Old Ferry Ember (formerly known as Red Brick Dirt) - Bold, Brick-like, North American natural edible dirt chunks
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Details
“Hard, flaky ember-red layers with a warm terracotta crunch.”
Product Overview
Old Ferry Ember by Taste Montana is a naturally formed Montana clay known for its hard, flaky crunch, layered structure, and striking ember-red colour. Formerly known as Red Brick Dirt, this distinctive North American clay is foraged from the rugged Missouri River Breaks of Montana, where natural geological formations create thin sheets, compact chunks, flakes, and irregular fragments.
Despite its former name, Old Ferry Ember has a surprisingly nuanced flavour profile. Rather than an intensely brick-like earthiness, it delivers mild mineral earthiness with subtle terracotta, warm clay, and sunbaked earth notes. Think dry canyon walls, weathered red earth and warm mineral-rich soil rather than a heavy, muddy flavour.
The texture is where Old Ferry Ember really earns its character. Dry pieces are lightweight yet hard, producing a crisp, layered crack as they break into delicate flakes and sheets. Different pieces can offer slightly different levels of density and crunch, making it particularly interesting for texture-focused clay enthusiasts and ASMR setups. When dampened, the hard structure softens dramatically into a smooth, earthy slush while retaining its distinctive mineral character.
We are proud to be the only European reseller exclusively offering Taste Montana products, bringing these distinctive Montana clays to customers across Europe without the need to source them directly from North America.
Read more on Sam's foraging process here: https://earthycrunch.co.uk/blogs/geophagia/old-ferry-ember-a-piece-of-montana-i-ll-always-carry
Key features
Texture: Hard, layered crunch with crisp flakes, thin sheets and a smooth slushy transformation when dampened
Taste: Mild earthy minerals with subtle terracotta, warm clay and sunbaked earth notes
Crunch factor: 5 – Very Hard
Origin: 🇺🇸 Montana, United States
Best for: Experienced clay enthusiasts, texture explorers, ASMR lovers, collectors and anyone who enjoys hard, flaky natural clays
Clay experience: A naturally layered ember-red Montana clay combining crisp flaky crunches with gentle mineral earthiness and an unusually smooth hydrated texture
ASMR level: Crisp layered crack
Hydration texture: Softens from hard flakes and sheets into a smooth, earthy slush
Aroma notes: Petrichor, sunbaked clay, warm earth, canyon dust and terracotta
Product details
Weight: Selectable options
Shape: Irregular chunks, flakes, sheets and natural fragments
Colour: Deep ember red with natural variations ranging from warm red and terracotta to darker earthy tones
Ingredients: 100% Natural Montana Clay (No preservatives, additives, alcohol or colourings)
Vendor: Taste Montana
European availability: Earthy Crunch UK is the only European reseller exclusively offering Taste Montana products
Traditional clay origins: Old Ferry Ember is naturally foraged from the Missouri River Breaks of Montana, an area recognised for its dramatic river-carved landscapes, mineral-rich soils and naturally layered clay formations. Its distinctive red colouring and flaky geological structure are products of the region's long natural formation processes.
Test status: Community-Tested
Disclaimer
Earthy Crunch UK products are natural clay and chalk materials sold for sensory, hobbyist and ASMR use only. They are not food-grade certified or promoted for consumption. All personal use is at your own risk; we make no claims regarding health benefits and accept no liability for any adverse effects arising from handling or ingestion. Products are prepared in a home environment.
Materials + Care
Storage Tips
To keep your clays and treats fresh, crunchy, and full of flavour, always store them in an airtight container in a cool, dry place away from moisture, humidity, and strong odours. Exposure to air or dampness can alter both texture and taste.
We highly recommend using our stash boxes, available on the website — designed specifically to protect and organise your clay collection with ease.
Handling Guidelines
- clean, dry hands
Delivery + Returns
Tracked & Reliable Shipping
We offer fast, fully tracked delivery via Royal Mail to ensure your order arrives safely and on time.
Once your order ships, you'll receive a tracking number via email so you can monitor its journey every step of the way.
Breakage Policy
Our clay treats are naturally delicate and handmade, and despite our best efforts to pack them securely, some breakage is expected in transit.
Broken items are not eligible for refunds, as the flavour and enjoyment remain the same, even if the item arrives in pieces. Each parcel includes a wooden spoon to help you enjoy crumbs or powder just as easily.
Returns & Refunds
Due to the edible and handmade nature of our products, we do not accept returns or offer refunds, unless:
- wrong item, or
- missing items.
In such cases, please email us at info@earthycrunch.co.uk within 48 hours of delivery, along with clear photo evidence of the issue.
DISCLAIMER
Earthy Crunch UK products are crafted from natural clay and chalk materials and are intended for sensory, collection, hobbyist, and ASMR use only. They are not sold as food and are not certified as food-grade under UK regulations.
While natural clays have historical and cultural significance in various parts of the world, Earthy Crunch UK does not promote or endorse the consumption of its products. Any reference to traditional use or occasional home-testing is informal, shared for general interest only, and does not constitute safety testing, certification, or approval for consumption.
Customers should use their own discretion when handling these materials and ensure they are used appropriately. Any interaction or use is undertaken at your own risk. Earthy Crunch UK makes no claims regarding suitability for consumption or health benefits and accepts no liability for any adverse effects arising from use or ingestion.
All products are handled and packaged in a home environment. As natural materials, variations in texture, composition, and origin may occur.
Fragility Disclaimer
All clay treats and terracotta pot products are handmade and naturally fragile, making them susceptible to breakage during delivery.
While we take great care in packing each item securely, minor cracks, chips, or crumbled pieces may occur. This is a natural part of working with handcrafted clays and does not affect taste or enjoyment.