-soaked earth, dusty minerals, sun-baked clay\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eProduct details\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWeight:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Up to 100g\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eShape:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Irregular chunks, stars, and rounds\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eColour:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Warm orange, terracotta, and reddish-brown tones with natural variation\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eIngredients:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% Natural Indian Clay Blend (Clay Pot Powders, Punjabi Mitti, and assorted clay crumbs) (No preservatives, additives, alcohol, or colourings)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eVendor:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Earthy Crunch UK (in partnership with Rose Clay)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTraditional clay origins:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Inspired by India's traditional mitti and terracotta pottery heritage, these clay treats combine mineral-rich earth materials long appreciated for their distinctive aromas, textures, and sensory qualities. The blend captures the essence of sun-dried clay, traditional earthenware, and rain-kissed soil.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTest status:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Taste-Tested (by me)\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eDisclaimer\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/span\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52483130065223,"sku":"0405090113","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_2fd5a900-38cb-43b7-8b3f-ba45f6617073.png?v=1759879498"},{"product_id":"mystery-mix-ups-by-region-edible-clay-for-pica-sells-out-every-time-grab-them-while-you-can-copy","title":"Mystery Mix Ups by Region - Clay treats for Pica\/Geophagia","description":"\u003ch2 data-section-id=\"bu2n0t\" data-start=\"161\" data-end=\"186\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"164\" data-end=\"184\"\u003eProduct Overview\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"187\" data-end=\"539\"\u003eFeeling adventurous? The Mystery Mix Ups by Region are your ultimate crunchy lucky dip — a hand-packed selection pulled straight from the Earthy Crunch UK stash, where no two boxes are ever the same. Each bundle is themed by origin, bringing together a curated chaos of clays, chalks, crumbs, and the occasional surprise piece like slate or terracotta.\u003c\/p\u003e\n\u003cp data-start=\"541\" data-end=\"859\"\u003eFrom smooth chalk sticks and powdery dusts to smoky shards and crunchy claypot fragments, every box delivers a full-spectrum sensory experience. One moment you’re tasting soft, melt-away grit; the next, you’re cracking into something deeply earthy and robust. It’s unpredictable, a little wild, and entirely the point.\u003c\/p\u003e\n\u003cp data-start=\"861\" data-end=\"1057\"\u003eAvailable in three sizes, whether you're sampling or seriously stash-building, each box is designed for discovery — and yes, every order includes a wooden spoon for that signature unboxing ritual.\u003c\/p\u003e\n\u003chr data-start=\"1059\" data-end=\"1062\"\u003e\n\u003ch2 data-section-id=\"twzl99\" data-start=\"1064\" data-end=\"1089\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1067\" data-end=\"1087\"\u003eTexture \u0026amp; Crunch\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"1090\" data-end=\"1297\"\u003eA complete mix of textures — expect everything from soft, powdery dusts and crumbly bites to dense, crunchy chunks and occasional smooth chalks. Each region brings its own balance, but variety is guaranteed.\u003c\/p\u003e\n\u003chr data-start=\"1299\" data-end=\"1302\"\u003e\n\u003ch2 data-section-id=\"emdpes\" data-start=\"1304\" data-end=\"1326\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1307\" data-end=\"1324\"\u003eTaste \u0026amp; Aroma\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"1327\" data-end=\"1572\"\u003eFlavour profiles span the full earthy spectrum: damp basement notes, soil after rain, mineral-rich chalkiness, and deep smoky or petrol-like undertones. Some pieces lean light and clean, others bold and intense — a true mixed sensory experience.\u003c\/p\u003e\n\u003chr data-start=\"1574\" data-end=\"1577\"\u003e\n\u003ch2 data-section-id=\"1n5hhv0\" data-start=\"1579\" data-end=\"1603\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1582\" data-end=\"1601\"\u003eClay Experience\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"1604\" data-end=\"1874\"\u003eThis is for the curious craver. The Mystery Mix Ups offer a playful, ever-changing clay ritual where exploration leads the experience. Perfect for those who enjoy switching textures, blending dusts, or discovering new favourites without committing to full-size products.\u003c\/p\u003e\n\u003chr data-start=\"1876\" data-end=\"1879\"\u003e\n\u003ch2 data-section-id=\"1bqk1w5\" data-start=\"1881\" data-end=\"1902\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1884\" data-end=\"1900\"\u003eKey Features\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1903\" data-end=\"2317\"\u003e\n\u003cli data-section-id=\"19mg4or\" data-start=\"1903\" data-end=\"1978\"\u003eRegion-themed mystery selection (Indian, African, American, or Mexican)\u003c\/li\u003e\n\u003cli data-section-id=\"1vu267v\" data-start=\"1979\" data-end=\"2026\"\u003eOver 40% value compared to individual items\u003c\/li\u003e\n\u003cli data-section-id=\"1f9bf4c\" data-start=\"2027\" data-end=\"2097\"\u003eIncludes chunks, crumbs, powders, and occasional speciality pieces\u003c\/li\u003e\n\u003cli data-section-id=\"1vbpwdq\" data-start=\"2098\" data-end=\"2149\"\u003eThree size options for different craving levels\u003c\/li\u003e\n\u003cli data-section-id=\"5bhksj\" data-start=\"2150\" data-end=\"2210\"\u003eEco-conscious packaging with a reusable option available\u003c\/li\u003e\n\u003cli data-section-id=\"ai7b9t\" data-start=\"2211\" data-end=\"2251\"\u003eWooden spoon included in every order\u003c\/li\u003e\n\u003cli data-section-id=\"13p9e6j\" data-start=\"2252\" data-end=\"2317\"\u003eFresh products — never old stock, always from current batches\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2319\" data-end=\"2322\"\u003e\n\u003ch2 data-section-id=\"1a8jdcc\" data-start=\"2324\" data-end=\"2348\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"2327\" data-end=\"2346\"\u003eProduct Details\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"2349\" data-end=\"3180\"\u003e\n\u003cli data-section-id=\"y9otvh\" data-start=\"2349\" data-end=\"2408\"\u003e\n\u003cstrong data-start=\"2351\" data-end=\"2360\"\u003eSize:\u003c\/strong\u003e Multiple options available (100g, 175g, 250g)\u003c\/li\u003e\n\u003cli data-section-id=\"z4kwgl\" data-start=\"2409\" data-end=\"2474\"\u003e\n\u003cstrong data-start=\"2411\" data-end=\"2422\"\u003eWeight:\u003c\/strong\u003e Approx. 100g \/ 175g \/ 250g depending on selection\u003c\/li\u003e\n\u003cli data-section-id=\"1heifqq\" data-start=\"2475\" data-end=\"2540\"\u003e\n\u003cstrong data-start=\"2477\" data-end=\"2487\"\u003eShape:\u003c\/strong\u003e Assorted — chunks, sticks, shards, crumbs, powders\u003c\/li\u003e\n\u003cli data-section-id=\"uav1nm\" data-start=\"2541\" data-end=\"2614\"\u003e\n\u003cstrong data-start=\"2543\" data-end=\"2554\"\u003eColour:\u003c\/strong\u003e Mixed — reds, browns, creams, greys, and terracotta tones\u003c\/li\u003e\n\u003cli data-section-id=\"uj8iw5\" data-start=\"2615\" data-end=\"2680\"\u003e\n\u003cstrong data-start=\"2617\" data-end=\"2629\"\u003eTexture:\u003c\/strong\u003e Powdery, crumbly, dense, smooth, and crunchy mix\u003c\/li\u003e\n\u003cli data-section-id=\"1mfmi8m\" data-start=\"2681\" data-end=\"2732\"\u003e\n\u003cstrong data-start=\"2683\" data-end=\"2701\"\u003eCrunch Factor:\u003c\/strong\u003e Low to high (varies per box)\u003c\/li\u003e\n\u003cli data-section-id=\"1px9zs7\" data-start=\"2733\" data-end=\"2816\"\u003e\n\u003cstrong data-start=\"2735\" data-end=\"2753\"\u003eTaste Profile:\u003c\/strong\u003e Earthy, mineral-rich, smoky, petrol notes, soil-like, chalky\u003c\/li\u003e\n\u003cli data-section-id=\"1y5a2v6\" data-start=\"2817\" data-end=\"2885\"\u003e\n\u003cstrong data-start=\"2819\" data-end=\"2835\"\u003eIngredients:\u003c\/strong\u003e 100% natural clays, chalks, and earth materials\u003c\/li\u003e\n\u003cli data-section-id=\"1u9ljx9\" data-start=\"2886\" data-end=\"2967\"\u003e\n\u003cstrong data-start=\"2888\" data-end=\"2910\"\u003eCountry of Origin:\u003c\/strong\u003e Varies by selected region (India, Africa, USA, Mexico)\u003c\/li\u003e\n\u003cli data-section-id=\"xjc1fe\" data-start=\"2968\" data-end=\"3000\"\u003e\n\u003cstrong data-start=\"2970\" data-end=\"2981\"\u003eVendor:\u003c\/strong\u003e Earthy Crunch UK\u003c\/li\u003e\n\u003cli data-section-id=\"1r00j59\" data-start=\"3001\" data-end=\"3180\"\u003e\n\u003cstrong data-start=\"3003\" data-end=\"3032\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Includes region-specific clays such as Indian terracotta and red clays, African Ulo\/Nzu\/Eko, American Montana clays, and Mexican barro and kaolin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"3182\" data-end=\"3185\"\u003e\n\u003ch2 data-section-id=\"1ll5bmu\" data-start=\"3187\" data-end=\"3206\"\u003e\u003cem\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"3190\" data-end=\"3204\"\u003eDisclaimer\u003c\/strong\u003e\u003c\/span\u003e\u003c\/em\u003e\u003c\/h2\u003e\n\u003cp data-start=\"3207\" data-end=\"3552\"\u003e\u003cem\u003eEarthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/em\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"African \/ Plastic \"Forever\" Reusable Box (250g)","offer_id":52727605002567,"sku":"0708150057","price":13.95,"currency_code":"GBP","in_stock":false},{"title":"African \/ Kraft Box (175g)","offer_id":52727605035335,"sku":"0708150056","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"African \/ Kraft Box (100g)","offer_id":52727605068103,"sku":"0708150055","price":5.49,"currency_code":"GBP","in_stock":true},{"title":"African \/ Kraft Box (75g)","offer_id":53433851412807,"sku":null,"price":3.99,"currency_code":"GBP","in_stock":true},{"title":"African \/ Kraft Box (50g)","offer_id":53433851445575,"sku":null,"price":2.49,"currency_code":"GBP","in_stock":true},{"title":"Indian \/ Plastic \"Forever\" Reusable Box (250g)","offer_id":52727605100871,"sku":"0708150063","price":13.95,"currency_code":"GBP","in_stock":false},{"title":"Indian \/ Kraft Box (175g)","offer_id":52727605133639,"sku":"0708150062","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"Indian \/ Kraft Box (100g)","offer_id":52727605166407,"sku":"0708150061","price":5.49,"currency_code":"GBP","in_stock":true},{"title":"Indian \/ Kraft Box (75g)","offer_id":53433851478343,"sku":null,"price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Indian \/ Kraft Box (50g)","offer_id":53433851511111,"sku":null,"price":2.49,"currency_code":"GBP","in_stock":true},{"title":"American \/ Plastic \"Forever\" Reusable Box (250g)","offer_id":52727607722311,"sku":"0708150060","price":13.95,"currency_code":"GBP","in_stock":false},{"title":"American \/ Kraft Box (175g)","offer_id":52727607755079,"sku":"0708150059","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"American \/ Kraft Box (100g)","offer_id":52727607787847,"sku":"0708150058","price":5.49,"currency_code":"GBP","in_stock":true},{"title":"American \/ Kraft Box (75g)","offer_id":53433851543879,"sku":null,"price":3.99,"currency_code":"GBP","in_stock":true},{"title":"American \/ Kraft Box (50g)","offer_id":53433851576647,"sku":null,"price":2.49,"currency_code":"GBP","in_stock":true},{"title":"Mexican \/ Plastic \"Forever\" Reusable Box (250g)","offer_id":52727607820615,"sku":"0708150066","price":13.95,"currency_code":"GBP","in_stock":false},{"title":"Mexican \/ Kraft Box (175g)","offer_id":52727607853383,"sku":"0708150065","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"Mexican \/ Kraft Box (100g)","offer_id":52727607886151,"sku":"0708150064","price":5.49,"currency_code":"GBP","in_stock":false},{"title":"Mexican \/ Kraft Box (75g)","offer_id":53433851609415,"sku":null,"price":3.99,"currency_code":"GBP","in_stock":false},{"title":"Mexican \/ Kraft Box (50g)","offer_id":53433851642183,"sku":null,"price":2.49,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_b6b54481-d2ff-4402-b789-1d34eab84df6.png?v=1761672630"},{"product_id":"chinese-loess-edible-clay-bars","title":"Chinese Loess Bars - Edible Soil-rich Clay","description":"\u003ch2 data-section-id=\"rmw5tv\" data-start=\"65\" data-end=\"79\"\u003eDescription\u003c\/h2\u003e\n\u003cp data-start=\"81\" data-end=\"891\"\u003eChinese Loess Bars are natural Chinese clay bars known for their soft earthy crunch and intensely soil-rich mineral profile. These irregular broken loess clay bars deliver a satisfying sensory experience with notes of raw topsoil, damp muddy earth, dusty minerals, petrichor, and soft chalky sweetness, making them especially popular among lovers of earthy textures, ASMR experiences, and mineral-rich sensory materials. The texture offers a gentle chalky crunch that quickly melts into a smooth powdery finish with minimal grit, creating a deeply grounding sensory experience appreciated within geophagia and texture-focused communities. Formed from ancient wind-blown loess deposits, this clay is valued for its soft dissolving structure, rich “earth after rain” aroma, and comforting soil-forward character.\u003c\/p\u003e\n\u003ch2 data-section-id=\"t4ytit\" data-start=\"893\" data-end=\"908\"\u003eKey features\u003c\/h2\u003e\n\u003cp data-start=\"910\" data-end=\"1687\"\u003e\u003cstrong data-start=\"910\" data-end=\"922\"\u003eTexture:\u003c\/strong\u003e Firm chalky coating with soft powdery melt and minimal grit\u003cbr data-start=\"982\" data-end=\"985\"\u003e\u003cstrong data-start=\"985\" data-end=\"995\"\u003eTaste:\u003c\/strong\u003e Raw topsoil, damp muddy earth, dusty minerals, petrichor, and faint chalky sweetness\u003cbr data-start=\"1080\" data-end=\"1083\"\u003e\u003cstrong data-start=\"1083\" data-end=\"1101\"\u003eCrunch factor:\u003c\/strong\u003e 2–3 – Soft\/Medium\u003cbr data-start=\"1119\" data-end=\"1122\"\u003e\u003cstrong data-start=\"1122\" data-end=\"1133\"\u003eOrigin:\u003c\/strong\u003e 🇨🇳 China\u003cbr data-start=\"1144\" data-end=\"1147\"\u003e\u003cstrong data-start=\"1147\" data-end=\"1160\"\u003eBest for:\u003c\/strong\u003e Petrichor lovers, earthy flavour enthusiasts, sensory exploration, smooth melt fans\u003cbr data-start=\"1244\" data-end=\"1247\"\u003e\u003cstrong data-start=\"1247\" data-end=\"1267\"\u003eClay experience:\u003c\/strong\u003e A soft soil-rich clay with gentle crunch, intense rain-soaked earth aroma, and a clean melt-down texture that feels grounding and deeply atmospheric.\u003cbr data-start=\"1417\" data-end=\"1420\"\u003e\u003cstrong data-start=\"1420\" data-end=\"1435\"\u003eASMR level:\u003c\/strong\u003e Soft crumble\u003cbr data-start=\"1448\" data-end=\"1451\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"1451\" data-end=\"1473\"\u003eHydration texture:\u003c\/strong\u003e Moisture intensifies the muddy topsoil aroma and transforms the clay into a silky earthy paste with enhanced petrichor richness\u003cbr data-start=\"1601\" data-end=\"1604\"\u003e\u003cstrong data-start=\"1604\" data-end=\"1620\"\u003eAroma notes:\u003c\/strong\u003e Wet soil, petrichor, dusty silt, rain-soaked earth, chalk minerals\u003c\/p\u003e\n\u003ch2 data-section-id=\"1c9do4s\" data-start=\"1689\" data-end=\"1707\"\u003eProduct details\u003c\/h2\u003e\n\u003cp data-start=\"1709\" data-end=\"2367\"\u003e\u003cstrong data-start=\"1709\" data-end=\"1720\"\u003eWeight:\u003c\/strong\u003e Up to 100g\u003cbr data-start=\"1731\" data-end=\"1734\"\u003e\u003cstrong data-start=\"1734\" data-end=\"1744\"\u003eShape:\u003c\/strong\u003e Irregular broken bars\u003cbr data-start=\"1766\" data-end=\"1769\"\u003e\u003cstrong data-start=\"1769\" data-end=\"1780\"\u003eColour:\u003c\/strong\u003e Natural beige to yellow-brown\u003cbr data-start=\"1810\" data-end=\"1813\"\u003e\u003cstrong data-start=\"1813\" data-end=\"1829\"\u003eIngredients:\u003c\/strong\u003e 100% Chinese Loess Clay (No preservatives, additives, alcohol, or colourings)\u003cbr data-start=\"1907\" data-end=\"1910\"\u003e\u003cstrong data-start=\"1910\" data-end=\"1921\"\u003eVendor:\u003c\/strong\u003e Chinese Loess \/ Rou Ding\u003cbr data-start=\"1946\" data-end=\"1949\"\u003e\u003cstrong data-start=\"1949\" data-end=\"1978\"\u003eTraditional clay origins:\u003c\/strong\u003e Loess is a fine mineral-rich wind-deposited silt found across large regions of China, formed naturally over thousands of years. Traditionally associated with earth-based practices and valued for its smooth powdery texture, Chinese Loess Clay is especially prized for its low grit, rich petrichor aroma, and deeply grounded soil-forward sensory profile.\u003cbr data-start=\"2331\" data-end=\"2334\"\u003e\u003cstrong data-start=\"2334\" data-end=\"2350\"\u003eTest status:\u003c\/strong\u003e Community-Tested\u003c\/p\u003e\n\u003ch2 data-section-id=\"by138m\" data-start=\"2369\" data-end=\"2382\"\u003eDisclaimer\u003c\/h2\u003e\n\u003cp data-start=\"2384\" data-end=\"2767\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Sample (10-25g)","offer_id":54038995861831,"sku":"03011602362","price":7.59,"currency_code":"GBP","in_stock":true},{"title":"100g","offer_id":54038994223431,"sku":"03011602361","price":7.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/5_fa1c6224-8170-4515-8a94-8381e2da207e.png?v=1767556920"},{"product_id":"west-african-ayilo-unsmoked-clay-for-pica-geophagia","title":"West African Ayilo (Bentonite) - Clay for Pica\/ Geophagia","description":"\u003cp data-start=\"234\" data-end=\"1043\"\u003eAfrican Ayilo is a traditionally prepared edible bentonite clay from Ghana, recognised for its bold earthy flavour, smoky depth, and distinctly rustic texture. Also known as \u003cem data-start=\"408\" data-end=\"415\"\u003eshile\u003c\/em\u003e, \u003cem data-start=\"417\" data-end=\"424\"\u003ehyile\u003c\/em\u003e, \u003cem data-start=\"426\" data-end=\"437\"\u003eferinkasa\u003c\/em\u003e, or \u003cem data-start=\"442\" data-end=\"452\"\u003eagatawoe\u003c\/em\u003e depending on region and language, Ayilo is mined primarily in Ghana’s Volta Region, then shaped and baked — often smoked — to produce its characteristic solid form. The initial bite is crunchy and gritty, delivering a strong earthy impact before gradually breaking down. As it dissolves, the clay can soften into a milder, slightly creamy or nutty finish, offering contrast to its robust opening. Flavour-forward and unapologetically grounded, Ayilo is best suited to experienced clay enthusiasts who appreciate intense, traditional West African profiles rather than refined or silky melts.\u003c\/p\u003e\n\u003ch3 data-start=\"1045\" data-end=\"1055\"\u003eSize\u003c\/h3\u003e\n\u003cp data-start=\"1056\" data-end=\"1091\"\u003eVaries, traditionally formed pieces between 5.5-7cm (current batch 6cm)\u003c\/p\u003e\n\u003ch3 data-start=\"1093\" data-end=\"1105\"\u003eWeight\u003c\/h3\u003e\n\u003cp data-start=\"1106\" data-end=\"1134\"\u003eAvailable in 100 g and 250 g\u003c\/p\u003e\n\u003ch3 data-start=\"1136\" data-end=\"1147\"\u003eShape\u003c\/h3\u003e\n\u003cp data-start=\"1148\" data-end=\"1206\"\u003eTraditional hand-formed pieces (often egg-like or rounded)\u003c\/p\u003e\n\u003ch3 data-start=\"1208\" data-end=\"1220\"\u003eColour\u003c\/h3\u003e\n\u003cp data-start=\"1221\" data-end=\"1226\"\u003eWhite\u003c\/p\u003e\n\u003ch3 data-start=\"1228\" data-end=\"1241\"\u003eTexture\u003c\/h3\u003e\n\u003cp data-start=\"1242\" data-end=\"1453\"\u003eCrunchy and earthy with a gritty bite; may contain sandy or stone-like particles depending on batch. Breaks down from a firm crunch into a softer, sometimes creamy or nutty finish. Rustic and variable by nature.\u003c\/p\u003e\n\u003ch3 data-start=\"1455\" data-end=\"1474\"\u003eCrunch Factor\u003c\/h3\u003e\n\u003cp data-start=\"1475\" data-end=\"1529\"\u003e2 – soft to medium break with a dusty, crunchy crumble\u003c\/p\u003e\n\u003ch3 data-start=\"1531\" data-end=\"1550\"\u003eTaste Profile\u003c\/h3\u003e\n\u003cp data-start=\"1551\" data-end=\"1710\"\u003eStrong earthy and mineral-forward flavour with pronounced smokiness, chalky undertones, and subtle sour or tangy notes reminiscent of damp soil and baked earth\u003c\/p\u003e\n\u003ch3 data-start=\"1712\" data-end=\"1729\"\u003eIngredients\u003c\/h3\u003e\n\u003cp data-start=\"1730\" data-end=\"1757\"\u003e100% natural bentonite clay\u003c\/p\u003e\n\u003ch3 data-start=\"1759\" data-end=\"1782\"\u003eCountry of Origin\u003c\/h3\u003e\n\u003cp data-start=\"1783\" data-end=\"1788\"\u003eGhana\u003c\/p\u003e\n\u003ch3 data-start=\"1790\" data-end=\"1802\"\u003eVendor\u003c\/h3\u003e\n\u003cp data-start=\"1803\" data-end=\"1827\"\u003eAfrican Clay Distributor\u003c\/p\u003e\n\u003ch3 data-start=\"1829\" data-end=\"1859\"\u003eTraditional Clay Origins\u003c\/h3\u003e\n\u003cp data-start=\"1860\" data-end=\"2424\"\u003eAyilo is a traditional Ghanaian bentonite clay with deep cultural significance across several West African communities. Known by various regional names, it is typically baked or smoked during preparation, giving it its distinctive earthy–smoky profile. Historically used in cultural practices including geophagy, body art, and ritual applications, Ayilo reflects a strong connection to land and tradition. Its gritty texture, bold flavour, and variable character are part of its heritage, making it one of the most distinctive clays within West African traditions.\u003c\/p\u003e\n\u003ch3 data-start=\"2426\" data-end=\"2436\"\u003eUses\u003c\/h3\u003e\n\u003cul data-start=\"2437\" data-end=\"2821\"\u003e\n\u003cli data-start=\"2437\" data-end=\"2568\"\u003e\n\u003cp data-start=\"2439\" data-end=\"2568\"\u003e\u003cstrong data-start=\"2439\" data-end=\"2460\"\u003eGeophagia \/ Pica:\u003c\/strong\u003e Chosen by experienced enthusiasts for its gritty crunch, smoky earthiness, and traditional baked profile.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2569\" data-end=\"2673\"\u003e\n\u003cp data-start=\"2571\" data-end=\"2673\"\u003e\u003cstrong data-start=\"2571\" data-end=\"2592\"\u003eSkin \u0026amp; body care:\u003c\/strong\u003e Commonly used in masks or body applications, often mixed with oils or butters.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2674\" data-end=\"2821\"\u003e\n\u003cp data-start=\"2676\" data-end=\"2821\"\u003e\u003cstrong data-start=\"2676\" data-end=\"2691\"\u003eCollecting:\u003c\/strong\u003e A culturally significant Ghanaian clay with bold texture and heritage value, ideal for traditional and advanced clay collections.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Earthy Crunch UK","offers":[{"title":"4 Pieces (Up to 120g)","offer_id":53053124084039,"sku":"0301010020","price":5.29,"currency_code":"GBP","in_stock":true},{"title":"10 Pieces (Up to 250g)","offer_id":53053124116807,"sku":"0301010021","price":11.25,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_4ca58f77-9837-4ae0-ac26-1dd29bd73f13.png?v=1767295742"},{"product_id":"smokey-creamy-bites-indian-edible-clay","title":"Smokey Creamy Bites - Indian Smoky edible clay and creamy chalk treats","description":"\u003ch2 data-section-id=\"rmw5tv\" data-start=\"67\" data-end=\"81\"\u003eDescription\u003c\/h2\u003e\n\u003cp data-start=\"83\" data-end=\"968\"\u003eSmokey Creamy Bites are a natural Indian clay and chalk blend known for their soft smoky crunch and creamy mineral finish. These small flower-shaped bites deliver a satisfying sensory experience with notes of roasted dry fruit clay, charcoal earthiness, creamy white chalk, and soft mineral sweetness, making them especially popular among lovers of crunchy clay, earthy textures, ASMR experiences, and mineral-rich sensory materials. The texture offers a crumbly creamy finish with a distinctive roasted earth character appreciated within geophagia and texture-focused communities. Traditionally inspired by Indian roasted clay preparation methods, these bites are valued for their grounding texture, authentic smoky crunch, and slow sensory enjoyment. Ideal for fans of edible clay textures, edible chalk textures, slate pencils, terracotta notes, and earthy crunch-style experiences.\u003c\/p\u003e\n\u003ch2 data-section-id=\"t4ytit\" data-start=\"970\" data-end=\"985\"\u003eKey features\u003c\/h2\u003e\n\u003cp data-start=\"987\" data-end=\"1587\"\u003e\u003cstrong data-start=\"987\" data-end=\"999\"\u003eTexture:\u003c\/strong\u003e Soft medium crunch with crumbly creamy melt-down\u003cbr data-start=\"1048\" data-end=\"1051\"\u003e\u003cstrong data-start=\"1051\" data-end=\"1061\"\u003eTaste:\u003c\/strong\u003e Smoky roasted minerals balanced with creamy white chalk notes\u003cbr data-start=\"1123\" data-end=\"1126\"\u003e\u003cstrong data-start=\"1126\" data-end=\"1144\"\u003eCrunch factor:\u003c\/strong\u003e 2 – Medium\/Soft\u003cbr data-start=\"1160\" data-end=\"1163\"\u003e\u003cstrong data-start=\"1163\" data-end=\"1174\"\u003eOrigin:\u003c\/strong\u003e 🇮🇳 India\u003cbr data-start=\"1185\" data-end=\"1188\"\u003e\u003cstrong data-start=\"1188\" data-end=\"1201\"\u003eBest for:\u003c\/strong\u003e Smoky clay lovers, ASMR sessions, beginners, creamy texture fans\u003cbr data-start=\"1266\" data-end=\"1269\"\u003e\u003cstrong data-start=\"1269\" data-end=\"1289\"\u003eClay experience:\u003c\/strong\u003e A layered sensory clay with roasted smoky crunches that soften into a creamy, smooth mineral finish.\u003cbr data-start=\"1390\" data-end=\"1393\"\u003e\u003cstrong data-start=\"1393\" data-end=\"1408\"\u003eASMR level:\u003c\/strong\u003e Soft crumble\u003cbr data-start=\"1421\" data-end=\"1424\"\u003e\u003cstrong data-start=\"1424\" data-end=\"1446\"\u003eHydration texture:\u003c\/strong\u003e Becomes velvety, creamy, and lightly powdery when dampened\u003cbr data-start=\"1505\" data-end=\"1508\"\u003e\u003cstrong data-start=\"1508\" data-end=\"1524\"\u003eAroma notes:\u003c\/strong\u003e Roasted earth, charcoal clay, dry fruit smoke, creamy minerals\u003c\/p\u003e\n\u003ch2 data-section-id=\"1c9do4s\" data-start=\"1589\" data-end=\"1607\"\u003eProduct details\u003c\/h2\u003e\n\u003cp data-start=\"1609\" data-end=\"2165\"\u003e\u003cstrong data-start=\"1609\" data-end=\"1620\"\u003eWeight:\u003c\/strong\u003e 70–80g per pack\u003cbr data-start=\"1636\" data-end=\"1639\"\u003e\u003cstrong data-start=\"1639\" data-end=\"1649\"\u003eShape:\u003c\/strong\u003e Small flower-shaped bites\u003cbr data-start=\"1675\" data-end=\"1678\"\u003e\u003cstrong data-start=\"1678\" data-end=\"1689\"\u003eColour:\u003c\/strong\u003e Dark grey and white marbled tones\u003cbr data-start=\"1723\" data-end=\"1726\"\u003e\u003cstrong data-start=\"1726\" data-end=\"1742\"\u003eIngredients:\u003c\/strong\u003e Dry Fruit Clay and White Chalk (No preservatives, additives, alcohol, or colourings)\u003cbr data-start=\"1827\" data-end=\"1830\"\u003e\u003cstrong data-start=\"1830\" data-end=\"1841\"\u003eVendor:\u003c\/strong\u003e Rose Clay\u003cbr data-start=\"1851\" data-end=\"1854\"\u003e\u003cstrong data-start=\"1854\" data-end=\"1883\"\u003eTraditional clay origins:\u003c\/strong\u003e Dry fruit clay is traditionally prepared in India through roasting methods that intensify its smoky aroma, mineral depth, and earthy crunch. Combined with creamy white chalk, this blend creates a softer and more balanced sensory clay experience.\u003cbr data-start=\"2129\" data-end=\"2132\"\u003e\u003cstrong data-start=\"2132\" data-end=\"2148\"\u003eTest status:\u003c\/strong\u003e Community-Tested\u003c\/p\u003e\n\u003ch2 data-section-id=\"by138m\" data-start=\"2167\" data-end=\"2180\"\u003eDisclaimer\u003c\/h2\u003e\n\u003cp data-start=\"2182\" data-end=\"2565\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":53071950119239,"sku":"0405090169","price":4.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Smokey_Creamy_Bites.png?v=1772741750"},{"product_id":"purple-logs-clay-treats-for-pica-geophagia","title":"Purple Logs - Indian Clay cementy treats","description":"\u003cp data-start=\"22\" data-end=\"496\"\u003ePurple Logs are a beautifully muted, bite-sized clay treat crafted by Rose Clay, blending rose and Christmas clays into little logs with a calm, grounding character. These pieces are all about gentle crunch and clean crumbly texture. The flavour leans firmly into earthy, cementy notes, making Purple Logs a satisfying choice for those who enjoy understated intensity without overwhelming smoke or roast.\u003c\/p\u003e\n\u003cp data-start=\"503\" data-end=\"551\"\u003e\u003cstrong data-start=\"503\" data-end=\"511\"\u003eSize\u003c\/strong\u003e\u003cbr data-start=\"511\" data-end=\"514\"\u003eApproximately 3 cm, bite-sized pieces\u003c\/p\u003e\n\u003cp data-start=\"553\" data-end=\"571\"\u003e\u003cstrong data-start=\"553\" data-end=\"563\"\u003eWeight\u003c\/strong\u003e\u003cbr data-start=\"563\" data-end=\"566\"\u003e100 g\u003c\/p\u003e\n\u003cp data-start=\"573\" data-end=\"589\"\u003e\u003cstrong data-start=\"573\" data-end=\"582\"\u003eShape\u003c\/strong\u003e\u003cbr data-start=\"582\" data-end=\"585\"\u003eLogs\u003c\/p\u003e\n\u003cp data-start=\"591\" data-end=\"615\"\u003e\u003cstrong data-start=\"591\" data-end=\"601\"\u003eColour\u003c\/strong\u003e\u003cbr data-start=\"601\" data-end=\"604\"\u003ePurple-grey\u003c\/p\u003e\n\u003cp data-start=\"617\" data-end=\"694\"\u003e\u003cstrong data-start=\"617\" data-end=\"628\"\u003eTexture\u003c\/strong\u003e\u003cbr data-start=\"628\" data-end=\"631\"\u003eMedium, dusty clay; crunchy, compact, non-sticky, and grit-free\u003c\/p\u003e\n\u003cp data-start=\"696\" data-end=\"763\"\u003e\u003cstrong data-start=\"696\" data-end=\"713\"\u003eCrunch factor\u003c\/strong\u003e\u003cbr data-start=\"713\" data-end=\"716\"\u003e2 – medium crunch with a smooth, compact finish\u003c\/p\u003e\n\u003cp data-start=\"765\" data-end=\"800\"\u003e\u003cstrong data-start=\"765\" data-end=\"782\"\u003eTaste profile\u003c\/strong\u003e\u003cbr data-start=\"782\" data-end=\"785\"\u003eEarthy, cementy\u003c\/p\u003e\n\u003cp data-start=\"802\" data-end=\"860\"\u003e\u003cstrong data-start=\"802\" data-end=\"817\"\u003eIngredients\u003c\/strong\u003e\u003cbr data-start=\"817\" data-end=\"820\"\u003e100% rose and Christmas clay with crumbs\u003c\/p\u003e\n\u003cp data-start=\"862\" data-end=\"896\"\u003e\u003cstrong data-start=\"862\" data-end=\"883\"\u003eCountry of origin\u003c\/strong\u003e\u003cbr data-start=\"883\" data-end=\"886\"\u003eIndia 🇮🇳\u003c\/p\u003e\n\u003cp data-start=\"898\" data-end=\"920\"\u003e\u003cstrong data-start=\"898\" data-end=\"908\"\u003eVendor\u003c\/strong\u003e\u003cbr data-start=\"908\" data-end=\"911\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-start=\"922\" data-end=\"1302\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"922\" data-end=\"950\"\u003eTraditional clay origins\u003c\/strong\u003e\u003cbr data-start=\"950\" data-end=\"953\"\u003eRose and Christmas clay have long been shaped and dried into small, shareable forms in parts of India, valued for their earthy aroma, smooth mouthfeel, and calming, soil-forward character. These clays are traditionally prepared with minimal processing, allowing their natural colour, flavour, and texture to take centre stage.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"65g","offer_id":53093200920903,"sku":null,"price":3.9,"currency_code":"GBP","in_stock":false},{"title":"100g","offer_id":53093200953671,"sku":"0405090152","price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/PurpleLogs_1_68fdb286-9173-4148-a5b2-6cc929d61615.png?v=1767889312"},{"product_id":"creamy-rose-clay-and-chalk-treats-for-pica-geophagia","title":"Creamy Rose - Indian Clay and Creamy Chalk treats","description":"\u003cp data-start=\"22\" data-end=\"517\"\u003eCreamy Rose Cookies are a soft, comforting BRAND NEW clay treat from Rose Clay, combining smooth white chalk with delicate rose clay crumbs for a beautifully balanced bite. Each cookie is gently compacted, offering a light crunch on the outside that gives way to a crumbly, almost creamy interior. The flavour is mild and soothing, with earthy notes softened by a gentle chalkiness, making this an ideal choice for those who prefer a calmer, less intense clay experience with plenty of satisfying crumble.\u003c\/p\u003e\n\u003cp data-start=\"524\" data-end=\"555\"\u003e\u003cstrong data-start=\"524\" data-end=\"532\"\u003eSize\u003c\/strong\u003e\u003cbr data-start=\"532\" data-end=\"535\"\u003eApproximately 4–6 cm\u003c\/p\u003e\n\u003cp data-start=\"557\" data-end=\"590\"\u003e\u003cstrong data-start=\"557\" data-end=\"567\"\u003eWeight\u003c\/strong\u003e\u003cbr data-start=\"567\" data-end=\"570\"\u003eUp to 105 g per pack\u003c\/p\u003e\n\u003cp data-start=\"592\" data-end=\"635\"\u003e\u003cstrong data-start=\"592\" data-end=\"601\"\u003eShape\u003c\/strong\u003e\u003cbr data-start=\"601\" data-end=\"604\"\u003eVaries per batch, cookie-shaped\u003c\/p\u003e\n\u003cp data-start=\"637\" data-end=\"672\"\u003e\u003cstrong data-start=\"637\" data-end=\"647\"\u003eColour\u003c\/strong\u003e\u003cbr data-start=\"647\" data-end=\"650\"\u003eCream with pink chunks\u003c\/p\u003e\n\u003cp data-start=\"674\" data-end=\"755\"\u003e\u003cstrong data-start=\"674\" data-end=\"685\"\u003eTexture\u003c\/strong\u003e\u003cbr data-start=\"685\" data-end=\"688\"\u003eMedium crunch exterior with a crumbly interior; soft and satisfying\u003c\/p\u003e\n\u003cp data-start=\"757\" data-end=\"825\"\u003e\u003cstrong data-start=\"757\" data-end=\"774\"\u003eCrunch factor\u003c\/strong\u003e\u003cbr data-start=\"774\" data-end=\"777\"\u003e2 – soft medium crunch with a satisfying crumble and crunch pieces\u003c\/p\u003e\n\u003cp data-start=\"827\" data-end=\"866\"\u003e\u003cstrong data-start=\"827\" data-end=\"844\"\u003eTaste profile\u003c\/strong\u003e\u003cbr data-start=\"844\" data-end=\"847\"\u003eEarthy, mild chalky\u003c\/p\u003e\n\u003cp data-start=\"868\" data-end=\"919\"\u003e\u003cstrong data-start=\"868\" data-end=\"883\"\u003eIngredients\u003c\/strong\u003e\u003cbr data-start=\"883\" data-end=\"886\"\u003eWhite chalk with rose clay crumbs\u003c\/p\u003e\n\u003cp data-start=\"921\" data-end=\"955\"\u003e\u003cstrong data-start=\"921\" data-end=\"942\"\u003eCountry of origin\u003c\/strong\u003e\u003cbr data-start=\"942\" data-end=\"945\"\u003eIndia 🇮🇳\u003c\/p\u003e\n\u003cp data-start=\"957\" data-end=\"979\"\u003e\u003cstrong data-start=\"957\" data-end=\"967\"\u003eVendor\u003c\/strong\u003e\u003cbr data-start=\"967\" data-end=\"970\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-start=\"981\" data-end=\"1389\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"981\" data-end=\"1009\"\u003eTraditional clay origins\u003c\/strong\u003e\u003cbr data-start=\"1009\" data-end=\"1012\"\u003eWhite chalk and rose clay have long been shaped into small, hand-formed pieces in parts of India, where lighter, creamier clays are appreciated for their smooth mouthfeel and gentle flavour. These clays are favoured with a calming texture and subtle earthiness, allowing natural variations in colour and crumb to shine through.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":53093258461511,"sku":"0405090109","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/CreamyRose.png?v=1767890162"},{"product_id":"rainbow-rolls-clay-treats","title":"Rainbow Rolls - Edible Clay treats for Pica\/ Geophagia","description":"\u003ch3 data-section-id=\"3iyklq\" data-start=\"43\" data-end=\"65\"\u003eProduct overview\u003c\/h3\u003e\n\u003cp data-start=\"66\" data-end=\"372\"\u003eRainbow Clay Sticks are a vibrant limited-edition creation from \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eRose Clay\u003c\/span\u003e\u003c\/span\u003e, crafted from a colourful blend of mixed clays and mineral crumbs. Each stick is formed from a diverse combination of clay varieties, producing layered rainbow tones that make every piece visually unique.\u003c\/p\u003e\n\u003cp data-start=\"374\" data-end=\"724\"\u003eThis blend brings together a wide range of textures and mineral profiles, creating a balanced earthy flavour with subtle smokiness and distinctive mineral depth. The sticks deliver a gentle, medium crunch that breaks down into a smooth earthy crumble, offering a playful yet satisfying clay experience for collectors and adventurous clay enthusiasts.\u003c\/p\u003e\n\u003cp data-start=\"726\" data-end=\"955\"\u003eWith their striking multi-coloured appearance and mixed clay composition, Rainbow Clay Sticks are designed as a special stash-box addition — a limited release that celebrates variety, colour, and texture in one unique clay treat.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1sr519a\" data-start=\"957\" data-end=\"979\"\u003eTexture \u0026amp; crunch\u003c\/h3\u003e\n\u003cp data-start=\"980\" data-end=\"1202\"\u003eRainbow Clay Sticks have a medium-soft crunch that breaks cleanly before crumbling into fine mineral dust. The compressed blend of clays creates a gentle snap followed by a smooth earthy crumble with light dusty fragments.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1oxcg93\" data-start=\"1204\" data-end=\"1223\"\u003eTaste \u0026amp; aroma\u003c\/h3\u003e\n\u003cp data-start=\"1224\" data-end=\"1450\"\u003eThe flavour profile is earthy and mineral-rich with noticeable gasoline-like notes and mild smokiness. The mixed clay composition produces layered mineral undertones, combining subtle slate dryness with deeper earthy flavours.\u003c\/p\u003e\n\u003ch3 data-section-id=\"owwarz\" data-start=\"1452\" data-end=\"1473\"\u003eClay experience\u003c\/h3\u003e\n\u003cp data-start=\"1474\" data-end=\"1722\"\u003eBecause the sticks are made from a blend of different clay types, each bite may reveal slightly different textures and flavour nuances. The result is a varied and engaging clay experience that highlights the diversity of traditional clay materials.\u003c\/p\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"1724\" data-end=\"1740\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"1741\" data-end=\"1978\"\u003e\n\u003cli data-section-id=\"8ctdqe\" data-start=\"1741\" data-end=\"1780\"\u003e\n\u003cp data-start=\"1743\" data-end=\"1780\"\u003eLimited-edition mixed clay creation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"c2c179\" data-start=\"1781\" data-end=\"1830\"\u003e\n\u003cp data-start=\"1783\" data-end=\"1830\"\u003eDistinctive rainbow multi-coloured appearance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1hrcxpx\" data-start=\"1831\" data-end=\"1873\"\u003e\n\u003cp data-start=\"1833\" data-end=\"1873\"\u003eMedium-soft crunch with smooth crumble\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1kx571i\" data-start=\"1874\" data-end=\"1929\"\u003e\n\u003cp data-start=\"1876\" data-end=\"1929\"\u003eBlend of multiple clay varieties and mineral crumbs\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"11rq4h2\" data-start=\"1930\" data-end=\"1978\"\u003e\n\u003cp data-start=\"1932\" data-end=\"1978\"\u003eUnique collector’s item for clay enthusiasts\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"bs82nj\" data-start=\"1980\" data-end=\"1999\"\u003eProduct details\u003c\/h3\u003e\n\u003cul data-start=\"2000\" data-end=\"2737\"\u003e\n\u003cli data-section-id=\"1lgz1zh\" data-start=\"2000\" data-end=\"2034\"\u003e\n\u003cp data-start=\"2002\" data-end=\"2034\"\u003e\u003cstrong data-start=\"2002\" data-end=\"2011\"\u003eSize:\u003c\/strong\u003e Approximately 5–7 cm\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"qvky5g\" data-start=\"2035\" data-end=\"2056\"\u003e\n\u003cp data-start=\"2037\" data-end=\"2056\"\u003e\u003cstrong data-start=\"2037\" data-end=\"2048\"\u003eWeight:\u003c\/strong\u003e 100 g\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1up1ojf\" data-start=\"2057\" data-end=\"2077\"\u003e\n\u003cp data-start=\"2059\" data-end=\"2077\"\u003e\u003cstrong data-start=\"2059\" data-end=\"2069\"\u003eShape:\u003c\/strong\u003e Stick\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1316g6t\" data-start=\"2078\" data-end=\"2117\"\u003e\n\u003cp data-start=\"2080\" data-end=\"2117\"\u003e\u003cstrong data-start=\"2080\" data-end=\"2091\"\u003eColour:\u003c\/strong\u003e Rainbow, multi-coloured\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1njmecv\" data-start=\"2118\" data-end=\"2181\"\u003e\n\u003cp data-start=\"2120\" data-end=\"2181\"\u003e\u003cstrong data-start=\"2120\" data-end=\"2132\"\u003eTexture:\u003c\/strong\u003e Compressed clay blend with soft crumbly crunch\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"5umerw\" data-start=\"2182\" data-end=\"2227\"\u003e\n\u003cp data-start=\"2184\" data-end=\"2227\"\u003e\u003cstrong data-start=\"2184\" data-end=\"2202\"\u003eCrunch factor:\u003c\/strong\u003e 3 – medium soft crunch\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"6t6nte\" data-start=\"2228\" data-end=\"2312\"\u003e\n\u003cp data-start=\"2230\" data-end=\"2312\"\u003e\u003cstrong data-start=\"2230\" data-end=\"2248\"\u003eTaste profile:\u003c\/strong\u003e Earthy mineral flavour with gasoline notes and mild smokiness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1npsnt8\" data-start=\"2313\" data-end=\"2412\"\u003e\n\u003cp data-start=\"2315\" data-end=\"2412\"\u003e\u003cstrong data-start=\"2315\" data-end=\"2331\"\u003eIngredients:\u003c\/strong\u003e Mix of ball clays, slates, Nakumatts, clay pots, Multani clay, and grey crumbs\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1wvtgks\" data-start=\"2413\" data-end=\"2445\"\u003e\n\u003cp data-start=\"2415\" data-end=\"2445\"\u003e\u003cstrong data-start=\"2415\" data-end=\"2437\"\u003eCountry of origin:\u003c\/strong\u003e India\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1j069yj\" data-start=\"2446\" data-end=\"2499\"\u003e\n\u003cp data-start=\"2448\" data-end=\"2499\"\u003e\u003cstrong data-start=\"2448\" data-end=\"2459\"\u003eVendor:\u003c\/strong\u003e \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eRose Clay\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1j8yn1z\" data-start=\"2500\" data-end=\"2737\"\u003e\n\u003cp data-start=\"2502\" data-end=\"2737\"\u003e\u003cstrong data-start=\"2502\" data-end=\"2531\"\u003eTraditional clay origins:\u003c\/strong\u003e Inspired by traditional clay blends used in geophagy, combining multiple clay sources such as slate, Nakumatt, and Multani to create layered mineral flavours and varied textures prized by clay enthusiasts.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"3539\" data-end=\"3542\"\u003e\n\u003cp data-start=\"3544\" data-end=\"3905\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cem\u003e\u003cstrong data-start=\"3544\" data-end=\"3559\"\u003eDisclaimer:\u003c\/strong\u003e Earthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/em\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":53093443699015,"sku":"0405090153","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Rainbow_Rolls_243d1767-77ad-411c-9db9-98dcd6acba34.png?v=1773618479"},{"product_id":"dusts-for-diy-treats-clay-powders-for-pica-geophagia","title":"Indian Clay Crumbs, Dusts and Fine Powders for DIY Treats","description":"\u003ch2 data-end=\"202\" data-start=\"179\" data-section-id=\"1bovg99\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"202\" data-start=\"182\"\u003eProduct Overview\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-end=\"566\" data-start=\"204\"\u003eIndian Clay Dusts and Fine Powders are designed for those who crave a softer, more immersive clay experience — a curated collection of ultra-fine, flavour-rich powders that melt rather than crunch. These finely milled clays offer a grounding, tactile ritual, whether you’re dry spooning, blending into smooth pastes, or pairing with pots for a slower, more sensory moment.\u003c\/p\u003e\n\u003cp data-end=\"891\" data-start=\"568\"\u003eEach dust carries its own distinct personality, from deep mineral earthiness to warm roasted notes and soft, creamy finishes. The texture is consistently smooth and grit-free, allowing the flavour and aroma to unfold gently across the palate. This is clay at its most versatile — customisable, calming, and deeply personal.\u003c\/p\u003e\n\u003cp data-end=\"1075\" data-start=\"893\"\u003eCarefully packed for freshness, you can build your stash your way with a choice of sizes and containers, making these powders ideal for both everyday rituals and curated collections.\u003c\/p\u003e\n\u003chr data-end=\"1080\" data-start=\"1077\"\u003e\n\u003ch2 data-end=\"1105\" data-start=\"1082\" data-section-id=\"b1tmcd\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"1105\" data-start=\"1085\"\u003eTexture \u0026amp; Crunch\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-end=\"1261\" data-start=\"1107\"\u003eSilky, ultra-fine powders with zero crunch. Designed to dissolve effortlessly on the tongue or transform into smooth, creamy pastes when mixed with water.\u003c\/p\u003e\n\u003chr data-end=\"1266\" data-start=\"1263\"\u003e\n\u003ch2 data-end=\"1288\" data-start=\"1268\" data-section-id=\"1j2ayg4\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"1288\" data-start=\"1271\"\u003eTaste \u0026amp; Aroma\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-end=\"1505\" data-start=\"1290\"\u003eA full spectrum of earthy profiles — from smoky and roasted to creamy, floral, and mineral-forward. Each powder delivers a clean, authentic clay taste with layered undertones that reflect its origin and composition.\u003c\/p\u003e\n\u003chr data-end=\"1510\" data-start=\"1507\"\u003e\n\u003ch2 data-end=\"1534\" data-start=\"1512\" data-section-id=\"1upqrho\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"1534\" data-start=\"1515\"\u003eClay Experience\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-end=\"1757\" data-start=\"1536\"\u003eThis is a slower, more intentional clay ritual. No sharp crunch — just soft melts, gentle pastes, and rich, lingering earthiness. Perfect for grounding moments, mindful enjoyment, or creating your own blends and textures.\u003c\/p\u003e\n\u003chr data-end=\"1762\" data-start=\"1759\"\u003e\n\u003ch2 data-end=\"1783\" data-start=\"1764\" data-section-id=\"1j5qwet\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"1783\" data-start=\"1767\"\u003eKey Features\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-end=\"2067\" data-start=\"1785\"\u003e\n\u003cli data-end=\"1820\" data-start=\"1785\" data-section-id=\"17m6mlq\"\u003eUltra-fine, smooth clay powders\u003c\/li\u003e\n\u003cli data-end=\"1865\" data-start=\"1821\" data-section-id=\"1pydwvd\"\u003eNo grit or crunch — soft melt experience\u003c\/li\u003e\n\u003cli data-end=\"1916\" data-start=\"1866\" data-section-id=\"18depm6\"\u003eSuitable for dry spooning or mixing into paste\u003c\/li\u003e\n\u003cli data-end=\"1973\" data-start=\"1917\" data-section-id=\"11agm3p\"\u003eMultiple flavour profiles to suit different cravings\u003c\/li\u003e\n\u003cli data-end=\"2020\" data-start=\"1974\" data-section-id=\"1u8mlbv\"\u003eChoice of reusable or recyclable packaging\u003c\/li\u003e\n\u003cli data-end=\"2067\" data-start=\"2021\" data-section-id=\"1k0fp8h\"\u003eIdeal for pairing with pots and stash sets\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"2072\" data-start=\"2069\"\u003e\n\u003ch2 data-end=\"2122\" data-start=\"2074\" data-section-id=\"gzme01\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"2122\" data-start=\"2077\"\u003eAvailable Dust Varieties \u0026amp; Taste Profiles\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-end=\"2503\" data-start=\"2124\"\u003e\n\u003cli data-end=\"2178\" data-start=\"2124\" data-section-id=\"ou39th\"\u003e\n\u003cstrong data-end=\"2140\" data-start=\"2126\"\u003eTerra Dust\u003c\/strong\u003e: deep earth, top soil, mineral-rich\u003c\/li\u003e\n\u003cli data-end=\"2240\" data-start=\"2179\" data-section-id=\"bzcpjj\"\u003e\n\u003cstrong data-end=\"2195\" data-start=\"2181\"\u003eEmber Dust\u003c\/strong\u003e: warm, roasted earth with subtle smokiness\u003c\/li\u003e\n\u003cli data-end=\"2307\" data-start=\"2241\" data-section-id=\"1iyeuh7\"\u003e\n\u003cstrong data-end=\"2263\" data-start=\"2243\"\u003eGolden Rose Dust\u003c\/strong\u003e: soft floral earth, gentle clay sweetness\u003c\/li\u003e\n\u003cli data-end=\"2366\" data-start=\"2308\" data-section-id=\"1i93yha\"\u003e\n\u003cstrong data-end=\"2332\" data-start=\"2310\"\u003eYellow Butter Dust\u003c\/strong\u003e: creamy, mellow, lightly chalky\u003c\/li\u003e\n\u003cli data-end=\"2432\" data-start=\"2367\" data-section-id=\"16burei\"\u003e\n\u003cstrong data-end=\"2384\" data-start=\"2369\"\u003eCement Dust\u003c\/strong\u003e: clean mineral, wet cement, rain-soaked stone\u003c\/li\u003e\n\u003cli data-end=\"2503\" data-start=\"2433\" data-section-id=\"1cyl32h\"\u003e\n\u003cstrong data-end=\"2453\" data-start=\"2435\"\u003ePink Love Dust\u003c\/strong\u003e: mild earth, soft chalk, delicate mineral notes\u003c\/li\u003e\n\u003cli data-end=\"2503\" data-start=\"2433\" data-section-id=\"1cyl32h\"\u003e\n\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\" data-end=\"2549\" data-start=\"2527\"\u003eBlack Candy Powder\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e: jet-black, deeply smoky with bold roasted notes; hints of asphalt, underground coal, and a subtle petrol-like earthiness\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2503\" data-start=\"2433\" data-section-id=\"1cyl32h\"\u003e\n\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\" data-end=\"2699\" data-start=\"2676\"\u003eRed Nakumatt Powder\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e: classic earthy boldness with metallic edges, petrichor richness, and smooth topsoil depth; transforms into a creamy paste when wet\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2503\" data-start=\"2433\" data-section-id=\"1cyl32h\"\u003e\n\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\" data-end=\"2861\" data-start=\"2836\"\u003eMixed Nakumatt Powder\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e: balanced blend of roasted smokiness, earthy depth, and silky smooth texture from multiple Nakumatt varieties\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2503\" data-start=\"2433\" data-section-id=\"1cyl32h\"\u003e\n\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\" data-end=\"3005\" data-start=\"2976\"\u003eNakumatt Powder (Regular)\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e: traditional cement-like mineral flavour with a clean, crisp earthy profile\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"337\" data-end=\"382\"\u003e\n\u003cstrong data-start=\"337\" data-end=\"359\"\u003eWhite Khadi Powder: \u003c\/strong\u003erain-soaked soil, wet concrete, damp basement, melting into a thick, creamy paste\u003c\/li\u003e\n\u003cli data-start=\"337\" data-end=\"382\"\u003e\n\u003cstrong data-start=\"362\" data-end=\"382\"\u003eRed Khadi Powder: \u003c\/strong\u003eintensely earthy, metallic, and reminiscent of wet topsoil, dusty basement, or fresh, dry brick\u003c\/li\u003e\n\u003cli data-start=\"337\" data-end=\"382\"\u003e\n\u003cstrong\u003eIndian Brown Terracotta Crumbs and Powder: \u003c\/strong\u003ea \u003cmeta charset=\"utf-8\"\u003ewarmer, soil-like depth with a subtle natural sweetness, slight smokiness, mineral-rich\u003c\/li\u003e\n\u003cli data-start=\"337\" data-end=\"382\"\u003e\n\u003cstrong\u003ePink Nakumatt \u003cmeta charset=\"utf-8\"\u003eCrumbs and Powder: \u003c\/strong\u003eSmoky, roasted, iron-rich, usual nakumatt crisp bite and crunch\u003c\/li\u003e\n\u003cli data-start=\"337\" data-end=\"382\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cstrong\u003eMixed Smoky Indian clays Crumbs and Powder: \u003c\/strong\u003eRoasted char, smoky soft crumbs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"3205\" data-start=\"3202\"\u003e\n\u003ch2 data-end=\"3229\" data-start=\"3207\" data-section-id=\"12unya4\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"3229\" data-start=\"3210\"\u003eProduct Details\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-end=\"3928\" data-start=\"3231\"\u003e\n\u003cli data-end=\"3267\" data-start=\"3231\" data-section-id=\"1667hcx\"\u003e\n\u003cstrong data-end=\"3242\" data-start=\"3233\"\u003eSize:\u003c\/strong\u003e Choice of portion size\u003c\/li\u003e\n\u003cli data-end=\"3295\" data-start=\"3268\" data-section-id=\"14xjqjf\"\u003e\n\u003cstrong data-end=\"3281\" data-start=\"3270\"\u003eWeight:\u003c\/strong\u003e 50g or 100g\u003c\/li\u003e\n\u003cli data-end=\"3358\" data-start=\"3296\" data-section-id=\"34tlac\"\u003e\n\u003cstrong data-end=\"3308\" data-start=\"3298\"\u003eShape:\u003c\/strong\u003e Loose powder \/ fine crumbs (terracotta variant)\u003c\/li\u003e\n\u003cli data-end=\"3441\" data-start=\"3359\" data-section-id=\"1hsqzql\"\u003e\n\u003cstrong data-end=\"3372\" data-start=\"3361\"\u003eColour:\u003c\/strong\u003e Varies by dust (natural earth tones, reds, yellows, greys, blacks)\u003c\/li\u003e\n\u003cli data-end=\"3498\" data-start=\"3442\" data-section-id=\"1tszvc1\"\u003e\n\u003cstrong data-end=\"3456\" data-start=\"3444\"\u003eTexture:\u003c\/strong\u003e Ultra-fine, soft, smooth, and dust-like\u003c\/li\u003e\n\u003cli data-end=\"3548\" data-start=\"3499\" data-section-id=\"npen23\"\u003e\n\u003cstrong data-end=\"3519\" data-start=\"3501\"\u003eCrunch Factor:\u003c\/strong\u003e 0 (powder only; no crunch)\u003c\/li\u003e\n\u003cli data-end=\"3649\" data-start=\"3549\" data-section-id=\"fstk8n\"\u003e\n\u003cstrong data-end=\"3569\" data-start=\"3551\"\u003eTaste Profile:\u003c\/strong\u003e Ranges from earthy and mineral-rich to smoky, creamy, floral, and cement-like\u003c\/li\u003e\n\u003cli data-end=\"3712\" data-start=\"3650\" data-section-id=\"lcs9xh\"\u003e\n\u003cstrong data-end=\"3668\" data-start=\"3652\"\u003eIngredients:\u003c\/strong\u003e 100% natural Indian clay (varies by dust)\u003c\/li\u003e\n\u003cli data-end=\"3750\" data-start=\"3713\" data-section-id=\"103afch\"\u003e\n\u003cstrong data-end=\"3737\" data-start=\"3715\"\u003eCountry of Origin:\u003c\/strong\u003e India 🇮🇳\u003c\/li\u003e\n\u003cli data-end=\"3776\" data-start=\"3751\" data-section-id=\"1485r2i\"\u003e\n\u003cstrong data-end=\"3764\" data-start=\"3753\"\u003eVendor:\u003c\/strong\u003e Rose Clay\u003c\/li\u003e\n\u003cli data-end=\"3928\" data-start=\"3777\" data-section-id=\"i8czom\"\u003e\n\u003cstrong data-end=\"3808\" data-start=\"3779\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Rooted in Indian clay traditions used across pottery, cultural practices, and natural earth-based consumption rituals\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"3933\" data-start=\"3930\"\u003e\n\u003ch2 data-end=\"3961\" data-start=\"3935\" data-section-id=\"1nfbyjz\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"3961\" data-start=\"3938\"\u003eClay Ritual Pairing\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-end=\"4115\" data-start=\"3963\"\u003ePairs beautifully with terracotta shot pots, whole clay pots, or stash sets — ideal for scooping, dipping, blending, and creating your own clay rituals.\u003cem\u003e.\u003c\/em\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Black Candy \/ 50g","offer_id":53582428733767,"sku":"0505060260","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Black Candy \/ 100g","offer_id":53582428700999,"sku":"05050602602","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Cement Dust \/ 50g","offer_id":53109699969351,"sku":null,"price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Cement Dust \/ 100g","offer_id":53109699936583,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":false},{"title":"Ember Dust \/ 50g","offer_id":53109699772743,"sku":"0505090131","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Ember Dust \/ 100g","offer_id":53109699739975,"sku":"05050901312","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Golden Rose Dust \/ 50g","offer_id":53109699838279,"sku":null,"price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Golden Rose Dust \/ 100g","offer_id":53109699805511,"sku":"05050901352","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Indian Brown Terracotta Powdery Crumbs \/ 50g","offer_id":53775649669447,"sku":"0505150092","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Indian Brown Terracotta Powdery Crumbs \/ 100g","offer_id":53775649702215,"sku":"05051500891","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Mixed Nakumatt \/ 50g","offer_id":53582428930375,"sku":"0505060269","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Mixed Nakumatt \/ 100g","offer_id":53582428897607,"sku":"05050602692","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Mixed Smoky\/Roasted Clay Crumbs \/ 50g","offer_id":53824291438919,"sku":null,"price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Mixed Smoky\/Roasted Clay Crumbs \/ 100g","offer_id":53824291471687,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Pink Love Dust \/ 50g","offer_id":53109700034887,"sku":null,"price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Pink Love Dust \/ 100g","offer_id":53109700002119,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Pink Nakumatt Powdery Crumbs \/ 50g","offer_id":53805907542343,"sku":null,"price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Pink Nakumatt Powdery Crumbs \/ 100g","offer_id":53805907575111,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Plain Nakumatt \/ 50g","offer_id":53582428864839,"sku":"0505060275","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Plain Nakumatt \/ 100g","offer_id":53582428832071,"sku":"05050602752","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Red Khadi \/ 50g","offer_id":53616596713799,"sku":"0505090156","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Red Khadi \/ 100g","offer_id":53616596681031,"sku":"05050901562","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Red Nakumatt \/ 50g","offer_id":53582428799303,"sku":"0505060281","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Red Nakumatt \/ 100g","offer_id":53582428766535,"sku":"05050602812","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Terra Dust \/ 50g","offer_id":53109699641671,"sku":"0505090177","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Terra Dust \/ 100g","offer_id":53109699608903,"sku":"05050901772","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"White Kadhi \/ 50g","offer_id":53616596779335,"sku":"0505090181","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"White Kadhi \/ 100g","offer_id":53616596746567,"sku":"05050901812","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"Yellow Butter Dust \/ 50g","offer_id":53109699903815,"sku":null,"price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Yellow Butter Dust \/ 100g","offer_id":53109699871047,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/10_d3f810f0-93c8-4756-917b-c0496d9ab555.png?v=1772152802"},{"product_id":"chikki-clay-treats-for-pica-geophagia","title":"Chikki - Indian Smoky Clay treats","description":"\u003cp data-start=\"22\" data-end=\"741\"\u003eChikki is a beautifully balanced new creation from Rose Clay, offering a completely fresh take on smoky, earthy indulgence. These little palm-sized balls are made from a thoughtful blend of half-roasted dryfruit clay, blackhall and magmitti, resulting in a texture that somehow manages to be dusty, crispy, crumbly \u003cem data-start=\"337\" data-end=\"342\"\u003eand\u003c\/em\u003e crunchy all at once. The smokiness here is low-key, clean and soothing rather than bold or aggressive – think gentle embers and warm earth, not BBQ or firewood. Each bite dissolves smoothly in the mouth with no stickiness or creaminess, just pure earthy satisfaction. This is an entirely new flavour profile, distinct from Rose Clay’s black grey balls and smoky sticks, and truly something special.\u003c\/p\u003e\n\u003cp data-start=\"743\" data-end=\"795\"\u003e\u003cstrong data-start=\"743\" data-end=\"751\"\u003eSize\u003c\/strong\u003e\u003cbr data-start=\"751\" data-end=\"754\"\u003ePalm sized, approximately 3–4 cm per ball\u003c\/p\u003e\n\u003cp data-start=\"797\" data-end=\"849\"\u003e\u003cstrong data-start=\"797\" data-end=\"807\"\u003eWeight\u003c\/strong\u003e\u003cbr data-start=\"807\" data-end=\"810\"\u003eVaries, from 75g\u003c\/p\u003e\n\u003cp data-start=\"851\" data-end=\"876\"\u003e\u003cstrong data-start=\"851\" data-end=\"860\"\u003eShape\u003c\/strong\u003e\u003cbr data-start=\"860\" data-end=\"863\"\u003eRounded balls\u003c\/p\u003e\n\u003cp data-start=\"878\" data-end=\"932\"\u003e\u003cstrong data-start=\"878\" data-end=\"888\"\u003eColour\u003c\/strong\u003e\u003cbr data-start=\"888\" data-end=\"891\"\u003eDeep earthy grey with dark roasted tones\u003c\/p\u003e\n\u003cp data-start=\"934\" data-end=\"1001\"\u003e\u003cstrong data-start=\"934\" data-end=\"945\"\u003eTexture\u003c\/strong\u003e\u003cbr data-start=\"945\" data-end=\"948\"\u003eDusty, crispy, crumbly and crunchy, dissolves cleanly\u003c\/p\u003e\n\u003cp data-start=\"1003\" data-end=\"1083\"\u003e\u003cstrong data-start=\"1003\" data-end=\"1020\"\u003eCrunch factor\u003c\/strong\u003e\u003cbr data-start=\"1020\" data-end=\"1023\"\u003e3 – layered crunch with a soft, dusty break and clean finish\u003c\/p\u003e\n\u003cp data-start=\"1085\" data-end=\"1163\"\u003e\u003cstrong data-start=\"1085\" data-end=\"1102\"\u003eTaste profile\u003c\/strong\u003e\u003cbr data-start=\"1102\" data-end=\"1105\"\u003eEarthy, gently smoky, roasted minerals, clean and soothing\u003c\/p\u003e\n\u003cp data-start=\"1165\" data-end=\"1242\"\u003e\u003cstrong data-start=\"1165\" data-end=\"1180\"\u003eIngredients\u003c\/strong\u003e\u003cbr data-start=\"1180\" data-end=\"1183\"\u003eDryfruit clay (half roasted), blackhall clay, magmitti clay\u003c\/p\u003e\n\u003cp data-start=\"1244\" data-end=\"1273\"\u003e\u003cstrong data-start=\"1244\" data-end=\"1265\"\u003eCountry of origin\u003c\/strong\u003e\u003cbr data-start=\"1265\" data-end=\"1268\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1275\" data-end=\"1297\"\u003e\u003cstrong data-start=\"1275\" data-end=\"1285\"\u003eVendor\u003c\/strong\u003e\u003cbr data-start=\"1285\" data-end=\"1288\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-start=\"1299\" data-end=\"1512\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"1299\" data-end=\"1327\"\u003eTraditional clay origins\u003c\/strong\u003e\u003cbr data-start=\"1327\" data-end=\"1330\"\u003eInspired by traditional Indian roasted clay blends, combining mineral-rich earths with gentle roasting techniques to enhance flavour, texture and aroma without overpowering smokiness\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100g","offer_id":53156589896007,"sku":"04050901072","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"75g","offer_id":53155746382151,"sku":"04050901071","price":4.49,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Chikki.png?v=1768586841"},{"product_id":"cement-pops-clay-treats-for-pica-geophagia","title":"Grey Magnums - Indian Cementy Clay treats","description":"\u003cp data-end=\"693\" data-start=\"22\"\u003eGrey Magnums are a bold new creation from Rose Clay, designed specifically for lovers of clean, mineral-forward, cement-heavy flavours. Each \"ice cream\" is made from a carefully blended mix of cementy clay powders, then rolled repeatedly in fine grey clay crumbs until fully coated, creating a satisfyingly textured outer layer. The result is an intense yet refined cement profile – wet concrete, rain-soaked stone and cool minerals – delivered with a crisp, crumbly crunch that gradually softens and dissolves in the mouth. Finished with a thick black slate stick, \u003cmeta charset=\"utf-8\"\u003eGrey Magnums offer a striking look and a deeply grounding, no-frills earthy experience that stays true to its name.\u003c\/p\u003e\n\u003cp data-end=\"744\" data-start=\"695\"\u003e\u003cstrong data-end=\"703\" data-start=\"695\"\u003eSize\u003c\/strong\u003e\u003cbr data-end=\"706\" data-start=\"703\"\u003eIce cream head approximately 6-8 cm diameter - Includes 1 pop\u003c\/p\u003e\n\u003cp data-end=\"786\" data-start=\"746\"\u003e\u003cstrong data-end=\"756\" data-start=\"746\"\u003eWeight\u003c\/strong\u003e\u003cbr data-end=\"759\" data-start=\"756\"\u003eApproximately 65-75 g per pop\u003c\/p\u003e\n\u003cp data-end=\"833\" data-start=\"788\"\u003e\u003cstrong data-end=\"797\" data-start=\"788\"\u003eShape\u003c\/strong\u003e\u003cbr data-end=\"800\" data-start=\"797\"\u003eRound pop with slate stick handle\u003c\/p\u003e\n\u003cp data-end=\"907\" data-start=\"835\"\u003e\u003cstrong data-end=\"845\" data-start=\"835\"\u003eColour\u003c\/strong\u003e\u003cbr data-end=\"848\" data-start=\"845\"\u003eMid to dark grey with dusty cement tones; black slate stick\u003c\/p\u003e\n\u003cp data-end=\"1016\" data-start=\"909\"\u003e\u003cstrong data-end=\"920\" data-start=\"909\"\u003eTexture\u003c\/strong\u003e\u003cbr data-end=\"923\" data-start=\"920\"\u003eCrumb-coated exterior with a firm, crunchy bite that breaks down into a smooth, mineral paste\u003c\/p\u003e\n\u003cp data-end=\"1104\" data-start=\"1018\"\u003e\u003cstrong data-end=\"1035\" data-start=\"1018\"\u003eCrunch factor\u003c\/strong\u003e\u003cbr data-end=\"1038\" data-start=\"1035\"\u003e3.5 – firm initial crunch followed by a crumbly, dissolving finish\u003c\/p\u003e\n\u003cp data-end=\"1189\" data-start=\"1106\"\u003e\u003cstrong data-end=\"1123\" data-start=\"1106\"\u003eTaste profile\u003c\/strong\u003e\u003cbr data-end=\"1126\" data-start=\"1123\"\u003eCement-forward, wet concrete, rain-soaked stone, clean minerals\u003c\/p\u003e\n\u003cp data-end=\"1275\" data-start=\"1191\"\u003e\u003cstrong data-end=\"1206\" data-start=\"1191\"\u003eIngredients\u003c\/strong\u003e\u003cbr data-end=\"1209\" data-start=\"1206\"\u003eCement-flavoured clay powders, grey clay crumbs, black slate stick\u003c\/p\u003e\n\u003cp data-end=\"1306\" data-start=\"1277\"\u003e\u003cstrong data-end=\"1298\" data-start=\"1277\"\u003eCountry of origin\u003c\/strong\u003e\u003cbr data-end=\"1301\" data-start=\"1298\"\u003eIndia\u003c\/p\u003e\n\u003cp data-end=\"1330\" data-start=\"1308\"\u003e\u003cstrong data-end=\"1318\" data-start=\"1308\"\u003eVendor\u003c\/strong\u003e\u003cbr data-end=\"1321\" data-start=\"1318\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1547\" data-start=\"1332\"\u003e\u003cstrong data-end=\"1360\" data-start=\"1332\"\u003eTraditional clay origins\u003c\/strong\u003e\u003cbr data-end=\"1363\" data-start=\"1360\"\u003eInspired by traditional mineral-rich clays prized for their clean, cement-like taste and grounding qualities, with modern shaping and finishing techniques to enhance texture and crunch\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":53155759391047,"sku":"0405090135","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/CementPop.png?v=1768587390"},{"product_id":"south-african-purple-clay-edible-clay","title":"South African Purple Clay","description":"\u003ch2 data-section-id=\"1ma7m6t\" data-start=\"99\" data-end=\"114\"\u003eKey Features\u003c\/h2\u003e\n\u003cp data-start=\"116\" data-end=\"761\"\u003e\u003cstrong data-start=\"116\" data-end=\"128\"\u003eTexture:\u003c\/strong\u003e Soft chalk-like crunch with powdery creamy breakdown\u003cbr data-start=\"181\" data-end=\"184\"\u003e\u003cstrong data-start=\"184\" data-end=\"202\"\u003eCrunch Factor:\u003c\/strong\u003e 2 – Medium\/Soft\u003cbr data-start=\"218\" data-end=\"221\"\u003e\u003cstrong data-start=\"221\" data-end=\"231\"\u003eTaste:\u003c\/strong\u003e Very mild, clean mineral flavour with barely noticeable earthy notes\u003cbr data-start=\"300\" data-end=\"303\"\u003e\u003cstrong data-start=\"303\" data-end=\"315\"\u003eSensory:\u003c\/strong\u003e Dusty soft crunch that melts into a creamy paste-like texture\u003cbr data-start=\"377\" data-end=\"380\"\u003e\u003cstrong data-start=\"380\" data-end=\"391\"\u003eOrigin:\u003c\/strong\u003e South Africa 🇿🇦, Pretoria region\u003cbr data-start=\"426\" data-end=\"429\"\u003e\u003cstrong data-start=\"429\" data-end=\"438\"\u003eUses:\u003c\/strong\u003e Ideal for texture-focused sensory enjoyment, gentle crunch cravings, and soft melt experiences\u003cbr data-start=\"533\" data-end=\"536\"\u003e\u003cstrong data-start=\"536\" data-end=\"556\"\u003eClay Experience:\u003c\/strong\u003e Best suited to those who enjoy mild, low-flavour clays with soft chalky textures. Beginner-friendly due to its gentle flavour profile and easy breakdown, offering a clean, calming, texture-led experience.\u003c\/p\u003e\n\u003chr data-start=\"763\" data-end=\"766\"\u003e\n\u003ch2 data-section-id=\"1p927wt\" data-start=\"768\" data-end=\"787\"\u003eProduct Overview\u003c\/h2\u003e\n\u003cp data-start=\"789\" data-end=\"1294\"\u003eSouth African Purple Clay from the Pretoria region is a naturally iron-rich clay traditionally associated with the Letsoku family of Southern African clays. Known for its striking aubergine-purple colouring, this clay has historically been appreciated across various communities for cultural, cosmetic, and traditional uses. The current batch leans heavily into texture rather than flavour, making it especially appealing for those who enjoy soft crunches and creamy melt-downs over bold earthy intensity.\u003c\/p\u003e\n\u003cp data-start=\"1296\" data-end=\"1646\"\u003eFormed into irregular natural chunks, the clay delivers a gentle chalk-like bite that quickly softens into a fine powder before turning creamy when moist. While previous batches may have carried deeper earthy or smoky undertones, this particular harvest is noticeably more neutral, with only the faintest mineral presence lingering in the background.\u003c\/p\u003e\n\u003cp data-start=\"1648\" data-end=\"1985\"\u003eIts deep purple hue comes from naturally occurring iron oxides within the soil, sometimes showing subtle red or yellow variations depending on the deposit. For collectors and sensory enthusiasts, this clay offers a clean, understated experience centred on softness, crumble, and texture progression rather than strong flavour complexity.\u003c\/p\u003e\n\u003chr data-start=\"1987\" data-end=\"1990\"\u003e\n\u003ch2 data-section-id=\"1ftjefx\" data-start=\"1992\" data-end=\"2011\"\u003eTexture \u0026amp; Crunch\u003c\/h2\u003e\n\u003cp data-start=\"2013\" data-end=\"2415\"\u003eThis clay delivers a soft, powdery crunch more reminiscent of delicate chalk than dense earth-heavy clay. The chunks break easily with minimal resistance, producing a dry dusty crumble that disperses smoothly across the palate. Rather than snapping sharply, the texture gently collapses into fine mineral powder before slowly transforming into a creamy, paste-like consistency when exposed to moisture.\u003c\/p\u003e\n\u003cp data-start=\"2417\" data-end=\"2692\"\u003eThe experience is light, airy, and soothing, with very little grit or graininess. Its texture progression moves quickly from soft crunch to melt, making it especially satisfying for those who prefer gentler sensory experiences over aggressive crunches or dense compact clays.\u003c\/p\u003e\n\u003chr data-start=\"2694\" data-end=\"2697\"\u003e\n\u003ch2 data-section-id=\"fdlihw\" data-start=\"2699\" data-end=\"2715\"\u003eTaste \u0026amp; Aroma\u003c\/h2\u003e\n\u003cp data-start=\"2717\" data-end=\"3010\"\u003eFlavour is extremely mild in the current batch, with almost no dominant earthy profile. The overall taste is clean, neutral, and mineral-led, carrying only the faintest hint of natural clay undertones in the background. Any smoky, damp-soil, or iron-rich notes are very subtle and understated.\u003c\/p\u003e\n\u003cp data-start=\"3012\" data-end=\"3303\"\u003eThe aroma is similarly soft and quiet, with a light dry mineral scent that stays neutral throughout chewing. As the clay breaks down, the flavour remains delicate and minimal, allowing the powdery texture and creamy finish to take centre stage rather than strong earthiness or mineral depth.\u003c\/p\u003e\n\u003chr data-start=\"3305\" data-end=\"3308\"\u003e\n\u003ch2 data-section-id=\"1ilpli3\" data-start=\"3310\" data-end=\"3332\"\u003eKey Product Details\u003c\/h2\u003e\n\u003cp data-start=\"3334\" data-end=\"3964\"\u003e\u003cstrong data-start=\"3334\" data-end=\"3345\"\u003eWeight:\u003c\/strong\u003e Available in 100g or 250g bags\u003cbr data-start=\"3376\" data-end=\"3379\"\u003e\u003cstrong data-start=\"3379\" data-end=\"3389\"\u003eShape:\u003c\/strong\u003e Irregular natural chunks and broken pieces\u003cbr data-start=\"3432\" data-end=\"3435\"\u003e\u003cstrong data-start=\"3435\" data-end=\"3446\"\u003eColour:\u003c\/strong\u003e Aubergine-purple with occasional reddish or yellow undertones\u003cbr data-start=\"3508\" data-end=\"3511\"\u003e\u003cstrong data-start=\"3511\" data-end=\"3527\"\u003eIngredients:\u003c\/strong\u003e 100% Natural Clay (No preservatives, additives, or colourings)\u003cbr data-start=\"3590\" data-end=\"3593\"\u003e\u003cstrong data-start=\"3593\" data-end=\"3604\"\u003eVendor:\u003c\/strong\u003e Ndivhuwo's Crunch Clay\u003cbr data-start=\"3627\" data-end=\"3630\"\u003e\u003cstrong data-start=\"3630\" data-end=\"3659\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Purple Letsoku clay has long been used across Southern African communities including Sotho-Tswana, Xhosa, Swati, Shona, and Venda cultures for traditional medicinal, cosmetic, and ritual practices. Naturally sourced clays may occasionally contain small impurities and should always be checked before use.\u003c\/p\u003e\n\u003chr data-start=\"3966\" data-end=\"3969\"\u003e\n\u003ch2 data-section-id=\"by138m\" data-start=\"3971\" data-end=\"3984\"\u003eDisclaimer\u003c\/h2\u003e\n\u003cp data-start=\"3986\" data-end=\"4369\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e\n\u003chr data-start=\"4371\" data-end=\"4374\"\u003e\n\u003ch2 data-section-id=\"tzypyf\" data-start=\"4376\" data-end=\"4399\"\u003eSEO Meta Description\u003c\/h2\u003e\n\u003cp data-start=\"4401\" data-end=\"4696\"\u003eSouth African Purple Clay, Pica Edible Clay for eating, soft powdery creamy chalk texture, neutral clean mineral dusty flavour, Crunch Cravings. Edible clay, Natural clay, Crunchy, Earthy, Roasted clay, Smoked clay, Crunchy texture, Earthy taste, Clay chunks, Clay bites, Chalk, Pica, Geophagia.\u003c\/p\u003e\n\u003cp data-start=\"4698\" data-end=\"4880\"\u003eIdeal for texture-led sensory experiences, crunch cravings, and mild mineral flavour profiles associated with natural clay, edible clay, chalk, pica, and geophagia-related interests.\u003c\/p\u003e\n\u003cp data-start=\"4882\" data-end=\"5023\"\u003ePerfect for satisfying soft mineral-rich textures and gentle creamy breakdown experiences linked to clay consumption and sensory exploration.\u003c\/p\u003e\n\u003cp data-start=\"5025\" data-end=\"5165\"\u003eCan be enjoyed dry for a soft dusty crunch and delicate crumble, or hydrated to explore creamy paste-like textures with clean mineral tones.\u003c\/p\u003e\n\u003cp data-start=\"5167\" data-end=\"5277\"\u003eSuitable for slow, mindful enjoyment and personal rituals often associated with pica and geophagia behaviours.\u003c\/p\u003e\n\u003cp data-start=\"5279\" data-end=\"5401\"\u003eA versatile option for both soft crunch-focused and melt-to-paste experiences depending on preparation\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Sample (10-25g)","offer_id":53891758850375,"sku":"03012502020","price":0.99,"currency_code":"GBP","in_stock":true},{"title":"50g","offer_id":53895755596103,"sku":"03012502021","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"100g","offer_id":53460382155079,"sku":"03012502022","price":7.49,"currency_code":"GBP","in_stock":true},{"title":"250g","offer_id":53460382187847,"sku":"03012502023","price":15.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_c4ee18fa-6393-483c-966a-e9cb47e5602f.png?v=1778509604"},{"product_id":"black-slate-sticks","title":"Black Slate Sticks - Indian Mineral-rich Shale Stone\/Slate treats","description":"\u003ch2 data-section-id=\"1p927wt\" data-start=\"0\" data-end=\"19\"\u003eProduct Overview\u003c\/h2\u003e\n\u003cp data-start=\"21\" data-end=\"414\"\u003eBlack Slate Sticks are bold, mineral-rich clay sticks crafted from 100% black slate powder with added slate crumbs. Each piece is hand-formed into elongated sticks with a deep charcoal-to-slate-black finish, giving them a striking, moody appearance. The texture delivers a gentle crunchy bite that quickly crumbles into a dry, powdery paste, creating a smooth and satisfying clay experience.\u003c\/p\u003e\n\u003cp data-start=\"416\" data-end=\"816\"\u003eThe flavour profile is distinctly mineral-heavy, with cement-like depth and dusty asphalt notes layered with subtle smokiness typical of dark slate clays. When broken down, the clay releases earthy basement tones and a grounding petrichor character reminiscent of damp stone and rain on dust. The added crumbs introduce small bursts of texture that balance the soft crumble with a light crunchy edge.\u003c\/p\u003e\n\u003chr data-start=\"818\" data-end=\"821\"\u003e\n\u003ch2 data-section-id=\"1ftjefx\" data-start=\"823\" data-end=\"842\"\u003eTexture \u0026amp; Crunch\u003c\/h2\u003e\n\u003cul data-start=\"844\" data-end=\"1039\"\u003e\n\u003cli data-section-id=\"670c9t\" data-start=\"844\" data-end=\"884\"\u003e\n\u003cp data-start=\"846\" data-end=\"884\"\u003eSoft crunchy bite with quick crumble\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"14tdg6l\" data-start=\"885\" data-end=\"919\"\u003e\n\u003cp data-start=\"887\" data-end=\"919\"\u003eBreaks into fine powdery paste\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"114ek89\" data-start=\"920\" data-end=\"965\"\u003e\n\u003cp data-start=\"922\" data-end=\"965\"\u003eSmooth texture with crunchy crumb accents\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1oga3ct\" data-start=\"966\" data-end=\"996\"\u003e\n\u003cp data-start=\"968\" data-end=\"996\"\u003eClean, grit-free breakdown\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"170l01g\" data-start=\"997\" data-end=\"1039\"\u003e\n\u003cp data-start=\"999\" data-end=\"1039\"\u003eLight layered crunch from slate crumbs\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1041\" data-end=\"1044\"\u003e\n\u003ch2 data-section-id=\"fdlihw\" data-start=\"1046\" data-end=\"1062\"\u003eTaste \u0026amp; Aroma\u003c\/h2\u003e\n\u003cul data-start=\"1064\" data-end=\"1220\"\u003e\n\u003cli data-section-id=\"s7704f\" data-start=\"1064\" data-end=\"1095\"\u003e\n\u003cp data-start=\"1066\" data-end=\"1095\"\u003eCement-like mineral flavour\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1r665wz\" data-start=\"1096\" data-end=\"1129\"\u003e\n\u003cp data-start=\"1098\" data-end=\"1129\"\u003eDusty asphalt and slate notes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1nswyfz\" data-start=\"1130\" data-end=\"1158\"\u003e\n\u003cp data-start=\"1132\" data-end=\"1158\"\u003eDamp basement earthiness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"18fblx5\" data-start=\"1159\" data-end=\"1186\"\u003e\n\u003cp data-start=\"1161\" data-end=\"1186\"\u003eSubtle smoky undertones\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1mfneri\" data-start=\"1187\" data-end=\"1220\"\u003e\n\u003cp data-start=\"1189\" data-end=\"1220\"\u003ePetrichor-style mineral aroma\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1222\" data-end=\"1225\"\u003e\n\u003ch2 data-section-id=\"z5tmzw\" data-start=\"1227\" data-end=\"1245\"\u003eClay Experience\u003c\/h2\u003e\n\u003cp data-start=\"1247\" data-end=\"1665\"\u003eBlack Slate Sticks offer a distinctive slate clay experience that clay lovers often seek out for its moody, mineral-rich flavour profile. The soft crunch quickly transforms into a smooth crumble, releasing deep earthy aromas and dusty mineral notes. The added slate crumbs create subtle texture contrasts, making these sticks particularly satisfying for those who enjoy the atmospheric character of darker slate clays.\u003c\/p\u003e\n\u003chr data-start=\"1667\" data-end=\"1670\"\u003e\n\u003ch2 data-section-id=\"1ma7m6t\" data-start=\"1672\" data-end=\"1687\"\u003eKey Features\u003c\/h2\u003e\n\u003cul data-start=\"1689\" data-end=\"1898\"\u003e\n\u003cli data-section-id=\"15qm5g2\" data-start=\"1689\" data-end=\"1722\"\u003e\n\u003cp data-start=\"1691\" data-end=\"1722\"\u003e100% natural black slate clay\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"5vup2b\" data-start=\"1723\" data-end=\"1768\"\u003e\n\u003cp data-start=\"1725\" data-end=\"1768\"\u003eSoft crunchy texture with powdery crumble\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"78sce8\" data-start=\"1769\" data-end=\"1809\"\u003e\n\u003cp data-start=\"1771\" data-end=\"1809\"\u003eDeep mineral and cement-like flavour\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1ow3qb6\" data-start=\"1810\" data-end=\"1852\"\u003e\n\u003cp data-start=\"1812\" data-end=\"1852\"\u003eDistinctive dark slate clay experience\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"k029y\" data-start=\"1853\" data-end=\"1898\"\u003e\n\u003cp data-start=\"1855\" data-end=\"1898\"\u003eHand-formed sticks with natural variation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1900\" data-end=\"1903\"\u003e\n\u003ch2 data-section-id=\"189qedo\" data-start=\"1905\" data-end=\"1923\"\u003eProduct Details\u003c\/h2\u003e\n\u003cdiv class=\"TyagGW_tableContainer\"\u003e\n\u003cdiv class=\"group TyagGW_tableWrapper flex flex-col-reverse w-fit\" tabindex=\"-1\"\u003e\n\u003ctable data-start=\"1925\" data-end=\"2710\" class=\"w-fit min-w-(--thread-content-width)\"\u003e\n\u003cthead data-start=\"1925\" data-end=\"1952\"\u003e\n\u003ctr data-start=\"1925\" data-end=\"1952\"\u003e\n\u003cth data-start=\"1925\" data-end=\"1937\" data-col-size=\"sm\" class=\"\"\u003eAttribute\u003c\/th\u003e\n\u003cth data-start=\"1937\" data-end=\"1952\" data-col-size=\"lg\" class=\"\"\u003eDescription\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody data-start=\"1981\" data-end=\"2710\"\u003e\n\u003ctr data-start=\"1981\" data-end=\"2023\"\u003e\n\u003ctd data-start=\"1981\" data-end=\"1992\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"1983\" data-end=\"1991\"\u003eSize\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"1992\" data-end=\"2023\" data-col-size=\"lg\"\u003eApproximately 5–6 cm sticks\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2024\" data-end=\"2061\"\u003e\n\u003ctd data-start=\"2024\" data-end=\"2037\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2026\" data-end=\"2036\"\u003eWeight\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"2037\" data-end=\"2061\" data-col-size=\"lg\"\u003eUp to 120 g per pack\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2062\" data-end=\"2094\"\u003e\n\u003ctd data-start=\"2062\" data-end=\"2074\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2064\" data-end=\"2073\"\u003eShape\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"2074\" data-end=\"2094\" data-col-size=\"lg\"\u003eElongated sticks\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2095\" data-end=\"2145\"\u003e\n\u003ctd data-start=\"2095\" data-end=\"2108\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2097\" data-end=\"2107\"\u003eColour\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"2108\" data-end=\"2145\" data-col-size=\"lg\"\u003eCharcoal grey to deep slate black\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2146\" data-end=\"2235\"\u003e\n\u003ctd data-start=\"2146\" data-end=\"2160\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2148\" data-end=\"2159\"\u003eTexture\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"2160\" data-end=\"2235\" data-col-size=\"lg\"\u003eSoft, dry crumble with powdery paste; smooth with crunchy crumb accents\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2236\" data-end=\"2292\"\u003e\n\u003ctd data-start=\"2236\" data-end=\"2256\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2238\" data-end=\"2255\"\u003eCrunch Factor\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"2256\" data-end=\"2292\" data-col-size=\"lg\"\u003e2 – soft bite with quick crumble\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2293\" data-end=\"2412\"\u003e\n\u003ctd data-start=\"2293\" data-end=\"2313\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2295\" data-end=\"2312\"\u003eTaste Profile\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"2313\" data-end=\"2412\" data-col-size=\"lg\"\u003eCement-like, dusty mineral flavour with asphalt, smoky slate notes and damp basement earthiness\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2413\" data-end=\"2481\"\u003e\n\u003ctd data-start=\"2413\" data-end=\"2431\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2415\" data-end=\"2430\"\u003eIngredients\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"2431\" data-end=\"2481\" data-col-size=\"lg\"\u003e100% black slate clay powder with slate crumbs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2482\" data-end=\"2515\"\u003e\n\u003ctd data-start=\"2482\" data-end=\"2506\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2484\" data-end=\"2505\"\u003eCountry of Origin\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"2506\" data-end=\"2515\" data-col-size=\"lg\"\u003eIndia\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2516\" data-end=\"2542\"\u003e\n\u003ctd data-start=\"2516\" data-end=\"2529\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2518\" data-end=\"2528\"\u003eVendor\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"2529\" data-end=\"2542\" data-col-size=\"lg\"\u003eRose Clay\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2543\" data-end=\"2710\"\u003e\n\u003ctd data-start=\"2543\" data-end=\"2574\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2545\" data-end=\"2573\"\u003eTraditional Clay Origins\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"2574\" data-end=\"2710\" data-col-size=\"lg\"\u003eInspired by India’s long-standing tradition of mineral-rich clay consumption, highlighting the deep, earthy character of slate clays\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003chr data-start=\"2712\" data-end=\"2715\"\u003e\n\u003ch2 data-section-id=\"by138m\" data-start=\"2717\" data-end=\"2730\"\u003e\u003cem\u003eDisclaimer\u003c\/em\u003e\u003c\/h2\u003e\n\u003cp data-start=\"2732\" data-end=\"3077\"\u003e\u003cem\u003eEarthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/em\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":53462224503111,"sku":"0405090101","price":6.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Slate_Sticks_97d67ec5-e631-4104-9df4-dcccb6121965.png?v=1773618580"},{"product_id":"white-slate-sticks","title":"White Slate Sticks - Edible Indian Shale Stone treats","description":"\u003ch2 data-section-id=\"1p927wt\" data-start=\"0\" data-end=\"19\"\u003eProduct Overview\u003c\/h2\u003e\n\u003cp data-start=\"21\" data-end=\"458\"\u003eWhite Slate Sticks are refined, mineral-rich clay sticks crafted from finely powdered white slate dust with added slate crumbs. Hand-shaped into smooth elongated forms, these sticks feature pale chalk-white to soft grey tones that reflect the natural colour of raw shale stone. Their clean, elegant appearance and delicate structure create a soft, satisfying clay experience with a gentle crunch that quickly melts into a creamy crumble.\u003c\/p\u003e\n\u003cp data-start=\"460\" data-end=\"899\"\u003eOn bite, the sticks break down into a smooth, powdery paste that feels light, dry, and completely grit-free. The flavour captures the cool mineral essence of white slate, with subtle notes of fresh rain, whitewash, and soft basement air. When slightly moistened, the aroma deepens into familiar cement-like and mineral duct tones, creating a calm, atmospheric clay profile that many clay lovers associate with classic pale slate varieties.\u003c\/p\u003e\n\u003chr data-start=\"901\" data-end=\"904\"\u003e\n\u003ch2 data-section-id=\"1ftjefx\" data-start=\"906\" data-end=\"925\"\u003eTexture \u0026amp; Crunch\u003c\/h2\u003e\n\u003cul data-start=\"927\" data-end=\"1114\"\u003e\n\u003cli data-section-id=\"ahk037\" data-start=\"927\" data-end=\"970\"\u003e\n\u003cp data-start=\"929\" data-end=\"970\"\u003eSoft crunchy bite with delicate crumble\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"a1j9ez\" data-start=\"971\" data-end=\"1007\"\u003e\n\u003cp data-start=\"973\" data-end=\"1007\"\u003eBreaks into smooth powdery paste\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1u4n7lz\" data-start=\"1008\" data-end=\"1043\"\u003e\n\u003cp data-start=\"1010\" data-end=\"1043\"\u003eCreamy melt-down once moistened\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"131mt5b\" data-start=\"1044\" data-end=\"1072\"\u003e\n\u003cp data-start=\"1046\" data-end=\"1072\"\u003eClean, grit-free texture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"37bn0o\" data-start=\"1073\" data-end=\"1114\"\u003e\n\u003cp data-start=\"1075\" data-end=\"1114\"\u003eLight crunch from slate crumb accents\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1116\" data-end=\"1119\"\u003e\n\u003ch2 data-section-id=\"fdlihw\" data-start=\"1121\" data-end=\"1137\"\u003eTaste \u0026amp; Aroma\u003c\/h2\u003e\n\u003cul data-start=\"1139\" data-end=\"1317\"\u003e\n\u003cli data-section-id=\"r4ezuy\" data-start=\"1139\" data-end=\"1175\"\u003e\n\u003cp data-start=\"1141\" data-end=\"1175\"\u003eCool mineral white slate flavour\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"3sll6a\" data-start=\"1176\" data-end=\"1210\"\u003e\n\u003cp data-start=\"1178\" data-end=\"1210\"\u003eFresh rain and petrichor notes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"rhcupk\" data-start=\"1211\" data-end=\"1251\"\u003e\n\u003cp data-start=\"1213\" data-end=\"1251\"\u003eWhitewash and soft cement undertones\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1mwxpme\" data-start=\"1252\" data-end=\"1283\"\u003e\n\u003cp data-start=\"1254\" data-end=\"1283\"\u003eBasement-style earthy aroma\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1avia90\" data-start=\"1284\" data-end=\"1317\"\u003e\n\u003cp data-start=\"1286\" data-end=\"1317\"\u003eSmooth, creamy mineral finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1319\" data-end=\"1322\"\u003e\n\u003ch2 data-section-id=\"z5tmzw\" data-start=\"1324\" data-end=\"1342\"\u003eClay Experience\u003c\/h2\u003e\n\u003cp data-start=\"1344\" data-end=\"1755\"\u003eWhite Slate Sticks offer a gentle and elegant slate clay experience. The soft crunch quickly transforms into a creamy crumble, releasing cool mineral aromas and subtle earthy tones. The pale slate base and added crumbs create a balanced texture that feels clean, smooth, and satisfying, making these sticks particularly appealing for clay enthusiasts who enjoy delicate mineral flavours and soft dusty textures.\u003c\/p\u003e\n\u003chr data-start=\"1757\" data-end=\"1760\"\u003e\n\u003ch2 data-section-id=\"1ma7m6t\" data-start=\"1762\" data-end=\"1777\"\u003eKey Features\u003c\/h2\u003e\n\u003cul data-start=\"1779\" data-end=\"1993\"\u003e\n\u003cli data-section-id=\"1xxcbea\" data-start=\"1779\" data-end=\"1812\"\u003e\n\u003cp data-start=\"1781\" data-end=\"1812\"\u003e100% natural white slate clay\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"17agdsw\" data-start=\"1813\" data-end=\"1857\"\u003e\n\u003cp data-start=\"1815\" data-end=\"1857\"\u003eSoft crunchy texture with creamy crumble\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1f2rghk\" data-start=\"1858\" data-end=\"1904\"\u003e\n\u003cp data-start=\"1860\" data-end=\"1904\"\u003eCool mineral and cement-like flavour notes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"7i3dti\" data-start=\"1905\" data-end=\"1947\"\u003e\n\u003cp data-start=\"1907\" data-end=\"1947\"\u003eDistinctive pale slate clay experience\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"k029y\" data-start=\"1948\" data-end=\"1993\"\u003e\n\u003cp data-start=\"1950\" data-end=\"1993\"\u003eHand-formed sticks with natural variation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1995\" data-end=\"1998\"\u003e\n\u003ch2 data-section-id=\"189qedo\" data-start=\"2000\" data-end=\"2018\"\u003eProduct Details\u003c\/h2\u003e\n\u003cdiv class=\"TyagGW_tableContainer\"\u003e\n\u003cdiv class=\"group TyagGW_tableWrapper flex flex-col-reverse w-fit\" tabindex=\"-1\"\u003e\n\u003ctable data-start=\"2020\" data-end=\"2872\" class=\"w-fit min-w-(--thread-content-width)\"\u003e\n\u003cthead data-start=\"2020\" data-end=\"2047\"\u003e\n\u003ctr data-start=\"2020\" data-end=\"2047\"\u003e\n\u003cth data-start=\"2020\" data-end=\"2032\" data-col-size=\"sm\" class=\"\"\u003eAttribute\u003c\/th\u003e\n\u003cth data-start=\"2032\" data-end=\"2047\" data-col-size=\"lg\" class=\"\"\u003eDescription\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody data-start=\"2076\" data-end=\"2872\"\u003e\n\u003ctr data-start=\"2076\" data-end=\"2147\"\u003e\n\u003ctd data-start=\"2076\" data-end=\"2087\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2078\" data-end=\"2086\"\u003eSize\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"2087\" data-end=\"2147\" data-col-size=\"lg\"\u003eApproximately 5–6 cm sticks (natural variation expected)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2148\" data-end=\"2193\"\u003e\n\u003ctd data-start=\"2148\" data-end=\"2161\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2150\" data-end=\"2160\"\u003eWeight\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-col-size=\"lg\" data-start=\"2161\" data-end=\"2193\"\u003eApproximately 125 g per pack\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2194\" data-end=\"2226\"\u003e\n\u003ctd data-start=\"2194\" data-end=\"2206\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2196\" data-end=\"2205\"\u003eShape\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-col-size=\"lg\" data-start=\"2206\" data-end=\"2226\"\u003eElongated sticks\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2227\" data-end=\"2293\"\u003e\n\u003ctd data-start=\"2227\" data-end=\"2240\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2229\" data-end=\"2239\"\u003eColour\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-start=\"2240\" data-end=\"2293\" data-col-size=\"lg\"\u003eWhite to soft grey with natural mineral variation\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2294\" data-end=\"2395\"\u003e\n\u003ctd data-start=\"2294\" data-end=\"2308\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2296\" data-end=\"2307\"\u003eTexture\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-col-size=\"lg\" data-start=\"2308\" data-end=\"2395\"\u003eSoft, dry dusty crumble; smooth and creamy once moistened; grit-free and non-sticky\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2396\" data-end=\"2464\"\u003e\n\u003ctd data-start=\"2396\" data-end=\"2416\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2398\" data-end=\"2415\"\u003eCrunch Factor\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-col-size=\"lg\" data-start=\"2416\" data-end=\"2464\"\u003e2 – soft delicate crumble with creamy finish\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2465\" data-end=\"2584\"\u003e\n\u003ctd data-start=\"2465\" data-end=\"2485\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2467\" data-end=\"2484\"\u003eTaste Profile\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-col-size=\"lg\" data-start=\"2485\" data-end=\"2584\"\u003eCool mineral white slate flavour with notes of fresh rain, whitewash and cement-like undertones\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2585\" data-end=\"2648\"\u003e\n\u003ctd data-start=\"2585\" data-end=\"2603\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2587\" data-end=\"2602\"\u003eIngredients\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-col-size=\"lg\" data-start=\"2603\" data-end=\"2648\"\u003e100% white slate powder with slate crumbs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2649\" data-end=\"2682\"\u003e\n\u003ctd data-start=\"2649\" data-end=\"2673\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2651\" data-end=\"2672\"\u003eCountry of Origin\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-col-size=\"lg\" data-start=\"2673\" data-end=\"2682\"\u003eIndia\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2683\" data-end=\"2709\"\u003e\n\u003ctd data-start=\"2683\" data-end=\"2696\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2685\" data-end=\"2695\"\u003eVendor\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-col-size=\"lg\" data-start=\"2696\" data-end=\"2709\"\u003eRose Clay\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2710\" data-end=\"2872\"\u003e\n\u003ctd data-start=\"2710\" data-end=\"2741\" data-col-size=\"sm\"\u003e\u003cstrong data-start=\"2712\" data-end=\"2740\"\u003eTraditional Clay Origins\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd data-col-size=\"lg\" data-start=\"2741\" data-end=\"2872\"\u003eInspired by India’s tradition of consuming slate and shale-based clays valued for their mineral purity and soft powdery texture\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003chr data-start=\"2874\" data-end=\"2877\"\u003e\n\u003ch2 data-section-id=\"by138m\" data-start=\"2879\" data-end=\"2892\"\u003e\u003cem\u003eDisclaimer\u003c\/em\u003e\u003c\/h2\u003e\n\u003cp data-start=\"2894\" data-end=\"3239\"\u003e\u003cem\u003eEarthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/em\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":53466421166407,"sku":"0405090179","price":7.49,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Slate_Sticks_2.png?v=1773101229"},{"product_id":"clay-and-crumb-shots-by-flavour-edible-clay-powders-and-crumbs-for-pica-and-geophagia","title":"Clay Flavour Pots - Explore the range of Indian clay powders snd crumbs by flavour profile","description":"\u003ch3 data-end=\"58\" data-start=\"36\" data-section-id=\"f0xuy6\"\u003eProduct Overview\u003c\/h3\u003e\n\u003cp data-end=\"365\" data-start=\"59\"\u003eClay Powder and Crumb Flavour Pots are designed for exploring different clay flavour profiles without committing to larger chunks or treats. Packed in handy Kraft shot-sized pots, each blend contains mostly fine clay powder with a scattering of crumbs for a gentle, textured crunch.\u003c\/p\u003e\n\u003cp data-end=\"714\" data-start=\"367\"\u003eThese shots are ideal for those with sensitive teeth, or for anyone curious about the flavour of natural clays before moving on to firmer chunks, bars, or chalk-style treats. Each pot offers a focused taste experience built around a specific flavour profile, allowing you to explore smoky, creamy, mineral, or earthy clay notes at your own pace.\u003c\/p\u003e\n\u003cp data-end=\"1004\" data-start=\"716\"\u003eThink of them as flavour samplers for the clay-curious — similar to our mystery mix-ups, but guided by a chosen taste profile. Whether you prefer subtle creamy tones or bold iron-rich earthiness, Clay and Crumb Shots provide an easy way to discover what your crunch cravings lean towards.\u003c\/p\u003e\n\u003ch3 data-end=\"1028\" data-start=\"1006\" data-section-id=\"43x5fi\"\u003eTexture \u0026amp; Crunch\u003c\/h3\u003e\n\u003cp data-end=\"1219\" data-start=\"1029\"\u003eSoft, powdery clay with occasional crumb fragments. Designed for a gentle bite with light texture rather than firm crunch, making them suitable for those who prefer a softer clay experience.\u003c\/p\u003e\n\u003ch3 data-end=\"1240\" data-start=\"1221\" data-section-id=\"1ks7zxj\"\u003eTaste \u0026amp; Aroma\u003c\/h3\u003e\n\u003cp data-end=\"1295\" data-start=\"1241\"\u003eEach shot highlights a different clay flavour profile:\u003c\/p\u003e\n\u003cul data-end=\"1714\" data-start=\"1297\"\u003e\n\u003cli data-end=\"1374\" data-start=\"1297\" data-section-id=\"e47fh5\"\u003e\n\u003cp data-end=\"1374\" data-start=\"1299\"\u003e\u003cstrong data-end=\"1313\" data-start=\"1299\"\u003eSmoky Char (Blacks)\u003c\/strong\u003e – deep roasted tones with charcoal-like, smoky earthiness.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1450\" data-start=\"1375\" data-section-id=\"ysxqel\"\u003e\n\u003cp data-end=\"1450\" data-start=\"1377\"\u003e\u003cstrong data-end=\"1392\" data-start=\"1377\"\u003eMild Creamy\/Chalky (Whites)\u003c\/strong\u003e – smooth, soft mineral notes with a creamy clay and chalky finish.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1542\" data-start=\"1451\" data-section-id=\"7mcabe\"\u003e\n\u003cp data-end=\"1542\" data-start=\"1453\"\u003e\u003cstrong data-end=\"1464\" data-start=\"1453\"\u003eCementy (Greys)\u003c\/strong\u003e – bold mineral profile reminiscent of wet cement, limestone and stone dust.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1626\" data-start=\"1543\" data-section-id=\"29gcgo\"\u003e\n\u003cp data-end=\"1626\" data-start=\"1545\"\u003e\u003cstrong data-end=\"1565\" data-start=\"1545\"\u003eIron-Rich Earthy (Reds\/Browns)\u003c\/strong\u003e – rich red-clay depth with metallic, soil-like undertones.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1714\" data-start=\"1627\" data-section-id=\"1k7ige7\"\u003e\n\u003cp data-end=\"1714\" data-start=\"1629\"\u003e\u003cstrong data-end=\"1651\" data-start=\"1629\"\u003eMineral-Rich Terra (Oranges)\u003c\/strong\u003e – layered mineral flavours with dry earth and petrichor notes.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1714\" data-start=\"1627\" data-section-id=\"1k7ige7\"\u003e\n\u003cstrong\u003eGasoline (Mixed Colours) - \u003c\/strong\u003ea mix of clays that taste like gas\/petrol\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-end=\"1737\" data-start=\"1716\" data-section-id=\"l5bv3j\"\u003eClay Experience\u003c\/h3\u003e\n\u003cp data-end=\"2015\" data-start=\"1738\"\u003eThese clay shots are perfect for slow tasting and flavour exploration. The powder-dominant texture allows the mineral taste of each blend to come through clearly, while small crumbs add just enough texture to keep the experience interesting without being too hard on the teeth.\u003c\/p\u003e\n\u003ch3 data-end=\"2035\" data-start=\"2017\" data-section-id=\"1sboupi\"\u003eKey Features\u003c\/h3\u003e\n\u003cul data-end=\"2235\" data-start=\"2036\"\u003e\n\u003cli data-end=\"2073\" data-start=\"2036\" data-section-id=\"1ypkaxy\"\u003e\n\u003cp data-end=\"2073\" data-start=\"2038\"\u003eFlavour-focused clay sampler pots\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2116\" data-start=\"2074\" data-section-id=\"k9vl6q\"\u003e\n\u003cp data-end=\"2116\" data-start=\"2076\"\u003ePowder-heavy texture with crumb pieces\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2146\" data-start=\"2117\" data-section-id=\"10n4dfg\"\u003e\n\u003cp data-end=\"2146\" data-start=\"2119\"\u003eGentle on sensitive teeth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2194\" data-start=\"2147\" data-section-id=\"11l2fhe\"\u003e\n\u003cp data-end=\"2194\" data-start=\"2149\"\u003eIdeal for tasting new clay flavour profiles\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2235\" data-start=\"2195\" data-section-id=\"15ftgkz\"\u003e\n\u003cp data-end=\"2235\" data-start=\"2197\"\u003eConvenient Kraft shot-sized containers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-end=\"2258\" data-start=\"2237\" data-section-id=\"1qc8btb\"\u003eProduct Details\u003c\/h3\u003e\n\u003cul data-end=\"2904\" data-start=\"2260\"\u003e\n\u003cli data-end=\"2288\" data-start=\"2260\" data-section-id=\"4dd6d2\"\u003e\n\u003cp data-end=\"2288\" data-start=\"2262\"\u003e\u003cstrong data-end=\"2271\" data-start=\"2262\"\u003eSize:\u003c\/strong\u003e Kraft shot pot\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2323\" data-start=\"2289\" data-section-id=\"e0jem0\"\u003e\n\u003cp data-end=\"2323\" data-start=\"2291\"\u003e\u003cstrong data-end=\"2302\" data-start=\"2291\"\u003eWeight:\u003c\/strong\u003e 50g or 75g options\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2366\" data-start=\"2324\" data-section-id=\"5fg8e4\"\u003e\n\u003cp data-end=\"2366\" data-start=\"2326\"\u003e\u003cstrong data-end=\"2336\" data-start=\"2326\"\u003eShape:\u003c\/strong\u003e Powder with crumb fragments\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2447\" data-start=\"2367\" data-section-id=\"1jo5ox0\"\u003e\n\u003cp data-end=\"2447\" data-start=\"2369\"\u003e\u003cstrong data-end=\"2380\" data-start=\"2369\"\u003eColour:\u003c\/strong\u003e Varies by flavour profile (light cream to deep earthy red\/brown)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2495\" data-start=\"2448\" data-section-id=\"18pc4mc\"\u003e\n\u003cp data-end=\"2495\" data-start=\"2450\"\u003e\u003cstrong data-end=\"2462\" data-start=\"2450\"\u003eTexture:\u003c\/strong\u003e Fine powder with crumb texture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2537\" data-start=\"2496\" data-section-id=\"1gu99jw\"\u003e\n\u003cp data-end=\"2537\" data-start=\"2498\"\u003e\u003cstrong data-end=\"2516\" data-start=\"2498\"\u003eCrunch Factor:\u003c\/strong\u003e Low to mild crunch\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2637\" data-start=\"2538\" data-section-id=\"qozw8r\"\u003e\n\u003cp data-end=\"2637\" data-start=\"2540\"\u003e\u003cstrong data-end=\"2558\" data-start=\"2540\"\u003eTaste Profile:\u003c\/strong\u003e Smoky, creamy, cementy, iron-rich earthy, or mineral-rich depending on blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2694\" data-start=\"2638\" data-section-id=\"1k406ms\"\u003e\n\u003cp data-end=\"2694\" data-start=\"2640\"\u003e\u003cstrong data-end=\"2656\" data-start=\"2640\"\u003eIngredients:\u003c\/strong\u003e Natural clay blends and clay crumbs\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2752\" data-start=\"2695\" data-section-id=\"l2o5zo\"\u003e\n\u003cp data-end=\"2752\" data-start=\"2697\"\u003e\u003cstrong data-end=\"2719\" data-start=\"2697\"\u003eCountry of Origin:\u003c\/strong\u003e Varies depending on clay blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2776\" data-start=\"2753\" data-section-id=\"zo3l4z\"\u003e\n\u003cp data-end=\"2776\" data-start=\"2755\"\u003e\u003cstrong data-end=\"2766\" data-start=\"2755\"\u003eVendor:\u003c\/strong\u003e \u003cmeta charset=\"utf-8\"\u003e Varies depending on clay blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2904\" data-start=\"2777\" data-section-id=\"azai26\"\u003e\n\u003cp data-end=\"2904\" data-start=\"2779\"\u003e\u003cstrong data-end=\"2808\" data-start=\"2779\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Inspired by traditional earth and mineral clay profiles enjoyed in geophagy cultures worldwide.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-end=\"2922\" data-start=\"2906\" data-section-id=\"1ajl8cl\"\u003e\u003cem\u003eDisclaimer\u003c\/em\u003e\u003c\/h3\u003e\n\u003cp data-end=\"3285\" data-start=\"2923\"\u003e\u003cem\u003eThis product is made from natural earth materials and is intended for sensory and hobby use. Natural clay products may vary in colour, flavour, texture, and hardness from batch to batch. Small stones, grit, or mineral fragments may occasionally occur due to the natural origin of the clay. Please consume responsibly and discontinue use if any discomfort occurs.\u003c\/em\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"50g \/ Smoky Char","offer_id":53520883155271,"sku":null,"price":2.99,"currency_code":"GBP","in_stock":true},{"title":"50g \/ Mild Creamy\/Chalky","offer_id":53520883188039,"sku":null,"price":2.99,"currency_code":"GBP","in_stock":true},{"title":"50g \/ Cementy","offer_id":53520883220807,"sku":null,"price":2.99,"currency_code":"GBP","in_stock":true},{"title":"50g \/ Iron-Rich Earthy","offer_id":53520883253575,"sku":null,"price":2.99,"currency_code":"GBP","in_stock":true},{"title":"50g \/ Mineral-Rich Terra","offer_id":53520883286343,"sku":null,"price":2.99,"currency_code":"GBP","in_stock":true},{"title":"50g \/ Gasoline","offer_id":53609969353031,"sku":null,"price":2.99,"currency_code":"GBP","in_stock":true},{"title":"75g \/ Smoky Char","offer_id":53520883319111,"sku":null,"price":4.49,"currency_code":"GBP","in_stock":true},{"title":"75g \/ Mild Creamy\/Chalky","offer_id":53520883351879,"sku":null,"price":4.49,"currency_code":"GBP","in_stock":true},{"title":"75g \/ Cementy","offer_id":53520883384647,"sku":null,"price":4.49,"currency_code":"GBP","in_stock":true},{"title":"75g \/ Iron-Rich Earthy","offer_id":53520883417415,"sku":null,"price":4.49,"currency_code":"GBP","in_stock":true},{"title":"75g \/ Mineral-Rich Terra","offer_id":53520883450183,"sku":null,"price":4.49,"currency_code":"GBP","in_stock":true},{"title":"75g \/ Gasoline","offer_id":53609969385799,"sku":null,"price":4.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/9_7ede38a2-a304-4cf6-9a62-19c8ee496b73.png?v=1773532393"},{"product_id":"cantarito-chips-mexican-terracotta-edible-clay-pedaceria-barro","title":"Mexican Cantarito Clay Pots (Broken Chips) - Barrito Pedaceria de Cantarito - Edible Mexican terracotta clay pots for Pica\/Geophagia","description":"\u003ch2 data-section-id=\"rmw5tv\" data-start=\"70\" data-end=\"84\"\u003eDescription\u003c\/h2\u003e\n\u003cp data-start=\"86\" data-end=\"1001\"\u003eCantarito Chips – Pedacería de Cantarito is a natural Mexican terracotta clay known for its medium-hard sandy crunch and warm desert-earth flavour profile. These irregular broken pottery shards deliver a satisfying sensory experience with notes of sun-baked terracotta, dry dusty minerals, earthy clay soil, and gritty fired earth, making them especially popular among lovers of crunchy clay, earthy textures, ASMR experiences, and mineral-rich sensory materials. The texture offers a sandy crumbly finish with a distinctive rustic earth character appreciated within geophagia and texture-focused communities. Traditionally associated with handcrafted Mexican cantarito pottery, this clay is valued for its grounding texture, authentic terracotta crunch, and slow sensory enjoyment. Ideal for fans of edible clay textures, edible chalk textures, slate pencils, terracotta notes, and earthy crunch-style experiences.\u003c\/p\u003e\n\u003ch2 data-section-id=\"t4ytit\" data-start=\"1003\" data-end=\"1018\"\u003eKey features\u003c\/h2\u003e\n\u003cp data-start=\"1020\" data-end=\"1673\"\u003e\u003cstrong data-start=\"1020\" data-end=\"1032\"\u003eTexture:\u003c\/strong\u003e Medium-hard crunchy shards with sandy gritty breakdown\u003cbr data-start=\"1087\" data-end=\"1090\"\u003e\u003cstrong data-start=\"1090\" data-end=\"1100\"\u003eTaste:\u003c\/strong\u003e Warm terracotta minerals with dry earthy dirt notes\u003cbr data-start=\"1152\" data-end=\"1155\"\u003e\u003cstrong data-start=\"1155\" data-end=\"1173\"\u003eCrunch factor:\u003c\/strong\u003e 4 – Hard\/Medium\u003cbr data-start=\"1189\" data-end=\"1192\"\u003e\u003cstrong data-start=\"1192\" data-end=\"1203\"\u003eOrigin:\u003c\/strong\u003e 🇲🇽 Mexico\u003cbr data-start=\"1215\" data-end=\"1218\"\u003e\u003cstrong data-start=\"1218\" data-end=\"1231\"\u003eBest for:\u003c\/strong\u003e Crunch lovers, ASMR sessions, terracotta enthusiasts, experienced clay lovers\u003cbr data-start=\"1309\" data-end=\"1312\"\u003e\u003cstrong data-start=\"1312\" data-end=\"1332\"\u003eClay experience:\u003c\/strong\u003e A rustic pottery-style clay experience with varied shard textures, dry earthy crunches, and satisfying gritty mineral breakdowns.\u003cbr data-start=\"1462\" data-end=\"1465\"\u003e\u003cstrong data-start=\"1465\" data-end=\"1480\"\u003eASMR level:\u003c\/strong\u003e Dense snap\u003cbr data-start=\"1491\" data-end=\"1494\"\u003e\u003cstrong data-start=\"1494\" data-end=\"1516\"\u003eHydration texture:\u003c\/strong\u003e Softens into a sandy earthy paste while retaining light mineral grit\u003cbr data-start=\"1585\" data-end=\"1588\"\u003e\u003cstrong data-start=\"1588\" data-end=\"1604\"\u003eAroma notes:\u003c\/strong\u003e Sun-baked terracotta, dusty clay, roasted earth, dry desert minerals\u003c\/p\u003e\n\u003ch2 data-section-id=\"1c9do4s\" data-start=\"1675\" data-end=\"1693\"\u003eProduct details\u003c\/h2\u003e\n\u003cp data-start=\"1695\" data-end=\"2292\"\u003e\u003cstrong data-start=\"1695\" data-end=\"1706\"\u003eWeight:\u003c\/strong\u003e Typically available in 100g portions\u003cbr data-start=\"1743\" data-end=\"1746\"\u003e\u003cstrong data-start=\"1746\" data-end=\"1756\"\u003eShape:\u003c\/strong\u003e Fragmented shards and broken pottery pieces\u003cbr data-start=\"1800\" data-end=\"1803\"\u003e\u003cstrong data-start=\"1803\" data-end=\"1814\"\u003eColour:\u003c\/strong\u003e Warm orange to reddish terracotta with natural variation\u003cbr data-start=\"1871\" data-end=\"1874\"\u003e\u003cstrong data-start=\"1874\" data-end=\"1890\"\u003eIngredients:\u003c\/strong\u003e 100% Natural Latin American Terracotta Clay (No preservatives, additives, alcohol, or colourings)\u003cbr data-start=\"1973\" data-end=\"1976\"\u003e\u003cstrong data-start=\"1976\" data-end=\"1987\"\u003eVendor:\u003c\/strong\u003e Multiple\u003cbr data-start=\"2004\" data-end=\"2007\"\u003e\u003cstrong data-start=\"2007\" data-end=\"2036\"\u003eTraditional clay origins:\u003c\/strong\u003e Derived from traditional Mexican cantarito pottery, these terracotta clay vessels are hand-shaped, sun-dried, and kiln-fired using natural clay methods that have been part of regional pottery traditions for generations.\u003cbr data-start=\"2256\" data-end=\"2259\"\u003e\u003cstrong data-start=\"2259\" data-end=\"2275\"\u003eTest status:\u003c\/strong\u003e Community-Tested\u003c\/p\u003e\n\u003ch2 data-section-id=\"by138m\" data-start=\"2294\" data-end=\"2307\"\u003eDisclaimer\u003c\/h2\u003e\n\u003cp data-start=\"2309\" data-end=\"2692\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"75","offer_id":53602903064903,"sku":"02041301031","price":6.99,"currency_code":"GBP","in_stock":false},{"title":"100","offer_id":53541045731655,"sku":"02041301032","price":8.99,"currency_code":"GBP","in_stock":true},{"title":"250","offer_id":53541045764423,"sku":"02041301033","price":18.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/10_79faa1c4-0d59-4398-b4bd-be3183644f3d.png?v=1774136232"},{"product_id":"mexican-cantarito-clay-pots-whole-barrito-pedaceria-de-cantarito-edible-mexican-terracotta-clay-pots-for-pica-geophagia-coming-soon","title":"Mexican Cantarito Clay Pots (Whole) - Barrito Pedaceria de Cantarito - Mexican terracotta clay pots","description":"\u003ch2 data-section-id=\"1p927wt\" data-start=\"72\" data-end=\"91\"\u003eProduct Overview\u003c\/h2\u003e\n\u003cp data-start=\"93\" data-end=\"436\"\u003ePedacería de Cantarito features whole thin pots of traditional Mexican cantarito clay vessels, crafted from natural terracotta and shaped by hand before being sun-dried and fired. These rustic fragments carry warm earthy tones and the raw character of authentic Mexican pottery, with each piece offering a unique shape and naturally broken edge.\u003c\/p\u003e\n\u003cp data-start=\"438\" data-end=\"792\"\u003eWith a medium-hard crunch and satisfying edible grit, these pieces deliver a bold, desert-dry clay experience. The texture is firm yet snackable, breaking down into a lightly sandy finish that lingers on the palate. Some pieces may arrive partially broken, enhancing their natural, unrefined appeal and making them perfect for easy, bite-sized enjoyment.\u003c\/p\u003e\n\u003chr data-start=\"794\" data-end=\"797\"\u003e\n\u003ch2 data-section-id=\"1ftjefx\" data-start=\"799\" data-end=\"818\"\u003eTexture \u0026amp; Crunch\u003c\/h2\u003e\n\u003cp data-start=\"820\" data-end=\"1055\"\u003eMedium-hard crunch with easy bite-sized breaks\u003cbr data-start=\"866\" data-end=\"869\"\u003eNoticeable edible grit for a textured experience\u003cbr data-start=\"917\" data-end=\"920\"\u003eFirm structure with a sandy, crumbly finish\u003cbr data-start=\"963\" data-end=\"966\"\u003eNaturally broken edges create varied crunch levels\u003cbr data-start=\"1016\" data-end=\"1019\"\u003eDry, non-sticky texture throughout\u003c\/p\u003e\n\u003chr data-start=\"1057\" data-end=\"1060\"\u003e\n\u003ch2 data-section-id=\"fdlihw\" data-start=\"1062\" data-end=\"1078\"\u003eTaste \u0026amp; Aroma\u003c\/h2\u003e\n\u003cp data-start=\"1080\" data-end=\"1250\"\u003eEarthy, desert-dry dirt flavour\u003cbr data-start=\"1111\" data-end=\"1114\"\u003eWarm terracotta mineral notes\u003cbr data-start=\"1143\" data-end=\"1146\"\u003eSubtle dusty and sun-baked undertones\u003cbr data-start=\"1183\" data-end=\"1186\"\u003eSlightly gritty, natural clay finish\u003cbr data-start=\"1222\" data-end=\"1225\"\u003eRustic, dry earth aroma\u003c\/p\u003e\n\u003chr data-start=\"1252\" data-end=\"1255\"\u003e\n\u003ch2 data-section-id=\"z5tmzw\" data-start=\"1257\" data-end=\"1275\"\u003eClay Experience\u003c\/h2\u003e\n\u003cp data-start=\"1277\" data-end=\"1636\"\u003ePedacería de Cantarito delivers a raw and grounded clay experience inspired by traditional Mexican pottery. The broken, irregular pieces offer a more tactile and varied crunch, making each bite slightly different from the last. With its dry, earthy flavour and satisfying grit, this product is ideal for those who enjoy a more natural, unrefined clay texture.\u003c\/p\u003e\n\u003cp data-start=\"1638\" data-end=\"1790\"\u003ePerfect as a snack-style clay, these cantarito fragments are easy to pick, break, and enjoy, offering a balance between crunch and crumbly satisfaction.\u003c\/p\u003e\n\u003chr data-start=\"1792\" data-end=\"1795\"\u003e\n\u003ch2 data-section-id=\"1ma7m6t\" data-start=\"1797\" data-end=\"1812\"\u003eKey Features\u003c\/h2\u003e\n\u003cp data-start=\"1814\" data-end=\"2061\"\u003eTraditional Mexican cantarito clay fragments\u003cbr data-start=\"1858\" data-end=\"1861\"\u003eMedium-hard crunch with edible grit\u003cbr data-start=\"1896\" data-end=\"1899\"\u003eEarthy, desert-dry flavour profile\u003cbr data-start=\"1933\" data-end=\"1936\"\u003eNaturally broken pieces for varied texture\u003cbr data-start=\"1978\" data-end=\"1981\"\u003eSnackable, easy bite-sized portions\u003cbr data-start=\"2016\" data-end=\"2019\"\u003eRustic, sun-baked terracotta composition\u003c\/p\u003e\n\u003chr data-start=\"2063\" data-end=\"2066\"\u003e\n\u003ch2 data-section-id=\"189qedo\" data-start=\"2068\" data-end=\"2086\"\u003eProduct Details\u003c\/h2\u003e\n\u003cul data-start=\"2088\" data-end=\"2822\"\u003e\n\u003cli data-section-id=\"oop8qs\" data-start=\"2088\" data-end=\"2138\"\u003e\n\u003cp data-start=\"2090\" data-end=\"2138\"\u003e\u003cstrong data-start=\"2090\" data-end=\"2099\"\u003eSize:\u003c\/strong\u003e Irregular broken pieces; size varies\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"8u81x0\" data-start=\"2139\" data-end=\"2192\"\u003e\n\u003cp data-start=\"2141\" data-end=\"2192\"\u003e\u003cstrong data-start=\"2141\" data-end=\"2152\"\u003eWeight:\u003c\/strong\u003e Typically available in 100 g portions\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"11ju3xn\" data-start=\"2193\" data-end=\"2265\"\u003e\n\u003cp data-start=\"2195\" data-end=\"2265\"\u003e\u003cstrong data-start=\"2195\" data-end=\"2205\"\u003eShape:\u003c\/strong\u003e Fragmented shards and partial pieces of cantarito vessels\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"18og482\" data-start=\"2266\" data-end=\"2338\"\u003e\n\u003cp data-start=\"2268\" data-end=\"2338\"\u003e\u003cstrong data-start=\"2268\" data-end=\"2279\"\u003eColour:\u003c\/strong\u003e Warm orange to reddish terracotta with natural variation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"5nhtm3\" data-start=\"2339\" data-end=\"2392\"\u003e\n\u003cp data-start=\"2341\" data-end=\"2392\"\u003e\u003cstrong data-start=\"2341\" data-end=\"2353\"\u003eTexture:\u003c\/strong\u003e Medium-hard, gritty, sandy breakdown\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"so098u\" data-start=\"2393\" data-end=\"2443\"\u003e\n\u003cp data-start=\"2395\" data-end=\"2443\"\u003e\u003cstrong data-start=\"2395\" data-end=\"2413\"\u003eCrunch Factor:\u003c\/strong\u003e 3–4 – medium to firm crunch\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"99lerr\" data-start=\"2444\" data-end=\"2543\"\u003e\n\u003cp data-start=\"2446\" data-end=\"2543\"\u003e\u003cstrong data-start=\"2446\" data-end=\"2464\"\u003eTaste Profile:\u003c\/strong\u003e Earthy, desert-dry dirt notes with warm mineral undertones and gritty finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"2rilsv\" data-start=\"2544\" data-end=\"2588\"\u003e\n\u003cp data-start=\"2546\" data-end=\"2588\"\u003e\u003cstrong data-start=\"2546\" data-end=\"2562\"\u003eIngredients:\u003c\/strong\u003e Natural terracotta clay\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"j8kohe\" data-start=\"2589\" data-end=\"2622\"\u003e\n\u003cp data-start=\"2591\" data-end=\"2622\"\u003e\u003cstrong data-start=\"2591\" data-end=\"2613\"\u003eCountry of Origin:\u003c\/strong\u003e Mexico\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"4h8z7q\" data-start=\"2623\" data-end=\"2647\"\u003e\n\u003cp data-start=\"2625\" data-end=\"2647\"\u003e\u003cstrong data-start=\"2625\" data-end=\"2636\"\u003eVendor:\u003c\/strong\u003e Multiple\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"9n7jze\" data-start=\"2648\" data-end=\"2822\"\u003e\n\u003cp data-start=\"2650\" data-end=\"2822\"\u003e\u003cstrong data-start=\"2650\" data-end=\"2679\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Derived from traditional Mexican cantarito pottery; sun-dried and kiln-fired terracotta clay known for its earthy flavour and rustic texture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2824\" data-end=\"2827\"\u003e\n\u003ch2 data-section-id=\"by138m\" data-start=\"2829\" data-end=\"2842\"\u003e\u003cem\u003eDisclaimer\u003c\/em\u003e\u003c\/h2\u003e\n\u003cp data-start=\"2844\" data-end=\"3189\"\u003e\u003cem\u003eEarthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/em\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"1","offer_id":53561401082183,"sku":null,"price":5.41,"currency_code":"GBP","in_stock":false},{"title":"2","offer_id":53561401114951,"sku":null,"price":10.59,"currency_code":"GBP","in_stock":false},{"title":"3","offer_id":53561401540935,"sku":null,"price":14.69,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/3_46a14476-1b4f-4870-a500-d89a08ba81cb.png?v=1774136189"},{"product_id":"all-greys-whole-treats-bundle-edible-clay-treats-for-pica-geophagia","title":"\"All Greys\" Whole Indian Treats Sampler","description":"\u003ch3 data-section-id=\"1sboupi\" data-start=\"130\" data-end=\"148\"\u003eKey Features\u003c\/h3\u003e\n\u003cp data-start=\"149\" data-end=\"716\"\u003e\u003cstrong data-start=\"149\" data-end=\"161\"\u003eTexture:\u003c\/strong\u003e Mixed density with firm pucks, structured bricks, and crumbly rounds\u003cbr data-start=\"230\" data-end=\"233\"\u003e\u003cstrong data-start=\"233\" data-end=\"251\"\u003eCrunch Factor:\u003c\/strong\u003e 4 – Hard\/Medium\u003cbr data-start=\"267\" data-end=\"270\"\u003e\u003cstrong data-start=\"270\" data-end=\"280\"\u003eTaste:\u003c\/strong\u003e Cement-like, mineral-rich, earthy with smoky and dusty notes\u003cbr data-start=\"341\" data-end=\"344\"\u003e\u003cstrong data-start=\"344\" data-end=\"356\"\u003eSensory:\u003c\/strong\u003e Full-spectrum grey clay experience with varied bite and breakdown\u003cbr data-start=\"422\" data-end=\"425\"\u003e\u003cstrong data-start=\"425\" data-end=\"436\"\u003eOrigin:\u003c\/strong\u003e India 🇮🇳, Regional blends\u003cbr data-start=\"464\" data-end=\"467\"\u003e\u003cstrong data-start=\"467\" data-end=\"476\"\u003eUses:\u003c\/strong\u003e Ideal for sampling, comparison, and texture exploration\u003cbr data-start=\"532\" data-end=\"535\"\u003e\u003cstrong data-start=\"535\" data-end=\"555\"\u003eClay Experience:\u003c\/strong\u003e A bold, grounding introduction to Indian grey clays. Suitable for both curious beginners and experienced clay enthusiasts looking to compare textures and forms.\u003c\/p\u003e\n\u003chr data-start=\"718\" data-end=\"721\"\u003e\n\u003ch3 data-section-id=\"f0xuy6\" data-start=\"723\" data-end=\"745\"\u003eProduct Overview\u003c\/h3\u003e\n\u003cp data-start=\"746\" data-end=\"1160\"\u003eAll Greys – Whole Indian Treats Sampler is a carefully curated bundle designed to showcase the depth and character of traditional Indian grey clays. Bringing together a selection from the current batch — including Grey Pucks, Silver Pucks, Grey Bricks, Terra Luna (exclusive to Earthy Crunch UK), and Crystal Balls — this sampler offers a well-rounded, hands-on exploration of one of the most iconic clay profiles.\u003c\/p\u003e\n\u003cp data-start=\"1162\" data-end=\"1528\"\u003eRooted in long-standing geophagic traditions, Indian grey clays are known for their dense mineral composition and unmistakable earthy tones. This bundle highlights how form and structure influence the overall experience, allowing you to explore subtle differences across shapes, textures, and finishes — all tied together by that signature grey, cement-like profile.\u003c\/p\u003e\n\u003chr data-start=\"1530\" data-end=\"1533\"\u003e\n\u003ch3 data-section-id=\"43x5fi\" data-start=\"1535\" data-end=\"1557\"\u003eTexture \u0026amp; Crunch\u003c\/h3\u003e\n\u003cp data-start=\"1558\" data-end=\"1790\"\u003eThis sampler delivers a dynamic, multi-textural experience. Expect firm, compact pucks that offer a solid snap, structured bricks with a dense, weighty bite, and rounded pieces that shift between crisp fracture and softer crumble.\u003c\/p\u003e\n\u003cp data-start=\"1792\" data-end=\"2052\"\u003eThe crunch varies across the bundle — from sharp, clean breaks to more gradual, chalky disintegration. Some pieces hold their structure longer, while others break down into a fine, dry crumble, creating a layered and satisfying progression from bite to finish.\u003c\/p\u003e\n\u003chr data-start=\"2054\" data-end=\"2057\"\u003e\n\u003ch3 data-section-id=\"1ks7zxj\" data-start=\"2059\" data-end=\"2078\"\u003eTaste \u0026amp; Aroma\u003c\/h3\u003e\n\u003cp data-start=\"2079\" data-end=\"2290\"\u003eBold and deeply earthy throughout, with a strong mineral backbone that defines the entire experience. The dominant profile leans heavily into cement-like notes — dry, grounding, and rich in natural clay depth.\u003c\/p\u003e\n\u003cp data-start=\"2292\" data-end=\"2583\"\u003eUndertones of chalk, dust, and subtle smokiness emerge as you work through different pieces. Some may carry faint petrol or basement-like nuances, adding complexity and variation. The aroma is equally earthy — dry, mineral-forward, and slightly raw, enhancing the overall sensory experience.\u003c\/p\u003e\n\u003chr data-start=\"2585\" data-end=\"2588\"\u003e\n\u003ch3 data-section-id=\"1n9hniw\" data-start=\"2590\" data-end=\"2615\"\u003eKey Product Details\u003c\/h3\u003e\n\u003cp data-start=\"2616\" data-end=\"3046\"\u003e\u003cstrong data-start=\"2616\" data-end=\"2627\"\u003eWeight:\u003c\/strong\u003e Varies (bundle selection)\u003cbr data-start=\"2653\" data-end=\"2656\"\u003e\u003cstrong data-start=\"2656\" data-end=\"2666\"\u003eShape:\u003c\/strong\u003e Mixed (pucks, bricks, balls)\u003cbr data-start=\"2695\" data-end=\"2698\"\u003e\u003cstrong data-start=\"2698\" data-end=\"2709\"\u003eColour:\u003c\/strong\u003e Shades of grey, silver-grey, and ash tones\u003cbr data-start=\"2752\" data-end=\"2755\"\u003e\u003cstrong data-start=\"2755\" data-end=\"2771\"\u003eIngredients:\u003c\/strong\u003e 100% Natural Clay (No preservatives, additives, or colourings)\u003cbr data-start=\"2834\" data-end=\"2837\"\u003e\u003cstrong data-start=\"2837\" data-end=\"2848\"\u003eVendor:\u003c\/strong\u003e Various\u003cbr data-start=\"2856\" data-end=\"2859\"\u003e\u003cstrong data-start=\"2859\" data-end=\"2888\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Indian grey clays, including Nakumatt-style and regional blends, traditionally appreciated for their dense mineral profiles and grounding sensory qualities\u003c\/p\u003e\n\u003chr data-start=\"3048\" data-end=\"3051\"\u003e\n\u003ch3 data-section-id=\"1ajl8cl\" data-start=\"3053\" data-end=\"3069\"\u003eDisclaimer\u003c\/h3\u003e\n\u003cp data-start=\"3070\" data-end=\"3453\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"175g","offer_id":53570644246855,"sku":"0806170030","price":10.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_3396c13d-54bc-4459-bf2d-89d65b3b559d.png?v=1778029594"}],"url":"https:\/\/earthycrunch.co.uk\/collections\/crunch-factor-2.oembed?page=2","provider":"Earthy Crunch UK","version":"1.0","type":"link"}