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"All-Greys" - Exclusive to ECUK - Edible cementy clay treats and pops
£0.99
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Details
“The ultimate grey clay mash-up: cement, petrichor, basement and a seriously satisfying crumble.”
Description
All-Greys Treats bring together the full spectrum of India’s grey clays in one gloriously earthy collection. Exclusive to Earthy Crunch UK, each batch is handmade from an evolving blend of dark and light grey clays, including varieties such as Dark Diamond, Bluebell, Elephant, Mali Gold, Grey Ball and Non-Roasted Nakumatt, with assorted grey clay crumbs mixed in to add even more texture.
The result is a compact little grey-clay experience with plenty going on. Expect the classic cementy earthiness that grey clay lovers know and love, with mineral depth, damp basement notes, fresh rain-on-soil petrichor and a distinctly vibuthi-like character. The texture is soft, dry and crumbly, breaking down into a smooth, powdery chew without grit or stickiness.
Available in several formats, from bite-sized treats to crumb-coated Pops, All-Greys are perfect for anyone who can't decide which grey clay to pick. And because they are naturally fragile, whole pieces don't always survive the journey. That's not a problem though. Broken All-Greys are available separately at a discounted rate, because crumbs are still freaking delicious.
Key features
Texture: Soft, dry and sunbaked with a smooth, powdery crumble and no grit or stickiness
Taste: Classic cementy grey clay with mineral-rich earth, damp basement, petrichor and vibuthi notes
Crunch factor: 3 – Medium
Origin: 🇮🇳 India
Best for: Grey clay lovers, experienced clay enthusiasts, ASMR, sampling and slow sensory enjoyment
Clay experience: A constantly evolving blend of Indian grey clays offering medium crunches, soft powdery melts and subtle flavour changes from batch to batch.
ASMR level: Soft crumble
Hydration texture: Softens into a smoother, denser and more cohesive clay texture when dampened
Aroma notes: Damp basement, fresh rainwater, petrichor, dusty minerals and sunbaked earth
Product details
Weight: Selectable options - 1 pop is upto 50g, Full-sized portions are usually around 100g of clay product
Shape: Usually heart-shaped bite-sized treats; shapes may vary between batches. Also available as Pops coated in crunchy grey clay crumbs
Size: Bite-sized treats are 1-3cm while the pops are up to 6cm long
Colour: Light grey with natural darker grey tones and variation throughout the blend
Ingredients: 100% Natural Dark Diamond, Bluebell, Elephant, Mali Gold, Grey Ball and Non-Roasted Nakumatt Clays with assorted natural grey clay crumbs (No preservatives, additives, alcohol, or colourings)
Vendor: Rose Clay, Exclusively made for ECUK
Traditional clay origins: Grey clays from India are valued within traditional clay practices and geophagia communities for their distinctive mineral-rich character and earthy, cement-like flavour profiles. All-Greys brings several Indian grey clay varieties together, highlighting the differences in colour, texture and flavour between individual clays in one mixed experience.
Test status: Taste Tested – By Me
A note about breakage
All-Greys Treats and Pops are naturally fragile. They can crack, crumble or arrive broken during transit, particularly the larger Pop format. This is completely normal for this type of clay product and doesn't mean you've received a dud.
If you'd rather not gamble on getting a whole Pop, broken All-Greys are also available as a discounted 100g option. Same deliciously earthy clay, just without the pressure of keeping it looking pretty.
Disclaimer
Earthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.
Materials + Care
Storage Tips
To keep your clays and treats fresh, crunchy, and full of flavour, always store them in an airtight container in a cool, dry place away from moisture, humidity, and strong odours. Exposure to air or dampness can alter both texture and taste.
We highly recommend using our stash boxes, available on the website — designed specifically to protect and organise your clay collection with ease.
Handling Guidelines
- clean, dry hands
Delivery + Returns
Tracked & Reliable Shipping
We offer fast, fully tracked delivery via Royal Mail to ensure your order arrives safely and on time.
Once your order ships, you'll receive a tracking number via email so you can monitor its journey every step of the way.
Breakage Policy
Our clay treats are naturally delicate and handmade, and despite our best efforts to pack them securely, some breakage is expected in transit.
Broken items are not eligible for refunds, as the flavour and enjoyment remain the same, even if the item arrives in pieces. Each parcel includes a wooden spoon to help you enjoy crumbs or powder just as easily.
Returns & Refunds
Due to the edible and handmade nature of our products, we do not accept returns or offer refunds, unless:
- wrong item, or
- missing items.
In such cases, please email us at info@earthycrunch.co.uk within 48 hours of delivery, along with clear photo evidence of the issue.
DISCLAIMER
Earthy Crunch UK products are crafted from natural clay and chalk materials and are intended for sensory, collection, hobbyist, and ASMR use only. They are not sold as food and are not certified as food-grade under UK regulations.
While natural clays have historical and cultural significance in various parts of the world, Earthy Crunch UK does not promote or endorse the consumption of its products. Any reference to traditional use or occasional home-testing is informal, shared for general interest only, and does not constitute safety testing, certification, or approval for consumption.
Customers should use their own discretion when handling these materials and ensure they are used appropriately. Any interaction or use is undertaken at your own risk. Earthy Crunch UK makes no claims regarding suitability for consumption or health benefits and accepts no liability for any adverse effects arising from use or ingestion.
All products are handled and packaged in a home environment. As natural materials, variations in texture, composition, and origin may occur.
Fragility Disclaimer
All clay treats and terracotta pot products are handmade and naturally fragile, making them susceptible to breakage during delivery.
While we take great care in packing each item securely, minor cracks, chips, or crumbled pieces may occur. This is a natural part of working with handcrafted clays and does not affect taste or enjoyment.