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Build Your Own: Indian Clay Powders, Dust and Crumbs Sampler
£11.99
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Details
A full-spectrum powder experience for those who crave flavour without the bite, this 9 Clay Powder Sampler lets you choose nine distinct Indian clay dusts from our full inventory — each finely milled for instant melt, layered mineral depth, and a true-to-tradition pica journey in powder form.
The sampler arrives in a sturdy plastic container with 9 divided compartments, keeping each clay separate and fresh, and includes a tiny wooden spatula.
Size / Weight
9 individual powder portions (approx. 10g each)
Shape
Fine powder / dust
Colour
Spectrum of orange, red, gold, yellow, grey, pink, black, and blended earth tones
Texture
Fine, dry dust that melts or forms a paste when moistened
Crunch Factor
None – designed for melt, press, or sprinkle experiences
Build Your Selection
Choose any from our Indian dusts and crumb range:
- Terra Dust – deep earth, topsoil, mineral-rich
- Ember Dust – warm, roasted earth with subtle smokiness
- Golden Rose Dust – soft floral earth, gentle clay sweetness
- Yellow Butter Dust – creamy, mellow, lightly chalky
- Cement Dust – clean mineral, wet cement, rain-soaked stone
- Pink Love Dust – mild earth, soft chalk, delicate mineral notes
- Black Candy Powder – jet-black, deeply smoky with bold roasted notes; hints of asphalt, underground coal, and a subtle petrol-like earthiness
- Red Nakumatt Powder – classic earthy boldness with metallic edges, petrichor richness, and smooth topsoil depth; transforms into a creamy paste when wet
- Mixed Nakumatt Powder – balanced blend of roasted smokiness, earthy depth, and silky smooth texture from multiple Nakumatt varieties
- Nakumatt Powder (Regular) – traditional cement-like mineral flavour with a clean, crisp earthy profile
- White Khadi Powder – rain-soaked soil, wet concrete, damp basement, melting into a thick, creamy paste
- Red Khadi Powder – intensely earthy, metallic, reminiscent of wet topsoil, dusty basement, or fresh dry brick
- Indian Brown Terracotta Crumbs and Powder – warmer soil depth with subtle natural sweetness, slight smokiness, mineral-rich
- Pink Nakumatt Crumbs and Powder – smoky, roasted, iron-rich with the classic Nakumatt crisp bite and crunch
- Mixed Smoky Indian Clays Crumbs and Powder – roasted char, smoky soft crumbs
Ingredients
Natural clay powders (varies by blend; see individual descriptions)
Country of Origin
India
Vendor
Various
Traditional Clay Origins
Inspired by longstanding South Asian traditions of sun-baked terracotta, roasted Nakumatt clays, and mineral-rich soil preparations, historically valued for their grounding, earthy intensity and distinctive texture experiences.
Disclaimer
Earthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.
Materials + Care
Storage Tips
To keep your clays and treats fresh, crunchy, and full of flavour, always store them in an airtight container in a cool, dry place away from moisture, humidity, and strong odours. Exposure to air or dampness can alter both texture and taste.
We highly recommend using our stash boxes, available on the website — designed specifically to protect and organise your clay collection with ease.
Handling Guidelines
- clean, dry hands
Fragility Disclaimer
All clay treats and terracotta pot products are handmade and naturally fragile, making them susceptible to breakage during delivery.
While we take great care in packing each item securely, minor cracks, chips, or crumbled pieces may occur. This is a natural part of working with handcrafted clays and does not affect taste or enjoyment.
Delivery + Returns
Tracked & Reliable Shipping
We offer fast, fully tracked delivery via Royal Mail to ensure your order arrives safely and on time.
Once your order ships, you'll receive a tracking number via email so you can monitor its journey every step of the way.
Breakage Policy
Our clay treats are naturally delicate and handmade, and despite our best efforts to pack them securely, some breakage is expected in transit.
Broken items are not eligible for refunds, as the flavour and enjoyment remain the same, even if the item arrives in pieces. Each parcel includes a wooden spoon to help you enjoy crumbs or powder just as easily.
Returns & Refunds
Due to the edible and handmade nature of our products, we do not accept returns or offer refunds, unless:
- wrong item, or
- missing items.
In such cases, please email us at info@earthycrunch.co.uk within 48 hours of delivery, along with clear photo evidence of the issue.
DISCLAIMER
Earthy Crunch UK products are crafted from natural clay and chalk materials and are intended for sensory, collection, hobbyist, and ASMR use only. They are not sold as food and are not certified as food-grade under UK regulations.
While natural clays have historical and cultural significance in various parts of the world, Earthy Crunch UK does not promote or endorse the consumption of its products. Any reference to traditional use or occasional home-testing is informal, shared for general interest only, and does not constitute safety testing, certification, or approval for consumption.
Customers should use their own discretion when handling these materials and ensure they are used appropriately. Any interaction or use is undertaken at your own risk. Earthy Crunch UK makes no claims regarding suitability for consumption or health benefits and accepts no liability for any adverse effects arising from use or ingestion.
All products are handled and packaged in a home environment. As natural materials, variations in texture, composition, and origin may occur.