Introducing Tiered Pricing at Earthy Crunch UK

We’ve updated our pricing structure! Tiered pricing makes it easier to understand the cost of your favourite clays, ensures fair sourcing, and helps us keep Earthy Crunch UK sustainable — without compromising on the textures and flavours you love.

Why We’ve Made the Change

Every clay is unique. Some are:

  • Harder to source

  • More labour-intensive to prepare

  • Heavier to ship

  • Rarer or seasonal

  • Slower to process safely

Previously, our pricing didn’t reflect these differences. Tiered pricing lets us align cost with effort, rarity, and handling — not just a flat rate across the board.

This change helps us:

  • Pay vendors fairly

  • Absorb rising shipping and packaging costs

  • Continue using plastic-free, eco-conscious materials

  • Avoid sudden, across-the-board price hikes

What Tiered Pricing Means for You

You’ll now see four clear tiers:

  1. Discounted Range (£3.50 / 100 g) – Clearance lines, end-of-batch pieces, and budget-friendly basics.

  2. Core Classics (£5.00 / 100 g) – Consistent, everyday clays you’ll come back to again and again.

  3. Premium Imports (£6.00 / 100 g) – High-quality roasted clays and rare international favourites.

  4. Speciality & Exclusive (£7.50 / 100 g) – Limited editions, artisan-roasted pieces, and rare seasonal treasures.

This makes it easier to choose clays based on your cravings and your budget, while clearly showing why some pieces cost more than others.

What Hasn’t Changed

  • Our clays are still carefully sourced and prepared.

  • We’re not inflating prices because something is trending.

  • We remain committed to accessibility, quality, and community.

Transparent Pricing, Thoughtful Sourcing

Tiered pricing allows us to reflect the true cost of responsibly sourced materials, particularly clays from regions with long-standing traditions like India. Cheap doesn’t always mean ethical — and we won’t pretend otherwise.

Fair, Sustainable, and Enjoyable

With tiered pricing, Earthy Crunch UK can:

  • Stay small and sustainable

  • Price fairly and transparently

  • Offer clear choice

  • Deliver the textures, flavours, and crunch you love

Thank you for supporting our hobbyist brand. We hope tiered pricing makes your clay shopping simpler, fairer, and more enjoyable!

Explore our clays →

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