{"title":"Texture - Layered \/ Flaky Shards","description":"\u003cp data-start=\"1511\" data-end=\"1816\"\u003ePeels apart in sheets with crisp snaps\u003cbr data-start=\"1556\" data-end=\"1559\"\u003eLayered textures break in thin, stacked sections, often flaking as you bite. This creates a multi-stage crunch, where each bite gives off light crackles and wafer-like breaks. Often associated with natural mineral slates or weathered chalks.\u003c\/p\u003e\n\u003cp data-start=\"1511\" data-end=\"1816\"\u003e\u003cem data-start=\"1820\" data-end=\"1901\"\u003eIdeal for those who enjoy a tactile, unfolding crunch with visual satisfaction.\u003c\/em\u003e\u003c\/p\u003e","products":[{"product_id":"mix-hex-clay-treat-grey-black","title":"Mix Hex Clay Treat – Grey\/Black - Clay treats for Pica\/Geophagia","description":"\u003cp\u003eMix Hex – Grey\/Black is a layered and textured clay treat designed for those who crave bold mineral tones and complex earthy aromas. Each piece is a distinctive 3D hexagon, crafted in moody shades of grey and black, with two contrasting halves: one made from fine Crystal or Red Nakumatt dust and the other from Dryfruit clay. This dual-layered design creates a striking contrast in both appearance and flavour, making Mix Hex as visually captivating as it is satisfying to crunch.\u003c\/p\u003e\n\u003cp\u003eThese compact treats are very hard and dry, offering a firm, crisp crunch with a clean crumble and absolutely no grit. The texture is dense but softens beautifully as you chew, releasing waves of deep earthy flavour. Expect a cement-like Nakumatt intensity up front, balanced by roasted smokey Dryfruit tones, basement dampness, and that distinctive petrichor note reminiscent of hot rain hitting dusty roads. Full-bodied, mineral-rich, and satisfying, Mix Hex is a bold clay indulgence for collectors who enjoy strong earth vibes.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e\u003cbr\u003eVaries, approximately 1–3 cm\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e\u003cbr\u003eApprox. 100 g\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShape:\u003c\/strong\u003e\u003cbr\u003eLayered 3D hexagons\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e\u003cbr\u003eVaried tones of grey and black\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e\u003cbr\u003eVery hard, compact, and dry with a smooth, dusty finish; no grit\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr\u003e3 – Firm with a clean, dry crumble\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTaste Profile:\u003c\/strong\u003e\u003cbr\u003eCementy Nakumatt strength with roasted Dryfruit earthiness; dusty, basementy, and full petrichor with damp mineral tones\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eLayered clay treat made from Crystal\/Red Nakumatt dust, Dryfruit clay, and Fully Roasted Nakumatt clay\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr\u003eIndia\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVendor:\u003c\/strong\u003e\u003cbr\u003eClays All Around\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr\u003eMix Hex brings together classic Indian clays in an artisanal dual-layered format. The robust mineral character of Nakumatt pairs with the softer roasted notes of Dryfruit clay to create a dynamic flavour profile. This careful layering pays homage to Indian geophagy traditions while offering a modern, tactile, and aromatic chew for enthusiasts seeking depth and complexity.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":53208783388999,"sku":"0405030304","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_96f091c8-2ea7-4749-b2a9-f426b4c048ab.png?v=1758992912"},{"product_id":"red-smoke-cookies-100g","title":"Red Smoke Cookies - Clay treats for Pica\/Geophagia","description":"\u003ch2 data-section-id=\"bu2n0t\" data-start=\"139\" data-end=\"164\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"142\" data-end=\"162\"\u003eProduct Overview\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"165\" data-end=\"578\"\u003eRed Smoke Cookies are a bold, fire-kissed blend of some of India’s most iconic clays — Dryfruit, Magmitti, Half Roasted Nakumatt, and rich Red Khadi — layered into rustic cookie-style pieces that deliver depth, intensity, and pure earthy satisfaction. Each piece is crafted with alternating Black Candy and Red Candy layers, creating a visually striking and flavour-packed experience that unfolds with every bite.\u003c\/p\u003e\n\u003ch2 data-section-id=\"twzl99\" data-start=\"580\" data-end=\"605\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"583\" data-end=\"603\"\u003eTexture \u0026amp; Crunch\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"606\" data-end=\"928\"\u003eThese cookies offer a medium-hard bite that breaks down into a crumbly, dusty consistency. The black layers bring a gentle snap, while the red layers soften quickly, creating a balanced texture that feels smooth rather than gritty. Expect a clean, powdery finish with no stickiness — just a satisfying, controlled crumble.\u003c\/p\u003e\n\u003ch2 data-section-id=\"emdpes\" data-start=\"930\" data-end=\"952\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"933\" data-end=\"950\"\u003eTaste \u0026amp; Aroma\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"953\" data-end=\"1263\"\u003eDeep, smoky, and mineral-rich, Red Smoke Cookies lean heavily into charcoal, ash, and metallic clay notes. There’s a distinct petrol-like undertone paired with the unmistakable scent of red topsoil and rain hitting hot ground. The flavour is bold but rounded, offering both roasted intensity and earthy warmth.\u003c\/p\u003e\n\u003ch2 data-section-id=\"1n5hhv0\" data-start=\"1265\" data-end=\"1289\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1268\" data-end=\"1287\"\u003eClay Experience\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"1290\" data-end=\"1619\"\u003eThis is a full-bodied clay experience — layered, expressive, and deeply grounding. The contrast between smoky black and velvety red clays keeps each bite interesting, making it a favourite for those who enjoy complex flavour profiles and a medium crunch. It’s rich without being overwhelming, and smooth without losing character.\u003c\/p\u003e\n\u003cp data-start=\"1621\" data-end=\"1842\"\u003eFor those who enjoy this smoky, fire-roasted profile, \u003ca href=\"https:\/\/www.earthycrunch.co.uk\/products\/red-nak-and-dryfruit-pucks-x2-edible-clay-treats-for-pica?variant=52445886841159\"\u003eEmber Pucks \u003c\/a\u003emake an excellent alternative. They offer a similarly bold and roasted clay experience, with their own take on deep earthy intensity and satisfying crunch.\u003c\/p\u003e\n\u003ch2 data-section-id=\"1bqk1w5\" data-start=\"1844\" data-end=\"1865\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1847\" data-end=\"1863\"\u003eKey Features\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1866\" data-end=\"2151\"\u003e\n\u003cli data-section-id=\"1mh29x6\" data-start=\"1866\" data-end=\"1920\"\u003eLayered Black Candy and Red Candy clay composition\u003c\/li\u003e\n\u003cli data-section-id=\"1vm6t3f\" data-start=\"1921\" data-end=\"1969\"\u003eMedium crunch with smooth, crumbly breakdown\u003c\/li\u003e\n\u003cli data-section-id=\"1r2yp13\" data-start=\"1970\" data-end=\"2020\"\u003eSmoky, metallic, and petrol-like flavour notes\u003c\/li\u003e\n\u003cli data-section-id=\"145l6kg\" data-start=\"2021\" data-end=\"2051\"\u003eNo stickiness or gumminess\u003c\/li\u003e\n\u003cli data-section-id=\"i9jr5q\" data-start=\"2052\" data-end=\"2102\"\u003eHandmade, rustic shapes with natural variation\u003c\/li\u003e\n\u003cli data-section-id=\"18gfy0d\" data-start=\"2103\" data-end=\"2151\"\u003eInspired by traditional Indian roasted clays\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-section-id=\"1a8jdcc\" data-start=\"2153\" data-end=\"2177\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"2156\" data-end=\"2175\"\u003eProduct Details\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"2178\" data-end=\"3078\"\u003e\n\u003cli data-section-id=\"1l327dm\" data-start=\"2178\" data-end=\"2279\"\u003e\n\u003cstrong data-start=\"2180\" data-end=\"2189\"\u003eSize:\u003c\/strong\u003e Small round, square, or rectangular cookie shapes (handmade; slight variation expected)\u003c\/li\u003e\n\u003cli data-section-id=\"1pirild\" data-start=\"2280\" data-end=\"2319\"\u003e\n\u003cstrong data-start=\"2282\" data-end=\"2293\"\u003eWeight:\u003c\/strong\u003e Up to 100g per packet\u003c\/li\u003e\n\u003cli data-section-id=\"19l436l\" data-start=\"2320\" data-end=\"2380\"\u003e\n\u003cstrong data-start=\"2322\" data-end=\"2332\"\u003eShape:\u003c\/strong\u003e Layered rounds, squares, or rectangular pucks\u003c\/li\u003e\n\u003cli data-section-id=\"e6upox\" data-start=\"2381\" data-end=\"2447\"\u003e\n\u003cstrong data-start=\"2383\" data-end=\"2394\"\u003eColour:\u003c\/strong\u003e Deep reds with blackish-brown and slate-grey tones\u003c\/li\u003e\n\u003cli data-section-id=\"4y9hwf\" data-start=\"2448\" data-end=\"2518\"\u003e\n\u003cstrong data-start=\"2450\" data-end=\"2462\"\u003eTexture:\u003c\/strong\u003e Medium hard; crumbly and dusty with slight grittiness\u003c\/li\u003e\n\u003cli data-section-id=\"y3r6d1\" data-start=\"2519\" data-end=\"2582\"\u003e\n\u003cstrong data-start=\"2521\" data-end=\"2539\"\u003eCrunch Factor:\u003c\/strong\u003e 3 – medium crunch, satisfying and earthy\u003c\/li\u003e\n\u003cli data-section-id=\"1vhs1d4\" data-start=\"2583\" data-end=\"2686\"\u003e\n\u003cstrong data-start=\"2585\" data-end=\"2603\"\u003eTaste Profile:\u003c\/strong\u003e Smoky, charcoal, metallic notes with petrol undertone and red topsoil earthiness\u003c\/li\u003e\n\u003cli data-section-id=\"18ldr2c\" data-start=\"2687\" data-end=\"2780\"\u003e\n\u003cstrong data-start=\"2689\" data-end=\"2705\"\u003eIngredients:\u003c\/strong\u003e Powdered Dryfruit Clay, Half Roasted Nakumatt, Red Khadi, Red Slate Dust\u003c\/li\u003e\n\u003cli data-section-id=\"1ajyefg\" data-start=\"2781\" data-end=\"2813\"\u003e\n\u003cstrong data-start=\"2783\" data-end=\"2805\"\u003eCountry of Origin:\u003c\/strong\u003e India\u003c\/li\u003e\n\u003cli data-section-id=\"xjc1fe\" data-start=\"2814\" data-end=\"2846\"\u003e\n\u003cstrong data-start=\"2816\" data-end=\"2827\"\u003eVendor:\u003c\/strong\u003e Hari\u003c\/li\u003e\n\u003cli data-section-id=\"cp8rvd\" data-start=\"2847\" data-end=\"3078\"\u003e\n\u003cstrong data-start=\"2849\" data-end=\"2878\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Inspired by the roasted and mineral-rich clays of Northern India, particularly Red Khadi and Nakumatt, which are traditionally valued for their depth of flavour, earthy aroma, and satisfying texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-section-id=\"1ll5bmu\" data-start=\"3080\" data-end=\"3099\"\u003e\u003cem\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"3083\" data-end=\"3097\"\u003eDisclaimer\u003c\/strong\u003e\u003c\/span\u003e\u003c\/em\u003e\u003c\/h2\u003e\n\u003cp data-start=\"3100\" data-end=\"3445\"\u003e\u003cem\u003eEarthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/em\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":51893540585799,"sku":"0405060284","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/2_ef05b23f-fac9-4363-a1df-02a562b15ad4.png?v=1751991007"},{"product_id":"white-slate-pencils-indian-edible-shale-stone-sticks","title":"White Slate Pencils – Chalky Edible Indian Shale Stone Sticks","description":"\u003carticle class=\"text-token-text-primary w-full\" dir=\"auto\" data-testid=\"conversation-turn-106\" data-scroll-anchor=\"true\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto py-5 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto flex max-w-(--thread-content-max-width) flex-1 text-base gap-4 md:gap-5 lg:gap-6 group\/turn-messages focus-visible:outline-hidden\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"relative flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"c87f9c8c-1647-4a72-96a6-74db51f7070a\" dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-5\" data-message-model-slug=\"gpt-4o\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light\"\u003e\n\u003ch2 data-end=\"82\" data-start=\"68\" data-section-id=\"rmw5tv\"\u003eDescription\u003c\/h2\u003e\n\u003cp data-end=\"987\" data-start=\"84\"\u003eWhite Slate Pencils are natural Indian shale stone clay sticks known for their crisp layered crunch and clean chalky mineral profile. These thick pencil-shaped rods deliver a satisfying sensory experience with notes of fresh chalk dust, rain-touched stone, soft white minerals, and gentle earthy undertones, making them especially popular among lovers of crunchy clay, earthy textures, ASMR experiences, and mineral-rich sensory materials. The texture offers a smooth powdery finish with a distinctive layered shale character appreciated within geophagia and texture-focused communities. Traditionally associated with South Asian slate pencil traditions, these shale sticks are valued for their grounding texture, authentic crunchy bite, and nostalgic sensory enjoyment. Ideal for fans of edible clay textures, edible chalk textures, slate pencils, terracotta notes, and earthy crunch-style experiences.\u003c\/p\u003e\n\u003ch2 data-end=\"1004\" data-start=\"989\" data-section-id=\"t4ytit\"\u003eKey features\u003c\/h2\u003e\n\u003cp data-end=\"1612\" data-start=\"1006\"\u003e\u003cstrong data-end=\"1018\" data-start=\"1006\"\u003eTexture:\u003c\/strong\u003e Firm layered crunch with smooth powdery breakdown\u003cbr data-end=\"1071\" data-start=\"1068\"\u003e\u003cstrong data-end=\"1081\" data-start=\"1071\"\u003eTaste:\u003c\/strong\u003e Clean chalky minerals with light earthy stone notes\u003cbr data-end=\"1136\" data-start=\"1133\"\u003e\u003cstrong data-end=\"1154\" data-start=\"1136\"\u003eCrunch factor:\u003c\/strong\u003e 3 – Medium\u003cbr data-end=\"1168\" data-start=\"1165\"\u003e\u003cstrong data-end=\"1179\" data-start=\"1168\"\u003eOrigin:\u003c\/strong\u003e 🇮🇳 India\u003cbr data-end=\"1193\" data-start=\"1190\"\u003e\u003cstrong data-end=\"1206\" data-start=\"1193\"\u003eBest for:\u003c\/strong\u003e Slate pencil lovers, ASMR crunches, beginners, nostalgic chalk texture fans\u003cbr data-end=\"1285\" data-start=\"1282\"\u003e\u003cstrong data-end=\"1305\" data-start=\"1285\"\u003eClay experience:\u003c\/strong\u003e A classic slate pencil experience with crisp shale snaps, layered breaks, and a soft chalky melt that lingers cleanly.\u003cbr data-end=\"1427\" data-start=\"1424\"\u003e\u003cstrong data-end=\"1442\" data-start=\"1427\"\u003eASMR level:\u003c\/strong\u003e Dense snap\u003cbr data-end=\"1456\" data-start=\"1453\"\u003e\u003cstrong data-end=\"1478\" data-start=\"1456\"\u003eHydration texture:\u003c\/strong\u003e Softens into a silky chalky paste with minimal grit\u003cbr data-end=\"1533\" data-start=\"1530\"\u003e\u003cstrong data-end=\"1549\" data-start=\"1533\"\u003eAroma notes:\u003c\/strong\u003e Chalk dust, rain-soaked stone, dry minerals, fresh shale earth\u003c\/p\u003e\n\u003ch2 data-end=\"1632\" data-start=\"1614\" data-section-id=\"1c9do4s\"\u003eProduct details\u003c\/h2\u003e\n\u003cp data-end=\"2186\" data-start=\"1634\"\u003e\u003cstrong data-end=\"1645\" data-start=\"1634\"\u003eWeight:\u003c\/strong\u003e 100g or 250g\u003cbr data-end=\"1661\" data-start=\"1658\"\u003e\u003cstrong data-end=\"1671\" data-start=\"1661\"\u003eShape:\u003c\/strong\u003e Straight thick slate pencil sticks\u003cbr data-end=\"1709\" data-start=\"1706\"\u003e\u003cstrong data-end=\"1720\" data-start=\"1709\"\u003eColour:\u003c\/strong\u003e Bright white\u003cbr data-end=\"1736\" data-start=\"1733\"\u003e\u003cstrong data-end=\"1752\" data-start=\"1736\"\u003eIngredients:\u003c\/strong\u003e 100% Natural White Shale Stone Clay (No preservatives, additives, alcohol, or colourings)\u003cbr data-end=\"1845\" data-start=\"1842\"\u003e\u003cstrong data-end=\"1856\" data-start=\"1845\"\u003eVendor:\u003c\/strong\u003e Various\u003cbr data-end=\"1867\" data-start=\"1864\"\u003e\u003cstrong data-end=\"1896\" data-start=\"1867\"\u003eTraditional clay origins:\u003c\/strong\u003e Slate pencils have long been associated with South Asian geophagia traditions. Originally used for writing and educational purposes, these shale stone rods became appreciated for their layered crunch, clean mineral flavour, and nostalgic chalky texture.\u003cbr data-end=\"2153\" data-start=\"2150\"\u003e\u003cstrong data-end=\"2169\" data-start=\"2153\"\u003eTest status:\u003c\/strong\u003e Community-Tested\u003c\/p\u003e\n\u003ch2 data-end=\"2201\" data-start=\"2188\" data-section-id=\"by138m\"\u003eDisclaimer\u003c\/h2\u003e\n\u003cp data-end=\"2586\" data-start=\"2203\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e\n\u003ch2 data-end=\"2603\" data-start=\"2588\" data-section-id=\"zi37p2\"\u003e\u003cbr\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100g \/ Thick","offer_id":53095435534663,"sku":"0605060270","price":5.99,"currency_code":"GBP","in_stock":true},{"title":"100g \/ Thin","offer_id":53973680783687,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":false},{"title":"250g \/ Thick","offer_id":53095435567431,"sku":"0605060271","price":12.99,"currency_code":"GBP","in_stock":false},{"title":"250g \/ Thin","offer_id":53973680816455,"sku":null,"price":12.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_67196316-281f-4017-95fe-4fc074b3a199.png?v=1751997458"},{"product_id":"all-nakumatt-sampler-box-420g-stash-box-included","title":"All Nakumatt Sampler - Stash Box included - Bold Indian Clay \u0026 Treat Assortment","description":"\u003ch3 data-end=\"106\" data-start=\"88\" data-section-id=\"1sboupi\"\u003eKey Features\u003c\/h3\u003e\n\u003cp data-end=\"439\" data-start=\"108\"\u003e\u003cstrong data-end=\"120\" data-start=\"108\"\u003eTexture:\u003c\/strong\u003e Ever-changing – from smooth, dense chunks to crumbly, gritty, and occasional crystalline surprises\u003cbr data-end=\"222\" data-start=\"219\"\u003e\u003cstrong data-end=\"240\" data-start=\"222\"\u003eCrunch Factor:\u003c\/strong\u003e 2–4 – a mix of soft snaps, medium crunch, and firmer bites\u003cbr data-end=\"302\" data-start=\"299\"\u003e\u003cstrong data-end=\"314\" data-start=\"302\"\u003eFlavour:\u003c\/strong\u003e Bold, earthy, mineral-rich with smoky and cementy undertones\u003cbr data-end=\"378\" data-start=\"375\"\u003e\u003cstrong data-end=\"389\" data-start=\"378\"\u003eOrigin:\u003c\/strong\u003e India\u003cbr data-end=\"398\" data-start=\"395\"\u003e\u003cstrong data-end=\"407\" data-start=\"398\"\u003eType:\u003c\/strong\u003e Mixed clay \u0026amp; treat assortment\u003c\/p\u003e\n\u003chr data-end=\"444\" data-start=\"441\"\u003e\n\u003ch3 data-end=\"465\" data-start=\"446\" data-section-id=\"1f0mere\"\u003eWhat’s Inside\u003c\/h3\u003e\n\u003cp data-end=\"724\" data-start=\"467\"\u003eA completely randomised selection of Nakumatt raw clays and treats, featuring a rotating mix of forms such as chunks, sticks, coins, shards, and occasional specialty pieces. No two boxes are ever the same—each one is a unique grab from our Nakumatt range.\u003c\/p\u003e\n\u003chr data-end=\"729\" data-start=\"726\"\u003e\n\u003ch3 data-end=\"751\" data-start=\"731\" data-section-id=\"70zt35\"\u003eThe Experience\u003c\/h3\u003e\n\u003cp data-end=\"1005\" data-start=\"753\"\u003eThis is Nakumatt in its most unpredictable form. Expect a proper sensory assortment where each piece brings something different to the table—some clean and dense, others crumbly with grit, and the occasional piece that leans smoky or sharply mineral.\u003c\/p\u003e\n\u003cp data-end=\"1220\" data-start=\"1007\"\u003eFlavour-wise, you’ll move through deep cementy greys, iron-rich reds, and darker roasted notes, all within one box. It’s less of a curated lineup and more of a “what did I just discover?” moment with every grab.\u003c\/p\u003e\n\u003cp data-end=\"1351\" data-start=\"1222\"\u003ePerfect if you enjoy variety, like a bit of surprise, or want to explore Nakumatt without sticking to just one texture or form.\u003c\/p\u003e\n\u003chr data-end=\"1356\" data-start=\"1353\"\u003e\n\u003ch3 data-end=\"1379\" data-start=\"1358\" data-section-id=\"1qc8btb\"\u003eProduct Details\u003c\/h3\u003e\n\u003cp data-end=\"1838\" data-start=\"1381\"\u003e\u003cstrong data-end=\"1390\" data-start=\"1381\"\u003eSize:\u003c\/strong\u003e Assorted mixed pieces (no uniform shape or sizing)\u003cbr data-end=\"1444\" data-start=\"1441\"\u003e\u003cstrong data-end=\"1455\" data-start=\"1444\"\u003eWeight:\u003c\/strong\u003e Approx. 500g\u003cbr data-end=\"1471\" data-start=\"1468\"\u003e\u003cstrong data-end=\"1481\" data-start=\"1471\"\u003eShape:\u003c\/strong\u003e Random – chunks, sticks, coins, shards, and irregular forms\u003cbr data-end=\"1544\" data-start=\"1541\"\u003e\u003cstrong data-end=\"1555\" data-start=\"1544\"\u003eColour:\u003c\/strong\u003e Varied – greys, reds, blacks, and natural tones\u003cbr data-end=\"1606\" data-start=\"1603\"\u003e\u003cstrong data-end=\"1618\" data-start=\"1606\"\u003eTexture:\u003c\/strong\u003e Mixed – smooth, dense, crumbly, gritty, and occasional crystalline\u003cbr data-end=\"1688\" data-start=\"1685\"\u003e\u003cstrong data-end=\"1706\" data-start=\"1688\"\u003eCrunch Factor:\u003c\/strong\u003e 2–4 – varies across pieces\u003cbr data-end=\"1736\" data-start=\"1733\"\u003e\u003cstrong data-end=\"1754\" data-start=\"1736\"\u003eTaste Profile:\u003c\/strong\u003e Earthy and mineral-forward with cementy depth, iron notes, and subtle smoky tones\u003c\/p\u003e\n\u003chr data-end=\"1843\" data-start=\"1840\"\u003e\n\u003ch3 data-end=\"1862\" data-start=\"1845\" data-section-id=\"1qc001c\"\u003eIngredients\u003c\/h3\u003e\n\u003cp data-end=\"1915\" data-start=\"1864\"\u003e100% natural Nakumatt clays and clay-based treats\u003c\/p\u003e\n\u003chr data-end=\"1920\" data-start=\"1917\"\u003e\n\u003ch3 data-end=\"1945\" data-start=\"1922\" data-section-id=\"bxzq9f\"\u003eCountry of Origin\u003c\/h3\u003e\n\u003cp data-end=\"1954\" data-start=\"1947\"\u003eIndia\u003c\/p\u003e\n\u003chr data-end=\"1959\" data-start=\"1956\"\u003e\n\u003ch3 data-end=\"1991\" data-start=\"1961\" data-section-id=\"138o7fx\"\u003eTraditional Clay Origins\u003c\/h3\u003e\n\u003cp data-end=\"2240\" data-start=\"1993\"\u003eNakumatt clays are rooted in Indian earth traditions, known for their distinctive mineral profiles and varied textures. This mix reflects that diversity in its most natural, unfiltered form—less polished, more exploratory, and full of character.\u003c\/p\u003e\n\u003chr data-end=\"2245\" data-start=\"2242\"\u003e\n\u003ch3 data-end=\"2263\" data-start=\"2247\" data-section-id=\"1ajl8cl\"\u003eDisclaimer\u003c\/h3\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"2648\" data-start=\"2265\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e\n\u003cp data-end=\"21\" data-start=\"0\"\u003e \u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":51951360999751,"sku":"100002","price":20.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_35984208-faae-4d30-8de3-4e538393279d.png?v=1752860511"},{"product_id":"smoky-overload","title":"Smoky Overload - Smoky Indian Clay treats","description":"\u003ch3 data-section-id=\"3iyklq\" data-start=\"38\" data-end=\"60\"\u003eProduct overview\u003c\/h3\u003e\n\u003cp data-start=\"61\" data-end=\"375\"\u003eSmoky Overload is a decadent two-layered clay creation crafted for enthusiasts who crave deep smoky character and classic earthy clay flavours. Each square combines a lighter smoky layer with a richer dark smoky base, creating a complex flavour journey that balances gentle smokiness with deeper mineral intensity.\u003c\/p\u003e\n\u003cp data-start=\"377\" data-end=\"710\"\u003eThe lighter layer blends Half Roasted Nakumatt, Fully Roasted Nakumatt, Smoked Nakumatt, and Red Nakumatt, delivering subtle smoky notes with a clean grey clay profile. Beneath it sits the darker layer, made from Matapulgite, Smoked Nakumatt, Coconut Smokey, and Red Nakumatt, adding depth, richness, and a stronger earthy character.\u003c\/p\u003e\n\u003cp data-start=\"712\" data-end=\"999\"\u003eThe result is a layered clay experience where each bite reveals both light smoky tones and darker mineral notes. With its smooth finish and crumbly structure, Smoky Overload offers a rich, satisfying indulgence for seasoned clay enthusiasts who appreciate roasted and smoked clay blends.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1sr519a\" data-start=\"1001\" data-end=\"1023\"\u003eTexture \u0026amp; crunch\u003c\/h3\u003e\n\u003cp data-start=\"1024\" data-end=\"1330\"\u003eSmoky Overload has a soft yet firm structure created from compressed clay dust. The bite produces a dull, crumbly crunch that breaks down into very fine crumbs. The texture remains smooth, dry, and non-sticky throughout, with no grit and a light, dusty crumble that enhances the overall sensory experience.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1oxcg93\" data-start=\"1332\" data-end=\"1351\"\u003eTaste \u0026amp; aroma\u003c\/h3\u003e\n\u003cp data-start=\"1352\" data-end=\"1705\"\u003eThe flavour is strongly mineral and cement-like, typical of grey Nakumatt clay. Dry, earthy notes dominate the palate, complemented by subtle smokiness from the roasted and smoked clay blend. Hints of basement-like mineral depth and gentle earthy undertones round out the experience, creating a layered smoky profile that lingers softly after each bite.\u003c\/p\u003e\n\u003ch3 data-section-id=\"owwarz\" data-start=\"1707\" data-end=\"1728\"\u003eClay experience\u003c\/h3\u003e\n\u003cp data-start=\"1729\" data-end=\"2026\"\u003eEach brownie-style square delivers a balanced contrast between the lighter smoky layer and the darker, more intense base. The crumbly texture and layered clay composition create a slow, evolving flavour experience that rewards those who enjoy traditional roasted clay blends with smoky complexity.\u003c\/p\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"2028\" data-end=\"2044\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"2045\" data-end=\"2327\"\u003e\n\u003cli data-section-id=\"1g86pev\" data-start=\"2045\" data-end=\"2101\"\u003e\n\u003cp data-start=\"2047\" data-end=\"2101\"\u003eTwo-layer clay blend with contrasting smoky profiles\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"p04mla\" data-start=\"2102\" data-end=\"2161\"\u003e\n\u003cp data-start=\"2104\" data-end=\"2161\"\u003eCrafted from multiple roasted and smoked Nakumatt clays\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"u2j839\" data-start=\"2162\" data-end=\"2208\"\u003e\n\u003cp data-start=\"2164\" data-end=\"2208\"\u003eSmooth, crumbly texture with gentle crunch\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"67mmn1\" data-start=\"2209\" data-end=\"2259\"\u003e\n\u003cp data-start=\"2211\" data-end=\"2259\"\u003eCement-like grey clay flavour with smoky depth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"12ciiqy\" data-start=\"2260\" data-end=\"2327\"\u003e\n\u003cp data-start=\"2262\" data-end=\"2327\"\u003eIdeal for experienced clay enthusiasts seeking layered flavours\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"bs82nj\" data-start=\"2329\" data-end=\"2348\"\u003eProduct details\u003c\/h3\u003e\n\u003cul data-start=\"2349\" data-end=\"3263\"\u003e\n\u003cli data-section-id=\"qgjgsu\" data-start=\"2349\" data-end=\"2392\"\u003e\n\u003cp data-start=\"2351\" data-end=\"2392\"\u003e\u003cstrong data-start=\"2351\" data-end=\"2360\"\u003eSize:\u003c\/strong\u003e Approximately 4 cm per square\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"bt613z\" data-start=\"2393\" data-end=\"2429\"\u003e\n\u003cp data-start=\"2395\" data-end=\"2429\"\u003e\u003cstrong data-start=\"2395\" data-end=\"2405\"\u003eShape:\u003c\/strong\u003e Brownie-style squares\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"d8nuod\" data-start=\"2430\" data-end=\"2456\"\u003e\n\u003cp data-start=\"2432\" data-end=\"2456\"\u003e\u003cstrong data-start=\"2432\" data-end=\"2443\"\u003eColour:\u003c\/strong\u003e Light grey\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1elakid\" data-start=\"2457\" data-end=\"2563\"\u003e\n\u003cp data-start=\"2459\" data-end=\"2563\"\u003e\u003cstrong data-start=\"2459\" data-end=\"2471\"\u003eTexture:\u003c\/strong\u003e Soft compressed clay dust with dull crumbly crunch; very fine, non-sticky crumbs; no grit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"9gyx0s\" data-start=\"2564\" data-end=\"2631\"\u003e\n\u003cp data-start=\"2566\" data-end=\"2631\"\u003e\u003cstrong data-start=\"2566\" data-end=\"2584\"\u003eCrunch factor:\u003c\/strong\u003e 3 – gentle, medium crunch with smooth finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"osf4sw\" data-start=\"2632\" data-end=\"2727\"\u003e\n\u003cp data-start=\"2634\" data-end=\"2727\"\u003e\u003cstrong data-start=\"2634\" data-end=\"2652\"\u003eTaste profile:\u003c\/strong\u003e Cement-like, dry and crumbly with smoky, mineral and basement undertones\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1r190mv\" data-start=\"2728\" data-end=\"2935\"\u003e\n\u003cp data-start=\"2730\" data-end=\"2748\"\u003e\u003cstrong data-start=\"2730\" data-end=\"2746\"\u003eIngredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2751\" data-end=\"2935\"\u003e\n\u003cli data-section-id=\"1qzxue7\" data-start=\"2751\" data-end=\"2848\"\u003e\n\u003cp data-start=\"2753\" data-end=\"2848\"\u003e\u003cstrong data-start=\"2753\" data-end=\"2769\"\u003eSmoky layer:\u003c\/strong\u003e Half Roasted Nakumatt, Fully Roasted Nakumatt, Smoked Nakumatt, Red Nakumatt\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"r96ewc\" data-start=\"2851\" data-end=\"2935\"\u003e\n\u003cp data-start=\"2853\" data-end=\"2935\"\u003e\u003cstrong data-start=\"2853\" data-end=\"2874\"\u003eDark smoky layer:\u003c\/strong\u003e Matapulgite, Smoked Nakumatt, Coconut Smokey, Red Nakumatt\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1wvtgks\" data-start=\"2936\" data-end=\"2968\"\u003e\n\u003cp data-start=\"2938\" data-end=\"2968\"\u003e\u003cstrong data-start=\"2938\" data-end=\"2960\"\u003eCountry of origin:\u003c\/strong\u003e India\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"jhjswb\" data-start=\"2969\" data-end=\"3022\"\u003e\n\u003cp data-start=\"2971\" data-end=\"3022\"\u003e\u003cstrong data-start=\"2971\" data-end=\"2982\"\u003eVendor:\u003c\/strong\u003e \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eRose Clay\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"doqaii\" data-start=\"3023\" data-end=\"3263\"\u003e\n\u003cp data-start=\"3025\" data-end=\"3263\"\u003e\u003cstrong data-start=\"3025\" data-end=\"3054\"\u003eTraditional clay origins:\u003c\/strong\u003e Inspired by traditional Indian roasted and smoked clay preparation methods, where different Nakumatt clays are blended and layered to create depth of flavour and varied textures prized in geophagy traditions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"4062\" data-end=\"4065\"\u003e\n\u003cp data-start=\"4067\" data-end=\"4428\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cem\u003e\u003cstrong data-start=\"4067\" data-end=\"4082\"\u003eDisclaimer:\u003c\/strong\u003e Earthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/em\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"1 Piece (95g)","offer_id":53298518556999,"sku":"0405090170","price":5.69,"currency_code":"GBP","in_stock":true},{"title":"2 Pieces (200g)","offer_id":53298518589767,"sku":"04050901702","price":11.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_df7c0364-b23b-49de-b230-46f12e001e74.png?v=1759077432"},{"product_id":"red-nak-and-dryfruit-pucks-x2-edible-clay-treats-for-pica","title":"Ember Pucks - Dryfruit and Red Nak (x2) - Smoky Iron-rich Indian clay treats","description":"\u003cp data-start=\"92\" data-end=\"449\"\u003eDryfruit and Red Nak Pucks are a bold, layered clay treat pairing the smoky depth of Dryfruit with the earthy richness of Red Nakumatt. Each portion includes two handmade pucks (approx. 100 g total), showcasing one layer of pure Dryfruit clay and another of Red Nakumatt blended with a touch of Red Khadi for its signature hue.\u003c\/p\u003e\n\u003cp data-start=\"451\" data-end=\"785\"\u003eThe combination offers a dynamic crunch — Dryfruit’s smoky, roasted character meets the cementy, mineral-packed tones of Red Nakumatt, with the Khadi adding subtle red-dirt sharpness. Expect flavours that are cement-like, earthy, and slightly petrol-like, with undertones of damp basement, hot road dust, and rain-on-soil petrichor.\u003c\/p\u003e\n\u003cp data-start=\"787\" data-end=\"1044\"\u003eDespite their bold flavour, the texture is smooth and crumbly with no grit or stickiness, breaking down into a satisfying powdery chew. These pucks are rustic, mineral-rich, and designed for clay lovers who enjoy a strong yet balanced geophagy experience.\u003c\/p\u003e\n\u003cp data-start=\"1046\" data-end=\"1095\"\u003e\u003cstrong data-start=\"1046\" data-end=\"1055\"\u003eSize:\u003c\/strong\u003e\u003cbr data-start=\"1055\" data-end=\"1058\"\u003eApprox. 5 cm handmade layered pucks\u003c\/p\u003e\n\u003cp data-start=\"1097\" data-end=\"1145\"\u003e\u003cstrong data-start=\"1097\" data-end=\"1108\"\u003eWeight:\u003c\/strong\u003e\u003cbr data-start=\"1108\" data-end=\"1111\"\u003eApprox. 100 g (2 pucks per pack)\u003c\/p\u003e\n\u003cp data-start=\"1147\" data-end=\"1182\"\u003e\u003cstrong data-start=\"1147\" data-end=\"1157\"\u003eShape:\u003c\/strong\u003e\u003cbr data-start=\"1157\" data-end=\"1160\"\u003eRound, layered pucks\u003c\/p\u003e\n\u003cp data-start=\"1184\" data-end=\"1243\"\u003e\u003cstrong data-start=\"1184\" data-end=\"1195\"\u003eColour:\u003c\/strong\u003e\u003cbr data-start=\"1195\" data-end=\"1198\"\u003eRed-grey layers with natural clay variation\u003c\/p\u003e\n\u003cp data-start=\"1245\" data-end=\"1361\"\u003e\u003cstrong data-start=\"1245\" data-end=\"1257\"\u003eTexture:\u003c\/strong\u003e\u003cbr data-start=\"1257\" data-end=\"1260\"\u003eMedium-hard exterior, crumbly and smooth interior; breaks down to a soft powdery paste with no grit\u003c\/p\u003e\n\u003cp data-start=\"1363\" data-end=\"1425\"\u003e\u003cstrong data-start=\"1363\" data-end=\"1381\"\u003eCrunch Factor:\u003c\/strong\u003e\u003cbr data-start=\"1381\" data-end=\"1384\"\u003e3 – Medium crunch with a powdery finish\u003c\/p\u003e\n\u003cp data-start=\"1427\" data-end=\"1564\"\u003e\u003cstrong data-start=\"1427\" data-end=\"1445\"\u003eTaste Profile:\u003c\/strong\u003e\u003cbr data-start=\"1445\" data-end=\"1448\"\u003eCement-like, smoky, earthy, with subtle petrol notes; red topsoil sharpness and fresh rain-on-dust petrichor tones\u003c\/p\u003e\n\u003cp data-start=\"1566\" data-end=\"1665\"\u003e\u003cstrong data-start=\"1566\" data-end=\"1582\"\u003eIngredients:\u003c\/strong\u003e\u003cbr data-start=\"1582\" data-end=\"1585\"\u003eOne layer 100% Dryfruit clay; one layer Red Nakumatt with a touch of Red Khadi\u003c\/p\u003e\n\u003cp data-start=\"1667\" data-end=\"1699\"\u003e\u003cstrong data-start=\"1667\" data-end=\"1689\"\u003eCountry of Origin:\u003c\/strong\u003e\u003cbr data-start=\"1689\" data-end=\"1692\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1701\" data-end=\"1726\"\u003e\u003cstrong data-start=\"1701\" data-end=\"1712\"\u003eVendor:\u003c\/strong\u003e\u003cbr data-start=\"1712\" data-end=\"1715\"\u003eRose Clay\u003c\/p\u003e\n\u003cp data-start=\"1728\" data-end=\"2068\"\u003e\u003cstrong data-start=\"1728\" data-end=\"1757\"\u003eTraditional Clay Origins:\u003c\/strong\u003e\u003cbr data-start=\"1757\" data-end=\"1760\"\u003eThese pucks draw from Northern India’s geophagy traditions, where roasted and red clays are prized for their mineral-rich flavour and aroma. By layering Red Nakumatt and Dryfruit, they deliver a striking contrast of roasted smokiness and cementy, red-earth intensity — a rustic yet refined clay indulgence.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52445886841159,"sku":"0405090124","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_de0e7dde-ca5e-4725-b160-b049cab91775.png?v=1759258986"},{"product_id":"red-balls-covered-in-cemented-clays-x4-edible-clay-treats-for-pica","title":"\"Earth's Core\" - Red Balls covered in Cementy Clays (x3) - Edible clay treats for Pica","description":"\u003ch2 data-section-id=\"1p927wt\" data-start=\"100\" data-end=\"119\"\u003eProduct Overview\u003c\/h2\u003e\n\u003cp data-start=\"121\" data-end=\"402\"\u003eEarth’s Core is a visually striking clay creation that plays with contrast, depth, and layered experience. Each sphere reveals a bold transformation—from a smooth, cement-toned exterior to a rich, fiery red centre—bringing together two distinct clay profiles in one cohesive piece.\u003c\/p\u003e\n\u003cp data-start=\"404\" data-end=\"729\"\u003eCrafted using traditional Indian clays, the inner core blends Red Khadi, Red Nakumatt, and natural red earths, offering an iron-rich, mineral-forward flavour with a warm, earthy depth. This vibrant centre is carefully encased in soft grey clays, delivering a dusty, cement-like outer layer that balances the intensity within.\u003c\/p\u003e\n\u003cp data-start=\"731\" data-end=\"888\"\u003eDesigned for those who enjoy contrast in both texture and flavour, Earth’s Core offers a sensory journey from muted mineral tones to bold red earth richness.\u003c\/p\u003e\n\u003chr data-start=\"890\" data-end=\"893\"\u003e\n\u003ch2 data-section-id=\"1ftjefx\" data-start=\"895\" data-end=\"914\"\u003eTexture \u0026amp; Crunch\u003c\/h2\u003e\n\u003cp data-start=\"916\" data-end=\"1081\"\u003eA medium crunch that breaks cleanly before softening into a dry, powdery paste. The texture remains smooth throughout, with subtle crunchy crumb accents and no grit.\u003c\/p\u003e\n\u003chr data-start=\"1083\" data-end=\"1086\"\u003e\n\u003ch2 data-section-id=\"fdlihw\" data-start=\"1088\" data-end=\"1104\"\u003eTaste \u0026amp; Aroma\u003c\/h2\u003e\n\u003cp data-start=\"1106\" data-end=\"1278\"\u003eCementy and dusty on the outside, transitioning into a deeper iron-rich earthiness at the centre. Notes of mineral warmth and red clay richness develop as the layers blend.\u003c\/p\u003e\n\u003chr data-start=\"1280\" data-end=\"1283\"\u003e\n\u003ch2 data-section-id=\"z5tmzw\" data-start=\"1285\" data-end=\"1303\"\u003eClay Experience\u003c\/h2\u003e\n\u003cp data-start=\"1305\" data-end=\"1588\"\u003eEach sphere delivers a layered experience—starting with a gentle, cement-like bite before revealing the bold, red mineral core. The shift in flavour and texture makes every piece feel dynamic and satisfying, ideal for those who appreciate depth and contrast in their clay selections.\u003c\/p\u003e\n\u003chr data-start=\"1590\" data-end=\"1593\"\u003e\n\u003ch2 data-section-id=\"1ma7m6t\" data-start=\"1595\" data-end=\"1610\"\u003eKey Features\u003c\/h2\u003e\n\u003cul data-start=\"1612\" data-end=\"1881\"\u003e\n\u003cli data-section-id=\"smc59v\" data-start=\"1612\" data-end=\"1669\"\u003eDual-layer clay composition with contrasting flavours\u003c\/li\u003e\n\u003cli data-section-id=\"1dh8jn3\" data-start=\"1670\" data-end=\"1716\"\u003eIron-rich red clay core with mineral depth\u003c\/li\u003e\n\u003cli data-section-id=\"45jumv\" data-start=\"1717\" data-end=\"1767\"\u003eSmooth grey outer shell with cement-like notes\u003c\/li\u003e\n\u003cli data-section-id=\"1li612p\" data-start=\"1768\" data-end=\"1804\"\u003eMedium crunch with clean crumble\u003c\/li\u003e\n\u003cli data-section-id=\"1ryam4k\" data-start=\"1805\" data-end=\"1834\"\u003eGrit-free, powdery finish\u003c\/li\u003e\n\u003cli data-section-id=\"dp1pp0\" data-start=\"1835\" data-end=\"1881\"\u003eHandcrafted using traditional Indian clays\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1883\" data-end=\"1886\"\u003e\n\u003ch2 data-section-id=\"189qedo\" data-start=\"1888\" data-end=\"1906\"\u003eProduct Details\u003c\/h2\u003e\n\u003cul data-start=\"1908\" data-end=\"2689\"\u003e\n\u003cli data-section-id=\"zd3i1r\" data-start=\"1908\" data-end=\"1945\"\u003e\n\u003cstrong data-start=\"1910\" data-end=\"1919\"\u003eSize:\u003c\/strong\u003e Approx. 2 cm per sphere\u003c\/li\u003e\n\u003cli data-section-id=\"9i1w6\" data-start=\"1946\" data-end=\"1994\"\u003e\n\u003cstrong data-start=\"1948\" data-end=\"1959\"\u003eWeight:\u003c\/strong\u003e Approx. 95 g (3 pieces per pack)\u003c\/li\u003e\n\u003cli data-section-id=\"1cwgvou\" data-start=\"1995\" data-end=\"2023\"\u003e\n\u003cstrong data-start=\"1997\" data-end=\"2007\"\u003eShape:\u003c\/strong\u003e Rounded balls\u003c\/li\u003e\n\u003cli data-section-id=\"kquh5i\" data-start=\"2024\" data-end=\"2082\"\u003e\n\u003cstrong data-start=\"2026\" data-end=\"2037\"\u003eColour:\u003c\/strong\u003e Light grey exterior with rich red interior\u003c\/li\u003e\n\u003cli data-section-id=\"hyoxtm\" data-start=\"2083\" data-end=\"2185\"\u003e\n\u003cstrong data-start=\"2085\" data-end=\"2097\"\u003eTexture:\u003c\/strong\u003e Medium crunch, dry crumble, powdery paste; smooth with crunchy crumb accents; no grit\u003c\/li\u003e\n\u003cli data-section-id=\"1d0c7lb\" data-start=\"2186\" data-end=\"2244\"\u003e\n\u003cstrong data-start=\"2188\" data-end=\"2206\"\u003eCrunch Factor:\u003c\/strong\u003e 3 – Medium bites with quick crumble\u003c\/li\u003e\n\u003cli data-section-id=\"1v7qrb4\" data-start=\"2245\" data-end=\"2345\"\u003e\n\u003cstrong data-start=\"2247\" data-end=\"2265\"\u003eTaste Profile:\u003c\/strong\u003e Cement-like, dusty, and mineral-rich with iron depth from the red clay centre\u003c\/li\u003e\n\u003cli data-section-id=\"d7jg5i\" data-start=\"2346\" data-end=\"2456\"\u003e\n\u003cstrong data-start=\"2348\" data-end=\"2364\"\u003eIngredients:\u003c\/strong\u003e Red Khadi, Red Nakumatt, and natural red clays (core); encased in cement-toned grey clays\u003c\/li\u003e\n\u003cli data-section-id=\"1ajyefg\" data-start=\"2457\" data-end=\"2489\"\u003e\n\u003cstrong data-start=\"2459\" data-end=\"2481\"\u003eCountry of Origin:\u003c\/strong\u003e India\u003c\/li\u003e\n\u003cli data-section-id=\"1485r2i\" data-start=\"2490\" data-end=\"2515\"\u003e\n\u003cstrong data-start=\"2492\" data-end=\"2503\"\u003eVendor:\u003c\/strong\u003e Rose Clay\u003c\/li\u003e\n\u003cli data-section-id=\"1ydd7p6\" data-start=\"2516\" data-end=\"2689\"\u003e\n\u003cstrong data-start=\"2518\" data-end=\"2547\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Inspired by India’s layered earth traditions, combining grounding grey clays with iron-rich red earths to reflect natural depth and balance\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52461763264839,"sku":"0405090129","price":6.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_f74cc457-b069-4740-91b0-df11d602838b.png?v=1759439162"},{"product_id":"cement-pakora-dryfruit-covered-in-cementy-edible-clays","title":"Cement Pakora - Dryfruit coated in Indian edible cementy clays","description":"\u003ch3 data-section-id=\"3h1ku8\" data-start=\"45\" data-end=\"60\"\u003eDescription\u003c\/h3\u003e\n\u003cp data-start=\"62\" data-end=\"410\"\u003eCement Pakora is a layered Indian clay blend known for its medium-hard crunch, smoky roasted depth, and smooth cement-like mineral finish. These irregular bite-sized chunks combine intensely roasted Dryfruit clay with classic Indian grey clays, creating a balanced sensory experience that moves from bold charcoal warmth into soft dusty earthiness.\u003c\/p\u003e\n\u003cp data-start=\"412\" data-end=\"724\"\u003eEach piece delivers a satisfying crisp snap before breaking into a smooth, powdery crumble with light dusty crumbs throughout. The outer coating softens the powerful petrol-like intensity of Dryfruit clay, adding mellow cement tones, mineral warmth, and a grounded earthy finish that feels both bold and refined.\u003c\/p\u003e\n\u003cp data-start=\"726\" data-end=\"1043\"\u003eThe flavour is deeply earthy and atmospheric, layered with roasted smoke, warm minerals, dusty grey clay, and subtle petrichor notes. Traditionally inspired by Indian geophagia and roasted clay practices, Cement Pakora is especially appreciated for its contrast between smoky intensity and calming mineral smoothness.\u003c\/p\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"1045\" data-end=\"1061\"\u003eKey features\u003c\/h3\u003e\n\u003cp data-start=\"1063\" data-end=\"1768\"\u003e\u003cstrong data-start=\"1063\" data-end=\"1075\"\u003eTexture:\u003c\/strong\u003e Medium-hard crunchy shell with smooth dusty crumble and soft mineral melt\u003cbr data-start=\"1149\" data-end=\"1152\"\u003e\u003cstrong data-start=\"1152\" data-end=\"1162\"\u003eTaste:\u003c\/strong\u003e Smoky roasted Dryfruit depth with cementy mineral clay tones and earthy petrichor\u003cbr data-start=\"1244\" data-end=\"1247\"\u003e\u003cstrong data-start=\"1247\" data-end=\"1265\"\u003eCrunch factor:\u003c\/strong\u003e 3 – Medium\u003cbr data-start=\"1276\" data-end=\"1279\"\u003e\u003cstrong data-start=\"1279\" data-end=\"1290\"\u003eOrigin:\u003c\/strong\u003e 🇮🇳 India\u003cbr data-start=\"1301\" data-end=\"1304\"\u003e\u003cstrong data-start=\"1304\" data-end=\"1317\"\u003eBest for:\u003c\/strong\u003e Smoky clay lovers, crunchy mineral textures, ASMR sessions, intermediate enthusiasts\u003cbr data-start=\"1402\" data-end=\"1405\"\u003e\u003cstrong data-start=\"1405\" data-end=\"1425\"\u003eClay experience:\u003c\/strong\u003e A layered crunch-to-cream experience combining roasted charcoal warmth with smooth dusty grey clay softness\u003cbr data-start=\"1533\" data-end=\"1536\"\u003e\u003cstrong data-start=\"1536\" data-end=\"1551\"\u003eASMR level:\u003c\/strong\u003e Crisp snap with dusty crumble\u003cbr data-start=\"1581\" data-end=\"1584\"\u003e\u003cstrong data-start=\"1584\" data-end=\"1606\"\u003eHydration texture:\u003c\/strong\u003e Softens into a creamy muddy paste while retaining smoky mineral richness\u003cbr data-start=\"1679\" data-end=\"1682\"\u003e\u003cstrong data-start=\"1682\" data-end=\"1698\"\u003eAroma notes:\u003c\/strong\u003e Roasted earth, charcoal warmth, petrichor, dusty cement, mineral clay\u003c\/p\u003e\n\u003ch3 data-section-id=\"bs82nj\" data-start=\"1770\" data-end=\"1789\"\u003eProduct details\u003c\/h3\u003e\n\u003cp data-start=\"1791\" data-end=\"2437\"\u003e\u003cstrong data-start=\"1791\" data-end=\"1802\"\u003eWeight:\u003c\/strong\u003e Approx. 100g\u003cbr data-start=\"1815\" data-end=\"1818\"\u003e\u003cstrong data-start=\"1818\" data-end=\"1828\"\u003eShape:\u003c\/strong\u003e Irregular bite-sized chunks\u003cbr data-start=\"1856\" data-end=\"1859\"\u003e\u003cstrong data-start=\"1859\" data-end=\"1870\"\u003eColour:\u003c\/strong\u003e Dark roasted centres with pale grey dusty coating\u003cbr data-start=\"1920\" data-end=\"1923\"\u003e\u003cstrong data-start=\"1923\" data-end=\"1939\"\u003eIngredients:\u003c\/strong\u003e 100% Natural Dryfruit Clay coated in Indian Grey Clays (No preservatives, additives, alcohol, or colourings)\u003cbr data-start=\"2048\" data-end=\"2051\"\u003e\u003cstrong data-start=\"2051\" data-end=\"2062\"\u003eVendor:\u003c\/strong\u003e Rose Clay\u003cbr data-start=\"2072\" data-end=\"2075\"\u003e\u003cstrong data-start=\"2075\" data-end=\"2104\"\u003eTraditional clay origins:\u003c\/strong\u003e Dryfruit clay has long been valued in India for its roasted smoky aroma and petrol-like mineral depth, while grey mineral clays are traditionally appreciated for their dusty cement texture and smooth earthy finish. This blend reflects the contrast and balance found within Indian clay traditions.\u003cbr data-start=\"2401\" data-end=\"2404\"\u003e\u003cstrong data-start=\"2404\" data-end=\"2420\"\u003eTest status:\u003c\/strong\u003e Community-Tested\u003c\/p\u003e\n\u003ch3 data-section-id=\"7cj1qd\" data-start=\"2439\" data-end=\"2453\"\u003eDisclaimer\u003c\/h3\u003e\n\u003cp data-start=\"2455\" data-end=\"2838\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52461973274951,"sku":"0405090125","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_ffabd280-34d2-4c1d-bfde-b953666db432.png?v=1759443050"},{"product_id":"green-clay-balls-x5-edible-clay-treats-for-pica","title":"Crystal Moons\/ Green Clay Balls - Cementy Indian Clay treats","description":"\u003ch3 data-section-id=\"1n8lizy\" data-start=\"170\" data-end=\"190\"\u003eProduct Overview\u003c\/h3\u003e\n\u003cp data-start=\"191\" data-end=\"735\"\u003eGreen Clay Balls are a refreshing twist on classic grey and black clay profiles, offering a softer, powdery crunch and a subtly fresh flavour. Handcrafted from 100% Crystal Moon Clay with crumbs, these bite-sized spheres deliver a unique combination of cement-like depth and garden-fresh earthiness. Each ball provides a spring-like lift to mineral-rich clay, balancing dusty basement notes with faint grassy undertones. The inclusion of crumbs adds tactile variety, giving each bite a satisfying interplay of smooth crumble and light crunch.\u003c\/p\u003e\n\u003cp data-start=\"737\" data-end=\"933\"\u003ePerfect for enthusiasts who enjoy classic cementy clays but want a lighter, fresher edge, Green Clay Balls offer an invigorating, multi-layered sensory experience in a compact, collectable form.\u003c\/p\u003e\n\u003chr data-start=\"935\" data-end=\"938\"\u003e\n\u003ch3 data-section-id=\"1hqzsji\" data-start=\"940\" data-end=\"960\"\u003eTexture \u0026amp; Crunch\u003c\/h3\u003e\n\u003cp data-start=\"961\" data-end=\"1113\"\u003eSoft, powdery crumble with light crumbs; gentle chew; non-gritty. Medium crunch (Crunch Factor 3) that transitions smoothly into a soft, dusty finish.\u003c\/p\u003e\n\u003ch3 data-section-id=\"104e4rr\" data-start=\"1115\" data-end=\"1132\"\u003eTaste \u0026amp; Aroma\u003c\/h3\u003e\n\u003cp data-start=\"1133\" data-end=\"1294\"\u003eCementy and basement-dry with subtle garden freshness, rain-on-soil petrichor, and a faint grassy note. Dusty, mineral-rich finish enhanced by crumbly texture.\u003c\/p\u003e\n\u003ch3 data-section-id=\"21hohb\" data-start=\"1296\" data-end=\"1315\"\u003eClay Experience\u003c\/h3\u003e\n\u003cp data-start=\"1316\" data-end=\"1502\"\u003eBite-sized spheres with a soft, powdery snap and delicate crumb layering. Ideal for mindful clay tasting, sensory play, or adding a fresh, spring-like contrast to your clay collection.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1iz91iu\" data-start=\"1504\" data-end=\"1520\"\u003eKey Features\u003c\/h3\u003e\n\u003cul data-start=\"1521\" data-end=\"1764\"\u003e\n\u003cli data-section-id=\"upnu4s\" data-start=\"1521\" data-end=\"1584\"\u003e\n\u003cp data-start=\"1523\" data-end=\"1584\"\u003eSmall, pale green-grey spheres with natural tonal variation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"14g0v16\" data-start=\"1585\" data-end=\"1635\"\u003e\n\u003cp data-start=\"1587\" data-end=\"1635\"\u003eSoft, dusty medium crunch with crumbly texture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1pak9yg\" data-start=\"1636\" data-end=\"1697\"\u003e\n\u003cp data-start=\"1638\" data-end=\"1697\"\u003eMineral-rich cementy flavour with garden-fresh undertones\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"18upjw9\" data-start=\"1698\" data-end=\"1764\"\u003e\n\u003cp data-start=\"1700\" data-end=\"1764\"\u003eSubtle, spring-like freshness in a compact, collectible format\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1766\" data-end=\"1769\"\u003e\n\u003ch3 data-section-id=\"1o2c85r\" data-start=\"1771\" data-end=\"1790\"\u003eProduct Details\u003c\/h3\u003e\n\u003cul data-start=\"1791\" data-end=\"2600\"\u003e\n\u003cli data-section-id=\"1ehuz7c\" data-start=\"1791\" data-end=\"1821\"\u003e\n\u003cp data-start=\"1793\" data-end=\"1821\"\u003e\u003cstrong data-start=\"1793\" data-end=\"1802\"\u003eSize:\u003c\/strong\u003e 1.5–2 cm spheres\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1xe06y2\" data-start=\"1822\" data-end=\"1851\"\u003e\n\u003cp data-start=\"1824\" data-end=\"1851\"\u003e\u003cstrong data-start=\"1824\" data-end=\"1835\"\u003eWeight:\u003c\/strong\u003e Approx. 115 g\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1pfa59s\" data-start=\"1852\" data-end=\"1884\"\u003e\n\u003cp data-start=\"1854\" data-end=\"1884\"\u003e\u003cstrong data-start=\"1854\" data-end=\"1864\"\u003eShape:\u003c\/strong\u003e Small round balls\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1kxgixz\" data-start=\"1885\" data-end=\"1945\"\u003e\n\u003cp data-start=\"1887\" data-end=\"1945\"\u003e\u003cstrong data-start=\"1887\" data-end=\"1898\"\u003eColour:\u003c\/strong\u003e Pale green-grey with natural tonal variation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"84kw0o\" data-start=\"1946\" data-end=\"2018\"\u003e\n\u003cp data-start=\"1948\" data-end=\"2018\"\u003e\u003cstrong data-start=\"1948\" data-end=\"1960\"\u003eTexture:\u003c\/strong\u003e Soft crunch, powdery crumble with light crumbs; no grit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1cwndv8\" data-start=\"2019\" data-end=\"2081\"\u003e\n\u003cp data-start=\"2021\" data-end=\"2081\"\u003e\u003cstrong data-start=\"2021\" data-end=\"2039\"\u003eCrunch Factor:\u003c\/strong\u003e 3 – Medium crunch with soft, dusty chew\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"h320qd\" data-start=\"2082\" data-end=\"2230\"\u003e\n\u003cp data-start=\"2084\" data-end=\"2230\"\u003e\u003cstrong data-start=\"2084\" data-end=\"2102\"\u003eTaste Profile:\u003c\/strong\u003e Cementy and basement-dry with fresh grassy tones, rain-on-soil petrichor, garden freshness; dusty finish with crumbly texture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"wtlx98\" data-start=\"2231\" data-end=\"2286\"\u003e\n\u003cp data-start=\"2233\" data-end=\"2286\"\u003e\u003cstrong data-start=\"2233\" data-end=\"2249\"\u003eIngredients:\u003c\/strong\u003e 100% Crystal Moon Clay with crumbs\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1ajyefg\" data-start=\"2287\" data-end=\"2319\"\u003e\n\u003cp data-start=\"2289\" data-end=\"2319\"\u003e\u003cstrong data-start=\"2289\" data-end=\"2311\"\u003eCountry of Origin:\u003c\/strong\u003e India\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1485r2i\" data-start=\"2320\" data-end=\"2345\"\u003e\n\u003cp data-start=\"2322\" data-end=\"2345\"\u003e\u003cstrong data-start=\"2322\" data-end=\"2333\"\u003eVendor:\u003c\/strong\u003e Rose Clay\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1eukzsv\" data-start=\"2346\" data-end=\"2600\"\u003e\n\u003cp data-start=\"2348\" data-end=\"2600\"\u003e\u003cstrong data-start=\"2348\" data-end=\"2377\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Crystal Moon Clay is prized for its mineral clarity and subtle, fresh flavour. Its cementy base paired with garden-fresh earthiness creates a rare, sought-after clay experience that stands out from deeper, smokier clays.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2602\" data-end=\"2605\"\u003e\n\u003ch3 data-section-id=\"7cj1qd\" data-start=\"2607\" data-end=\"2621\"\u003e\u003cem\u003eDisclaimer\u003c\/em\u003e\u003c\/h3\u003e\n\u003cp data-start=\"2622\" data-end=\"2969\"\u003e\u003cem\u003eEarthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/em\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":52461983564103,"sku":"0405090110","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_b78883a8-36d6-4754-be8c-f6a288bde40c.png?v=1759441085"},{"product_id":"threefold-delight-red-white-black-clay-treats-for-pica-geophagia","title":"Threefold Delight - Red, Grey and Black Indian Clay treats (Coming Soon, end of April 2026)","description":"\u003cp data-start=\"173\" data-end=\"1059\"\u003eThreefold Delight is a carefully layered clay cube designed for those who enjoy complexity in both flavour and texture. Crafted using three distinctive clay dusts, these cubes deliver a balanced experience: a medium crunch on the outside gives way to a crumbly, slightly chewy interior that breaks down cleanly without grit. Visually, the blended layers create a soft dusty rose–taupe tone, subtly shifting between greys, reds and blacks. The flavour is deeply earthy and cement-forward, unfolding into notes of rain-soaked soil, basement dampness, iron-rich red clay and smoky black slate depth. Layered, grounded and quietly indulgent, Threefold Delight is ideal for those who appreciate nuance over intensity.\u003c\/p\u003e\n\u003cp data-start=\"1061\" data-end=\"1110\"\u003e\u003cstrong data-start=\"1061\" data-end=\"1069\"\u003eSize\u003c\/strong\u003e\u003cbr data-start=\"1069\" data-end=\"1072\"\u003ePieces vary; approximately 3.5 cm each\u003c\/p\u003e\n\u003cp data-start=\"1112\" data-end=\"1164\"\u003e\u003cstrong data-start=\"1112\" data-end=\"1122\"\u003eWeight\u003c\/strong\u003e\u003cbr data-start=\"1122\" data-end=\"1125\"\u003eIncludes 4 pieces, up to 130 g per pack\u003c\/p\u003e\n\u003cp data-start=\"1166\" data-end=\"1183\"\u003e\u003cstrong data-start=\"1166\" data-end=\"1175\"\u003eShape\u003c\/strong\u003e\u003cbr data-start=\"1175\" data-end=\"1178\"\u003eCubes\u003c\/p\u003e\n\u003cp data-start=\"1185\" data-end=\"1279\"\u003e\u003cstrong data-start=\"1185\" data-end=\"1195\"\u003eColour\u003c\/strong\u003e\u003cbr data-start=\"1195\" data-end=\"1198\"\u003eDusty rose pinky taupe, created from mixed earthy tones of greys, reds and blacks\u003c\/p\u003e\n\u003cp data-start=\"1281\" data-end=\"1390\"\u003e\u003cstrong data-start=\"1281\" data-end=\"1292\"\u003eTexture\u003c\/strong\u003e\u003cbr data-start=\"1292\" data-end=\"1295\"\u003eMedium crunch exterior with a crumbly interior; chewy clay crumbs and a clean, grit-free finish\u003c\/p\u003e\n\u003cp data-start=\"1392\" data-end=\"1453\"\u003e\u003cstrong data-start=\"1392\" data-end=\"1409\"\u003eCrunch Factor\u003c\/strong\u003e\u003cbr data-start=\"1409\" data-end=\"1412\"\u003e3 – medium crunch with satisfying crumble\u003c\/p\u003e\n\u003cp data-start=\"1455\" data-end=\"1607\"\u003e\u003cstrong data-start=\"1455\" data-end=\"1472\"\u003eTaste Profile\u003c\/strong\u003e\u003cbr data-start=\"1472\" data-end=\"1475\"\u003eCementy and earthy with fresh rain petrichor, basement dampness, iron-rich red notes and smoky black clay depth; layered and complex\u003c\/p\u003e\n\u003cp data-start=\"1609\" data-end=\"1714\"\u003e\u003cstrong data-start=\"1609\" data-end=\"1624\"\u003eIngredients\u003c\/strong\u003e\u003cbr data-start=\"1624\" data-end=\"1627\"\u003eBlack slate dust, red khadi dust and crystal dust, formed into three distinctive layers\u003c\/p\u003e\n\u003cp data-start=\"1716\" data-end=\"1745\"\u003e\u003cstrong data-start=\"1716\" data-end=\"1737\"\u003eCountry of Origin\u003c\/strong\u003e\u003cbr data-start=\"1737\" data-end=\"1740\"\u003eIndia\u003c\/p\u003e\n\u003cp data-start=\"1747\" data-end=\"1782\"\u003e\u003cstrong data-start=\"1747\" data-end=\"1757\"\u003eVendor\u003c\/strong\u003e\u003cbr data-start=\"1757\" data-end=\"1760\"\u003eClays All Around (CAA)\u003c\/p\u003e\n\u003cp data-start=\"1784\" data-end=\"1980\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"1784\" data-end=\"1812\"\u003eTraditional Clay Origins\u003c\/strong\u003e\u003cbr data-start=\"1812\" data-end=\"1815\"\u003eLayered clay blends inspired by Indian clay preparation traditions, combining mineral-rich red clays with smoky black slate for depth, balance and textural contrast.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":53071315042631,"sku":"0405030323","price":6.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/6_a95a9b52-a867-4c39-b8c2-7b3d0c79eb34.png?v=1772916354"},{"product_id":"thick-black-slate-pencils","title":"Thick Black Slate Pencils - Mineral-rich Indian Shale stone","description":"\u003carticle class=\"text-token-text-primary w-full\" dir=\"auto\" data-testid=\"conversation-turn-106\" data-scroll-anchor=\"true\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto py-5 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto flex max-w-(--thread-content-max-width) flex-1 text-base gap-4 md:gap-5 lg:gap-6 group\/turn-messages focus-visible:outline-hidden\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"relative flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"c87f9c8c-1647-4a72-96a6-74db51f7070a\" dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-5\" data-message-model-slug=\"gpt-4o\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light\"\u003e\n\u003ch3 data-section-id=\"3iyklq\" data-start=\"30\" data-end=\"52\"\u003eProduct overview\u003c\/h3\u003e\n\u003cp data-start=\"53\" data-end=\"795\"\u003eBlack Thick Slate Pencils are bold, pencil-shaped rods crafted from natural black shale stone clay, celebrated for their deep mineral richness and satisfying snappy crunch. With a firm, smooth surface and dense bite, these pencils deliver a robust sensory experience that stands out from lighter slate varieties. Each rod breaks with a clean, decisive snap before gradually softening into a fine, powdery crumble that coats the mouth with earthy, chalky notes. The flavour evokes damp soil, wet cement, and limestone, offering a grounded, mineral-forward experience that is both nostalgic and intensely satisfying. Ideal for seasoned clay enthusiasts, Black Thick Slate Pencils provide a raw, authentic crunch from first bite to final dust.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1sr519a\" data-start=\"797\" data-end=\"819\"\u003eTexture \u0026amp; crunch\u003c\/h3\u003e\n\u003cp data-start=\"820\" data-end=\"1049\"\u003eThese pencils are firm and smooth, with a medium crunch that delivers a snappy, layered break. The powdery chalk-like finish dissolves gently on the palate with minimal grit, balancing firmness with a silky, satisfying crumble.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1oxcg93\" data-start=\"1051\" data-end=\"1070\"\u003eTaste \u0026amp; aroma\u003c\/h3\u003e\n\u003cp data-start=\"1071\" data-end=\"1318\"\u003eExpect a mineral-rich, earthy flavour profile with chalky, cement-like notes and subtle hints of damp soil and limestone. The aroma is grounding and reminiscent of natural stone after rainfall, giving each bite a deeply authentic clay character.\u003c\/p\u003e\n\u003ch3 data-section-id=\"owwarz\" data-start=\"1320\" data-end=\"1341\"\u003eClay experience\u003c\/h3\u003e\n\u003cp data-start=\"1342\" data-end=\"1648\"\u003eBlack Thick Slate Pencils provide a more intense slate experience compared to lighter pencils, with deeper mineral notes and a pronounced crunch. Their balanced snap, powdery breakdown, and raw earth flavour make them perfect for enthusiasts who appreciate robust, traditional clay textures and flavours.\u003c\/p\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"1650\" data-end=\"1666\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"1667\" data-end=\"1893\"\u003e\n\u003cli data-section-id=\"1wrlg4g\" data-start=\"1667\" data-end=\"1705\"\u003e\n\u003cp data-start=\"1669\" data-end=\"1705\"\u003eThick pencil-style slate clay rods\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"jroe8r\" data-start=\"1706\" data-end=\"1761\"\u003e\n\u003cp data-start=\"1708\" data-end=\"1761\"\u003eDeep, earthy mineral flavour with chalky undertones\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"122evhs\" data-start=\"1762\" data-end=\"1803\"\u003e\n\u003cp data-start=\"1764\" data-end=\"1803\"\u003eMedium crunch with firm, snappy break\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"85vsji\" data-start=\"1804\" data-end=\"1848\"\u003e\n\u003cp data-start=\"1806\" data-end=\"1848\"\u003eSmooth, powdery finish with minimal grit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"3gcwhc\" data-start=\"1849\" data-end=\"1893\"\u003e\n\u003cp data-start=\"1851\" data-end=\"1893\"\u003eIdeal for seasoned clay and slate lovers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"bs82nj\" data-start=\"1895\" data-end=\"1914\"\u003eProduct details\u003c\/h3\u003e\n\u003cul data-start=\"1915\" data-end=\"2849\"\u003e\n\u003cli data-section-id=\"smfqc9\" data-start=\"1915\" data-end=\"1953\"\u003e\n\u003cp data-start=\"1917\" data-end=\"1953\"\u003e\u003cstrong data-start=\"1917\" data-end=\"1926\"\u003eSize:\u003c\/strong\u003e Small pencil-shaped rods\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1dxhzwm\" data-start=\"1954\" data-end=\"1971\"\u003e\n\u003cp data-start=\"1956\" data-end=\"1971\"\u003e\u003cstrong data-start=\"1956\" data-end=\"1967\"\u003eWeight:\u003c\/strong\u003e —\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"xba1d7\" data-start=\"1972\" data-end=\"2016\"\u003e\n\u003cp data-start=\"1974\" data-end=\"2016\"\u003e\u003cstrong data-start=\"1974\" data-end=\"1984\"\u003eShape:\u003c\/strong\u003e Straight, thick slate pencils\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"w8spz9\" data-start=\"2017\" data-end=\"2054\"\u003e\n\u003cp data-start=\"2019\" data-end=\"2054\"\u003e\u003cstrong data-start=\"2019\" data-end=\"2030\"\u003eColour:\u003c\/strong\u003e Deep grey to charcoal\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1mslu8w\" data-start=\"2055\" data-end=\"2149\"\u003e\n\u003cp data-start=\"2057\" data-end=\"2149\"\u003e\u003cstrong data-start=\"2057\" data-end=\"2069\"\u003eTexture:\u003c\/strong\u003e Firm and smooth; snappy break with powdery, chalky breakdown and minimal grit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1u5a6r2\" data-start=\"2150\" data-end=\"2223\"\u003e\n\u003cp data-start=\"2152\" data-end=\"2223\"\u003e\u003cstrong data-start=\"2152\" data-end=\"2170\"\u003eCrunch factor:\u003c\/strong\u003e 3 – medium crunch with clean snap and soft crumble\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"yygs4u\" data-start=\"2224\" data-end=\"2335\"\u003e\n\u003cp data-start=\"2226\" data-end=\"2335\"\u003e\u003cstrong data-start=\"2226\" data-end=\"2244\"\u003eTaste profile:\u003c\/strong\u003e Earthy and mineral-rich; chalky, cement-like notes with hints of damp soil and limestone\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1wofw2s\" data-start=\"2336\" data-end=\"2379\"\u003e\n\u003cp data-start=\"2338\" data-end=\"2379\"\u003e\u003cstrong data-start=\"2338\" data-end=\"2354\"\u003eIngredients:\u003c\/strong\u003e Black shale stone clay\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1wvtgks\" data-start=\"2380\" data-end=\"2412\"\u003e\n\u003cp data-start=\"2382\" data-end=\"2412\"\u003e\u003cstrong data-start=\"2382\" data-end=\"2404\"\u003eCountry of origin:\u003c\/strong\u003e India\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"5okp9e\" data-start=\"2413\" data-end=\"2430\"\u003e\n\u003cp data-start=\"2415\" data-end=\"2430\"\u003e\u003cstrong data-start=\"2415\" data-end=\"2426\"\u003eVendor:\u003c\/strong\u003e Hari\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"yu3u3r\" data-start=\"2431\" data-end=\"2849\"\u003e\n\u003cp data-start=\"2433\" data-end=\"2849\"\u003e\u003cstrong data-start=\"2433\" data-end=\"2462\"\u003eTraditional clay origins:\u003c\/strong\u003e Slate pencils have long been part of South Asian geophagy traditions, known for their pencil-like shape and distinctive crunch. Black slate varieties are especially prized for their deep, intense earth flavours. As a naturally mined product, each batch varies in texture and hardness, offering a raw, authentic slate experience that reflects the natural clay from which it is sourced.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p1\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003e\u003ci\u003eDisclaimer:\u003c\/i\u003e\u003c\/b\u003e\u003ci\u003e Earthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/i\u003e\u003ci\u003e\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100g","offer_id":53095527678279,"sku":"0605090272","price":5.99,"currency_code":"GBP","in_stock":false},{"title":"250g","offer_id":53095527711047,"sku":"0605090273","price":11.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/13_e6c551b3-250f-4a3a-847d-d4e8734b8c8b.png?v=1767905592"},{"product_id":"thick-red-slate-pencils","title":"Red Slate Pencils - Edible Shale stone for Pica\/ Geophagia","description":"\u003carticle class=\"text-token-text-primary w-full\" dir=\"auto\" data-testid=\"conversation-turn-106\" data-scroll-anchor=\"true\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto py-5 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto flex max-w-(--thread-content-max-width) flex-1 text-base gap-4 md:gap-5 lg:gap-6 group\/turn-messages focus-visible:outline-hidden\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"relative flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"c87f9c8c-1647-4a72-96a6-74db51f7070a\" dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-5\" data-message-model-slug=\"gpt-4o\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light\"\u003e\n\u003ch3 data-section-id=\"3iyklq\" data-start=\"22\" data-end=\"44\"\u003eProduct overview\u003c\/h3\u003e\n\u003cp data-start=\"45\" data-end=\"759\"\u003eRed Slate Pencils are striking pencil-shaped rods made from natural red shale stone clay, offering a bold and deeply earthy clay experience. Their rich terracotta tones hint at the mineral depth within, delivering a dense, satisfying crunch from the first bite. These pencils snap with a firm layered break before gradually softening into a smooth, clay-like crumble that coats the mouth. The flavour leans strongly toward rain-soaked earth and damp concrete, balanced with subtle chalky minerals and occasional iron-like or papery undertones depending on the batch. Raw, grounding, and authentically earthy, Red Slate Pencils are particularly loved by enthusiasts who appreciate deeper soil-forward clay flavours.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1sr519a\" data-start=\"761\" data-end=\"783\"\u003eTexture \u0026amp; crunch\u003c\/h3\u003e\n\u003cp data-start=\"784\" data-end=\"1082\"\u003eRed Slate Pencils are dense and firm with a hard, layered snap. When crunched, they fracture into natural shale layers before softening into a clay-like crumble. Some pieces break down smooth and creamy, while others carry a gentle natural grit, reflecting the raw stone-like structure of the clay.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1oxcg93\" data-start=\"1084\" data-end=\"1103\"\u003eTaste \u0026amp; aroma\u003c\/h3\u003e\n\u003cp data-start=\"1104\" data-end=\"1421\"\u003eThe flavour is mineral-rich and distinctly earthy, often compared to wet soil or rain-soaked concrete. Subtle chalk notes sit beneath deeper clay flavours, while occasional iron-like or papery tones can appear depending on the batch. The aroma carries that familiar “after rain” earthiness many clay lovers recognise.\u003c\/p\u003e\n\u003ch3 data-section-id=\"owwarz\" data-start=\"1423\" data-end=\"1444\"\u003eClay experience\u003c\/h3\u003e\n\u003cp data-start=\"1445\" data-end=\"1716\"\u003eRed Slate Pencils offer a more robust slate experience compared to white varieties. Their harder crunch and deeper soil-like flavour profile make them especially appealing to seasoned clay enthusiasts who enjoy strong mineral character and authentic earth-forward tastes.\u003c\/p\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"1718\" data-end=\"1734\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"1735\" data-end=\"1982\"\u003e\n\u003cli data-section-id=\"u10bax\" data-start=\"1735\" data-end=\"1775\"\u003e\n\u003cp data-start=\"1737\" data-end=\"1775\"\u003eClassic pencil-style slate clay rods\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1e9icmd\" data-start=\"1776\" data-end=\"1830\"\u003e\n\u003cp data-start=\"1778\" data-end=\"1830\"\u003eDeep earthy flavour with rain-soaked mineral notes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"e0gh1x\" data-start=\"1831\" data-end=\"1874\"\u003e\n\u003cp data-start=\"1833\" data-end=\"1874\"\u003eHard crunch with natural shale layering\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1n2crnc\" data-start=\"1875\" data-end=\"1931\"\u003e\n\u003cp data-start=\"1877\" data-end=\"1931\"\u003eVariable breakdown from smooth crumble to light grit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ffoipj\" data-start=\"1932\" data-end=\"1982\"\u003e\n\u003cp data-start=\"1934\" data-end=\"1982\"\u003ePopular with experienced clay and slate lovers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"bs82nj\" data-start=\"1984\" data-end=\"2003\"\u003eProduct details\u003c\/h3\u003e\n\u003cul data-start=\"2004\" data-end=\"3002\"\u003e\n\u003cli data-section-id=\"smfqc9\" data-start=\"2004\" data-end=\"2042\"\u003e\n\u003cp data-start=\"2006\" data-end=\"2042\"\u003e\u003cstrong data-start=\"2006\" data-end=\"2015\"\u003eSize:\u003c\/strong\u003e Small pencil-shaped rods\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1dxhzwm\" data-start=\"2043\" data-end=\"2060\"\u003e\n\u003cp data-start=\"2045\" data-end=\"2060\"\u003e\u003cstrong data-start=\"2045\" data-end=\"2056\"\u003eWeight:\u003c\/strong\u003e —\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"xba1d7\" data-start=\"2061\" data-end=\"2105\"\u003e\n\u003cp data-start=\"2063\" data-end=\"2105\"\u003e\u003cstrong data-start=\"2063\" data-end=\"2073\"\u003eShape:\u003c\/strong\u003e Straight, thick slate pencils\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ltvjdn\" data-start=\"2106\" data-end=\"2149\"\u003e\n\u003cp data-start=\"2108\" data-end=\"2149\"\u003e\u003cstrong data-start=\"2108\" data-end=\"2119\"\u003eColour:\u003c\/strong\u003e Rust red to deep terracotta\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"on3rk6\" data-start=\"2150\" data-end=\"2284\"\u003e\n\u003cp data-start=\"2152\" data-end=\"2284\"\u003e\u003cstrong data-start=\"2152\" data-end=\"2164\"\u003eTexture:\u003c\/strong\u003e Very firm and crunchy; layered break with a variable finish ranging from lightly gritty to smooth, paste-like crumble\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"9n1cj7\" data-start=\"2285\" data-end=\"2349\"\u003e\n\u003cp data-start=\"2287\" data-end=\"2349\"\u003e\u003cstrong data-start=\"2287\" data-end=\"2305\"\u003eCrunch factor:\u003c\/strong\u003e 4 – hard crunch with a dense layered snap\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1o98478\" data-start=\"2350\" data-end=\"2486\"\u003e\n\u003cp data-start=\"2352\" data-end=\"2486\"\u003e\u003cstrong data-start=\"2352\" data-end=\"2370\"\u003eTaste profile:\u003c\/strong\u003e Earthy and mineral-forward; wet dirt, rain-soaked concrete, mild chalkiness with occasional irony or papery notes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"u0vcj4\" data-start=\"2487\" data-end=\"2528\"\u003e\n\u003cp data-start=\"2489\" data-end=\"2528\"\u003e\u003cstrong data-start=\"2489\" data-end=\"2505\"\u003eIngredients:\u003c\/strong\u003e Red shale stone clay\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1wvtgks\" data-start=\"2529\" data-end=\"2561\"\u003e\n\u003cp data-start=\"2531\" data-end=\"2561\"\u003e\u003cstrong data-start=\"2531\" data-end=\"2553\"\u003eCountry of origin:\u003c\/strong\u003e India\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"5okp9e\" data-start=\"2562\" data-end=\"2579\"\u003e\n\u003cp data-start=\"2564\" data-end=\"2579\"\u003e\u003cstrong data-start=\"2564\" data-end=\"2575\"\u003eVendor:\u003c\/strong\u003e Hari\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1lvl536\" data-start=\"2580\" data-end=\"3002\"\u003e\n\u003cp data-start=\"2582\" data-end=\"3002\"\u003e\u003cstrong data-start=\"2582\" data-end=\"2611\"\u003eTraditional clay origins:\u003c\/strong\u003e Slate pencils have long been recognised within South Asian geophagy traditions for their distinctive rod shape and mineral crunch. Red slate varieties are especially valued for their rain-soaked earth flavour and soil-rich character. As a naturally mined shale clay, each batch varies slightly in taste, texture, and density, reflecting the natural landscape from which the clay is sourced.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003e\u003ci\u003eDisclaimer:\u003c\/i\u003e\u003c\/b\u003e\u003ci\u003e Earthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/i\u003e\u003ci\u003e\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100g \/ Thick","offer_id":53095621132615,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":false},{"title":"100g \/ Thin","offer_id":53934795718983,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":false},{"title":"250g \/ Thick","offer_id":53095621165383,"sku":null,"price":12.99,"currency_code":"GBP","in_stock":false},{"title":"250g \/ Thin","offer_id":53934795751751,"sku":null,"price":12.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/14_cd10ae5b-7a94-433b-a0f6-0001a52f8d92.png?v=1767905714"},{"product_id":"thick-white-mixed-slate-pencils-branded-shale-stone-for-pica-geophagia","title":"White\/Mixed Slate Pencils (Top Indian Brands! inc. Chandtara, Metro Gold, Swastik, Sundeep Premium) - Edible Shale stone for Pica\/ Geophagia","description":"\u003carticle class=\"text-token-text-primary w-full\" dir=\"auto\" data-testid=\"conversation-turn-106\" data-scroll-anchor=\"true\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto py-5 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto flex max-w-(--thread-content-max-width) flex-1 text-base gap-4 md:gap-5 lg:gap-6 group\/turn-messages focus-visible:outline-hidden\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"relative flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"c87f9c8c-1647-4a72-96a6-74db51f7070a\" dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-5\" data-message-model-slug=\"gpt-4o\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light\"\u003e\n\u003ch3 data-section-id=\"3iyklq\" data-start=\"32\" data-end=\"54\"\u003eProduct overview\u003c\/h3\u003e\n\u003cp data-start=\"55\" data-end=\"814\"\u003eWhite \u0026amp; Mixed Slate Pencils are classic pencil-shaped rods made from white shale stone clay, offering the unmistakable mineral-rich crunch that slate enthusiasts know and love. These thick rods deliver a firm bite with a satisfying snap, breaking cleanly into delicate layers before melting into a smooth, powdery finish. The flavour is refreshingly chalky and earthy, with soft dusty notes and a clean mineral taste that lingers pleasantly. Simple yet deeply nostalgic, these slate pencils capture the familiar crunch many clay lovers associate with traditional chalk clays. Whether bright white or slightly varied in tone depending on the batch or brand, each rod provides a crisp, grounding clay experience from the first crunch to the final silky crumble.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1sr519a\" data-start=\"816\" data-end=\"838\"\u003eTexture \u0026amp; crunch\u003c\/h3\u003e\n\u003cp data-start=\"839\" data-end=\"1135\"\u003eThese slate pencils have a firm, smooth exterior with a medium-hard bite. When crunched, they snap cleanly and fracture into thin shale layers, producing a satisfying crack followed by a soft, powdery breakdown. The texture is dense yet smooth, leaving a silky chalk finish with very little grit.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1oxcg93\" data-start=\"1137\" data-end=\"1156\"\u003eTaste \u0026amp; aroma\u003c\/h3\u003e\n\u003cp data-start=\"1157\" data-end=\"1438\"\u003eExpect a classic chalk clay flavour with clean mineral tones and light earthy depth. The aroma often carries subtle dusty-earth notes reminiscent of fresh chalk or rain-touched stone. The flavour remains mild yet distinctly mineral, making it both refreshing and highly satisfying.\u003c\/p\u003e\n\u003ch3 data-section-id=\"owwarz\" data-start=\"1440\" data-end=\"1461\"\u003eClay experience\u003c\/h3\u003e\n\u003cp data-start=\"1462\" data-end=\"1782\"\u003eWhite \u0026amp; Mixed Slate Pencils provide the nostalgic clay crunch many enthusiasts associate with traditional slate pencils used across South Asia. Their balanced medium crunch and smooth powdery finish make them approachable for newcomers while still delivering the clean, earthy profile experienced clay lovers appreciate.\u003c\/p\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"1784\" data-end=\"1800\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"1801\" data-end=\"2026\"\u003e\n\u003cli data-section-id=\"lf1dy1\" data-start=\"1801\" data-end=\"1841\"\u003e\n\u003cp data-start=\"1803\" data-end=\"1841\"\u003eClassic slate pencil-style clay rods\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"44ouqf\" data-start=\"1842\" data-end=\"1891\"\u003e\n\u003cp data-start=\"1844\" data-end=\"1891\"\u003eClean chalky flavour with mineral earth notes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1fvsd4o\" data-start=\"1892\" data-end=\"1934\"\u003e\n\u003cp data-start=\"1894\" data-end=\"1934\"\u003eMedium crunch with layered shale break\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"dchdhu\" data-start=\"1935\" data-end=\"1978\"\u003e\n\u003cp data-start=\"1937\" data-end=\"1978\"\u003eSmooth powdery finish with minimal grit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"jrhkap\" data-start=\"1979\" data-end=\"2026\"\u003e\n\u003cp data-start=\"1981\" data-end=\"2026\"\u003ePopular staple in many geophagy collections\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"bs82nj\" data-start=\"2028\" data-end=\"2047\"\u003eProduct details\u003c\/h3\u003e\n\u003cul data-start=\"2048\" data-end=\"3006\"\u003e\n\u003cli data-section-id=\"smfqc9\" data-start=\"2048\" data-end=\"2086\"\u003e\n\u003cp data-start=\"2050\" data-end=\"2086\"\u003e\u003cstrong data-start=\"2050\" data-end=\"2059\"\u003eSize:\u003c\/strong\u003e Small pencil-shaped rods\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"w9r0tp\" data-start=\"2087\" data-end=\"2120\"\u003e\n\u003cp data-start=\"2089\" data-end=\"2120\"\u003e\u003cstrong data-start=\"2089\" data-end=\"2100\"\u003eWeight:\u003c\/strong\u003e Between 100–145 g\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"xba1d7\" data-start=\"2121\" data-end=\"2165\"\u003e\n\u003cp data-start=\"2123\" data-end=\"2165\"\u003e\u003cstrong data-start=\"2123\" data-end=\"2133\"\u003eShape:\u003c\/strong\u003e Straight, thick slate pencils\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"msn751\" data-start=\"2166\" data-end=\"2237\"\u003e\n\u003cp data-start=\"2168\" data-end=\"2237\"\u003e\u003cstrong data-start=\"2168\" data-end=\"2179\"\u003eColour:\u003c\/strong\u003e Bright white to lightly varied tones depending on brand\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1af1mzt\" data-start=\"2238\" data-end=\"2307\"\u003e\n\u003cp data-start=\"2240\" data-end=\"2307\"\u003e\u003cstrong data-start=\"2240\" data-end=\"2252\"\u003eTexture:\u003c\/strong\u003e Firm and smooth; powdery breakdown with minimal grit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"12gq98f\" data-start=\"2308\" data-end=\"2363\"\u003e\n\u003cp data-start=\"2310\" data-end=\"2363\"\u003e\u003cstrong data-start=\"2310\" data-end=\"2328\"\u003eCrunch factor:\u003c\/strong\u003e 3 – medium crunch, smooth finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1bn5a6p\" data-start=\"2364\" data-end=\"2458\"\u003e\n\u003cp data-start=\"2366\" data-end=\"2458\"\u003e\u003cstrong data-start=\"2366\" data-end=\"2384\"\u003eTaste profile:\u003c\/strong\u003e Classic chalky clay, clean mineral tones, lightly earthy and refreshing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1mbsutg\" data-start=\"2459\" data-end=\"2502\"\u003e\n\u003cp data-start=\"2461\" data-end=\"2502\"\u003e\u003cstrong data-start=\"2461\" data-end=\"2477\"\u003eIngredients:\u003c\/strong\u003e White shale stone clay\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1wvtgks\" data-start=\"2503\" data-end=\"2535\"\u003e\n\u003cp data-start=\"2505\" data-end=\"2535\"\u003e\u003cstrong data-start=\"2505\" data-end=\"2527\"\u003eCountry of origin:\u003c\/strong\u003e India\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"a9bi7u\" data-start=\"2536\" data-end=\"2599\"\u003e\n\u003cp data-start=\"2538\" data-end=\"2599\"\u003e\u003cstrong data-start=\"2538\" data-end=\"2549\"\u003eVendor:\u003c\/strong\u003e Chandtara, Sundeep Premium, Swastik, Metro Gold\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1lmrsqk\" data-start=\"2600\" data-end=\"3006\"\u003e\n\u003cp data-start=\"2602\" data-end=\"3006\"\u003e\u003cstrong data-start=\"2602\" data-end=\"2631\"\u003eTraditional clay origins:\u003c\/strong\u003e Slate pencils have long been associated with South Asian geophagy traditions. Originally produced for writing and educational use, their transformation into a crunchy clay treat reflects a nostalgic connection to mineral earth flavours. These white shale rods deliver the clean bite, layered crunch, and pure earthy taste that slate enthusiasts have enjoyed for generations.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"3855\" data-end=\"3858\"\u003e\n\u003cp data-start=\"3860\" data-end=\"4221\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cem\u003e\u003cstrong data-start=\"3860\" data-end=\"3875\"\u003eDisclaimer:\u003c\/strong\u003e Earthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Chandtara","offer_id":53095729135943,"sku":"06050901683","price":4.5,"currency_code":"GBP","in_stock":false},{"title":"Metro Gold","offer_id":53095729168711,"sku":"06050901682","price":4.5,"currency_code":"GBP","in_stock":true},{"title":"Sundeep Premium","offer_id":53095729201479,"sku":"06050901681","price":4.5,"currency_code":"GBP","in_stock":false},{"title":"Swastik","offer_id":53095729234247,"sku":"06050901684","price":4.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/5_1707ee3e-beff-4ba4-82e9-b413484528a4.png?v=1767906853"},{"product_id":"galaxy-pops","title":"Galaxy Pops - Edible Clay treats for Pica\/ Geophagia","description":"\u003ch3 data-section-id=\"f0xuy6\" data-start=\"16\" data-end=\"38\"\u003eProduct Overview\u003c\/h3\u003e\n\u003cp data-start=\"39\" data-end=\"472\"\u003eGalaxy Pops by Rose Clay are bold, statement clay treats designed for those who enjoy deep earth tones and that unmistakable petrol-like mineral edge. Crafted from a blend of Red Khadi and Red Nakumatt clays, these pops deliver a rich, grounded clay experience with strong mineral warmth. White Chalk is added to soften the blend slightly, creating balance and giving the flavour a smoother undertone beneath the heavier earth notes.\u003c\/p\u003e\n\u003cp data-start=\"474\" data-end=\"894\"\u003eEach pop is hand-rolled into a rounded form and mounted on a natural slate stick, then lightly coated with a layer of smoky clay dust. This outer dusting adds texture and intensity, giving the first bite a slightly gritty, roasted character before revealing the dense interior. The overall flavour leans confidently earthy with hints of asphalt, petrol and dry mineral soil, finishing with a lingering chalky smoothness.\u003c\/p\u003e\n\u003cp data-start=\"896\" data-end=\"1044\"\u003eStrong, structured and unapologetically robust, Galaxy Pops are made for those who appreciate bold clay flavours and a satisfying crunch experience.\u003c\/p\u003e\n\u003chr data-start=\"1046\" data-end=\"1049\"\u003e\n\u003ch3 data-section-id=\"43x5fi\" data-start=\"1051\" data-end=\"1073\"\u003eTexture \u0026amp; Crunch\u003c\/h3\u003e\n\u003cp data-start=\"1074\" data-end=\"1298\"\u003eGalaxy Pops have a firm, compact structure with a dense interior that delivers a solid crunch. The outer layer of smoky clay dust creates a slightly gritty bite that transitions into a steady crumble as the clay breaks down.\u003c\/p\u003e\n\u003chr data-start=\"1300\" data-end=\"1303\"\u003e\n\u003ch3 data-section-id=\"1ks7zxj\" data-start=\"1305\" data-end=\"1324\"\u003eTaste \u0026amp; Aroma\u003c\/h3\u003e\n\u003cp data-start=\"1325\" data-end=\"1597\"\u003eThe flavour profile is deeply earthy with pronounced gasoline-like mineral notes. Red Khadi and Red Nakumatt bring warm, grounded clay tones, while White Chalk introduces a gentle chalky smoothness. Subtle hints of asphalt, heated clay and dry soil linger after each bite.\u003c\/p\u003e\n\u003chr data-start=\"1599\" data-end=\"1602\"\u003e\n\u003ch3 data-section-id=\"l5bv3j\" data-start=\"1604\" data-end=\"1625\"\u003eClay Experience\u003c\/h3\u003e\n\u003cp data-start=\"1626\" data-end=\"1840\"\u003eThese pops offer a bold clay experience built around strong mineral flavours and a structured crunch. The slate stick adds a natural stone element, while the smoky clay dust enhances the roasted depth of the blend.\u003c\/p\u003e\n\u003chr data-start=\"1842\" data-end=\"1845\"\u003e\n\u003ch3 data-section-id=\"1sboupi\" data-start=\"1847\" data-end=\"1865\"\u003eKey Features\u003c\/h3\u003e\n\u003cul data-start=\"1866\" data-end=\"2112\"\u003e\n\u003cli data-section-id=\"1h0gpty\" data-start=\"1866\" data-end=\"1915\"\u003e\n\u003cp data-start=\"1868\" data-end=\"1915\"\u003eHand-rolled clay pops mounted on slate sticks\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1xtuo3j\" data-start=\"1916\" data-end=\"1968\"\u003e\n\u003cp data-start=\"1918\" data-end=\"1968\"\u003eBlend of Red Khadi, Red Nakumatt and White Chalk\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1cshroj\" data-start=\"1969\" data-end=\"2010\"\u003e\n\u003cp data-start=\"1971\" data-end=\"2010\"\u003eFinished with smoky clay dust coating\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"8t0hos\" data-start=\"2011\" data-end=\"2065\"\u003e\n\u003cp data-start=\"2013\" data-end=\"2065\"\u003eBold earthy flavour with petrol-like mineral notes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"xxmtoi\" data-start=\"2066\" data-end=\"2112\"\u003e\n\u003cp data-start=\"2068\" data-end=\"2112\"\u003eDense, structured crunch with crumbly finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2114\" data-end=\"2117\"\u003e\n\u003ch3 data-section-id=\"1qc8btb\" data-start=\"2119\" data-end=\"2140\"\u003eProduct Details\u003c\/h3\u003e\n\u003cul data-start=\"2141\" data-end=\"3149\"\u003e\n\u003cli data-section-id=\"nbgcoo\" data-start=\"2141\" data-end=\"2178\"\u003e\n\u003cp data-start=\"2143\" data-end=\"2178\"\u003e\u003cstrong data-start=\"2143\" data-end=\"2152\"\u003eSize:\u003c\/strong\u003e Medium pop-sized rounds\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1fsb6qt\" data-start=\"2179\" data-end=\"2214\"\u003e\n\u003cp data-start=\"2181\" data-end=\"2214\"\u003e\u003cstrong data-start=\"2181\" data-end=\"2192\"\u003eWeight:\u003c\/strong\u003e Approximately 140 g\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"19ok7ja\" data-start=\"2215\" data-end=\"2276\"\u003e\n\u003cp data-start=\"2217\" data-end=\"2276\"\u003e\u003cstrong data-start=\"2217\" data-end=\"2227\"\u003eShape:\u003c\/strong\u003e Hand-rolled round pops mounted on slate sticks\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"vhol8y\" data-start=\"2277\" data-end=\"2366\"\u003e\n\u003cp data-start=\"2279\" data-end=\"2366\"\u003e\u003cstrong data-start=\"2279\" data-end=\"2290\"\u003eColour:\u003c\/strong\u003e Deep reddish-brown with grey smoky dust coating and pale chalk undertones\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1nssa1b\" data-start=\"2367\" data-end=\"2452\"\u003e\n\u003cp data-start=\"2369\" data-end=\"2452\"\u003e\u003cstrong data-start=\"2369\" data-end=\"2381\"\u003eTexture:\u003c\/strong\u003e Firm, compact interior with gritty outer dusting and gradual crumble\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"akwufa\" data-start=\"2453\" data-end=\"2523\"\u003e\n\u003cp data-start=\"2455\" data-end=\"2523\"\u003e\u003cstrong data-start=\"2455\" data-end=\"2473\"\u003eCrunch Factor:\u003c\/strong\u003e 3 – Hard, solid crunch with gritty smoky finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"17hmyo2\" data-start=\"2524\" data-end=\"2631\"\u003e\n\u003cp data-start=\"2526\" data-end=\"2631\"\u003e\u003cstrong data-start=\"2526\" data-end=\"2544\"\u003eTaste Profile:\u003c\/strong\u003e Earthy, petrol-like mineral notes, asphalt, heated clay, dry soil, chalky smoothness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"j0qc8j\" data-start=\"2632\" data-end=\"2735\"\u003e\n\u003cp data-start=\"2634\" data-end=\"2735\"\u003e\u003cstrong data-start=\"2634\" data-end=\"2650\"\u003eIngredients:\u003c\/strong\u003e Red Khadi clay, Red Nakumatt clay, White Chalk clay, slate sticks, smoky clay dust\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1ajyefg\" data-start=\"2736\" data-end=\"2768\"\u003e\n\u003cp data-start=\"2738\" data-end=\"2768\"\u003e\u003cstrong data-start=\"2738\" data-end=\"2760\"\u003eCountry of Origin:\u003c\/strong\u003e India\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1485r2i\" data-start=\"2769\" data-end=\"2794\"\u003e\n\u003cp data-start=\"2771\" data-end=\"2794\"\u003e\u003cstrong data-start=\"2771\" data-end=\"2782\"\u003eVendor:\u003c\/strong\u003e Rose Clay\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"4nj2j1\" data-start=\"2795\" data-end=\"3149\"\u003e\n\u003cp data-start=\"2797\" data-end=\"3149\"\u003e\u003cstrong data-start=\"2797\" data-end=\"2826\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Red Khadi and Red Nakumatt are mineral-rich clays traditionally appreciated for their warm, grounding earth profiles. White Chalk is known for its smooth, clean mineral finish, while slate elements add a natural stone-like character. The smoky clay dust reflects traditional roasting methods that deepen flavour and aroma.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"3151\" data-end=\"3154\"\u003e\n\u003cp data-start=\"3156\" data-end=\"3400\"\u003e\u003cem\u003e\u003cstrong data-start=\"3156\" data-end=\"3170\"\u003eDisclaimer\u003c\/strong\u003e\u003c\/em\u003e\u003cbr data-start=\"3170\" data-end=\"3173\"\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003ci\u003eEarthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/i\u003e\u003ci\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Whole \/ x1 (Up to 65g)","offer_id":53384539570503,"sku":"04050901341","price":4.29,"currency_code":"GBP","in_stock":false},{"title":"Whole \/ x2 (Up to 135g)","offer_id":53686481813831,"sku":"04050901342","price":7.29,"currency_code":"GBP","in_stock":false},{"title":"Broken + Crumbs \/ x1 (Up to 65g)","offer_id":53384539603271,"sku":"04050901343","price":3.99,"currency_code":"GBP","in_stock":false},{"title":"Broken + Crumbs \/ x2 (Up to 135g)","offer_id":53686481846599,"sku":"04050901344","price":6.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Galaxy_Pop.png?v=1773101017"},{"product_id":"mars-pucks-natural-edible-clay","title":"Mars Pucks - Edible layered Indian Clay treats","description":"\u003cblockquote\u003e\n\u003ch4\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e\"Five iconic clays layered into one crunchy journey from smoky snap to creamy crumble\"\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/blockquote\u003e\n\u003ch2\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eMars Pucks are a natural Indian clay blend known for their layered crunch and complex mineral flavour profile. These handcrafted layered clay pucks combine Red Nakumatt, Pink Love, White Candy, Dry Fruit Clay, and Red Khadi to create a multi-dimensional sensory experience that evolves with every bite. Each layer delivers its own distinctive character, from iron-rich earth and creamy chalk to roasted smoky minerals, with notes of wet cement, fresh petrichor, soft charcoal, and clean chalky sweetness. The texture begins with a firm crunch before gradually softening into a smooth, powdery crumble, allowing each clay to reveal its unique flavour. Traditionally inspired by India's rich heritage of blending mineral-rich earth materials into handcrafted clay treats.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eKey features\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTexture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Layered firm crunch with a creamy, crumbly finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTaste:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Wet cement, iron-rich minerals, creamy chalk, roasted smoky clay and fresh petrichor\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eCrunch factor:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 4 – Hard\/Medium\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eOrigin:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 🇮🇳 India\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eBest for:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Experienced clay enthusiasts, texture lovers, ASMR, and those who enjoy layered flavour experiences\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eClay experience:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A carefully layered blend of five traditional Indian clays that delivers changing textures and flavours from the first snap to the final creamy crumble.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eASMR level:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Dense snap\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eHydration texture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Softens into a smooth, creamy mineral paste while preserving the distinctive character of each clay layer.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eAroma notes:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Fresh rain, roasted earth, wet cement, chalky minerals, soft charcoal\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eProduct details\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWeight:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Up to 100 g\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eShape:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Triple-layered handcrafted pucks\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eColour:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Natural layers of red, pink, white and dark roasted brown with subtle mineral variation\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eIngredients:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% Natural Red Nakumatt Clay, Pink Love Clay, White Candy Clay, Dry Fruit Clay and Red Khadi Clay (No preservatives, additives, alcohol, or colourings)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eVendor:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Rose Clay, India\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTraditional clay origins:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Mars Pucks combine several traditional Indian clays, each valued for its own distinctive sensory qualities. Red Nakumatt contributes bold mineral depth, Pink Love and White Candy provide creamy, chalky textures, Dry Fruit Clay adds roasted smoky notes, and Red Khadi enhances the blend with rich earthy character. Together they celebrate the diversity of India's traditional clay preparation techniques in one handcrafted layered treat.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTest status:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Community-Tested\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eDisclaimer\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/span\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":53209027608903,"sku":"04050901440","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/2_f2e0e6e7-bd70-458b-8f53-80467f6a9514.png?v=1773618595"},{"product_id":"thick-white-slate-bars","title":"Thick White Slate Bars - Edible Shale stone for Pica\/ Geophagia","description":"\u003carticle class=\"text-token-text-primary w-full\" dir=\"auto\" data-testid=\"conversation-turn-106\" data-scroll-anchor=\"true\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto py-5 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto flex max-w-(--thread-content-max-width) flex-1 text-base gap-4 md:gap-5 lg:gap-6 group\/turn-messages focus-visible:outline-hidden\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"relative flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"c87f9c8c-1647-4a72-96a6-74db51f7070a\" dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-5\" data-message-model-slug=\"gpt-4o\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light\"\u003e\n\u003ch3 data-section-id=\"3iyklq\" data-start=\"21\" data-end=\"43\"\u003eProduct overview\u003c\/h3\u003e\n\u003cp data-start=\"44\" data-end=\"825\"\u003eWhite Slate Bars are broad, flat bars crafted from pure white shale stone clay, delivering the unmistakable earthy crunch that slate lovers recognise instantly. These bright white bars offer a firm bite with a satisfying snap, naturally breaking into delicate layered fragments typical of shale stone. The flavour is deeply mineral and chalk-forward, often described as pure earth with dusty undertones and the nostalgic scent of wet cement after rain. As the crunch softens, the clay melts into a smooth, powdery finish that coats the mouth with refreshing chalkiness. Clean, simple, and satisfyingly earthy, White Slate Bars are a wonderful introduction for those exploring crunchy clays while still delivering the authentic slate-like experience seasoned enthusiasts appreciate.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1sr519a\" data-start=\"827\" data-end=\"849\"\u003eTexture \u0026amp; crunch\u003c\/h3\u003e\n\u003cp data-start=\"850\" data-end=\"1134\"\u003eWhite Slate Bars have a firm, smooth surface with a medium-hard bite. When snapped or crunched, they fracture into thin shale layers, producing a satisfying crack followed by a silky, powdery breakdown. The texture is dense yet clean, with minimal grit and a consistent chalky finish.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1oxcg93\" data-start=\"1136\" data-end=\"1155\"\u003eTaste \u0026amp; aroma\u003c\/h3\u003e\n\u003cp data-start=\"1156\" data-end=\"1433\"\u003eExpect a classic earthy chalk clay profile. The flavour is dusty, mineral-rich, and grounding, with notes often compared to wet cement, fresh earth, and rain-soaked stone. The aroma carries that distinctive “rainy pavement” scent that many clay enthusiasts recognise and enjoy.\u003c\/p\u003e\n\u003ch3 data-section-id=\"owwarz\" data-start=\"1435\" data-end=\"1456\"\u003eClay experience\u003c\/h3\u003e\n\u003cp data-start=\"1457\" data-end=\"1793\"\u003eThese slate bars provide the nostalgic flavour and layered crunch often associated with traditional slate pencils, but in a broader bar form that delivers a fuller bite. Their balanced crunch and smooth powdery finish make them approachable for newcomers while still satisfying experienced clay lovers who crave a clean mineral profile.\u003c\/p\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"1795\" data-end=\"1811\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"1812\" data-end=\"2049\"\u003e\n\u003cli data-section-id=\"p7j44b\" data-start=\"1812\" data-end=\"1843\"\u003e\n\u003cp data-start=\"1814\" data-end=\"1843\"\u003eBroad, flat slate clay bars\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1m0ttmo\" data-start=\"1844\" data-end=\"1894\"\u003e\n\u003cp data-start=\"1846\" data-end=\"1894\"\u003eClean chalky flavour with earthy mineral depth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"u6e6on\" data-start=\"1895\" data-end=\"1940\"\u003e\n\u003cp data-start=\"1897\" data-end=\"1940\"\u003eMedium crunch with natural shale layering\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"dchdhu\" data-start=\"1941\" data-end=\"1984\"\u003e\n\u003cp data-start=\"1943\" data-end=\"1984\"\u003eSmooth powdery finish with minimal grit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1c9u8d1\" data-start=\"1985\" data-end=\"2049\"\u003e\n\u003cp data-start=\"1987\" data-end=\"2049\"\u003eSuitable for both beginners and experienced clay enthusiasts\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"bs82nj\" data-start=\"2051\" data-end=\"2070\"\u003eProduct details\u003c\/h3\u003e\n\u003cul data-start=\"2071\" data-end=\"2924\"\u003e\n\u003cli data-section-id=\"165kkl8\" data-start=\"2071\" data-end=\"2101\"\u003e\n\u003cp data-start=\"2073\" data-end=\"2101\"\u003e\u003cstrong data-start=\"2073\" data-end=\"2082\"\u003eSize:\u003c\/strong\u003e Broad, flat bars\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"qvky5g\" data-start=\"2102\" data-end=\"2123\"\u003e\n\u003cp data-start=\"2104\" data-end=\"2123\"\u003e\u003cstrong data-start=\"2104\" data-end=\"2115\"\u003eWeight:\u003c\/strong\u003e 100 g\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"kooqtr\" data-start=\"2124\" data-end=\"2167\"\u003e\n\u003cp data-start=\"2126\" data-end=\"2167\"\u003e\u003cstrong data-start=\"2126\" data-end=\"2136\"\u003eShape:\u003c\/strong\u003e Thick rectangular slate bars\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"10lxue7\" data-start=\"2168\" data-end=\"2196\"\u003e\n\u003cp data-start=\"2170\" data-end=\"2196\"\u003e\u003cstrong data-start=\"2170\" data-end=\"2181\"\u003eColour:\u003c\/strong\u003e Bright white\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1af1mzt\" data-start=\"2197\" data-end=\"2266\"\u003e\n\u003cp data-start=\"2199\" data-end=\"2266\"\u003e\u003cstrong data-start=\"2199\" data-end=\"2211\"\u003eTexture:\u003c\/strong\u003e Firm and smooth; powdery breakdown with minimal grit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"12gq98f\" data-start=\"2267\" data-end=\"2322\"\u003e\n\u003cp data-start=\"2269\" data-end=\"2322\"\u003e\u003cstrong data-start=\"2269\" data-end=\"2287\"\u003eCrunch factor:\u003c\/strong\u003e 3 – medium crunch, smooth finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1bn5a6p\" data-start=\"2323\" data-end=\"2417\"\u003e\n\u003cp data-start=\"2325\" data-end=\"2417\"\u003e\u003cstrong data-start=\"2325\" data-end=\"2343\"\u003eTaste profile:\u003c\/strong\u003e Classic chalky clay, clean mineral tones, lightly earthy and refreshing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1mbsutg\" data-start=\"2418\" data-end=\"2461\"\u003e\n\u003cp data-start=\"2420\" data-end=\"2461\"\u003e\u003cstrong data-start=\"2420\" data-end=\"2436\"\u003eIngredients:\u003c\/strong\u003e White shale stone clay\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1wvtgks\" data-start=\"2462\" data-end=\"2494\"\u003e\n\u003cp data-start=\"2464\" data-end=\"2494\"\u003e\u003cstrong data-start=\"2464\" data-end=\"2486\"\u003eCountry of origin:\u003c\/strong\u003e India\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"5okp9e\" data-start=\"2495\" data-end=\"2512\"\u003e\n\u003cp data-start=\"2497\" data-end=\"2512\"\u003e\u003cstrong data-start=\"2497\" data-end=\"2508\"\u003eVendor: \u003c\/strong\u003eHari\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1exx6b7\" data-start=\"2513\" data-end=\"2924\"\u003e\n\u003cp data-start=\"2515\" data-end=\"2924\"\u003e\u003cstrong data-start=\"2515\" data-end=\"2544\"\u003eTraditional clay origins:\u003c\/strong\u003e Slate pencils have long been associated with South Asian geophagy traditions. Originally produced for writing and educational use, their transformation into crunchy clay treats reflects a nostalgic cultural connection to mineral earth flavours. These white shale bars offer the same clean, layered crunch and pure earthy taste that slate enthusiasts have enjoyed for generations.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"3855\" data-end=\"3858\"\u003e\n\u003cp data-start=\"3860\" data-end=\"4221\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cem\u003e\u003cstrong data-start=\"3860\" data-end=\"3875\"\u003eDisclaimer:\u003c\/strong\u003e Earthy Crunch UK products are crafted from natural clays and are intended as edible clay for hobbyist enjoyment. While our products are designed for tasting, they are not certified food-grade, and any consumption is undertaken at your own risk. We do not assume responsibility for any adverse effects resulting from ingestion. Enjoy responsibly.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100g","offer_id":53526020063559,"sku":"06050602721","price":4.5,"currency_code":"GBP","in_stock":false},{"title":"250g","offer_id":53526020096327,"sku":"06050602722","price":9.75,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/WhiteSlateBars_1.png?v=1773620725"},{"product_id":"chinese-red-clay-coming-soon","title":"Chinese Red Clay - Snappy natural edible crunchy clay shards","description":"\u003cp data-start=\"112\" data-end=\"134\"\u003e\u003cstrong data-start=\"112\" data-end=\"132\"\u003eProduct Overview\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"136\" data-end=\"719\"\u003eChinese Red Clay, also known as red kaolin or Geru clay, is a bold and earthy edible clay sourced from China. Celebrated for its vibrant red hue and mineral-rich character, this clay delivers a strikingly strong topsoil flavour, reminiscent of wet red clay bricks or soil after rain. Each solid piece provides a satisfying initial crunch that softens into a creamy, slightly sticky texture on the tongue, revealing its complex mineral undertones. As a natural product, subtle variations in taste and texture occur from batch to batch, making every bite a unique sensory experience.\u003c\/p\u003e\n\u003cp data-start=\"721\" data-end=\"924\"\u003e\u003cstrong data-start=\"721\" data-end=\"741\"\u003eTexture \u0026amp; Crunch\u003c\/strong\u003e\u003cbr data-start=\"741\" data-end=\"744\"\u003eVery crunchy and solid at first bite; softens to a creamy, slightly adhesive texture that melts in the mouth. Offers a tactile, satisfying chew with medium-to-high crunch factor.\u003c\/p\u003e\n\u003cp data-start=\"926\" data-end=\"1119\"\u003e\u003cstrong data-start=\"926\" data-end=\"943\"\u003eTaste \u0026amp; Aroma\u003c\/strong\u003e\u003cbr data-start=\"943\" data-end=\"946\"\u003eIntensely earthy with strong mineral notes and subtle hints of damp soil or “rainy day” aroma. Flavours are deep, robust, and reminiscent of traditional red clay deposits.\u003c\/p\u003e\n\u003cp data-start=\"1121\" data-end=\"1362\"\u003e\u003cstrong data-start=\"1121\" data-end=\"1140\"\u003eClay Experience\u003c\/strong\u003e\u003cbr data-start=\"1140\" data-end=\"1143\"\u003ePerfect for enthusiasts who enjoy a powerful, classic earthy clay experience. The robust taste, natural mineral depth, and crunchy-then-creamy texture make it ideal for both direct consumption and sensory exploration.\u003c\/p\u003e\n\u003cp data-start=\"1364\" data-end=\"1382\"\u003e\u003cstrong data-start=\"1364\" data-end=\"1380\"\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1383\" data-end=\"1616\"\u003e\n\u003cli data-section-id=\"1ugfrnu\" data-start=\"1383\" data-end=\"1439\"\u003e\n\u003cp data-start=\"1385\" data-end=\"1439\"\u003eStrong, earthy topsoil flavour with mineral richness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"64qkik\" data-start=\"1440\" data-end=\"1494\"\u003e\n\u003cp data-start=\"1442\" data-end=\"1494\"\u003eVery crunchy with creamy, melt-in-the-mouth finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"129koko\" data-start=\"1495\" data-end=\"1554\"\u003e\n\u003cp data-start=\"1497\" data-end=\"1554\"\u003eVibrant red hue and slightly sticky texture when chewed\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ffi9wk\" data-start=\"1555\" data-end=\"1616\"\u003e\n\u003cp data-start=\"1557\" data-end=\"1616\"\u003eSubtle variations between batches for a unique experience\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1618\" data-end=\"1639\"\u003e\u003cstrong data-start=\"1618\" data-end=\"1637\"\u003eProduct Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1640\" data-end=\"2146\"\u003e\n\u003cli data-section-id=\"1q55e5u\" data-start=\"1640\" data-end=\"1674\"\u003e\n\u003cp data-start=\"1642\" data-end=\"1674\"\u003e\u003cstrong data-start=\"1642\" data-end=\"1651\"\u003eSize:\u003c\/strong\u003e Medium, solid pieces\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"fvs0h0\" data-start=\"1675\" data-end=\"1695\"\u003e\n\u003cp data-start=\"1677\" data-end=\"1695\"\u003e\u003cstrong data-start=\"1677\" data-end=\"1688\"\u003eWeight:\u003c\/strong\u003e 100g\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"yci6q1\" data-start=\"1696\" data-end=\"1736\"\u003e\n\u003cp data-start=\"1698\" data-end=\"1736\"\u003e\u003cstrong data-start=\"1698\" data-end=\"1708\"\u003eShape:\u003c\/strong\u003e Irregular, natural chunks\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1kgrla1\" data-start=\"1737\" data-end=\"1761\"\u003e\n\u003cp data-start=\"1739\" data-end=\"1761\"\u003e\u003cstrong data-start=\"1739\" data-end=\"1750\"\u003eColour:\u003c\/strong\u003e Rich red\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"pw4j0l\" data-start=\"1762\" data-end=\"1841\"\u003e\n\u003cp data-start=\"1764\" data-end=\"1841\"\u003e\u003cstrong data-start=\"1764\" data-end=\"1776\"\u003eTexture:\u003c\/strong\u003e Crunchy exterior, creamy interior, slightly sticky when chewed\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1bilyja\" data-start=\"1842\" data-end=\"1879\"\u003e\n\u003cp data-start=\"1844\" data-end=\"1879\"\u003e\u003cstrong data-start=\"1844\" data-end=\"1862\"\u003eCrunch Factor:\u003c\/strong\u003e Medium-to-high\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1bywz1q\" data-start=\"1880\" data-end=\"1966\"\u003e\n\u003cp data-start=\"1882\" data-end=\"1966\"\u003e\u003cstrong data-start=\"1882\" data-end=\"1900\"\u003eTaste Profile:\u003c\/strong\u003e Earthy topsoil, wet clay brick, mineral-rich, “rainy day” aroma\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1fbq0ox\" data-start=\"1967\" data-end=\"2023\"\u003e\n\u003cp data-start=\"1969\" data-end=\"2023\"\u003e\u003cstrong data-start=\"1969\" data-end=\"1985\"\u003eIngredients:\u003c\/strong\u003e 100% Chinese Red Kaolin (Geru) Clay\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1eth12i\" data-start=\"2024\" data-end=\"2056\"\u003e\n\u003cp data-start=\"2026\" data-end=\"2056\"\u003e\u003cstrong data-start=\"2026\" data-end=\"2048\"\u003eCountry of Origin:\u003c\/strong\u003e China\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"7ovkq\" data-start=\"2057\" data-end=\"2081\"\u003e\n\u003cp data-start=\"2059\" data-end=\"2081\"\u003e\u003cstrong data-start=\"2059\" data-end=\"2070\"\u003eVendor:\u003c\/strong\u003e Rou Ding\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"wy2kt8\" data-start=\"2082\" data-end=\"2146\"\u003e\n\u003cp data-start=\"2084\" data-end=\"2146\"\u003e\u003cstrong data-start=\"2084\" data-end=\"2113\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Red kaolin deposits from China\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-section-id=\"9rcx7q\" data-start=\"3459\" data-end=\"3474\"\u003eDisclaimer\u003c\/h4\u003e\n\u003cp data-start=\"3476\" data-end=\"3687\"\u003eEarthy Crunch UK products are made from natural clay or chalk materials and are sold for hobbyist and sensory purposes only. They are not food products and are not certified as food-grade under UK regulations.\u003c\/p\u003e\n\u003cp data-start=\"3689\" data-end=\"3903\"\u003eWhile some products may be occasionally home-tested, any shared observations are informal and provided for general interest only. They do not constitute safety testing, certification, or approval for consumption.\u003c\/p\u003e\n\u003cp data-start=\"3905\" data-end=\"4130\"\u003eAny interaction with these products is undertaken at your own discretion and risk. We make no claims regarding suitability for consumption or health benefits and accept no liability for any adverse effects arising from use.\u003c\/p\u003e\n\u003cp data-start=\"4132\" data-end=\"4194\"\u003eAll products are handled and packaged in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Sample (10-20g)","offer_id":53978636255559,"sku":null,"price":0.99,"currency_code":"GBP","in_stock":true},{"title":"50g","offer_id":53978634551623,"sku":null,"price":3.99,"currency_code":"GBP","in_stock":true},{"title":"100g","offer_id":53978634584391,"sku":null,"price":7.59,"currency_code":"GBP","in_stock":true},{"title":"250g","offer_id":53978634617159,"sku":null,"price":15.99,"currency_code":"GBP","in_stock":false}]},{"product_id":"yellow-caramel-mineral-rich-indian-clay-coming-soon-may-2026","title":"Yellow Caramel - Indian Roasted Butter natural edible crunchy clay\/dirt shards","description":"\u003ch3 data-section-id=\"1sboupi\" data-start=\"111\" data-end=\"129\"\u003eKey Features\u003c\/h3\u003e\n\u003cp data-start=\"131\" data-end=\"596\"\u003e\u003cstrong data-start=\"131\" data-end=\"143\"\u003eTexture:\u003c\/strong\u003e Dense, super crunchy with a lightly waxy finish\u003cbr data-start=\"191\" data-end=\"194\"\u003e\u003cstrong data-start=\"194\" data-end=\"212\"\u003eCrunch Factor:\u003c\/strong\u003e 4 – Hard\/Medium\u003cbr data-start=\"228\" data-end=\"231\"\u003e\u003cstrong data-start=\"231\" data-end=\"241\"\u003eTaste:\u003c\/strong\u003e Warm, buttery earthiness with a roasted depth\u003cbr data-start=\"287\" data-end=\"290\"\u003e\u003cstrong data-start=\"290\" data-end=\"302\"\u003eSensory:\u003c\/strong\u003e Clean, non-gummy crunch with a slightly waxy bite\u003cbr data-start=\"352\" data-end=\"355\"\u003e\u003cstrong data-start=\"355\" data-end=\"366\"\u003eOrigin:\u003c\/strong\u003e India 🇮🇳, South Asia\u003cbr data-start=\"389\" data-end=\"392\"\u003e\u003cstrong data-start=\"392\" data-end=\"401\"\u003eUses:\u003c\/strong\u003e Perfect for crunch lovers seeking firmness without stickiness\u003cbr data-start=\"463\" data-end=\"466\"\u003e\u003cstrong data-start=\"466\" data-end=\"486\"\u003eClay Experience:\u003c\/strong\u003e A bold, structured clay best suited to experienced users or those who enjoy a stronger, more tactile crunch\u003c\/p\u003e\n\u003chr data-start=\"598\" data-end=\"601\"\u003e\n\u003ch3 data-section-id=\"f0xuy6\" data-start=\"603\" data-end=\"625\"\u003eProduct Overview\u003c\/h3\u003e\n\u003cp data-start=\"627\" data-end=\"949\"\u003eYellow Caramel is a roasted evolution of the well-known Yellow Butter Diamond clay, bringing a deeper, more developed character to an already distinctive base. Crafted by Clay Rify in India, this version amplifies the clay’s natural firmness and buttery qualities while refining its texture into a clean, non-gummy crunch.\u003c\/p\u003e\n\u003cp data-start=\"951\" data-end=\"1275\"\u003ePart of the “Butter” family of clays, it carries that signature slightly waxy feel—subtle but noticeable—giving it a unique edge compared to drier or chalkier varieties. The roasting process adds warmth and depth, transforming it into a more robust, crunch-forward experience while preserving its smooth, buttery undertones.\u003c\/p\u003e\n\u003chr data-start=\"1277\" data-end=\"1280\"\u003e\n\u003ch3 data-section-id=\"43x5fi\" data-start=\"1282\" data-end=\"1304\"\u003eTexture \u0026amp; Crunch\u003c\/h3\u003e\n\u003cp data-start=\"1306\" data-end=\"1611\"\u003eThis clay is all about the crunch. The bite is firm and decisive, delivering a sharp, satisfying snap that holds its structure before breaking down into crisp fragments. It leans towards a harder profile, making it especially appealing for those who enjoy resistance and sound in their sensory experience.\u003c\/p\u003e\n\u003cp data-start=\"1613\" data-end=\"1873\"\u003eAs it breaks down, the texture remains clean and controlled—no gumminess, no sticking—just a steady crumble with a faintly waxy coating that smooths out the edges of each bite. The result is a structured yet polished mouthfeel that feels both bold and refined.\u003c\/p\u003e\n\u003chr data-start=\"1875\" data-end=\"1878\"\u003e\n\u003ch3 data-section-id=\"1ks7zxj\" data-start=\"1880\" data-end=\"1899\"\u003eTaste \u0026amp; Aroma\u003c\/h3\u003e\n\u003cp data-start=\"1901\" data-end=\"2121\"\u003eYellow Caramel carries a warm, roasted earthiness layered over a naturally buttery base. The flavour is fuller and slightly deeper than its unroasted counterpart, with subtle toasted notes that give it a mellow richness.\u003c\/p\u003e\n\u003cp data-start=\"2123\" data-end=\"2351\"\u003eThere’s a gentle mineral backbone throughout, balanced by a soft, almost creamy undertone. The aroma reflects this warmth—earthy with a hint of roasted depth—while the flavour lingers lightly, never becoming overly dry or harsh.\u003c\/p\u003e\n\u003chr data-start=\"2353\" data-end=\"2356\"\u003e\n\u003ch3 data-section-id=\"1n9hniw\" data-start=\"2358\" data-end=\"2383\"\u003eKey Product Details\u003c\/h3\u003e\n\u003cp data-start=\"2385\" data-end=\"2836\"\u003e\u003cstrong data-start=\"2385\" data-end=\"2396\"\u003eWeight:\u003c\/strong\u003e 100g or 250g\u003cbr data-start=\"2409\" data-end=\"2412\"\u003e\u003cstrong data-start=\"2412\" data-end=\"2422\"\u003eShape:\u003c\/strong\u003e Irregular chunks\u003cbr data-start=\"2439\" data-end=\"2442\"\u003e\u003cstrong data-start=\"2442\" data-end=\"2453\"\u003eColour:\u003c\/strong\u003e Golden yellow to caramel-toned with roasted variation\u003cbr data-start=\"2507\" data-end=\"2510\"\u003e\u003cstrong data-start=\"2510\" data-end=\"2526\"\u003eIngredients:\u003c\/strong\u003e 100% Natural Clay (No preservatives, additives, or colourings)\u003cbr data-start=\"2589\" data-end=\"2592\"\u003e\u003cstrong data-start=\"2592\" data-end=\"2603\"\u003eVendor:\u003c\/strong\u003e Clay Rify\u003cbr data-start=\"2613\" data-end=\"2616\"\u003e\u003cstrong data-start=\"2616\" data-end=\"2645\"\u003eTraditional Clay Origins:\u003c\/strong\u003e In India, natural clays are often prepared through techniques like roasting to enhance their texture and sensory qualities, forming part of long-standing material traditions across regions\u003c\/p\u003e\n\u003chr data-start=\"2838\" data-end=\"2841\"\u003e\n\u003ch3 data-section-id=\"1ajl8cl\" data-start=\"2843\" data-end=\"2859\"\u003eDisclaimer\u003c\/h3\u003e\n\u003cp data-start=\"2861\" data-end=\"3072\"\u003eEarthy Crunch UK products are made from natural clay or chalk materials and are sold for hobbyist and sensory purposes only. They are not food products and are not certified as food-grade under UK regulations.\u003c\/p\u003e\n\u003cp data-start=\"3074\" data-end=\"3288\"\u003eWhile some products may be occasionally home-tested, any shared observations are informal and provided for general interest only. They do not constitute safety testing, certification, or approval for consumption.\u003c\/p\u003e\n\u003cp data-start=\"3290\" data-end=\"3515\"\u003eAny interaction with these products is undertaken at your own discretion and risk. We make no claims regarding suitability for consumption or health benefits and accept no liability for any adverse effects arising from use.\u003c\/p\u003e\n\u003cp data-start=\"3517\" data-end=\"3579\"\u003eAll products are handled and packaged in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100g","offer_id":53735996588359,"sku":null,"price":4.99,"currency_code":"GBP","in_stock":true},{"title":"250g","offer_id":53735996621127,"sku":null,"price":11.19,"currency_code":"GBP","in_stock":true}]},{"product_id":"red-diamond","title":"Red Diamond – Smoky Indian natural edible crunchy clay\/dirt shards","description":"\u003ch3 data-section-id=\"1sboupi\" data-start=\"107\" data-end=\"125\"\u003eKey Features\u003c\/h3\u003e\n\u003cp data-start=\"126\" data-end=\"657\"\u003e\u003cstrong data-start=\"126\" data-end=\"138\"\u003eTexture:\u003c\/strong\u003e Hard, crisp shards with flaky layered breakdown\u003cbr data-start=\"186\" data-end=\"189\"\u003e\u003cstrong data-start=\"189\" data-end=\"207\"\u003eCrunch Factor:\u003c\/strong\u003e 4 – Hard\/Medium\u003cbr data-start=\"223\" data-end=\"226\"\u003e\u003cstrong data-start=\"226\" data-end=\"236\"\u003eTaste:\u003c\/strong\u003e Cementy, metallic, roasted earthy tones\u003cbr data-start=\"276\" data-end=\"279\"\u003e\u003cstrong data-start=\"279\" data-end=\"291\"\u003eSensory:\u003c\/strong\u003e Double-roasted depth with clean, grit-free flake disintegration\u003cbr data-start=\"355\" data-end=\"358\"\u003e\u003cstrong data-start=\"358\" data-end=\"369\"\u003eOrigin:\u003c\/strong\u003e India 🇮🇳, South Asia\u003cbr data-start=\"392\" data-end=\"395\"\u003e\u003cstrong data-start=\"395\" data-end=\"404\"\u003eUses:\u003c\/strong\u003e Ideal for crunch lovers who prefer clean break and no grit\u003cbr data-start=\"463\" data-end=\"466\"\u003e\u003cstrong data-start=\"466\" data-end=\"486\"\u003eClay Experience:\u003c\/strong\u003e Bold, toasty, and structured. Best suited for those who enjoy roasted profiles and layered crunch; approachable for confident beginners, satisfying for experienced users.\u003c\/p\u003e\n\u003chr data-start=\"659\" data-end=\"662\"\u003e\n\u003ch3 data-section-id=\"f0xuy6\" data-start=\"664\" data-end=\"686\"\u003eProduct Overview\u003c\/h3\u003e\n\u003cp data-start=\"687\" data-end=\"989\"\u003eRed Diamond Clay is a distinctive member of the butter clay family, recognised for its naturally rich red hue and enhanced through roasting to elevate both crunch and flavour. Sourced from South Asia and prepared by Clay Rify, this clay stands out for its balance between structure and clean breakdown.\u003c\/p\u003e\n\u003cp data-start=\"991\" data-end=\"1298\"\u003eClosely related to Butter Grey Roasted and other traditional butter clays, Red Diamond offers a slightly more intensified roast. The result is a deeper, more developed sensory profile — one that leans into warmth, mineral richness, and that unmistakable earthy character found in well-prepared Indian clays.\u003c\/p\u003e\n\u003cp data-start=\"1300\" data-end=\"1470\"\u003eFormed as irregular shards, this clay allows for a more tactile, hands-on experience, highlighting how roasting transforms both texture and taste within this clay family.\u003c\/p\u003e\n\u003chr data-start=\"1472\" data-end=\"1475\"\u003e\n\u003ch3 data-section-id=\"43x5fi\" data-start=\"1477\" data-end=\"1499\"\u003eTexture \u0026amp; Crunch\u003c\/h3\u003e\n\u003cp data-start=\"1500\" data-end=\"1717\"\u003eExpect a firm, crisp bite that snaps cleanly before breaking down into delicate flakes. The structure is hard but not overly dense, giving way to a brittle, layered disintegration that feels controlled and satisfying.\u003c\/p\u003e\n\u003cp data-start=\"1719\" data-end=\"2013\"\u003eUnlike grittier clays, Red Diamond remains smooth throughout — no sandiness, just a clean, dry crunch that transitions into thin, papery flakes. The double-roasting process enhances this texture, making it slightly more brittle and pronounced compared to standard butter grey roasted varieties.\u003c\/p\u003e\n\u003chr data-start=\"2015\" data-end=\"2018\"\u003e\n\u003ch3 data-section-id=\"1ks7zxj\" data-start=\"2020\" data-end=\"2039\"\u003eTaste \u0026amp; Aroma\u003c\/h3\u003e\n\u003cp data-start=\"2040\" data-end=\"2270\"\u003eThe flavour profile is bold and grounded, led by classic cement-like notes paired with a subtle metallic edge from its natural red composition. There’s a clear roasted quality running throughout — warm, toasty, and slightly smoky.\u003c\/p\u003e\n\u003cp data-start=\"2272\" data-end=\"2506\"\u003eWhen hydrated, the aroma deepens into something more atmospheric — hints of damp earth, basement-like musk, and roasted soil come forward. The taste remains dry and mineral-rich, with a clean finish that doesn’t cling or become pasty.\u003c\/p\u003e\n\u003chr data-start=\"2508\" data-end=\"2511\"\u003e\n\u003ch3 data-section-id=\"1n9hniw\" data-start=\"2513\" data-end=\"2538\"\u003eKey Product Details\u003c\/h3\u003e\n\u003cp data-start=\"2539\" data-end=\"2937\"\u003e\u003cstrong data-start=\"2539\" data-end=\"2550\"\u003eWeight:\u003c\/strong\u003e Varies\u003cbr data-start=\"2557\" data-end=\"2560\"\u003e\u003cstrong data-start=\"2560\" data-end=\"2570\"\u003eShape:\u003c\/strong\u003e Irregular shards\u003cbr data-start=\"2587\" data-end=\"2590\"\u003e\u003cstrong data-start=\"2590\" data-end=\"2601\"\u003eColour:\u003c\/strong\u003e Natural red with deep roasted tones\u003cbr data-start=\"2637\" data-end=\"2640\"\u003e\u003cstrong data-start=\"2640\" data-end=\"2656\"\u003eIngredients:\u003c\/strong\u003e 100% Natural Clay (No preservatives, additives, or colourings)\u003cbr data-start=\"2719\" data-end=\"2722\"\u003e\u003cstrong data-start=\"2722\" data-end=\"2733\"\u003eVendor:\u003c\/strong\u003e Clay Rify\u003cbr data-start=\"2743\" data-end=\"2746\"\u003e\u003cstrong data-start=\"2746\" data-end=\"2775\"\u003eTraditional Clay Origins:\u003c\/strong\u003e Butter-family clays from India, traditionally appreciated for their smooth texture, roast-enhanced crunch, and mineral-rich profiles within geophagic practices\u003c\/p\u003e\n\u003chr data-start=\"2939\" data-end=\"2942\"\u003e\n\u003ch3 data-section-id=\"1ajl8cl\" data-start=\"2944\" data-end=\"2960\"\u003eDisclaimer\u003c\/h3\u003e\n\u003cp data-start=\"2961\" data-end=\"3344\"\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100g","offer_id":53735999930695,"sku":null,"price":4.99,"currency_code":"GBP","in_stock":true},{"title":"250g","offer_id":53735999963463,"sku":null,"price":11.19,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_fc0d5544-d418-4f94-89be-7be10208e3fd.png?v=1778031605"},{"product_id":"cloudy-clay","title":"Cloudy Clay – Butter Roasted Indian natural edible crunchy clay\/dirt shards","description":"\u003ch3 data-section-id=\"1sboupi\" data-start=\"105\" data-end=\"123\"\u003eKey Features\u003c\/h3\u003e\n\u003cp data-start=\"125\" data-end=\"593\"\u003e\u003cstrong data-start=\"125\" data-end=\"137\"\u003eTexture:\u003c\/strong\u003e Creamy, crunchy with a smooth, clean breakdown\u003cbr data-start=\"184\" data-end=\"187\"\u003e\u003cstrong data-start=\"187\" data-end=\"205\"\u003eCrunch Factor:\u003c\/strong\u003e 3 – Medium\u003cbr data-start=\"216\" data-end=\"219\"\u003e\u003cstrong data-start=\"219\" data-end=\"229\"\u003eTaste:\u003c\/strong\u003e Smoky, earthy with a soft buttery depth\u003cbr data-start=\"269\" data-end=\"272\"\u003e\u003cstrong data-start=\"272\" data-end=\"284\"\u003eSensory:\u003c\/strong\u003e Non-gummy, non-sticky crunch that melts evenly\u003cbr data-start=\"331\" data-end=\"334\"\u003e\u003cstrong data-start=\"334\" data-end=\"345\"\u003eOrigin:\u003c\/strong\u003e India 🇮🇳, South Asia\u003cbr data-start=\"368\" data-end=\"371\"\u003e\u003cstrong data-start=\"371\" data-end=\"380\"\u003eUses:\u003c\/strong\u003e Ideal for those who enjoy balanced crunch with a clean, creamy finish\u003cbr data-start=\"450\" data-end=\"453\"\u003e\u003cstrong data-start=\"453\" data-end=\"473\"\u003eClay Experience:\u003c\/strong\u003e A well-rounded, easy-going clay suitable for both beginners and seasoned users who prefer smooth, non-sticky textures\u003c\/p\u003e\n\u003chr data-start=\"595\" data-end=\"598\"\u003e\n\u003ch3 data-section-id=\"f0xuy6\" data-start=\"600\" data-end=\"622\"\u003eProduct Overview\u003c\/h3\u003e\n\u003cp data-start=\"624\" data-end=\"933\"\u003eCloudy Clay comes from the well-known Butter family of Indian clays, recognised for their smooth, slightly waxy character and balanced sensory profile. This roasted grey clay is carefully prepared to enhance both crunch and flavour, resulting in a clean, smoky experience that feels refined rather than heavy.\u003c\/p\u003e\n\u003cp data-start=\"935\" data-end=\"1280\"\u003eOften associated with traditional names like Bhutdo, Bhuni Mati, or roasted Nakumatt-style clays, Cloudy Clay reflects long-standing preparation methods where natural clays are roasted over heat to deepen their aroma and improve texture. Its soft grey tones and subtle darkening from roasting give it a muted, “cloudy” appearance—hence the name.\u003c\/p\u003e\n\u003cp data-start=\"1282\" data-end=\"1426\"\u003eThis is a clay that sits comfortably in the middle: not too hard, not too soft, delivering a dependable, satisfying crunch with a smooth finish.\u003c\/p\u003e\n\u003chr data-start=\"1428\" data-end=\"1431\"\u003e\n\u003ch3 data-section-id=\"43x5fi\" data-start=\"1433\" data-end=\"1455\"\u003eTexture \u0026amp; Crunch\u003c\/h3\u003e\n\u003cp data-start=\"1457\" data-end=\"1634\"\u003eThe texture opens with a crisp, medium-level crunch that breaks into soft, clean shards. It’s structured enough to give that satisfying bite, but not overly dense or aggressive.\u003c\/p\u003e\n\u003cp data-start=\"1636\" data-end=\"1904\"\u003eAs it breaks down, the clay transitions into a creamy, smooth consistency without any gumminess or stickiness. The signature “buttery” quality of this clay family comes through here—slightly waxy, but in a way that enhances the smoothness rather than weighing it down.\u003c\/p\u003e\n\u003cp data-start=\"1906\" data-end=\"1991\"\u003eThere’s no grit or sandiness, just a controlled, even crumble that melts comfortably.\u003c\/p\u003e\n\u003chr data-start=\"1993\" data-end=\"1996\"\u003e\n\u003ch3 data-section-id=\"1ks7zxj\" data-start=\"1998\" data-end=\"2017\"\u003eTaste \u0026amp; Aroma\u003c\/h3\u003e\n\u003cp data-start=\"2019\" data-end=\"2258\"\u003eCloudy Clay offers a mellow yet rich earthy flavour, layered with a gentle smokiness from the roasting process. The taste is grounded and mineral-rich, but softened by a subtle buttery undertone that keeps it from feeling too dry or sharp.\u003c\/p\u003e\n\u003cp data-start=\"2260\" data-end=\"2468\"\u003eThe aroma carries a warm, smoky-earthy note—noticeable but not overpowering. As the clay softens, the flavour becomes smoother and more rounded, leaving a clean, earthy finish with a calm, lingering presence.\u003c\/p\u003e\n\u003chr data-start=\"2470\" data-end=\"2473\"\u003e\n\u003ch3 data-section-id=\"1n9hniw\" data-start=\"2475\" data-end=\"2500\"\u003eKey Product Details\u003c\/h3\u003e\n\u003cp data-start=\"2502\" data-end=\"2939\"\u003e\u003cstrong data-start=\"2502\" data-end=\"2513\"\u003eWeight:\u003c\/strong\u003e 100g or 250g\u003cbr data-start=\"2526\" data-end=\"2529\"\u003e\u003cstrong data-start=\"2529\" data-end=\"2539\"\u003eShape:\u003c\/strong\u003e Irregular chunks\u003cbr data-start=\"2556\" data-end=\"2559\"\u003e\u003cstrong data-start=\"2559\" data-end=\"2570\"\u003eColour:\u003c\/strong\u003e Dark grey with blackened roasted tones\u003cbr data-start=\"2609\" data-end=\"2612\"\u003e\u003cstrong data-start=\"2612\" data-end=\"2628\"\u003eIngredients:\u003c\/strong\u003e 100% Natural Clay (No preservatives, additives, or colourings)\u003cbr data-start=\"2691\" data-end=\"2694\"\u003e\u003cstrong data-start=\"2694\" data-end=\"2705\"\u003eVendor:\u003c\/strong\u003e Clay Rify\u003cbr data-start=\"2715\" data-end=\"2718\"\u003e\u003cstrong data-start=\"2718\" data-end=\"2747\"\u003eTraditional Clay Origins:\u003c\/strong\u003e In India, butter clays such as Bhutdo or Bhuni Mati are traditionally roasted to enhance their smooth texture and smoky flavour, forming part of long-standing sensory and material practices\u003c\/p\u003e\n\u003chr data-start=\"2941\" data-end=\"2944\"\u003e\n\u003ch3 data-section-id=\"1ajl8cl\" data-start=\"2946\" data-end=\"2962\"\u003eDisclaimer\u003c\/h3\u003e\n\u003cp data-start=\"2964\" data-end=\"3175\"\u003eEarthy Crunch UK products are made from natural clay or chalk materials and are sold for hobbyist and sensory purposes only. They are not food products and are not certified as food-grade under UK regulations.\u003c\/p\u003e\n\u003cp data-start=\"3177\" data-end=\"3391\"\u003eWhile some products may be occasionally home-tested, any shared observations are informal and provided for general interest only. They do not constitute safety testing, certification, or approval for consumption.\u003c\/p\u003e\n\u003cp data-start=\"3393\" data-end=\"3618\"\u003eAny interaction with these products is undertaken at your own discretion and risk. We make no claims regarding suitability for consumption or health benefits and accept no liability for any adverse effects arising from use.\u003c\/p\u003e\n\u003cp data-start=\"3620\" data-end=\"3682\"\u003eAll products are handled and packaged in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100g","offer_id":53736000946503,"sku":null,"price":4.99,"currency_code":"GBP","in_stock":true},{"title":"250g","offer_id":53736000979271,"sku":null,"price":11.19,"currency_code":"GBP","in_stock":true}]},{"product_id":"rainbow-fafda-butter-clay","title":"Rainbow Fafda – Smoky Indian Buttergrey natural edible crunchy clay\/dirt shards","description":"\u003ch3 data-section-id=\"1sboupi\" data-start=\"196\" data-end=\"214\"\u003eKey Features\u003c\/h3\u003e\n\u003cp data-start=\"216\" data-end=\"692\"\u003e\u003cstrong data-start=\"216\" data-end=\"228\"\u003eTexture:\u003c\/strong\u003e Crunchy, flaky layers with a creamy breakdown\u003cbr data-start=\"274\" data-end=\"277\"\u003e\u003cstrong data-start=\"277\" data-end=\"295\"\u003eCrunch Factor:\u003c\/strong\u003e 4 – Hard\/Medium\u003cbr data-start=\"311\" data-end=\"314\"\u003e\u003cstrong data-start=\"314\" data-end=\"324\"\u003eTaste:\u003c\/strong\u003e Smoky, earthy with mineral and slightly salty notes\u003cbr data-start=\"376\" data-end=\"379\"\u003e\u003cstrong data-start=\"379\" data-end=\"391\"\u003eSensory:\u003c\/strong\u003e Layered snap that shifts into a smooth, slightly gummy cream\u003cbr data-start=\"452\" data-end=\"455\"\u003e\u003cstrong data-start=\"455\" data-end=\"466\"\u003eOrigin:\u003c\/strong\u003e India 🇮🇳, South Asia\u003cbr data-start=\"489\" data-end=\"492\"\u003e\u003cstrong data-start=\"492\" data-end=\"501\"\u003eUses:\u003c\/strong\u003e Ideal for those who enjoy layered crunch with evolving texture\u003cbr data-start=\"564\" data-end=\"567\"\u003e\u003cstrong data-start=\"567\" data-end=\"587\"\u003eClay Experience:\u003c\/strong\u003e A bold, textured clay suited to experienced users or anyone who enjoys complex, multi-stage breakdowns\u003c\/p\u003e\n\u003chr data-start=\"694\" data-end=\"697\"\u003e\n\u003ch3 data-section-id=\"f0xuy6\" data-start=\"699\" data-end=\"721\"\u003eProduct Overview\u003c\/h3\u003e\n\u003cp data-start=\"723\" data-end=\"1031\"\u003eRainbow Fafda is a vibrant Buttergrey clay blend featuring naturally varied tones, giving it a “rainbow” appearance across pieces while delivering a rich, layered sensory experience. Sourced from India, this roasted clay sits within the Nakumatt-style family, known for its smoky depth and satisfying crunch.\u003c\/p\u003e\n\u003cp data-start=\"1033\" data-end=\"1332\"\u003eDespite sharing its name with the well-known Indian snack, this Fafda refers to a natural clay product—carefully roasted to enhance both texture and flavour. Often prepared as a half or fully roasted clay, it offers a balance between firmness and creaminess, making it both dynamic and approachable.\u003c\/p\u003e\n\u003cp data-start=\"1334\" data-end=\"1557\"\u003eThe multi-tonal Buttergrey palette reflects natural variation in roasting and mineral composition, meaning each piece can feel slightly different—adding to its appeal for those who enjoy variety in both look and experience.\u003c\/p\u003e\n\u003chr data-start=\"1559\" data-end=\"1562\"\u003e\n\u003ch3 data-section-id=\"43x5fi\" data-start=\"1564\" data-end=\"1586\"\u003eTexture \u0026amp; Crunch\u003c\/h3\u003e\n\u003cp data-start=\"1588\" data-end=\"1763\"\u003eThe texture is defined by its flaky, layered structure. On the first bite, it delivers a crisp, snappy crunch that breaks into thin sheets and shards rather than dense chunks.\u003c\/p\u003e\n\u003cp data-start=\"1765\" data-end=\"2000\"\u003eAs it breaks down, the clay transitions into a smoother, creamier consistency, with a slight gumminess that adds body without becoming sticky. The breakdown feels gradual and engaging—moving from sharp flakes to a soft, cohesive paste.\u003c\/p\u003e\n\u003cp data-start=\"2002\" data-end=\"2060\"\u003eClean, non-gritty, and satisfyingly structured throughout.\u003c\/p\u003e\n\u003chr data-start=\"2062\" data-end=\"2065\"\u003e\n\u003ch3 data-section-id=\"1ks7zxj\" data-start=\"2067\" data-end=\"2086\"\u003eTaste \u0026amp; Aroma\u003c\/h3\u003e\n\u003cp data-start=\"2088\" data-end=\"2334\"\u003eRainbow Fafda carries a classic Buttergrey flavour profile—earthy, smoky, and mineral-rich. There’s a grounding intensity to the taste, often described as “cement-like,” with occasional hints of saltiness or metallic notes depending on the piece.\u003c\/p\u003e\n\u003cp data-start=\"2336\" data-end=\"2540\"\u003eThe aroma is warm and roasted, with a deep earthy note that reflects its natural origin. As it softens, the flavour becomes smoother and more rounded, maintaining its earthy base while mellowing slightly.\u003c\/p\u003e\n\u003chr data-start=\"2542\" data-end=\"2545\"\u003e\n\u003ch3 data-section-id=\"1n9hniw\" data-start=\"2547\" data-end=\"2572\"\u003eKey Product Details\u003c\/h3\u003e\n\u003cp data-start=\"2574\" data-end=\"3032\"\u003e\u003cstrong data-start=\"2574\" data-end=\"2585\"\u003eWeight:\u003c\/strong\u003e 100g or 250g\u003cbr data-start=\"2598\" data-end=\"2601\"\u003e\u003cstrong data-start=\"2601\" data-end=\"2611\"\u003eShape:\u003c\/strong\u003e Flaky chunks and layered shards\u003cbr data-start=\"2643\" data-end=\"2646\"\u003e\u003cstrong data-start=\"2646\" data-end=\"2657\"\u003eColour:\u003c\/strong\u003e Mixed butter-grey tones with natural and roasted variation\u003cbr data-start=\"2716\" data-end=\"2719\"\u003e\u003cstrong data-start=\"2719\" data-end=\"2735\"\u003eIngredients:\u003c\/strong\u003e 100% Natural Clay (No preservatives, additives, or colourings)\u003cbr data-start=\"2798\" data-end=\"2801\"\u003e\u003cstrong data-start=\"2801\" data-end=\"2812\"\u003eVendor:\u003c\/strong\u003e Clay Rify\u003cbr data-start=\"2822\" data-end=\"2825\"\u003e\u003cstrong data-start=\"2825\" data-end=\"2854\"\u003eTraditional Clay Origins:\u003c\/strong\u003e In India, Buttergrey and Nakumatt-style clays are traditionally roasted to enhance their crunch and smoky flavour, forming part of long-standing sensory and material practices\u003c\/p\u003e\n\u003chr data-start=\"3034\" data-end=\"3037\"\u003e\n\u003ch3 data-section-id=\"1ajl8cl\" data-start=\"3039\" data-end=\"3055\"\u003eDisclaimer\u003c\/h3\u003e\n\u003cp data-start=\"3057\" data-end=\"3268\"\u003eEarthy Crunch UK products are made from natural clay or chalk materials and are sold for hobbyist and sensory purposes only. They are not food products and are not certified as food-grade under UK regulations.\u003c\/p\u003e\n\u003cp data-start=\"3270\" data-end=\"3484\"\u003eWhile some products may be occasionally home-tested, any shared observations are informal and provided for general interest only. They do not constitute safety testing, certification, or approval for consumption.\u003c\/p\u003e\n\u003cp data-start=\"3486\" data-end=\"3711\"\u003eAny interaction with these products is undertaken at your own discretion and risk. We make no claims regarding suitability for consumption or health benefits and accept no liability for any adverse effects arising from use.\u003c\/p\u003e\n\u003cp data-start=\"3713\" data-end=\"3775\"\u003eAll products are handled and packaged in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"100g","offer_id":53736004190535,"sku":null,"price":4.99,"currency_code":"GBP","in_stock":true},{"title":"250g","offer_id":53736004223303,"sku":null,"price":11.19,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/5_fdb4724e-ee8c-455a-b66a-1b192a26a2ce.png?v=1778021855"},{"product_id":"montana-sunset-muddy-heart-shaped-edible-american-clay-treats-coming-soon-june-2026","title":"Montana Sunset Kisses - Muddy, Heart-shaped North American natural edible crunchy clay\/dirt treats","description":"\u003ch3\u003eDescription\u003c\/h3\u003e\n\u003cp\u003eMontana Sunset is a natural American clay blend known for its smooth earthy crunch and deeply muddy flavour profile. These heart-shaped clay treats combine Montana Red and Yellowstone clay to deliver a satisfying sensory experience with notes of damp soil, rainwater minerals, roasted earth, and creamy petrichor undertones, making them especially popular among lovers of crunchy clay, earthy textures, ASMR experiences, and mineral-rich sensory materials. The texture offers a smooth sandy finish with a distinctive natural earth character appreciated within geophagia and texture-focused communities. Inspired by the rugged landscapes and mineral-rich soils of Montana, this blend is valued for its grounding texture, authentic earthy crunch, and slow sensory enjoyment. \u003c\/p\u003e\n\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eTexture\u003c\/strong\u003e: Smooth medium crunch with creamy earthy melt, chalky crumbs\u003cbr\u003e\u003cstrong\u003eTaste\u003c\/strong\u003e: Muddy earth, mineral-rich, rain-soaked soil notes\u003cbr\u003e\u003cstrong\u003eCrunch factor:\u003c\/strong\u003e 3 – Medium\u003cbr\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e: 🇺🇸 United States, Montana\u003cbr\u003e\u003cstrong\u003eBest for: \u003c\/strong\u003eSlow sensory enjoyment, ASMR lovers, earthy crunch enthusiasts\u003cbr\u003e\u003cstrong\u003eClay experience: \u003c\/strong\u003eA comforting muddy-earth blend with smooth mineral richness and satisfying natural crunch\u003cbr\u003e\u003cstrong\u003eASMR level:\u003c\/strong\u003e Soft crumble\u003cbr\u003e\u003cstrong\u003eHydration texture: \u003c\/strong\u003eCreamy clay paste with silky earthy finish\u003cbr\u003e\u003cstrong\u003eAroma notes: \u003c\/strong\u003eRainwater, roasted earth, damp minerals, petrichor\u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: Up to 60g (1 Heart)\u003cbr\u003e\u003cstrong\u003eShape\u003c\/strong\u003e: Heart-shaped treats\u003cbr\u003e\u003cstrong\u003eColour\u003c\/strong\u003e: Warm red-brown with golden earthy variation\u003cbr\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e: 100% Natural Montana Red Clay \u0026amp; Yellowstone Clay (No preservatives, additives, alcohol, or colourings)\u003cbr\u003e\u003cstrong\u003eVendor\u003c\/strong\u003e: Taste Montana\u003cbr\u003e\u003cstrong\u003eTraditional\u003c\/strong\u003e \u003cstrong\u003eclay\u003c\/strong\u003e \u003cstrong\u003eorigins\u003c\/strong\u003e: Handcrafted using hand-foraged Montana regional clays by Samantha Hokulani, this earthy blend reflects the natural mineral-rich landscapes of the American west and the longstanding appreciation for grounding earthy textures within sensory and geophagia communities.\u003cbr\u003eTest status: Home-Tested\u003c\/p\u003e\n\u003ch3\u003eDisclaimer\u003c\/h3\u003e\n\u003cp\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":53954984739143,"sku":"04071200001","price":6.59,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/ChatGPTImageMay21_2026_01_11_58AM.png?v=1779352052"},{"product_id":"all-african-clay-experience-sampler-mixed-african-edible-clay-collection-stash-box-included-copy","title":"All African Clay Experience Sampler – Mixed African edible clay collection, Stash Box included","description":"\u003ch2\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe All African Clay Experience Sampler is a curated collection celebrating the rich diversity of traditional African clays, known for their distinctive earthy flavours, satisfying textures, and deeply rooted cultural heritage. This limited-edition sampler brings together a variety of sought-after African clays sourced from different regions, offering a full-spectrum sensory experience for those who appreciate natural mineral materials and traditional clay varieties.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eFeaturing favourites such as Ulo, Nzu, Eko, Kaolin, and a selection of South African clays including Caramel Clay, Peach Clay, and other regional varieties, this collection showcases the broad range of textures and flavour profiles found across the African continent. Expect everything from dense crunchy bites and chalky snaps to smooth creamy melts and sandy mineral textures.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eDesigned for lovers of earthy sensory materials, ASMR experiences, traditional clay varieties, and texture exploration, this sampler offers an opportunity to discover the unique characteristics that make African clays so widely appreciated. Flavour notes range from clean minerals and rain-soaked earth to toasted clay, creamy kaolin, subtle sweetness, and rich muddy undertones.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe larger boxes usually include:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eUlo Clay\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNzu Clay\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEko Clay\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWhite Kaolin Clay\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSouth African Caramel Clay\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSouth African Peach Clay\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAdditional African clay treats and regional varieties\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eA selection of crunchy, creamy, chalky, earthy, and mineral-rich clay pieces\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cspan\u003eKey features\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eTexture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Mixed crunchy, chalky, crumbly, creamy, dense, and sandy clay textures\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eTaste:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Clean minerals, baked earth, creamy kaolin, subtle sweetness, muddy richness, and traditional clay notes\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eCrunch factor:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 2-4 – Medium\/Soft to Hard\/Medium\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eOrigin:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 🌍 Africa\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eBest for:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Beginners, collectors, ASMR enthusiasts, texture explorers, and lovers of traditional African clays\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eClay experience:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A diverse African clay journey featuring multiple regional varieties, textures, and flavour profiles in one curated collection\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eASMR level:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Crisp snaps, dusty crunches, soft crumbles, and creamy melts\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eHydration texture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Varies from silky smooth pastes to sandy mineral-rich textures depending on the clay type\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eAroma notes:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Fresh earth, rain-soaked soil, clean minerals, baked clay, subtle sweetness, and natural chalky notes\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cspan\u003eProduct details\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eWeight:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Selectable options; full sampler includes up to 12 items\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eShape:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Chunks, sticks, cookies, balls, slabs, and assorted traditional forms\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eColour:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Ivory white, cream, caramel brown, peach, terracotta, beige, grey, and natural earth tones\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eIngredients:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Natural African clays including Ulo, Nzu, Eko, Kaolin, South African Caramel Clay, South African Peach Clay, and other regional varieties (No preservatives, additives, alcohol, or colourings)\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eVendor:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Various\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eTraditional clay origins:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e This sampler celebrates the diversity of African clay traditions, featuring mineral-rich West African clays, creamy kaolin varieties, traditional marketplace favourites, and distinctive South African regional clays that have been appreciated for generations.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eTest status:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Community-Tested\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eStorage:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Comes in a durable reusable compartmented stash box designed to keep clays organised, fresh, and easy to revisit.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 class=\"isSelectedEnd\"\u003e\u003cspan\u003eDisclaimer\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/span\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"250g","offer_id":53985837973831,"sku":"07081700011","price":12.99,"currency_code":"GBP","in_stock":false},{"title":"400g (12 Clay Items)","offer_id":53985838006599,"sku":"07081700012","price":21.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_ceb34a3a-cc42-4efd-9dde-830ddf5ba6b7.png?v=1781474381"},{"product_id":"around-the-world-clay-experience-sampler-mixed-edible-clay-collection","title":"\"Around The World\" Clay Experience Sampler – Mixed edible clay collection from the globe, Stash Box included","description":"\u003ch2\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eAround The World Clay Experience Sampler is the ultimate Earthy Crunch UK exploration box, bringing together a hand-selected collection of natural clays, chalks, terracottas, kaolins, clay pots, earth materials, and artisan clay treats from across the globe. Designed for curious collectors and sensory explorers, this ever-changing sampler offers the chance to experience the incredible diversity of textures, aromas, colours, and earthy profiles found in traditional clay cultures worldwide.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eEach box contains a surprise assortment drawn from our extensive catalogue and arrives complete with a reusable stash box for organising and storing your collection. No two boxes are exactly alike, making every experience unique.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eTravel through the mineral-rich red soils of Montana and Arizona, discover the smoky roasted clays and Nakumatt varieties of India, explore the creamy caramel clays of South Africa, compare traditional Latin American terracottas from Mexico, Ecuador, and Colombia, and experience everything from British chalk to Eastern European mountain chalks and Central Asian mineral clays.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eExpect a fascinating mix of crunches, snaps, melts, crumbles, dusts, and earthy aromas. Some pieces may be hard and crunchy, others creamy and smooth, while certain selections showcase smoky, mineral-rich, terracotta, petrichor, topsoil, or chalky characteristics. The sampler is designed to highlight the extraordinary variety found within the world of natural clay and chalk traditions.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eRegions represented may include:\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e🇺🇸 United States – Montana clays, Arizona earths, California materials, and hand-foraged American finds\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e🇲🇽 🇪🇨 🇨🇴 Latin America – Mexican barro, Colombian terracotta, Ecuadorian earth clays, kaolins, and artisan clay treats\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e🇬🇧 United Kingdom – Exclusive Earthy Crunch UK hand-foraged chalks and local earth materials\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e🇮🇳 South Asia – Nakumatt varieties, Khadi clay, Butter Grey, roasted clays, terracotta, clay pots, and handmade artisan treats\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e🇿🇦 🇳🇬 🇨🇲 Africa – South African caramel clays, Nigerian smoky Eko varieties, Cameroonian kaolins, and regional earth materials\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e🇷🇺 🇺🇦 🇧🇬 Eastern Europe – Mountain chalks, mineral-rich clays, volcanic earths, and traditional regional materials\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e🌏 Central Asia – Urals and other mineral-rich clay varieties from historic clay-producing regions\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eBecause this is a discovery box, contents vary regularly depending on seasonal availability, artisan batches, and newly sourced materials. Every sampler is curated to provide a balanced range of textures, flavours, colours, and sensory experiences.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eKey features\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eTexture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A complete spectrum from soft dusts and creamy melts to dense crunches and loud snaps\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eTaste:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Earthy, mineral-rich, terracotta, smoky, chalky, petrichor-rich, and regionally distinctive profiles\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eCrunch factor:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 1–5 (varies by selection)\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eOrigin:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 🌍 Worldwide collection spanning multiple continents\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eBest for:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Explorers, collectors, beginners, experienced enthusiasts, and sensory discovery\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eClay experience:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A curated global journey through the world's most fascinating clay, chalk, and earth traditions\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eASMR level:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Everything from soft crumble to loud crunch\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eHydration texture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Varies by sample, ranging from silky smooth melts to creamy mineral pastes\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eAroma notes:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Petrichor, terracotta, rain-soaked earth, dusty minerals, baked clay, chalk, topsoil, and roasted earth\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cspan\u003eProduct details\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eWeight:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Varies by sampler size selected\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eShape:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Mixed assortment of chunks, sticks, balls, pots, bars, nuggets, shards, powders, and artisan treats\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eColour:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Wide natural variation including white, cream, beige, yellow, orange, red, brown, grey, black, and multicoloured earth tones\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eIngredients:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% Natural Clay, Chalk, Terracotta, Kaolin, Earth Materials, and Artisan Clay Treats (No preservatives, additives, alcohol, or colourings)\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eVendor:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Earthy Crunch UK\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eTraditional clay origins:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e This collection celebrates traditional clay, chalk, and earth materials sourced from regions with long histories of geophagy, pottery, mineral gathering, and sensory clay appreciation. Each sample reflects the unique geology, preparation methods, and cultural traditions of its place of origin.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"isSelectedEnd\"\u003e\n\u003cstrong\u003e\u003cspan\u003eTest status:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Mixed (Taste Tested, Community-Tested, Home-Tested, and Not-Tested items may be included)\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eDisclaimer\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/span\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"250g","offer_id":53985850360135,"sku":"07081700061","price":19.99,"currency_code":"GBP","in_stock":false},{"title":"400g (12 Clay Items)","offer_id":53985850392903,"sku":"07081700062","price":27.99,"currency_code":"GBP","in_stock":false},{"title":"1.5kgs (15 Clay Items)","offer_id":54072004477255,"sku":"07081700063","price":56.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Mexican_Sampler_Stash_1.png?v=1774123411"},{"product_id":"red-road-kisses-heart-shaped-edible-american-clay-treats","title":"Red Road Kisses - , Heart-shaped North American natural edible crunchy clay\/dirt treats","description":"\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch factor:\u003c\/strong\u003e 2 – Medium Soft\u003cbr\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e: 🇺🇸 United States, Montana\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: Up to 60g (1 Heart)\u003cbr\u003e\u003cstrong\u003eShape\u003c\/strong\u003e: Heart-shaped treats\u003cbr\u003e\u003cstrong\u003eVendor\u003c\/strong\u003e: Taste Montana\u003cbr\u003e\u003cstrong\u003eTraditional\u003c\/strong\u003e \u003cstrong\u003eclay\u003c\/strong\u003e \u003cstrong\u003eorigins\u003c\/strong\u003e: Handcrafted using hand-foraged Montana regional clays by Samantha Hokulani, this earthy blend reflects the natural mineral-rich landscapes of the American west and the longstanding appreciation for grounding earthy textures within sensory and geophagia communities.\u003cbr\u003eTest status: Home-Tested\u003c\/p\u003e\n\u003ch3\u003eDisclaimer\u003c\/h3\u003e\n\u003cp\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54213655363911,"sku":null,"price":6.59,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/redroadkisses1.png?v=1782234964"},{"product_id":"smoky-vanilla-kisses-heart-shaped-edible-american-clay-treats-copy","title":"Smokey Vanilla Kisses - Smoky Heart-shaped North American natural edible crunchy clay\/dirt treats","description":"\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch factor:\u003c\/strong\u003e 2 – Medium Soft\u003cbr\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e: 🇺🇸 United States, Montana\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTaste and Texture: \u003c\/strong\u003ecrumbly crispy bites that turn creamy. Very light smoke mostly creamy\u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: Up to 60g (1 Heart)\u003cbr\u003e\u003cstrong\u003eShape\u003c\/strong\u003e: Heart-shaped treats\u003cbr\u003e\u003cstrong\u003eVendor\u003c\/strong\u003e: Taste Montana\u003cbr\u003e\u003cstrong\u003eTraditional\u003c\/strong\u003e \u003cstrong\u003eclay\u003c\/strong\u003e \u003cstrong\u003eorigins\u003c\/strong\u003e: Handcrafted using hand-foraged Montana regional clays by Samantha Hokulani, this earthy blend reflects the natural mineral-rich landscapes of the American west and the longstanding appreciation for grounding earthy textures within sensory and geophagia communities.\u003cbr\u003eTest status: Home-Tested\u003c\/p\u003e\n\u003ch3\u003eDisclaimer\u003c\/h3\u003e\n\u003cp\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54213670404423,"sku":null,"price":6.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/smokyvanillakisses1.png?v=1782234956"},{"product_id":"brick-hearts-heart-shaped-edible-american-clay-treats","title":"Brick Hearts - Brick-like , Heart-shaped North American natural edible crunchy clay\/dirt treats","description":"\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch factor:\u003c\/strong\u003e 2 – Medium Soft\u003cbr\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e: 🇺🇸 United States, Montana\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: Up to 60g (1 Heart)\u003cbr\u003e\u003cstrong\u003eShape\u003c\/strong\u003e: Heart-shaped treats\u003cbr\u003e\u003cstrong\u003eVendor\u003c\/strong\u003e: Taste Montana\u003cbr\u003e\u003cstrong\u003eTraditional\u003c\/strong\u003e \u003cstrong\u003eclay\u003c\/strong\u003e \u003cstrong\u003eorigins\u003c\/strong\u003e: Handcrafted using hand-foraged Montana regional clays by Samantha Hokulani, this earthy blend reflects the natural mineral-rich landscapes of the American west and the longstanding appreciation for grounding earthy textures within sensory and geophagia communities.\u003cbr\u003eTest status: Home-Tested\u003c\/p\u003e\n\u003ch3\u003eDisclaimer\u003c\/h3\u003e\n\u003cp\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54213672403271,"sku":null,"price":6.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/brickheart.png?v=1782234950"},{"product_id":"ginger-snaps-heart-shaped-edible-american-clay-treats","title":"Ginger Snaps - Earthy, Heart-shaped North American natural edible crunchy clay\/dirt treats","description":"\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch factor:\u003c\/strong\u003e 2 – Medium Soft\u003cbr\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e: 🇺🇸 United States, Montana\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlavour\u003c\/strong\u003e: Muddy, Crunchy crumbly crumbs, uber damp earthy, forest floor, soil \u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: Up to 60g (1 Heart)\u003cbr\u003e\u003cstrong\u003eShape\u003c\/strong\u003e: Heart-shaped treats\u003cbr\u003e\u003cstrong\u003eVendor\u003c\/strong\u003e: Taste Montana\u003cbr\u003e\u003cstrong\u003eTraditional\u003c\/strong\u003e \u003cstrong\u003eclay\u003c\/strong\u003e \u003cstrong\u003eorigins\u003c\/strong\u003e: Handcrafted using hand-foraged Montana regional clays by Samantha Hokulani, this earthy blend reflects the natural mineral-rich landscapes of the American west and the longstanding appreciation for grounding earthy textures within sensory and geophagia communities.\u003cbr\u003eTest status: Home-Tested\u003c\/p\u003e\n\u003ch3\u003eDisclaimer\u003c\/h3\u003e\n\u003cp\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54213672993095,"sku":null,"price":6.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/gingersnaps1.png?v=1782234945"},{"product_id":"garnet-kisses-heart-shaped-edible-american-clay-treats","title":"Garnet Kisses - Chocolatey, Muddy , Heart-shaped North American natural edible crunchy clay\/dirt treats","description":"\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch factor:\u003c\/strong\u003e 2 – Medium Soft\u003cbr\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e: 🇺🇸 United States, Montana\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlavour\u003c\/strong\u003e: Crumbly, wet soil, pure mud dirt, petrichor, soil after rain, sensory smelling, damp earthy\u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: Up to 60g (1 Heart)\u003cbr\u003e\u003cstrong\u003eShape\u003c\/strong\u003e: Heart-shaped treats\u003cbr\u003e\u003cstrong\u003eVendor\u003c\/strong\u003e: Taste Montana\u003cbr\u003e\u003cstrong\u003eTraditional\u003c\/strong\u003e \u003cstrong\u003eclay\u003c\/strong\u003e \u003cstrong\u003eorigins\u003c\/strong\u003e: Handcrafted using hand-foraged Montana regional clays by Samantha Hokulani, this earthy blend reflects the natural mineral-rich landscapes of the American west and the longstanding appreciation for grounding earthy textures within sensory and geophagia communities.\u003cbr\u003eTest status: Home-Tested\u003c\/p\u003e\n\u003ch3\u003eDisclaimer\u003c\/h3\u003e\n\u003cp\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54213673582919,"sku":null,"price":6.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/garnetkisses.png?v=1782234937"},{"product_id":"montana-smoke-kisses-heart-shaped-edible-american-clay-treats","title":"Montana Smoke Kisses - Smoky, Heart-shaped North American natural edible crunchy clay\/dirt treats","description":"\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch factor:\u003c\/strong\u003e 2 – Medium Soft\u003cbr\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e: 🇺🇸 United States, Montana\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlavour\u003c\/strong\u003e: Lightly smoky, slight naturally sweet creaminess to it, crumbly\u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: Up to 60g (1 Heart)\u003cbr\u003e\u003cstrong\u003eShape\u003c\/strong\u003e: Heart-shaped treats\u003cbr\u003e\u003cstrong\u003eVendor\u003c\/strong\u003e: Taste Montana\u003cbr\u003e\u003cstrong\u003eTraditional\u003c\/strong\u003e \u003cstrong\u003eclay\u003c\/strong\u003e \u003cstrong\u003eorigins\u003c\/strong\u003e: Handcrafted using hand-foraged Montana regional clays by Samantha Hokulani, this earthy blend reflects the natural mineral-rich landscapes of the American west and the longstanding appreciation for grounding earthy textures within sensory and geophagia communities.\u003cbr\u003eTest status: Home-Tested\u003c\/p\u003e\n\u003ch3\u003eDisclaimer\u003c\/h3\u003e\n\u003cp\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54213674074439,"sku":null,"price":6.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/montanasmokekisses.png?v=1782234930"},{"product_id":"yellow-panda-kisses-heart-shaped-edible-american-clay-treats-copy","title":"Yellow Panda Kisses - Petrol-tone, Heart-shaped North American natural edible crunchy clay\/dirt treats","description":"\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch factor:\u003c\/strong\u003e 2 – Medium Soft\u003cbr\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e: 🇺🇸 United States, Montana\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTaste and Texture:\u003c\/strong\u003e Creamy light petrol tones, light smoky\u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: Up to 60g (1 Heart)\u003cbr\u003e\u003cstrong\u003eShape\u003c\/strong\u003e: Heart-shaped treats\u003cbr\u003e\u003cstrong\u003eVendor\u003c\/strong\u003e: Taste Montana\u003cbr\u003e\u003cstrong\u003eTraditional\u003c\/strong\u003e \u003cstrong\u003eclay\u003c\/strong\u003e \u003cstrong\u003eorigins\u003c\/strong\u003e: Handcrafted using hand-foraged Montana regional clays by Samantha Hokulani, this earthy blend reflects the natural mineral-rich landscapes of the American west and the longstanding appreciation for grounding earthy textures within sensory and geophagia communities.\u003cbr\u003eTest status: Home-Tested\u003c\/p\u003e\n\u003ch3\u003eDisclaimer\u003c\/h3\u003e\n\u003cp\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54213675090247,"sku":null,"price":6.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/yellowpandakisses_fc0fb5b0-73ce-4bc6-82cc-e9f4a301e747.png?v=1782234905"},{"product_id":"layered-smoky-panda-kisses-heart-shaped-edible-american-clay-treats","title":"Layered Smoky Panda Kisses - Smoky, Heart-shaped North American natural edible crunchy clay\/dirt treats","description":"\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch factor:\u003c\/strong\u003e 2 – Medium Soft\u003cbr\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e: 🇺🇸 United States, Montana\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlavour and Texture: \u003c\/strong\u003eCrumbly, very light smoke, finishes creamy\u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: Up to 60g (1 Heart)\u003cbr\u003e\u003cstrong\u003eShape\u003c\/strong\u003e: Heart-shaped treats\u003cbr\u003e\u003cstrong\u003eVendor\u003c\/strong\u003e: Taste Montana\u003cbr\u003e\u003cstrong\u003eTraditional\u003c\/strong\u003e \u003cstrong\u003eclay\u003c\/strong\u003e \u003cstrong\u003eorigins\u003c\/strong\u003e: Handcrafted using hand-foraged Montana regional clays by Samantha Hokulani, this earthy blend reflects the natural mineral-rich landscapes of the American west and the longstanding appreciation for grounding earthy textures within sensory and geophagia communities.\u003cbr\u003eTest status: Home-Tested\u003c\/p\u003e\n\u003ch3\u003eDisclaimer\u003c\/h3\u003e\n\u003cp\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54213677973831,"sku":null,"price":6.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/layeredsmkoeypandakisses.png?v=1782235003"},{"product_id":"crimson-snowstorm-heart-shaped-edible-american-clay-treats","title":"Crimson Snowstorm\/Frost  - Creamy, Heart-shaped North American natural edible crunchy clay\/dirt treats","description":"\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch factor:\u003c\/strong\u003e 2 – Medium Soft\u003cbr\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e: 🇺🇸 United States, Montana\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlavour\u003c\/strong\u003e: Muddy, naturally sweet earthy and creamy\u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e: Up to 60g (1 Heart)\u003cbr\u003e\u003cstrong\u003eShape\u003c\/strong\u003e: Heart-shaped treats\u003cbr\u003e\u003cstrong\u003eVendor\u003c\/strong\u003e: Taste Montana\u003cbr\u003e\u003cstrong\u003eTraditional\u003c\/strong\u003e \u003cstrong\u003eclay\u003c\/strong\u003e \u003cstrong\u003eorigins\u003c\/strong\u003e: Handcrafted using hand-foraged Montana regional clays by Samantha Hokulani, this earthy blend reflects the natural mineral-rich landscapes of the American west and the longstanding appreciation for grounding earthy textures within sensory and geophagia communities.\u003cbr\u003eTest status: Home-Tested\u003c\/p\u003e\n\u003ch3\u003eDisclaimer\u003c\/h3\u003e\n\u003cp\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54213694226759,"sku":null,"price":6.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Screenshot2026-07-31at11.59.36.png?v=1785495590"},{"product_id":"surprise-clay-subscription","title":"\"Surprise\" Edible Clay Subscription - Full-sized products, samples, gifts and more...","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eNext Dispatch Date: \u003c\/strong\u003e1st September 2026\u003c\/p\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eDiscover something new with every delivery. The Surprise edible clay subscription is designed for curious clay lovers who enjoy variety, exploration, and the excitement of trying textures and flavours they might not have picked for themselves.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eChoose your preferred box size, starting with 500g, and receive five full-sized 100g products handpicked from across the Earthy Crunch UK collection. Every box is carefully curated to showcase the incredible diversity of natural clays, with a theme each month that will cover a mix of regions, colours, flavour profiles, textures, and crunch levels. No two boxes are exactly the same.\u003c\/p\u003e\n\u003cp\u003eTo make each subscription feel extra special, every box includes at least one luxury or limited edition product, giving you the chance to experience exclusive blends and harder-to-find favourites.\u003c\/p\u003e\n\u003cp\u003eAs a little thank you, every subscription box also includes a handful of free gifts and surprise samples, giving you the opportunity to discover products that may not yet be in your collection. You'll also receive an information insert explaining what's inside your box, where each clay comes from, what textures and flavour profiles to expect, and a few useful tips to help you get the most from your clay journey.\u003c\/p\u003e\n\u003cp\u003eWhether you're completely new to the world of edible clays or simply love discovering new varieties, this subscription takes the guesswork out of choosing. Expect everything from soft, creamy white clays and earthy red varieties to mineral-rich stones, chalks, and satisfying crunchy treats, all selected to give you a well-rounded tasting experience.\u003c\/p\u003e\n\u003ch3\u003eWhat's included?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFive full-sized 100g products (500g total)\u003c\/li\u003e\n\u003cli\u003eAt least one luxury or limited edition item in every box\u003c\/li\u003e\n\u003cli\u003eFree gifts and exclusive sample-sized products\u003c\/li\u003e\n\u003cli\u003eAn information guide explaining each month's selection\u003c\/li\u003e\n\u003cli\u003eEach box will be themed but over time you will get a varied selection of colours, regions, flavours, and textures\u003c\/li\u003e\n\u003cli\u003eDifferent selections each month whenever possible\u003c\/li\u003e\n\u003cli\u003ePerfect for beginners and experienced clay enthusiasts alike\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBecause our catalogue is always evolving, the contents of each subscription will change over time, making every delivery a genuine surprise.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch Factor:\u003c\/strong\u003e Varies (1 to 5)\u003cbr\u003e\u003cstrong\u003eFlavour Profile:\u003c\/strong\u003e Mixed - from creamy and chalky to cementy, muddy or smoky\u003cbr\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e A carefully balanced selection of soft, powdery, dense, chalky, crunchy, and everything in between.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eDisclaimer:\u003c\/strong\u003e Earthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"500g + Samples","offer_id":54290035835207,"sku":"PRE-SURCLA-500-Q887","price":29.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/mystery-clay-box.png?v=1783200691"},{"product_id":"the-all-american-bundle","title":"The \"All-American\" - Montana Bundle -  American natural edible clay\/dirt","description":"\u003cp\u003eTake a journey through the rich landscapes of Montana with this handpicked collection of four of our most popular American clays and dirts. The All-American Montana Bundle brings together a diverse selection of naturally foraged materials, each offering its own distinctive flavour, aroma, texture, and crunch.\u003c\/p\u003e\n\u003cp\u003eFeaturing Yellowstone, Montana Red, Montana Midnight, and Old Ferry Ember, this bundle showcases the remarkable variety found within a single region. From light, mineral-rich earths to deep, smoky clays, each variety delivers a unique sensory experience, making this the perfect choice for anyone wanting to explore the flavours of Montana.\u003c\/p\u003e\n\u003cp\u003eWhether you're discovering American clays for the first time or stocking up on firm favourites, this collection offers an excellent introduction to some of the most sought-after hand-foraged products in our catalogue.\u003c\/p\u003e\n\u003ch3\u003eWhat's included?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e100g Yellowstone\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e100g Montana Red\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e100g Montana Midnight\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e100g Old Ferry Ember\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTotal weight:\u003c\/strong\u003e 400g\u003c\/p\u003e\n\u003cp\u003eEach clay has its own unique personality, with differences in colour, mineral profile, aroma, flavour, and texture. Expect a varied experience ranging from soft and powdery to dense and satisfyingly crunchy, with earthy notes that reflect the natural landscapes from which they were responsibly foraged.\u003c\/p\u003e\n\u003cp\u003ePerfect for:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eExploring the variety of Montana's famous clays and dirts\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eComparing flavours and textures side by side\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDiscovering your personal favourites\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eGifting to anyone beginning their clay journey\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch Factor:\u003c\/strong\u003e Varies (2 to 5)\u003cbr\u003e\u003cstrong\u003eFlavour Profile:\u003c\/strong\u003e Earthy, mineral-rich, smoky, clean, and naturally varied\u003cbr\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e A balanced mix of soft, crumbly, dense, and crunchy materials.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eDisclaimer:\u003c\/strong\u003e Earthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54290058903879,"sku":null,"price":55.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/1_514309c8-81e0-4a32-a7a3-71394e6d0a26.png?v=1760137601"},{"product_id":"purple-crystal-moon-rools-cementy-indian-clay-treats-copy","title":"Purple Crystal Moon Rolls - Cementy Indian Clay treats (Limited Edition)","description":"\u003cblockquote\u003e\n\u003ch4\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e“Soft purple clay rolls packed with tiny crunchy crystal crumbs.”\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/blockquote\u003e\n\u003ch2\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003ePurple Crystal Moon Rolls are a limited-edition Earthy Crunch UK exclusive made from a custom blend of purple and grey Indian clay varieties, including Strawberry and Rose Clays, then rolled in fine Crystal Moon clay crumbs. This experimental recipe creates a soft, cementy crumble with little crunchy bits throughout, giving each roll a varied sensory experience. Expect earthy mineral notes with a dusty, slightly sweet clay character and a distinctive crumbly finish. Each roll is individually formed as part of Earthy Crunch UK’s experimental new line of clay rolls, so natural variations in colour, shape and texture are part of the charm.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eKey features\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTexture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Soft, cementy crumble with crunchy clay crumb pieces throughout\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eTaste:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Earthy, mineral-rich, dusty with a gentle sweet clay character\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eCrunch factor:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 2 – Medium\/Soft\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eOrigin:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 🇮🇳 India\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eBest for:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e ASMR \/ experienced clay enthusiasts \/ slow sensory enjoyment\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eClay experience:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A soft, crumbly clay roll with bursts of mini crunchy crumbs for a varied texture from beginning to end.\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eASMR level:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Soft crumble \/ Dusty crack\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eHydration texture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Becomes softer and more paste-like when dampened\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eAroma notes:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Dusty minerals \/ dry earth \/ soft clay\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eProduct details\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWeight:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100g\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eShape:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Rolls \/ sticks\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eColour:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Purple, mauve and grey tones with contrasting green\/grey Crystal Moon crumbs\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eIngredients:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% Natural Indian Clay varieties, including Strawberry Clay, Rose Clay and Crystal Moon Clay (No preservatives, additives, alcohol, or colourings)\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eVendor:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Rose Clay, India\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eTraditional clay origins:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Natural clay varieties have longstanding associations with pottery, traditional earthen materials and geophagia across India. This product is a modern Earthy Crunch UK creation inspired by the diverse colours, textures and characteristics of Indian clays.\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eTest status:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Home-Tested\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eDisclaimer\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/span\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54570775806279,"sku":null,"price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Screenshot2026-08-10at13.49.13.png?v=1786366207"},{"product_id":"cement-red-earth-rolls-cementy-indian-clay-treats-limited-edition","title":"Cement-Red Earth Rolls - Cementy Indian Clay treats (Limited Edition)","description":"\u003cblockquote\u003e\n\u003ch4\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e“Soft cementy clay rolls coated in crunchy deeply earthy red clay crumbs.”\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/blockquote\u003e\n\u003ch2\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eCement-Red Earth Rolls are a limited-edition Earthy Crunch UK exclusive made from cementy Indian clay varieties, including Diamond, Elephant and Everest Clays, then rolled in fine red clay crumbs such as Red Khadi. This experimental recipe combines a soft, cementy crumble with little crunchy clay pieces throughout, creating a varied sensory experience with every roll. Expect earthy mineral notes, dry clay character and a distinctive red-earth finish. Each roll is individually formed as part of Earthy Crunch UK’s experimental line of clay rolls, finished with a crumb coating for added texture and crunch.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eKey features\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTexture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Soft, cementy crumble with crunchy red clay crumb pieces\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eTaste:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Dry, earthy and mineral-rich with classic red-earth notes\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eCrunch factor:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 2 – Medium\/Soft\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eOrigin:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 🇮🇳 India\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eBest for:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e ASMR \/ experienced clay enthusiasts \/ slow sensory enjoyment\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eClay experience:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A soft Indian clay roll layered with crunchy red crumbs for contrasting textures in every bite.\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eASMR level:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Soft crumble \/ Dusty crack\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eHydration texture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Becomes softer and more paste-like when dampened\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eAroma notes:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Dry earth \/ dusty minerals \/ terracotta\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eProduct details\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWeight:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100g\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eShape:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Rolls \/ sticks\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eColour:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Cement grey and pale natural clay tones with contrasting red crumb coating\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eIngredients:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% Natural Indian Clay varieties, including Diamond Clay, Elephant Clay, Everest Clay and Red Khadi Clay (No preservatives, additives, alcohol, or colourings)\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eVendor:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Rose Cla\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eTraditional clay origins:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e India has a long history of working with naturally occurring clays for pottery, earthenware and traditional craft, alongside documented geophagia practices in some communities. Cement-Red Earth Rolls are a modern Earthy Crunch UK creation inspired by the contrasting textures and colours of Indian clay varieties.\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eTest status:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Home-Tested\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eDisclaimer\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eEarthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.\u003c\/span\u003e\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54570775970119,"sku":null,"price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Screenshot2026-08-10at13.53.49.png?v=1786366479"}],"url":"https:\/\/earthycrunch.co.uk\/collections\/texture-layered-flaky.oembed?page=2","provider":"Earthy Crunch UK","version":"1.0","type":"link"}