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Kylie Clay – Fresh Indian Edible Raw Clay Chunks
£0.79
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Some photos for reference - Actual product may vary
Details
"A gentle cementy snap with smooth shards and fresh earthy notes."
Product Overview
Kylie Clay is a naturally sun-dried Indian clay known for its smooth, medium-density texture and fresh cementy-earthy profile. These irregular raw clay chunks break into small, delicate shards, delivering a gentle snap before crumbling into a soft, clean finish. There is very little grit or stickiness, giving the clay an easy, refined texture reminiscent of a softer Nakumat.
The flavour is balanced and naturally earthy, combining fresh cement notes with soft earthiness, subtle nutty undertones and a hint of fresh-water character. When dampened, a light dusty aroma becomes more noticeable, adding another layer to its earthy profile. Kylie Clay offers a crisp yet comforting clay experience, particularly suited to those who prefer a moderate crunch and a smoother finish.
Traditionally associated with naturally sun-dried Indian clays used within geophagia communities, this unroasted clay retains its natural mineral character and understated earthy aroma.
Key features
Texture: Medium-density, smooth and clean, breaking into small soft shards with minimal grit or stickiness.
Taste: Fresh cementy earth with mild nuttiness, fresh-water notes and a subtle dusty finish.
Crunch factor: 3 – Medium
Origin: 🇮🇳 India, South Asia
Best for: Beginners / moderate crunch lovers / ASMR / slow sensory enjoyment
Clay experience: A smooth, naturally earthy clay offering gentle snaps, soft shards and a fresh cement-mineral finish.
ASMR level: Gentle crisp snap
Hydration texture: Dampening produces a softer, more compact texture while bringing out the clay's faint dusty aroma.
Aroma notes: Fresh earth / rainwater / dusty minerals / mild cement
Product details
Weight: Approx. 250g per pack
Shape: Medium irregular broken shards with naturally formed edges
Colour: Light grey with occasional beige and soft brown tones
Ingredients: 100% Natural Raw Kylie Clay (No preservatives, additives, alcohol, or colourings)
Vendor: AJ Clays
Traditional clay origins: Kylie Clay is a naturally sun-dried Indian clay associated with traditional clay use and geophagia practices. Its raw, unroasted preparation preserves its lighter colour, gentle aroma and naturally smooth texture, making it distinctive among harder or more heavily roasted Indian clays.
Test status: Lab-Tested
Disclaimer
Earthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.
Materials + Care
Storage Tips
To keep your clays and treats fresh, crunchy, and full of flavour, always store them in an airtight container in a cool, dry place away from moisture, humidity, and strong odours. Exposure to air or dampness can alter both texture and taste.
We highly recommend using our stash boxes, available on the website — designed specifically to protect and organise your clay collection with ease.
Handling Guidelines
- clean, dry hands
Delivery + Returns
Tracked & Reliable Shipping
We offer fast, fully tracked delivery via Royal Mail to ensure your order arrives safely and on time.
Once your order ships, you'll receive a tracking number via email so you can monitor its journey every step of the way.
Breakage Policy
Our clay treats are naturally delicate and handmade, and despite our best efforts to pack them securely, some breakage is expected in transit.
Broken items are not eligible for refunds, as the flavour and enjoyment remain the same, even if the item arrives in pieces. Each parcel includes a wooden spoon to help you enjoy crumbs or powder just as easily.
Returns & Refunds
Due to the edible and handmade nature of our products, we do not accept returns or offer refunds, unless:
- wrong item, or
- missing items.
In such cases, please email us at info@earthycrunch.co.uk within 48 hours of delivery, along with clear photo evidence of the issue.
DISCLAIMER
Earthy Crunch UK products are crafted from natural clay and chalk materials and are intended for sensory, collection, hobbyist, and ASMR use only. They are not sold as food and are not certified as food-grade under UK regulations.
While natural clays have historical and cultural significance in various parts of the world, Earthy Crunch UK does not promote or endorse the consumption of its products. Any reference to traditional use or occasional home-testing is informal, shared for general interest only, and does not constitute safety testing, certification, or approval for consumption.
Customers should use their own discretion when handling these materials and ensure they are used appropriately. Any interaction or use is undertaken at your own risk. Earthy Crunch UK makes no claims regarding suitability for consumption or health benefits and accepts no liability for any adverse effects arising from use or ingestion.
All products are handled and packaged in a home environment. As natural materials, variations in texture, composition, and origin may occur.
Fragility Disclaimer
All clay treats and terracotta pot products are handmade and naturally fragile, making them susceptible to breakage during delivery.
While we take great care in packing each item securely, minor cracks, chips, or crumbled pieces may occur. This is a natural part of working with handcrafted clays and does not affect taste or enjoyment.