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Mixed Nakumatt Clay Crumbs and Powder – Earthy Indian Clay Crumbs
£5.99
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Some photos for reference - Actual product may vary
Details
Product Overview
Mixed Nakumatt Clay Crumbs and Powder is a varied blend of crushed Indian Nakumatt clays, combining Juhu, Red, Smoked, Half Roasted and Fully Roasted varieties into one convenient mix. Instead of committing to a single Nakumatt profile, this blend brings together different levels of roasting, colour, aroma and texture, creating a naturally varied clay experience in every scoop.
The mix ranges from fine powder and light, airy crumbs through to denser roasted fragments. Depending on the portion, you may encounter mild earthy notes, warm red-soil character, deeper roasted flavours or smoky mineral tones. Because the blend is naturally mixed, no two scoops are quite the same, making it a fun option for anyone who enjoys variety and contrasting textures.
Traditionally associated with Indian Nakumatt clays, these natural and roasted forms reflect the diverse preparation styles and sensory characteristics found across traditional clay use and geophagia communities.
Key features
Texture: Fine powder, soft crumbs and small denser fragments with a varied, sandy-to-crisp breakdown.
Taste: Earthy and mineral-rich with red-soil warmth, roasted depth and occasional smoky notes.
Crunch factor: 3 – Medium
Origin: 🇮🇳 India, South Asia
Best for: Variety lovers / beginners / ASMR / experienced clay enthusiasts / slow sensory enjoyment
Clay experience: A constantly changing blend of earthy, roasted and smoky Nakumatt profiles, ideal for exploring several textures without choosing just one.
ASMR level: Soft crumble with occasional crisp bites
Hydration texture: Dampening turns the finer powder and crumbs into a softer, denser texture while reducing the crispness of the roasted fragments.
Aroma notes: Dusty minerals / red earth / roasted clay / smoky earth / warm terracotta
Product details
Weight: 100g
Shape: Fine powder, irregular crumbs and small fragments
Colour: Mixed beige, red, brown, grey and dark roasted tones
Ingredients: 100% Natural Mixed Nakumatt Clays (No preservatives, additives, alcohol, or colourings)
Vendor: AJ Clays
Traditional clay origins: Nakumatt clays are traditionally associated with Indian clay use and geophagia practices, with different preparation methods producing variations in colour, aroma and texture. This blend brings together Juhu, Red, Smoked, Half Roasted and Fully Roasted Nakumatts to showcase that variety in a single crumb mix.
Test status: Lab-Tested
Disclaimer
Earthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist, and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.
Materials + Care
Storage Tips
To keep your clays and treats fresh, crunchy, and full of flavour, always store them in an airtight container in a cool, dry place away from moisture, humidity, and strong odours. Exposure to air or dampness can alter both texture and taste.
We highly recommend using our stash boxes, available on the website — designed specifically to protect and organise your clay collection with ease.
Handling Guidelines
- clean, dry hands
Delivery + Returns
Tracked & Reliable Shipping
We offer fast, fully tracked delivery via Royal Mail to ensure your order arrives safely and on time.
Once your order ships, you'll receive a tracking number via email so you can monitor its journey every step of the way.
Breakage Policy
Our clay treats are naturally delicate and handmade, and despite our best efforts to pack them securely, some breakage is expected in transit.
Broken items are not eligible for refunds, as the flavour and enjoyment remain the same, even if the item arrives in pieces. Each parcel includes a wooden spoon to help you enjoy crumbs or powder just as easily.
Returns & Refunds
Due to the edible and handmade nature of our products, we do not accept returns or offer refunds, unless:
- wrong item, or
- missing items.
In such cases, please email us at info@earthycrunch.co.uk within 48 hours of delivery, along with clear photo evidence of the issue.
DISCLAIMER
Earthy Crunch UK products are crafted from natural clay and chalk materials and are intended for sensory, collection, hobbyist, and ASMR use only. They are not sold as food and are not certified as food-grade under UK regulations.
While natural clays have historical and cultural significance in various parts of the world, Earthy Crunch UK does not promote or endorse the consumption of its products. Any reference to traditional use or occasional home-testing is informal, shared for general interest only, and does not constitute safety testing, certification, or approval for consumption.
Customers should use their own discretion when handling these materials and ensure they are used appropriately. Any interaction or use is undertaken at your own risk. Earthy Crunch UK makes no claims regarding suitability for consumption or health benefits and accepts no liability for any adverse effects arising from use or ingestion.
All products are handled and packaged in a home environment. As natural materials, variations in texture, composition, and origin may occur.
Fragility Disclaimer
All clay treats and terracotta pot products are handmade and naturally fragile, making them susceptible to breakage during delivery.
While we take great care in packing each item securely, minor cracks, chips, or crumbled pieces may occur. This is a natural part of working with handcrafted clays and does not affect taste or enjoyment.