{"product_id":"purple-crystal-moon-rolls-cementy-indian-clay-treats","title":"Purple Crystal Moon Rolls","description":"\u003cblockquote\u003e\u003cp\u003e\u003cem\u003e\"Soft purple clay rolls packed with tiny crunchy crystal crumbs.\"\u003c\/em\u003e\u003c\/p\u003e\u003c\/blockquote\u003e\n\u003cp\u003ePurple Crystal Moon Rolls are a limited-edition Earthy Crunch UK exclusive made from a custom blend of purple and grey Indian clay varieties, including Strawberry and Real Rose Clays, then rolled in fine Crystal Moon clay crumbs. This experimental recipe creates a soft, cementy crumble with little crunchy bits throughout, giving each roll a varied sensory experience with earthy mineral notes and a dusty, slightly sweet clay character.\u003c\/p\u003e\n\u003ch3\u003eThe Crunch Profile\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e Soft, cementy crumble with crunchy clay crumb pieces throughout\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlavour:\u003c\/strong\u003e Earthy, mineral-rich, dusty with a gentle sweet clay character\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch factor:\u003c\/strong\u003e 2 – Medium\/Soft\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e Purple, mauve and grey tones with contrasting green\/grey Crystal Moon crumbs\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eASMR:\u003c\/strong\u003e Soft crumble \/ dusty crack\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAroma:\u003c\/strong\u003e Dusty minerals, dry earth, soft clay\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHydration:\u003c\/strong\u003e Becomes softer and more paste-like when dampened\u003c\/p\u003e\n\u003ch3\u003eProduct Details\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e 100g\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShape:\u003c\/strong\u003e Rolls \/ sticks\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e Purple, mauve and grey tones with contrasting green\/grey Crystal Moon crumbs\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCountry \u0026amp; region:\u003c\/strong\u003e 🇮🇳 India, South Asia\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e 100% Natural Indian Clay varieties, including Strawberry Clay, Real Rose Clay and Crystal Moon Clay (no preservatives, additives, alcohol or colourings)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVendor \/ source:\u003c\/strong\u003e Rose Clay, India\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTraditional clay origins:\u003c\/strong\u003e Natural clay varieties have longstanding associations with pottery, traditional earthen materials and geophagia across India. This is a modern Earthy Crunch UK creation inspired by the diverse colours, textures and characteristics of Indian clays.\u003c\/p\u003e\n\u003ch4\u003eWho is it for?\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e ASMR, experienced clay enthusiasts, slow sensory enjoyment\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCrunch level:\u003c\/strong\u003e 2 – Medium\/Soft\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSensory style:\u003c\/strong\u003e Experimental, layered, crumbly\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eASMR style:\u003c\/strong\u003e Soft crumble \/ dusty crack\u003c\/p\u003e\n\u003ch4\u003eCustomer Quotes\u003c\/h4\u003e\n\u003cp\u003ePending\u003c\/p\u003e\n\u003ch4\u003eTest Status\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eTest status:\u003c\/strong\u003e Home-Tested\u003c\/p\u003e\n\u003ch3\u003eSafety \u0026amp; Disclaimer\u003c\/h3\u003e\n\u003cp\u003eEarthy Crunch UK products are natural clay and chalk materials sold for \u003cstrong\u003esensory, hobbyist and ASMR use only\u003c\/strong\u003e. They are not food products and are not food-grade certified or promoted for consumption.\u003c\/p\u003e\n\u003cp\u003eClay and chalk can vary naturally in composition and may contain naturally occurring minerals or other materials. Earthy Crunch UK makes no claims regarding health benefits or suitability for ingestion.\u003c\/p\u003e\n\u003cp\u003eAll personal use is at your own risk. Earthy Crunch UK accepts no liability for adverse effects arising from handling or ingestion.\u003c\/p\u003e\n\u003cp\u003eProducts are repackaged in the UK in a clean home environment.\u003c\/p\u003e","brand":"Earthy Crunch UK","offers":[{"title":"Default Title","offer_id":54570775806279,"sku":"04050901070","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/6080\/8775\/files\/Screenshot2026-08-10at13.49.13.png?v=1786366207","url":"https:\/\/earthycrunch.co.uk\/products\/purple-crystal-moon-rolls-cementy-indian-clay-treats","provider":"Earthy Crunch UK","version":"1.0","type":"link"}